What Phu My Hung Development Corporation does

Phu My Hung Development Corporation is a private Vietnamese real estate developer headquartered in Ho Chi Minh City. It develops planned urban districts and property projects, including apartments, townhouses, villas, shophouses, commercial spaces, and social infrastructure. Its customer base consists primarily of individual property buyers and residents, with a secondary segment of commercial and business property buyers seeking retail, office, or mixed-use space within its developments.

The company’s core capability is large-scale urban development and infrastructure execution rather than software-led technology. Its project portfolio includes Hồng Hạc City, Phú Mỹ Hưng Harmonie, The Regency, The Sculptura, L’Arcade, The Aurora, Phu My Hung Midtown, Cardinal Court, The Antonia, and The Ascentia. Evidence of technical differentiation is mainly sector-specific: Cardinal Court achieved EDGE green building certification, The Antonia received Feng Shui certification, and the company operates a resident services platform and mobile app for utility payments, service fees, invoice lookup, design-change requests, and resident administration.

Phu My Hung monetizes primarily through one-time real estate development and property sales, with pricing quoted by unit type, location, and project rather than publicly disclosed rate cards. Its go-to-market model is sales-led, using physical transaction offices in Ho Chi Minh City and Hanoi, model homes, sales galleries, the official website, social media channels, and a mobile app. The company also uses bank partnerships with institutions such as Shinhan Bank, Standard Chartered Bank, VIB, Vietcombank, and BIDV to support buyer financing and improve sales conversion.

Name

Phu My Hung Development Corporation

Legal name

CÔNG TY TNHH PHÁT TRIỂN PHÚ MỸ HƯNG

Website

https://phumyhung.vn

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

501–1,000 employees

Short description

Phu My Hung Development Corporation is a private Vietnamese real estate developer building planned urban districts, residential projects, commercial spaces, and resident services for individual property buyers, investors, businesses, and residents across its urban ecosystem.

Ownership category

akta.pro rank

Product category

Real Estate Development

NAICS

Residential Building Construction (23611), Commercial and Institutional Building Construction (236220), New Multifamily Housing Construction (except For-Sale Builders) (236116)

SIC

Land Subdividers & Developers (No Cemeteries) (6552), Operators Of Apartment Buildings (6513), Operators Of Nonresidential Buildings (6512)

akta.pro primary industry

Retail & Mixed-Use Commercial Construction (IMAFACAB)

akta.pro secondary industry

Mixed-Use Property Management (BPAJAGAE)

Keywords

• Urban real estate development
• Residential property sales
• Commercial property development
• Mixed-use urban communities
• Real estate project investment

Headquarters

HQ city

Ho Chi Minh City

HQ country

Vietnam

HQ region

Asia

Offices4 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Operations, Supply Chain, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Real Estate Development and Sales: Phú Mỹ Hưng generates revenue through the development and sale of residential and commercial properties including apartments (căn hộ), townhouses (nhà phố), villas (biệt thự), and shophouses. The company has completed and delivered hundreds of projects over 30+ years, spanning from mid-range to high-end segments.
2. Infrastructure and Social Services: The company invests in and develops social infrastructure including public utilities, roads, parks, and community facilities that serve both residents inside and outside the Phú Mỹ Hưng urban area.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

Core offering

Phú Mỹ Hưng Development Corporation is a privately-held Vietnamese real estate developer that plans, builds, and sells residential and commercial properties within large-scale planned urban districts. The company offers apartments, townhouses, villas, and shophouses across mid-range to high-end segments, along with resident services (utility payments, property management) through digital platforms and physical transaction offices.

Product overview

Phú Mỹ Hưng Development Corporation operates as a real estate development company offering a diversified portfolio of residential projects across Vietnam, from mid-range to luxury segments including apartments, townhouses, and villas. The portfolio includes flagship projects such as Phú Mỹ Hưng Midtown (a joint venture with three Japanese partners featuring The Grande, The Symphony, The Signature, and The Peak subdivisions), Hồng Hạc City (northern Vietnam development with Nomura), Harmonie, The Regency, The Sculptura, L'Arcade, The Aurora, Cardinal Court (EDGE-certified green building), The Antonia (Feng Shui certified), The Ascentia, The Horizon, and Shop commercial spaces. The company also provides resident services including a digital platform for utility payments, service fee management, and property administration.

Differentiator

Problem solved

Functional benefit

Brands

• Hồng Hạc City (Hong Hac City): Urban development project in the Northern region of Vietnam, developed in partnership with Nomura
• Phú Mỹ Hưng Harmonie
• The Regency
• The Sculptura
• L'Arcade
• The Aurora
• Phu My Hung Midtown
• Cardinal Court
• The Antonia
• The Ascentia

Products and services

• Hồng Hạc City (Hong Hac City) Large-scale urban development project in northern Vietnam developed in partnership with Nomura Real Estate Group, featuring residential and commercial components.
• Phú Mỹ Hưng Harmonie Premium residential project located at the intersection of Mỹ Phước – Tân Vạn and Võ Văn Kiệt Avenue, connecting the Northeast of Ho Chi Minh City.
• The Regency Residential project with financing solutions supported through a partnership with Standard Chartered Bank Vietnam.
• The Sculptura Luxury residential project with financing solutions provided through Standard Chartered Bank Vietnam partnership.
• L'Arcade Residential and commercial mixed-use development project.
• The Aurora Premium residential project in Phú Mỹ Hưng urban area.
• Cardinal Court Residential project and the first Phú Mỹ Hưng project to achieve EDGE (Excellence in Design for Greater Efficiencies) green building certification from IFC. Located on Raymondienne street, Tan Phu Ward, District 7, HCMC with 182 units on a 10,780m² site area.
• Phú Mỹ Hưng Midtown Large-scale mixed-use complex developed in partnership with three Japanese real estate developers (Daiwa House Group, Nomura Real Estate Group, Sumitomo Forestry Group). Features the first and only Sakura Park in Vietnam. Subdivisions include The Grande, The Symphony, The Signature, and The Peak.
• The Antonia Hybrid working-life residential project featuring 366 condo units on a 5,880m² site area. The first high-end condo project in Phú Mỹ Hưng to receive Feng Shui certification.
• The Ascentia Premium residential project located on Nguyen Luong Bang Street, Tan Phu Ward, District 7, HCMC. Features 242 units on a 4,680m² site area with resort-style amenities.
• The Horizon Residential project in the Phú Mỹ Hưng urban area.
• Shop (Commercial Shophouses) Commercial retail spaces (shophouses) within Phú Mỹ Hưng developments for business owners and investors.

Quantifiable outcome

• First Vietnamese urban area to receive Honor Award from American Institute of Architects
• +2 more outcomes

Named customers3 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Six partnerships are on record, tiered core and minor.

• ADD ConstructioncoreStrategic or Co-development Partner · 1 January 2026ADD Construction has participated in constructing various utility facilities and functional spaces including lobby reception, clubhouse, gym, swimming pool at residential, commercial and service projects, including several Phú Mỹ Hưng developments.
• Nomura Real Estate GroupcoreStrategic or Co-development Partner · 1 January 2026Nomura Real Estate Group is a key development partner for Hong Hac City project, representing Phú Mỹ Hưng's strategic expansion into Northern Vietnam (Hanoi region).
• VietceramicscoreTechnology or Integration · 1 January 2025Vietceramics supplies premium ceramic tiles and bathroom fixtures for Phú Mỹ Hưng Harmonie project. The partnership ensures high-quality finishing materials meeting luxury living standards.
• OppeincoreTechnology or Integration · 1 January 2025Oppein, with 5 AI-applied factories totaling over 3,000,000m², provides comprehensive interior solutions for Phú Mỹ Hưng projects. The partnership supports premium interior finishing for residential units.
• Casa BellacoreTechnology or Integration · 1 January 2025Casa Bella supplies premium wood flooring for Phú Mỹ Hưng Harmonie project, contributing to the luxury finishing standards of the development.
• PrestigeminorStrategic or Co-development Partner · 1 January 2025Prestige is listed as a partner of Phú Mỹ Hưng, collaborating on project development and property services.

Scale indicators8 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Vinhomes: Vinhomes is Vietnam's largest residential real estate developer, listed on Ho Chi Minh Stock Exchange, and operates master-planned urban developments across Vietnam comparable in scale and customer profile to Phú Mỹ Hưng. Both target urban Vietnamese homebuyers with large integrated mixed-use projects.
• Novaland: Novaland is one of Vietnam's top three listed real estate developers, with a portfolio of mid- to high-rise residential and mixed-use projects concentrated in HCMC. It is the most direct head-to-head competitor for the same Vietnamese middle- and upper-middle-class buyer segment as Phú Mỹ Hưng.
• Sun Group: Sun Group is a major Vietnamese real estate and resort developer known for large-scale integrated townships and premium resorts. It is a direct competitor for the same premium urban and lifestyle-driven buyer pool that Phú Mỹ Hưng targets.
• Nam Long Group: Nam Long is a long-established Vietnamese developer focused on mid- to high-end residential townships and integrated communities, with a comparable product mix of apartments, townhouses, and villas. It overlaps directly with Phú Mỹ Hưng's mid-to-upper product positioning and HCMC focus.
• Khang Điền House: Khang Điền is a HCMC-focused residential developer specializing in mid- to high-end townhouses and villas, with significant land bank in District 7 and District 9. It directly competes with Phú Mỹ Hưng for the same HCMC landed-property buyer segment.

Regional players

• Becamex IDC: Becamex IDC is a major Vietnamese industrial-urban developer focused on Bình Dương province, building industrial parks alongside residential and commercial components. It is a regional peer in industrial-urban township development, with a comparable large-scale master-planning approach but different end-customer mix.

Emerging players

• Đất Xanh Group: Đất Xanh is a growing Vietnamese real estate developer and broker with mid-rise and high-rise residential projects across HCMC and other major cities. It targets a similar but broader buyer base than Phú Mỹ Hưng and represents an emerging competitive threat at the more accessible price points.

Broad incumbents

• Daiwa House Industry: Daiwa House is one of Japan's largest homebuilders and a JV partner of Phú Mỹ Hưng in the Midtown project. It is a broad incumbent partner-competitor in Vietnamese and Asian residential development, with much greater scale and capital resources.
• CapitaLand (CapitaLand Development): CapitaLand is a major Singapore-based real estate developer with residential and mixed-use projects across Vietnam and Southeast Asia. It overlaps with Phú Mỹ Hưng on premium mixed-use urban developments and is a direct competitor in the Vietnam market.
• Keppel Land: Keppel Land is a Singapore-based developer active in Vietnam, with residential and integrated developments in HCMC. It is a broad incumbent peer competing for the same international-standard urban premium segment in Vietnam.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCqpdJgWpZl5dc8SqiEU2gbQ
• Facebookfacebook.com/phumyhungcitycenter
• LinkedInlinkedin.com/company/phumyhung
• TikToktiktok.com/@phumyhung.official

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Phu My Hung Development Corporation