IFTech
IFTech Inventing Future Technology Inc., founded in 2007 in Oshawa, Canada, builds the ARAIG multi-sensory haptic feedback suit — combining vibration, EMS muscle stimulation, and 7.1 surround sound — for consumer gaming, military training, and law-enforcement/first-responder simulation markets.
- Company typePrivate
- Founded2007
- HeadquartersOshawa, Canada
- Headcount1–10
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What IFTech does
IFTech Inventing Future Technology Inc. is a Canadian private company founded in 2007 by Michael and Brodie Stanfield in Oshawa, Ontario, that develops and commercializes the ARAIG (As Real As It Gets) — described as the world's first multi-sensory, multi-directional force feedback suit. The product architecture comprises an outer Exoskeleton with a built-in 7.1 surround sound system and 34 localized vibratory devices, an inner StimS (Stimulation Shirt) with eight EMS muscle-stimulation devices covering the torso and shoulders, a Transmitter that interfaces with simulation platforms, and platform-specific Decoders; a proprietary adaptive operating system enables plug-and-play integration with third-party simulators. The company has also released an ARAIG SDK to allow developers to build content for the platform.
IFTech operates a hybrid B2B/B2C model. Revenue streams include hardware sales of the ARAIG suit (consumer pre-orders through araig.com and enterprise sales), SDK licensing to developers, and B2B contracts for military and training applications — notably a 2020 contract with the Canadian Department of National Defense following a VBS4 integration partnership with Bohemia Interactive Simulations. The company maintains a small team (1-10 employees) and pursues an event-driven and field-sales GTM motion, with significant earned-media reach through Dragons' Den, National Geographic, and Discovery Channel.
IFTech's strategic posture is that of an early-stage hardware innovator pivoting from consumer gaming toward defense and first-responder training. The company has raised only $500K CAD in disclosed equity funding (a 2017 Dragons' Den deal at a $2M post-money valuation) and has not announced subsequent institutional rounds, an IPO, or material headcount expansion, which materially constrains its current scale despite 17+ years of operation.
IFTech firmographics
Firmographics- Name
- IFTech
- Legal name
- IFTech Inventing Future Technology Inc.
- Website
- https://iftech-technologies.com
- Company type
- Private
- Founded year
- 2007
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- IFTech Inventing Future Technology Inc., founded in 2007 in Oshawa, Canada, builds the ARAIG multi-sensory haptic feedback suit — combining vibration, EMS muscle stimulation, and 7.1 surround sound — for consumer gaming, military training, and law-enforcement/first-responder simulation markets.
- Ownership category
- akta.pro rank
IFTech industry classification
Industry- Product category
- Wearable Haptic Technology
- NAICS
- Electromedical and Electrotherapeutic Apparatus Manufacturing (334510)
- SIC
- Electromedical & Electrotherapeutic Apparatus (3845)
- akta.pro primary industry
- VR/XR Hardware & Accessories (Headsets, Controllers, Trackers, Haptics) (MPAFAGAG)
- akta.pro secondary industries
- Assistive & Accessibility Input Devices (Switches, Adaptive Controllers, Braille Keyboards) (HDACAFAL), Game Controllers & Input Devices (Gamepads, Wheels, Flight Sticks) (CRACAOAD), VR/AR Gaming Hardware (Headsets & Controllers) (HDACANAD)
Keywords
Where IFTech is headquartered
LocationHeadquarters
- HQ city
- Oshawa
- HQ country
- Canada
- HQ region
- North America
Offices1 record
Markets served
IFTech business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Technology or R&D, Supply Chain, Personnel, Marketing or Sales, Operations, Infrastructure
Revenue model
- Hardware Sales - ARAIG Gaming Suit: Sale of the physical ARAIG multi-sensory feedback suit to consumers and enterprise customers. The suit is sold as a complete hardware product with components including Exoskeleton, StimS shirt, Transmitter, and accessories.
- Software Development Kit (SDK) Licensing: Revenue from licensing the SDK to game developers and platform integrators who want to create ARAIG-compatible content and experiences.
- Military and Training Contracts: B2B contracts with government and military organizations for training applications. The Canadian Department of National Defense awarded IFTech a contract in 2020 for military training applications.
- Enterprise/B2B Training Solutions: Selling training solutions to law enforcement and first responder organizations. The company targets police training, military simulation, and other professional training markets with the ARAIG Battle Suit.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Consumer Gaming Suit - Pre-order Model |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels7 records
IFTech product offering
Product offeringCore offering
IFTech designs, develops, and sells the ARAIG (As Real As It Gets) multi-sensory haptic feedback suit — a wearable hardware system that combines 34 vibratory devices, 8 EMS stimulation points, and a built-in 7.1 surround sound system across a two-layer Exoskeleton and StimS shirt configuration. The platform ships with a proprietary Adaptive Operating System, a Transmitter/Decoder for platform connectivity, and an SDK that enables integration with simulation platforms (e.g., VBS4) for consumer gaming, military, and first-responder training applications.
Product overview
IFTech (Inventing Future Technology Inc.) offers a unified product ecosystem centered on the ARAIG (As Real As It Gets) multi-sensory force feedback suit. The core system comprises the ARAIG suit itself with two layers: the Exoskeleton (outer layer with built-in 7.1 surround sound and localized vibration feedback) and the StimS Stimulation Shirt (inner layer with muscle stimulation technology). Supporting the suit are the Transmitter device for platform connectivity and platform-specific Decoders. An optional Software Development Kit (SDK) enables third-party developers to create applications for the ARAIG platform. The proprietary Operating System is adaptive to any system, providing plug-and-play integration across gaming, military training, and simulation markets.
Differentiator
Problem solved
Functional benefit
Brands
- ARAIG (As Real As It Gets): Internationally awarded and patented high-tech dual-use technology; the world's first multi-sensory, multi-directional, force feedback suit that provides real-world sensory stimulation and enhanced awareness for all virtual and simulated environments. The underlying OS is adaptive to any system, providing plug and play integration.
Products and services
- ARAIG (As Real As It Gets) Multi-Sensory Feedback Suit The ARAIG (As Real As It Gets) is the world's first multi-sensory, multi-directional force feedback suit that provides real-world sensory stimulation and enhanced awareness for virtual and simulated environments. It combines vibration, EMS muscle stimulation (Stims), and 7.1 surround sound for full-body immersive feedback across the torso and shoulders. It is sold to consumer gamers via araig.com pre-orders and to enterprise/military/training customers via direct sales, and is supported by a solution-agnostic Adaptive Operating System for plug-and-play integration.
- ARAIG Software Development Kit (SDK) A developer toolkit that enables third-party game studios, simulation providers, and platform integrators to build ARAIG-compatible content and experiences. The SDK provides flexible and deep levels of control over a comprehensive set of haptic stimulation devices, supporting gaming, training, VR, and augmented-awareness applications.
Quantifiable outcome
- The ARAIG enables trainees to feel impacts and experience stress responses during training, addressing the 'sensory gap' that causes different reactions than real-world events
- +1 more outcomes
Companies that use IFTech
Customer profileNamed customers6 records
Segments5 records
Ideal customer profiles5 records
IFTech technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature7 records
IFTech partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered minor and core.
- AMDminorInvited by AMD to present and demo ARAIG at ExtravaLANza gaming festival in Toronto. Brodie Stanfield provided presentation on ARAIG and demos in VIP area. AMD's gaming festival provided platform to showcase technology to gaming community.
- Bohemia Interactive Simulations (BISim)coreIntegration partnership for VBS4 military simulation platform with ARAIG Battle Suit. BISim VP Business Development Scott Hooper stated the integration brings 'a new level of realism and effectiveness to military training' with 'real-world training outcomes without real-world risks.'
- Durham CollegecoreApplied research partnership for ARAIG technology development. The college worked with IFTech on research projects to support company growth and bring the suit to market. Dennis Croft, Executive Director of Spark Centre, facilitated the connection.
- Spark Centre (Spark Innovation Centre)coreStartup incubator and innovation center that connected IFTech with Durham College and provided support services. Helped facilitate networking with 'the best people to partner with' according to Brodie Stanfield. Awarded IFTech free office space at The Loft in Oshawa.
- Durham CollegecoreDennis Croft, Leader of Corporate Training Services at Durham College, provided testimonial and support for ARAIG technology, noting 'IFTech has done it. ARAIG simply delivers the next level of immersion.'
- UOIT (Ontario Tech University)minorUniversity partnership mentioned as part of IFTech's networking through Spark Centre, contributing to the ecosystem of support for the startup's development.
Scale indicators4 records
Recent moves4 records
Expansion highlights4 records
IFTech competitors and assessment
Company assessmentDirect peers
- bHaptics: Direct peer producing consumer-priced haptic vests, arms, and face accessories for VR gaming, competing in the same multi-sensory feedback category as ARAIG, including with a developer SDK and content ecosystem.
- HaptX: Direct competitor developing haptic feedback gloves and full-body systems for VR, robotics, and industrial training; competes with IFTech for the same enterprise simulation and training customers with a similar core proposition of force feedback for virtual environments.
- TeslaSuit (by Tesla Studios): Direct peer offering a full-body haptic VR suit with EMS and motion capture, targeting both gaming and enterprise training use cases that closely overlap with ARAIG's value proposition.
Emerging players
- Woojer: Adjacent haptic wearables company (vests, straps) that brings physical feedback (vibration, bass) to gaming, music, and VR; a partial competitor in the consumer haptic feedback niche.
- Synapticon: Motion control and haptic feedback technology provider serving robotics, industrial automation, and increasingly VR/AR applications; comparable at the underlying motion/haptic technology layer to IFTech.
- Virtuix Omni: Omnidirectional VR locomotion platform used for consumer and enterprise VR experiences; an adjacent immersive-hardware company targeting the same gaming and training customers with complementary (rather than overlapping) hardware.
- Contact CI (previously SynTouch): Developer of tactile sensors and haptic feedback systems for robotics and medical simulation; provides an alternative approach to adding touch and force feedback to virtual and remote environments, overlapping with IFTech's training use cases.
- Hardlight VR: Emerging player in haptic suits and wearables for VR, focused primarily on the consumer gaming segment; partial overlap with ARAIG's consumer ambitions and overall haptic feedback positioning.
Others
- Bohemia Interactive Simulations (BISim): Strategic partner and platform vendor for VBS4, the military simulation platform that IFTech integrates with. Included as a peer because BISim sits at the same intersection of virtual training and defense customers, even though it is a partner rather than a direct product competitor.
Regional players
- Cybernet Systems (Hapband / Whole-Hand Haptics): US-based firm developing whole-hand and wearable haptic devices for military, medical, and gaming training; overlaps with IFTech in defense/training applications, with a comparable full-suit force-feedback philosophy.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
IFTech social profiles
Digital presenceIFTech financial estimates
Financial estimateRevenue estimate
Valuation estimate
IFTech leadership team
Management profileNumber of profiles
Profiles3 records
IFTech funding detail
Funding detailFunding overview
Funding rounds1 record
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
IFTech M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about IFTech
What does IFTech do?
IFTech designs, develops, and sells the ARAIG (As Real As It Gets) multi-sensory haptic feedback suit — a wearable hardware system that combines 34 vibratory devices, 8 EMS stimulation points, and a built-in 7.1 surround sound system across a two-layer Exoskeleton and StimS shirt configuration. The platform ships with a proprietary Adaptive Operating System, a Transmitter/Decoder for platform connectivity, and an SDK that enables integration with simulation platforms (e.g., VBS4) for consumer gaming, military, and first-responder training applications.
Is IFTech a public or private company?
IFTech is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was IFTech founded?
IFTech was founded in 2007. It employs 1 to 10 people.
Where is IFTech based?
IFTech is headquartered in Oshawa, Canada, in the North America region.
How does IFTech make money?
Four revenue lines are on record. Hardware Sales - ARAIG Gaming Suit is the primary driver. The others are software Development Kit (SDK) Licensing, military and Training Contracts and enterprise/B2B Training Solutions.
Who are IFTech's main competitors?
Direct peers on record are bHaptics, HaptX and TeslaSuit (by Tesla Studios). Emerging players are Woojer, Synapticon, Virtuix Omni, Contact CI (previously SynTouch) and Hardlight VR. Bohemia Interactive Simulations (BISim) is listed as an others. Cybernet Systems (Hapband / Whole-Hand Haptics) is listed as a regional player.
Does IFTech have an API?
No public API is recorded for IFTech.
What industry is IFTech in?
IFTech's product category is Wearable Haptic Technology. Its primary akta.pro industry code is MPAFAGAG, VR/XR Hardware & Accessories (Headsets, Controllers, Trackers, Haptics), with a secondary code of HDACAFAL, Assistive & Accessibility Input Devices (Switches, Adaptive Controllers, Braille Keyboards). Its NAICS code is 334510 and its SIC code is 3845.