ART
- Company typePrivate
- Founded2000
- HeadquartersPassignano Sul Trasimeno, Italy
- Headcount251–500
- GTM typeB2B
- OfferingHardware or Manufacturing
ART firmographics
Firmographics- Name
- ART
- Legal name
- ART S.P.A.
- Website
- https://artgroup-spa.com
- Company type
- Private
- Founded year
- 2000
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Ownership category
- akta.pro rank
ART industry classification
Industry- Product category
- Automotive Infotainment Electronics
- NAICS
- Motor Vehicle Electrical and Electronic Equipment Manufacturing (33632), Search, Detection, Navigation, Guidance, Aeronautical, and Nautical System and Instrument Manufacturing (334511)
- SIC
- Electronic Components & Accessories (3670), Aircraft Parts & Auxiliary Equipment, Nec (3728)
- akta.pro primary industry
- Automotive ECUs/Control Modules & Embedded Electronics Manufacturing (IMACAJAC)
- akta.pro secondary industries
- Automotive E/E Architecture Components Manufacturing (Domain/Zonal Controllers, Gateways, Network Switches) (IMACAJAI), Passenger Vehicle Electrical & Electronics Manufacturing (ICE) (IMACAAAK)
Keywords
Where ART is headquartered
LocationHeadquarters
- HQ city
- Passignano Sul Trasimeno
- HQ country
- Italy
- HQ region
- Europe
Offices4 records
Markets served
ART business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Technology or R&D, Operations, Supply Chain, Marketing or Sales, Infrastructure
Revenue model
- E-Cockpit and Infotainment Systems: ART generates revenue through the design, development, and supply of integrated e-cockpit systems and infotainment platforms to automotive OEMs. These are embedded solutions sold directly to vehicle manufacturers as Tier-1 supplier, with long development cycles tied to vehicle production programs.
- Software Licenses and SDK: The proprietary SDK product provides infotainment software licenses to OEMs and Tier-1 suppliers. The software runs on standard hardware platforms and enables rapid prototyping and production deployment of connected services.
- Connected Services and OTA Updates: Ongoing connected services including infotainment features, smartphone integration (Android Auto, CarPlay), navigation, and telemetry. Modular platforms support expansion of functionalities via OTA updates.
Go-to-market motion3 records
Distribution channels1 record
Marketing channels7 records
ART product offering
Product offeringCore offering
ART designs and manufactures integrated e-cockpit systems and connected infotainment platforms that combine instrumentation, infotainment, and connectivity into single ECU solutions for vehicle OEMs. Its product portfolio centers on the ARTIST platform family (Artist6, ARTIST8, ARTIST10), supported by a proprietary SDK, Black Diamond display technology, 3D surround-view parking, augmented reality, and driver/occupant monitoring modules, plus engineering services spanning functional safety, cybersecurity, software/hardware development, validation, and production.
Product overview
ART is a provider of connected infotainment systems and digital cockpit platforms for the automotive, agricultural, railway, and aerospace industries. The product portfolio centers on three e-cockpit platforms (ARTIST10, ARTIST8, Artist6) that integrate instrumentation, infotainment, and connectivity into single electronic control units. Supporting modules include the Software Development Kit (SDK) for rapid prototyping and production deployment, Advanced Parking System with 3D surround view, Displays with Black Diamond technology, Cameras (including 4k for augmented reality), Augmented Reality overlays, and Driver/Occupant Monitoring System. The company also provides comprehensive services spanning Functional Safety, Cybersecurity, Connectivity, Software/Hardware Development, System Validation, Vehicle Integration, and Production. Recent expansions include the formation of ART Group with Aerospace & Defense division and acquisition of MAE Elettronica for motorcycle dashboard systems.
Differentiator
Problem solved
Functional benefit
Brands
- ART Aerospace & Defense: A division focused on mission-critical solutions for applications where reliability is essential, including telemetry systems for launch vehicles, advanced electronic solutions, custom HMI interfaces, and computer vision technologies for defense platforms.
- ART Safety Compliance Security
- Daisy-chain technology
Products and services
- ARTIST10 E-Cockpit Platform Next-generation e-cockpit system integrating infotainment, instrument cluster, HUD interface, and advanced connectivity into a single ECU for luxury and super-sport vehicle OEMs.
- ARTIST8 E-Cockpit Platform E-cockpit platform with physical separation of secure and infotainment services supporting up to 4 displays at 4K resolution, compatible with Linux OS, for OEMs needing secure multi-display architectures.
- Artist6 E-Cockpit Platform Modular infotainment solution controlling central and passenger displays with parking assistance and connected services such as webradio and telemetry for vehicle OEMs.
- Software Development Kit (SDK) Single binary deliverable providing full-feature infotainment software (connected services, Android Auto and CarPlay wired and Wi-Fi, navigation and eHorizon, worldwide radio support, media player) for SRM-64 platforms, enabling OEMs and Tier-1s to prototype and produce infotainment systems.
- Advanced Parking System 360-degree 3D surround-view parking system with smart park assist using four cameras and ECU for real-time image processing, with dynamic parking lines, virtual obstacles, and automatic view switching for OEMs.
- Displays Customizable central display, instrument panel, and passenger panel with proprietary Black Diamond technology delivering OLED-comparable contrast and eliminating the MURA effect for OEMs.
- Cameras Automotive-grade camera range including 4K cameras for augmented reality and video recording, with Sunex all-glass lenses, IP6K9K ingress protection, and high temperature range for critical installation locations.
- Augmented Reality System 4K camera-based augmented reality system that projects navigation directions, points of interest, petrol prices, and reviews onto central display or instrument panel, customizable per OEM requirements.
- Driver/Occupant Monitoring System Integrable stand-alone solution combining Driver Monitoring System and/or Occupant Monitoring System with any infotainment system, using computer vision to track driver attention and occupant states.
- Daisy-chain Multi-Stream Display Technology Multi-stream display management solution enabling connection of multiple displays in series via a single video link, supporting MST and SST integration modes and using BOEVx advanced TFT panels with Pixel-Level Local Dimming.
- Functional Safety Services Support for product and system safety lifecycle from hazard analysis to manufacturing, covering ISO 26262 automotive, ISO 25119 agriculture, ISO 13849 machinery, IEC 61508 industrial, and ISO 19014 earth-moving machinery standards.
- Cybersecurity Services Cybersecurity support for automotive market fulfilling UNECE R155 and R156 homologation requirements, including secure development, threat analysis, risk assessment, and supplier management per ISO/SAE 21434 and ISO 24089.
- Connectivity Services Hardware and software development for in-vehicle connectivity with backend and frontend services prioritizing reliability and information security.
- Software Development Services Full-stack software development from board manager to application layer and IoT backend services with modular architecture and proprietary SDKs, maintaining ASPICE Level 2 processes.
- Hardware Development Services Complete hardware development from design to production with modular board interconnection for maximum system flexibility.
- Design for Certification Services Design services ensuring compliance with current and future regulations for automotive and aerospace sectors.
- Vehicle Integration Services Integration of products with vehicle systems ensuring compliance with safety standards and seamless device communication.
- System Validation Services Validation testing ensuring every command and operation functions correctly according to specified use cases, with thousands of tests per system.
- Production Services In-house manufacturing in company laboratories with a certified high-quality integrated production system using fast, flexible, and reliable state-of-the-art processes.
Quantifiable outcome
- Doubled workforce in 3 years indicating strong business growth
- +3 more outcomes
Companies that use ART
Customer profileNamed customers5 records
Segments4 records
Ideal customer profiles4 records
ART technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
AI capability8 records
Feature8 records
ART partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core, minor and secondary.
- MAE Elettronica S.r.l.coreAcquired company specializing in design and supply of dashboard systems primarily for motorcycle industry. Now part of ART Group structure with Gravalini family continuing to lead the company. Creates technology hub in world of motorcycles.
- Connecta Automotive Solution SaglcoreSubsidiary within ART Group developing innovative software solutions based on virtual reality to support HMI design, validation, and ergonomic and safety testing. Enables optimization of development processes, reduces time-to-market, and lowers engineering costs.
- MATE S.r.l.coreIndependent laboratory accredited under ISO 17025 specializing in durability, environmental, vibration, and life-cycle testing. Led by Stefano Marchetti, provides certification, training, and testing services for ART Group across automotive and aerospace markets.
- BOEVxcoreCo-development partnership for daisy-chain technology enabling multi-display management through single video link connections. Presented at CES 2026 in Las Vegas. Solution simplifies automotive display installation, reduces cables and connectors, and enables scalable display architectures. Uses BOEVx advanced TFT panels with Pixel-Level Local Dimming technology.
- AGCO/FendtcoreTechnical collaboration to improve onboard experience in Fendt tractors using smartphone mirroring technologies for intuitive, user-friendly operator interface. First application on agricultural market allowing secure device connection to tractor infotainment. Cross-fertilization between automotive and agricultural markets bringing cutting-edge in-cabin technology to agriculture. Dr. Josef Mayer, VP and Managing Director for Fendt R&D, leads technical collaboration from Fendt side.
- Ducati Motor HoldingcoreStrategic partnership to enrich motorcycle riding experience with innovative infotainment and connectivity technology. ART provides its advanced expertise in infotainment systems used in luxury and super sports cars. Ducati contributes market knowledge and best practices. Based on shared values of engineering quality, attention to detail, and continuous innovation. CEO Francesco Ortix described it as 'perfect combination of two Italian brands of excellence.'
- JojobminorB Corp certified carpooling service partnership for sustainable employee transportation. Jojob provides mobile app connecting colleagues for home-to-work commute sharing. ART partnership resulted in over 18 tons less CO2 emissions in 2023. Aligned with European Mobility Week and corporate sustainability goals.
- RightwaresecondaryPartnership with Rightware (Finnish software company) and ITS Umbria Academy for creation of Kanzi Learning Lab. Rightware granted software licenses and assistance for training program using Kanzi One HMI development environment. ART provided technical lectures and assistance for students learning UI Design/Interaction for automotive sector.
- Apple (CarPlay)coreDevelopment collaboration with Apple for first ART CarPlay product, unveiled at Geneva Motor Show. Enabled smartphone integration in vehicle infotainment systems. Founding partnership establishing ART in connected automotive infotainment market.
- TEMIS (Aerospace company)secondaryCollaboration to develop telemetry system for European Space Agency's Vega rocket. System designed to transmit data and video incorporating technological elements from motorsport engineering. Demonstrated ART's ability to adapt innovations across industries.
Scale indicators8 records
Recent moves8 records
Expansion highlights6 records
ART competitors and assessment
Company assessmentBroad incumbents
- Aptiv: Global Tier-1 supplier of vehicle architecture including cockpit controllers, infotainment, and user experience solutions. Direct competitor in integrated cockpit domain controllers with significantly larger scale and broader cross-OEM relationships.
- Harman International: Samsung-owned Tier-1 supplier of connected car infotainment, cockpit solutions, and ADAS, serving most global volume and premium OEMs. Direct competitor to ART in luxury cockpit programs but with vastly larger R&D budget, manufacturing footprint, and cross-OEM platform coverage.
- Continental Automotive: Major Tier-1 supplier offering integrated cockpit, HMI, and infotainment solutions through its Automotive Group. Direct overlap with ART's e-cockpit portfolio across passenger vehicle OEMs, with the scale and in-house silicon (within Elektrobit) that ART must compete against.
Emerging players
- Cerence Inc. Pure-play automotive AI company providing in-cabin voice, gesture, and AI assistant technologies integrated into OEM infotainment systems. Comparable to ART's AI-based voice recognition in ARTIST10 as a software-layer supplier increasingly embedded in luxury cockpit stacks.
Direct peers
- Luxoft (DXC Technology): Engineering services and software provider with a dedicated automotive division focused on infotainment, cockpit, ADAS, and connected vehicle platforms. Comparable to ART as a software-heavy automotive engineering partner to premium OEMs, though operating at significantly larger scale.
- KPIT Technologies: India-headquartered automotive engineering and software services firm specializing in cockpit, infotainment, ADAS, and electrification programs. Comparable to ART as an embedded software and integration partner for global OEMs, often competing for the same engineering services scopes.
- Rightware: Finnish HMI development tool vendor (Kanzi) and ART partner (Kanzi Learning Lab). Provides HMI design tools widely used in automotive cockpits, complementary to ART's platform business but increasingly competitive as it expands toward turnkey UI/UX stacks.
- Preh (Joyson Electronics): Human-Machine Interface and cockpit electronics specialist serving premium European OEMs including BMW and Mercedes-Benz. Direct peer in HMI/control units and cockpit electronics with strong luxury-OEM positioning similar to ART's super-sport focus.
- Elektrobit: Subsidiary of Continental providing automotive embedded software, HMI development tools, and functional safety/cybersecurity software stacks. Comparable to ART's ART SDK and Safety/Compliance Security offerings as a software-layer supplier to OEMs and Tier-1s.
- Visteon: Pure-play digital cockpit and display electronics Tier-1 serving global OEMs with integrated cluster, infotainment, and SmartCore multi-domain controller platforms. Closest direct competitor to ART's ARTIST integrated e-cockpit proposition, particularly relevant as both target software-defined cockpit consolidation.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Customer concentration
ART social profiles
Digital presenceART compliance and trust
Trust signalCompliance12 records
ART financial estimates
Financial estimateRevenue estimate
Valuation estimate
ART leadership team
Management profileNumber of profiles
Profiles13 records
ART subsidiaries and ownership
Company hierarchySubsidiaries4 records
ART funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
ART M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about ART
What does ART do?
ART designs and manufactures integrated e-cockpit systems and connected infotainment platforms that combine instrumentation, infotainment, and connectivity into single ECU solutions for vehicle OEMs. Its product portfolio centers on the ARTIST platform family (Artist6, ARTIST8, ARTIST10), supported by a proprietary SDK, Black Diamond display technology, 3D surround-view parking, augmented reality, and driver/occupant monitoring modules, plus engineering services spanning functional safety, cybersecurity, software/hardware development, validation, and production.
Is ART a public or private company?
ART is a private company. It is classified as family owned and is currently operating.
When was ART founded?
ART was founded in 2000. It employs 251 to 500 people.
Where is ART based?
ART is headquartered in Passignano Sul Trasimeno, Italy, in the Europe region.
How does ART make money?
Three revenue lines are on record. E-Cockpit and Infotainment Systems are the primary driver. The others are software Licenses and SDK and connected Services and OTA Updates.
Who are ART's main competitors?
Broad incumbents on record are Aptiv, Harman International and Continental Automotive. Cerence Inc. is listed as an emerging player. Direct peers are Luxoft (DXC Technology), KPIT Technologies, Rightware, Preh (Joyson Electronics), Elektrobit and Visteon.
Does ART have an API?
No public API is recorded for ART.
What industry is ART in?
ART's product category is Automotive Infotainment Electronics. Its primary akta.pro industry code is IMACAJAC, Automotive ECUs/Control Modules & Embedded Electronics Manufacturing, with a secondary code of IMACAJAI, Automotive E/E Architecture Components Manufacturing (Domain/Zonal Controllers, Gateways, Network Switches). Its NAICS code is 33632 and its SIC code is 3670.