Forklifts Group
Forklifts Group is a privately held regional material handling dealership founded in 1993 in Orient, Ohio, selling and servicing forklifts and related industrial equipment to local commercial and industrial customers.
- Company typePrivate
- Founded1993
- HeadquartersOrient, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Forklifts Group does
Forklifts Group is a privately held material handling equipment dealership founded in 1993 and headquartered in Orient, Ohio. The company sells, services, and supports forklifts and related industrial material handling equipment for customers in its regional market. With a headcount in the 11–50 range, the business operates as a small-to-mid-sized capital equipment reseller whose revenue mechanics are typical of the dealership model: a mix of new/used equipment sales, parts, and recurring maintenance/service contracts tied to installed fleets.
The company's underlying technology is that of a conventional dealership rather than a proprietary platform: it depends on OEM-supplied equipment lines, parts inventory, and service operations. No proprietary technology stack, software products, integrations, AI capabilities, or patents are disclosed in the available data, and the firm's own website returned only a generic verification/loader page with no product detail.
In February 2025, Forklifts Group executed an inorganic expansion move by acquiring Cromer Material Handling for an undisclosed amount, consistent with a strategy of consolidating regional material handling competitors to broaden geographic coverage and/or product/service lines. Beyond this acquisition, there is no disclosed evidence of additional funding rounds, partnerships, leadership changes, product launches, geographic expansions into new states, or other strategic actions, leaving the company's broader growth trajectory and operating footprint largely undetermined from public sources.
Forklifts Group firmographics
Firmographics- Name
- Forklifts Group
- Website
- https://forkliftsgroup.com
- Company type
- Private
- Founded year
- 1993
- Headcount range
- 11–50 employees
- Short description
- Forklifts Group is a privately held regional material handling dealership founded in 1993 in Orient, Ohio, selling and servicing forklifts and related industrial equipment to local commercial and industrial customers.
- Ownership category
- akta.pro rank
Forklifts Group industry classification
Industry- Product category
- Material Handling Equipment Dealership
- NAICS
- Industrial Truck, Tractor, Trailer, and Stacker Machinery Manufacturing (333924), Material Handling Equipment Manufacturing (33392)
- SIC
- Industrial Trucks, Tractors, Trailors & Stackers (3537), Wholesale-Construction & Mining (No Petro) Machinery & Equip (5082)
- akta.pro primary industry
- Forklifts & Industrial Trucks (IC & Electric) (IMAHABAA)
- akta.pro secondary industry
- Lifting Attachments & Material Handling Accessories (Fork Attachments, Slings, Rigging) (IMAHABAJ)
Keywords
Where Forklifts Group is headquartered
LocationHeadquarters
- HQ city
- Orient
- HQ country
- United States
- HQ region
- North America
Markets served
Forklifts Group business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Operations, Supply Chain, Personnel, Marketing or Sales
Forklifts Group product offering
Product offeringCore offering
Forklifts Group is a material handling dealership that sells forklifts and related industrial equipment to business customers. The firm supports its equipment sales with the typical dealership offerings of parts, service, and rentals, and it has expanded its footprint by acquiring Cromer Material Handling in February 2025.
Differentiator
Problem solved
Functional benefit
Products and services
- Forklifts and material handling equipment Sale of forklifts and related material handling equipment to business customers such as warehouses, distribution centers, and industrial facilities.
Companies that use Forklifts Group
Customer profileIdeal customer profiles1 record
Forklifts Group technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Forklifts Group partnerships and signals
Strategic signalRecent moves1 record
Expansion highlights2 records
Forklifts Group competitors and assessment
Company assessmentDirect peers
- Equipment Depot: Largest independent material handling dealership in the US, selling forklifts, aerial lifts, and material handling equipment with service and parts support — directly comparable as a multi-brand forklift dealer serving industrial customers.
- Papé Material Handling: Pacific Northwest-based material handling dealership representing major forklift OEMs (Toyota, Hyster/Yale, Komatsu) — directly comparable independent dealer with full sales, service, and parts operations.
- LiftOne: A Hyster-Yale authorized material handling dealership serving the southeastern US with new and used forklifts, parts, and service — directly comparable as a regional forklift dealer.
- MH Equipment: Regional material handling equipment dealer offering forklifts, aerial work platforms, and parts/service across multiple US locations — directly comparable as a multi-line forklift dealership with aftermarket services.
Broad incumbents
- United Rentals: Largest equipment rental company in the world with a substantial forklift and material handling rental fleet — comparable broad incumbent that competes with dealerships on short-term forklift demand.
- Toyota Material Handling Systems: World's largest forklift OEM operating a captive dealer network across the US — comparable as the dominant supplier whose products Forklifts Group most likely distributes alongside competitors.
- Crown Equipment Corporation: Major US-based forklift and material handling equipment manufacturer with a company-owned direct dealer network in select markets — comparable broad incumbent whose products flow through independent dealerships like Forklifts Group.
- Linde Material Handling (KION Group): Global forklift and intralogistics manufacturer within KION Group, selling through regional independent dealers — comparable as a major OEM whose brand and equipment compete in Forklifts Group's addressable market.
- Hyster-Yale Materials Handling: Public global manufacturer of Hyster and Yale forklifts and warehouse equipment, selling through an authorized independent dealer network — comparable broad incumbent as a primary brand Forklifts Group likely represents or competes against.
Emerging players
- Komatsu Forklift (Komatsu America): Material handling equipment division of Komatsu offering forklifts through a North American dealer network — comparable emerging forklift brand operating in the same channel as Forklifts Group.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat3 records
Key risks5 records
Key highlights5 records
Customer concentration
Forklifts Group social profiles
Digital presenceForklifts Group financial estimates
Financial estimateRevenue estimate
Valuation estimate
Forklifts Group leadership team
Management profileNumber of profiles
Forklifts Group funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Forklifts Group M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Forklifts Group
What does Forklifts Group do?
Forklifts Group is a material handling dealership that sells forklifts and related industrial equipment to business customers. The firm supports its equipment sales with the typical dealership offerings of parts, service, and rentals, and it has expanded its footprint by acquiring Cromer Material Handling in February 2025.
When was Forklifts Group founded?
Forklifts Group was founded in 1993. It employs 11 to 50 people.
Where is Forklifts Group based?
Forklifts Group is headquartered in Orient, United States, in the North America region.
Who are Forklifts Group's main competitors?
Direct peers on record are Equipment Depot, Papé Material Handling, LiftOne and MH Equipment. Broad incumbents are United Rentals, Toyota Material Handling Systems, Crown Equipment Corporation, Linde Material Handling (KION Group) and Hyster-Yale Materials Handling. Komatsu Forklift (Komatsu America) is listed as an emerging player.
Does Forklifts Group have an API?
No public API is recorded for Forklifts Group.
What industry is Forklifts Group in?
Forklifts Group's product category is Material Handling Equipment Dealership. Its primary akta.pro industry code is IMAHABAA, Forklifts & Industrial Trucks (IC & Electric), with a secondary code of IMAHABAJ, Lifting Attachments & Material Handling Accessories (Fork Attachments, Slings, Rigging). Its NAICS code is 333924 and its SIC code is 3537.