What Marsh & McLennan Agency does

Marsh & McLennan Agency (MMA) is the US and Canada-focused insurance brokerage subsidiary of Marsh, itself part of Marsh McLennan (MMC), the global professional services firm. MMA operates as a sales-led insurance intermediary placing business with carriers and earning commissions on commercial and personal policies, with services organized into four core lines: Business Insurance (Property, Casualty, Cyber), Employee Health & Benefits (HR Consulting, Pharmacy Solutions, HR Technology), Private Client Services (Homeowners, Auto, Liability, Aviation), and Retirement & Wealth (Employer Retirement Plans, Wealth Management, MMA IRA). The platform spans 26+ industry verticals and offers featured solutions such as Workers' Health 360, Stop Loss, Risk Management, Claims Management, and ERISA Consulting, supported by content marketing, industry insights, and an active careers portal.

The company's go-to-market is acquisition-driven, integrating regional insurance agencies whose employees transition into MMA while maintaining local client relationships. Recent transactions include McDonald Zaring Insurance (December 2022, 19 employees, Washington) and HMS Insurance Associates (January 2023, 120+ employees, Maryland Mid-Atlantic). MMA leverages its parent ecosystem for distribution, brand credibility, and cross-sell into Marsh McLennan's Guy Carpenter, Mercer, and Oliver Wyman. Pricing is quote-based and risk-adjusted rather than publicly disclosed, with annual billing cadence typical of commission-driven brokerage. Headcount is reported in the 5,001-10,000 range, and operations span the United States and Canada under both English and French Canadian market entries.

Name

Marsh & McLennan Agency

Legal name

Marsh & McLennan Agency

Website

https://mma-west.com

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

5,001–10,000 employees

Short description

Marsh & McLennan Agency is a North American insurance brokerage subsidiary of Marsh, providing business insurance, employee health and benefits, private client, and retirement and wealth solutions across 26+ industry verticals. It earns revenue through commissions on policies placed with carriers and expands regionally via targeted agency acquisitions.

Ownership category

akta.pro rank

Product category

Insurance Brokerage

NAICS

Insurance Agencies and Brokerages (524210), Insurance Agencies and Brokerages (52421), Portfolio Management and Investment Advice (523940), Agencies, Brokerages, and Other Insurance Related Activities (5242)

SIC

Insurance Agents, Brokers & Service (6411), Investment Advice (6282)

akta.pro primary industry

Captive Insurance Advisory & Management (FSAEADAF)

akta.pro secondary industries

Fee-Only Advisory (FSAEAAAL), Reinsurance Program Structuring & Portfolio Solutions (Broker-led) (FSAOAHAJ)

Keywords

• Commercial insurance brokerage
• Employee benefits consulting
• Risk management services
• Retirement plan advisory
• Private client insurance

Headquarters

HQ city

White Plains

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D, Others

Revenue model

1. Insurance Brokerage Commissions: Revenue generated from commissions on insurance policies placed for commercial and individual clients. MMA acts as an intermediary between insurance carriers and clients, earning commissions on each policy sold and renewed.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Marsh & McLennan Agency is an insurance brokerage and risk advisory firm that places commercial and personal insurance coverage, designs employee health and benefits programs, and delivers retirement and wealth solutions for employer and individual clients across North America. Its core service lines — Business Insurance, Employee Health & Benefits, Private Client Services, and Retirement & Wealth — are complemented by featured solutions such as business interruption, stop loss, risk management, Workers' Health 360, claims management, ERISA consulting, voluntary benefits, and the MMA IRA. MMA earns revenue primarily through commissions and fees on the policies and plans it places, leveraging the global resources of parent Marsh McLennan while maintaining a local, agency-based presence.

Product overview

Marsh McLennan Agency (MMA) is a comprehensive insurance and benefits agency offering four core service lines: Business Insurance (Property, Casualty, Cyber), Employee Health & Benefits (HR Consulting, Pharmacy, HR Technology), Private Client Services (Homeowners, Auto, Liability), and Retirement & Wealth (Employer Retirement Plans, Financial Well-being, Wealth Management). The company operates as a platform-plus-modules architecture with featured solutions including Business Interruption, Stop Loss Solutions, Risk Management, Workers' Health 360, Claims Management, ERISA Consulting, Employee Communications, Voluntary Benefits, and Dimensions of Well-being, plus specialty offerings like Aviation insurance and MMA IRA retirement accounts.

Differentiator

Problem solved

Functional benefit

Products and services

• Business Insurance Provides commercial insurance coverage including Property, Casualty, and Cyber risk protection services for businesses across multiple industry verticals.
• Employee Health & Benefits Offers HR consulting, pharmacy solutions, voluntary benefits, well-being programs, and HR technology consulting to help organizations manage employee benefits, control costs, and retain talent.
• Private Client Services Provides personal insurance coverage for high-net-worth individuals, including homeowners, auto, liability, and aviation coverage for personal and corporate aircraft.
• Retirement & Wealth Delivers employer retirement plans, financial well-being programs, ERISA consulting, wealth management services, and the MMA IRA for individual and corporate retirement needs.
• Workers' Health 360 Delivers a 360-degree view of employee health data to help employers manage comprehensive employee health and benefits programs.
• ERISA Consulting Services Helps organizations execute their fiduciary duties with confidence through retirement policy and ERISA advisory services.
• MMA IRA Provides low-cost IRA services for individual retirement funds.
• Aviation Insurance Provides insurance coverage for personal and corporate aircraft.
• Stop Loss Solutions Protects organizations from catastrophic claims through stop loss insurance solutions.
• Risk Management Solutions Implements proven safety and risk control practices, including custom risk reviews, for businesses.
• Business Interruption Insurance Prepares businesses for unexpected disruptions through business interruption insurance coverage.
• Claims Management Delivers claims expertise and management services for commercial insurance clients.

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Four partnerships are on record, tiered core and minor.

• MarshcoreStrategic or Co-development PartnerMMA is a Marsh business and operates as a subsidiary within the Marsh McLennan family. Marsh is the world's leading insurance broker and risk advisor, providing MMA with global resources, expertise, and brand backing.
• Guy CarpenterminorStrategic or Co-development PartnerPart of the Marsh McLennan family of companies, Guy Carpenter is a global risk and reinsurance specialist that complements MMA's insurance and benefits offerings.
• MercerminorStrategic or Co-development PartnerPart of the Marsh McLennan family, Mercer is a global consulting firm offering services in health, wealth, and career advisory, aligning with MMA's employee benefits and retirement offerings.
• Oliver WymanminorStrategic or Co-development PartnerPart of the Marsh McLennan family, Oliver Wyman is a management consulting firm specializing in risk, strategy, and leadership development.

Scale indicators3 records

Recent moves5 records

Expansion highlights6 records

Direct peers

• Hub International: North American insurance brokerage built primarily through regional agency acquisitions; closest analog to MMA's roll-up model and mid-market commercial book mix.
• Brown & Brown: Diversified insurance brokerage operating across commercial, employee benefits, personal lines, and reinsurance, with a long-running tuck-in acquisition strategy similar to MMA's roll-up approach.
• Arthur J. Gallagher & Co. Large US-headquartered insurance brokerage focused heavily on the middle market across commercial property/casualty, employee benefits, and risk management — highly comparable to MMA's positioning and acquisition-led growth model.
• USI Insurance Services: Large US insurance brokerage and benefits consultant with comparable mid-market property/casualty, employee benefits, and personal lines offerings; similar acquisition-driven growth orientation.
• Lockton: Largest privately held insurance brokerage in the US with strong commercial, benefits, and people-services practices; competes with MMA for mid-market and enterprise accounts.
• NFP (an Aon company): Property/casualty, benefits, and personal-lines brokerage built largely through acquisitions and now part of Aon; the most direct acquired-agency-roll-up model comparable to MMA.
• Willis Towers Watson (WTW): Global insurance, reinsurance, and advisory broker offering Risk & Broking, Health & Benefits, and Wealth services that map closely to MMA's four service pillars; primary direct competitor for mid-market placements.
• Aon: Global insurance brokerage and advisory firm with overlapping product lines in commercial risk, health & benefits, and retirement; directly competes with MMA for North American mid-market and enterprise accounts.

Emerging players

• CBIZ Benefits & Insurance Services: Provides employee benefits, payroll, and insurance brokerage services to mid-market employers; overlaps most directly with MMA's Employee Health & Benefits service line.

Broad incumbents

• Marsh: The direct parent company of MMA and the world's largest insurance broker; competes with MMA for many of the same mid-market and enterprise accounts but operates at far greater scale with global reach and specialty practices.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/Marsh_MMA
• Facebookfacebook.com/MarshMcLennanAgency
• LinkedInlinkedin.com/company/marsh-mclennan-agency

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A2 records

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Marsh & McLennan Agency