BeachLife Festival

What BeachLife Festival does

BeachLife Festival is an independently owned, boutique live music festival founded in 2019 and headquartered at 239 N Harbor Drive in Redondo Beach, California. The company produces a single annual three-day beachside festival (next scheduled for May 1-3, 2026) featuring 50+ musical performances across four stages — High Tide, Low Tide, Speakeasy (punk rock, presented by STOK Cold Brew Coffee and curated by Creative Director Jim Lindberg, former Pennywise frontman), and a fourth stage — with a 2026 lineup headlined by Duran Duran, The Chainsmokers, The Offspring, Slightly Stoopid, James Taylor and His All-Star Band, My Morning Jacket, and Sheryl Crow.

The company monetizes through a tiered direct-to-consumer ticketing system ranging from General Admission ($409 for 3-day, sold out) through GA+ ($524), VIP ($999), Sky Deck ($2,699), Captain's Pass ($3,499), to Captain Plus ($4,999), with a parallel Admiral boat-mooring tier. Distribution is direct via beachlifefestival.com and Front Gate Tickets, with Jampack hotel packages and GoFevo payment plans as secondary channels. Beyond tickets, the company generates revenue from a 21,000+ square-foot California Surf Club hospitality compound, private suites and cabanas, branded experiences (Jack Daniel's, Herradura, Captain's Culinary with Chef Curtis Stone), on-site food and beverage, and a year-round BeachLife General Store for merchandise. A new BeachLife Rum consumer product is launching in spring 2026, and the company maintains a BeachLife Gives philanthropy program with five nonprofit partners.

The business model is a vertically integrated live events and consumer brand operation, dependent on a single concentrated annual event window, supported by a 40+ brand partner sponsorship ecosystem and growing year-round consumer product extensions. Founder Allen Sanford leads the company, which Forbes has named "Los Angeles' #1 Music Festival."

Name

BeachLife Festival

Legal name

BeachLife Festival

Website

https://beachlifefestival.com

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

11–50 employees

Short description

BeachLife Festival is an independently owned, boutique three-day beachside live music festival held annually in Redondo Beach, California, serving general and premium-tier attendees with tiered ticketing, branded hospitality experiences, and year-round merchandise and consumer product extensions.

Ownership category

akta.pro rank

Headquarters

HQ city

Redondo Beach

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Marketing or Sales, Operations, Personnel, Supply Chain, Infrastructure

Revenue model

1. Ticket Sales: Primary revenue stream from multi-tiered ticket sales including GA, GA+, VIP, Captain, Captain Plus, Sky Deck, and Admiral tiers. Tickets sold as 3-day or 1-day passes with various price points ranging from $409 to $4,999 for 3-day passes.
2. Merchandise Sales: Festival merchandise including apparel and accessories sold through BeachLife General Store and at festival merch tents.
3. Private Suites & Hospitality: Revenue from luxury private suites, cabanas, and premium hospitality experiences including Captain's Culinary with Chef Curtis Stone, Jack Daniel's Experience, and Herradura Experience.
4. Food & Beverage: On-site food and beverage vendors including locally sourced options, alcoholic beverages from brand partners, and specialty dining experiences.

Pricing tiers

Go-to-market motion1 record

Distribution channels6 records

Marketing channels9 records

Core offering

BeachLife Festival operates an annual three-day beachside music festival in Redondo Beach, California, featuring 50+ musical performances across four stages on the beach. The company sells tiered ticket access (GA through Captain Plus), premium hospitality experiences (Private Suites, California Surf Club, Captain's Culinary, Herradura Experience, Jack Daniel's Experience), festival merchandise, and is launching a branded BeachLife Rum product.

Product overview

BeachLife Festival is an independently owned annual music festival in Redondo Beach, California. The core product is the three-day beachside festival featuring multiple stages with 50+ musical performances. The company offers a tiered ticketing system ranging from General Admission ($409 for 3-day) to Captain Plus ($4,999 for 3-day), with premium experiences including Private Suites, California Surf Club, Speakeasy Stage, Captain's Culinary (Chef Curtis Stone), Herradura Experience, and Jack Daniel's Experience. Beyond the festival, BeachLife operates the BeachLife General Store for merchandise and is launching BeachLife Rum in spring 2026. The company also runs the BeachLife Gives philanthropic program supporting environmental and community causes.

Differentiator

Problem solved

Functional benefit

Brands

• California Surf Club: A 21,000 square-foot coastal compound at the center of BeachLife Festival providing a premium hospitality experience for performers and guests. Comprised of North Building (VIP restaurant) and South Building (private club).
• Speakeasy Stage
• Captain's Culinary
• BeachLife General Store

Products and services

• BeachLife Festival Annual three-day beachside music festival in Redondo Beach, California featuring 50+ performances across four stages, food and beverage vendors, and various branded experiences. Voted Los Angeles' #1 Music Festival by Forbes.
• Private Suites Luxury private cabanas with elevated second-story decks, unobstructed views of the HighTide Stage, 20-40 festival tickets per day, all-inclusive food and beverage service, indoor-outdoor lounge seating, complimentary dinner service, and dedicated concierge service.
• California Surf Club 21,000+ square-foot coastal compound at the center of the festival with North Building (VIP restaurant) and South Building (private club). Accessible to full-time Surf Club Members and Captain Plus Ticket Holders.
• Captain's Culinary Experience Exclusive tasting menu experience presented by 3-Time Michelin-Starred Chef Curtis Stone combining elevated dining with live music, with the best seats in the house.
• Herradura Experience Tequila and tacos experience featuring the Tequila Herradura cantina, available all day long at the festival.
• Jack Daniel's Experience Karaoke bar experience presented by Jack Daniel's featuring classic cocktails where attendees can sing and drink.
• Speakeasy Stage Intimate stage featuring punk rock and hardcore performances, developed by Creative Director Jim Lindberg to integrate West Coast punk spirit with the festival's easygoing nature. Presented by STOK Cold Brew Coffee.
• BeachLife General Store Official merchandise store for BeachLife Festival offering festival gear and surf culture essentials, available year-round online with festival pickup and shipping options.
• BeachLife Rum Branded rum product from BeachLife Festival, currently in its third batch and launching in spring 2026. Can be enjoyed on the rocks or mixed with beverages, with a Mai Tai recipe available.

Named customers6 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

17 partnerships are on record, tiered minor and core.

• Fiji AirwaysminorGTM or Marketing PartnerTitle sponsor of iHeartRadio Fiji Airways Oasis at BeachLife. Provides tropical getaway experiences and Fijian cultural experiences at the festival.
• Tito's Handmade VodkaminorGTM or Marketing PartnerPresented USA's 250th Anniversary Pickleball Tournament at the festival.
• Jack Daniel'scoreGTM or Marketing PartnerPresents Jack Daniel's Experience with karaoke bar and classic cocktails. Major brand presence with dedicated experience space.
• Tequila HerraduracoreGTM or Marketing PartnerPresents Herradura Experience featuring tequila and tacos. Featured cantina experience at the festival.
• HyundaiminorGTM or Marketing PartnerBrand partner for BeachLife Festival 2026.
• STOK Cold Brew CoffeecoreGTM or Marketing PartnerPresents Speakeasy Stage featuring punk rock performances. Sponsoring the intimate punk rock stage experience.
• Lifeway KefirminorGTM or Marketing PartnerSponsors Lifeway Kids Zone, providing products to keep families fueled throughout the festival.
• Surfrider FoundationcoreStrategic or Co-development PartnerEnvironmental nonprofit partner focused on protecting oceans, waves, and beaches. Part of BeachLife Gives philanthropy initiative.
• Heal The BaycoreStrategic or Co-development PartnerEnvironmental nonprofit focused on keeping beaches clean. Partner for beach cleanup events. Part of BeachLife Gives initiative.
• Redondo Beach Police FoundationminorStrategic or Co-development PartnerLocal nonprofit supporting police services. Part of BeachLife Gives philanthropy partnerships.
• Redondo Beach Education FoundationminorStrategic or Co-development PartnerEducational nonprofit supporting local schools. Part of BeachLife Gives philanthropy initiative.
• Wyland FoundationminorStrategic or Co-development PartnerEnvironmental foundation bringing people together to clean and preserve oceans and waterways. Part of BeachLife Gives initiative.
• DAOU VineyardsminorGTM or Marketing PartnerWine partner for BeachLife Festival 2026.
• Citizens Private BankminorGTM or Marketing PartnerBanking partner for BeachLife Festival 2026.
• Chef Curtis StonecoreStrategic or Co-development Partner3-Time Michelin-Starred Chef presenting Captain's Culinary Experience - exclusive tasting menu fusion of flavor and music.
• Portofino HotelminorGTM or Marketing PartnerPreferred hotel partner featured in marketing materials and hotel packages.
• Limelight HotelsminorGTM or Marketing PartnerHotel partner for BeachLife Festival 2026.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Coachella Valley Music and Arts Festival: The dominant Southern California music festival and the benchmark for the regional category. Operated by AEG/Goldenvoice, it sits in the same competitive set for headliners, sponsors, and audiences as BeachLife but at a far larger scale.

Direct peers

• Outside Lands: Independently-produced, multi-stage California music festival with similar tiered ticketing, F&B programming (Taste of the Bay Area), and brand sponsorship model. Closest operating analog to BeachLife in format and target demographic.
• BottleRock Napa Valley: California multi-stage music festival combining headliners with culinary programming and premium hospitality experiences — directly comparable to BeachLife's Chef Curtis Stone Captain's Culinary and tiered ticket structure.
• Forecastle Festival: Multi-stage waterfront music festival (Louisville, KY) combining music with nautical lifestyle programming, tiered ticketing, and brand sponsorships. Comparable scale and experiential format to BeachLife's beachfront positioning.
• Austin City Limits Music Festival: Multi-weekend, multi-stage music festival with tiered GA/VIP ticketing and strong brand sponsor activation in a major US media market. Comparable scale, customer demographic, and operational complexity to BeachLife.
• Kaaboo Del Mar: Was a comparable boutique multi-stage music festival held in coastal Southern California (Del Mar) targeting a similar premium-lifestyle audience. Closest historical analog to BeachLife's positioning before its cessation.
• Governors Ball: Multi-stage urban music festival in a major US coastal market (New York) with tiered ticketing, premium hospitality, and headline-driven programming. Directly comparable format and customer profile to BeachLife.
• Stagecoach Festival: California country music festival operated by Goldenvoice/AEG at the Empire Polo Club with tiered GA/VIP/Rancher passes. Same California footprint, same multi-tier ticketing approach, and same headliner-driven model as BeachLife.
• Life Is Beautiful: Boutique multi-stage music, food, and art festival held in a single urban footprint with tiered ticketing and strong sponsor activation. Comparable scale, format, and audience to BeachLife.

Emerging players

• Lightning in a Bottle: California boutique multi-stage festival with a strong lifestyle/wellness positioning and tiered ticketing. Smaller scale than BeachLife but with overlapping audience and similar experiential, community-driven brand ethos.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/beachlifefest?lang=en
• YouTubeyoutube.com/channel/UCQFikgpN3TXp8jcBmw68nqw
• Facebookfacebook.com/BeachLifeFest
• Instagraminstagram.com/beachlifefestival
• TikToktiktok.com/@beachlifefestival

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about BeachLife Festival