Clickr Media

What Clickr Media does

Clickr Media is a Singapore-headquartered, full-service digital marketing agency founded in 2009. The company delivers integrated digital services across five pillars: digital consulting and strategy, creative production, MarTech services (marketing automation, CRM, CDP, CMP, BI and analytics), performance marketing (search, social, video, display, programmatic, ABM), and technology services (CMS, digital commerce, custom applications). Clickr serves enterprise and mid-market clients across multiple verticals including luxury beauty (Clarins), professional services (KPMG, Citibank), healthcare and HealthTech (Synapxe), logistics (DHL, Kerry Logistics), FMCG (Kellogg's, Kao, Converse), retail (Mandarin Gallery, Downtown Gallery, Chewy Beret), technology (Allergan, STT Communications, Trend Micro), and public sector (NTUC, Synapxe). Its client base is concentrated in APAC and supported by regional offices in Singapore, Kuala Lumpur, Yangon, Tokyo, Ho Chi Minh City, and Paris.

The agency's core technology is not proprietary. Differentiation rests on its ability to integrate and orchestrate more than 25 third-party MarTech and ad-tech platforms, including Salesforce, HubSpot, Marketo, Sitecore, Contentsquare, Tealium, Google, Meta, TikTok, OneTrust, TrustArc, and Demandbase, into end-to-end client campaigns. Clickr markets a digital-first approach that blends creativity, data, technology, and media, and reports quantified outcomes such as 86% social follower growth for Clarins, a 91% decrease in Cost Per Result for DKSH's Sanofi OTC portfolio, and a 3.5x CTR improvement on LinkedIn plus a 4x CPC decrease for KPMG. In 2022, Underworks Japan Co. Ltd. acquired a majority stake, giving Clickr access to the parent's CDP, CMP, and data privacy compliance expertise and its Paris-Tokyo axis, while CEO Derick Ng and COO Chan Hanyuan continue to lead day-to-day operations.

Clickr's revenue model is professional services-based, comprising project-based fees and retainer arrangements across consulting, creative, performance media management, and MarTech implementation engagements. Distribution is exclusively B2B and sales-led, with regional enquiry email addresses for Singapore, Malaysia, Myanmar, Japan, and Vietnam, supplemented by event-led business development, an active blog, and a portfolio of case studies. The company employs 11-50 people, operates from five-plus countries, and presents as a mid-sized regional boutique competing against larger holding-company digital networks.

Name

Clickr Media

Legal name

Clickr Media Private Limited

Website

https://clickrmedia.com

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

11–50 employees

Short description

Clickr Media is a Singapore-based full-service digital marketing agency serving enterprise and mid-market clients across APAC through digital consulting, creative production, MarTech, performance marketing, and technology services. Founded in 2009, it operates across five-plus countries as a majority-owned subsidiary of Underworks Japan.

Ownership category

akta.pro rank

Product category

Digital Marketing Services

NAICS

Media Buying Agencies (54183)

SIC

Services-Computer Programming, Data Processing, Etc. (7370), Services-Mailing, Reproduction, Commercial Art & Photography (7330)

akta.pro primary industry

Digital & Programmatic Media Buying (Display, Video, CTV, Audio) (BPAFABAB)

Keywords

• Digital marketing services
• Performance marketing agency
• MarTech consulting
• Creative content production
• Digital transformation consulting

Headquarters

HQ city

Bukit Merah

HQ country

Singapore

HQ region

Asia

Offices6 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Digital Consulting and Strategy Services: Clickr generates revenue through fee-based engagements for digital marketing strategy, digital transformation, website design and development, and MarTech enablement consulting. These are typically project-based or retainer engagements with enterprise clients.
2. Creative and Content Production Services: Revenue from creative strategy, content creation, and UI/UX design services delivered as part of integrated campaign or project mandates for brand clients.
3. Performance Marketing and Media Management: Clickr manages paid media budgets across search, social, video, display, and programmatic channels on behalf of clients, generating fees based on media spend management and/or performance-based retainer arrangements.
4. MarTech Services and Technology Solutions: Revenue from implementing and managing marketing technology stacks including marketing automation (MA), Customer Data Platform (CDP), BI and analytics, CRM, and CMS solutions for enterprise clients.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Clickr Media is a full-service digital agency that delivers integrated digital marketing, consulting, creative, MarTech, performance, and technology services to enterprise and mid-market clients across APAC. Its offerings combine digital strategy, content production, marketing technology implementation (marketing automation, CDP, CRM, BI/analytics, CMP), paid media management across search/social/video/display/programmatic, and web/commerce development to execute end-to-end digital transformation mandates for brand clients.

Product overview

Clickr Media is a digital agency offering integrated services rather than a single unified product. The company operates through five interconnected service pillars: Digital Consulting (strategy and transformation), Creative Production (content and design), MarTech Services (technology stack integration including Marketing Automation, CDP, CRM, and BI/Analytics), Performance Marketing (paid media and optimization across channels), and Technology Services (web development and digital commerce). These services are delivered together as a holistic digital marketing solution combining creativity, data, technology, and media with a digital-first mindset.

Differentiator

Problem solved

Functional benefit

Products and services

• Digital Consulting Strategic digital consulting service covering digital marketing strategy, digital transformation, website design and development advisory, and MarTech enablement for enterprise and mid-market brand clients. Leverages big data and analytics to transform operating models.
• Creative Production Creative strategy, content creation, and UI/UX design services delivered as part of integrated digital campaigns for brand clients, aimed at driving engagement and conversions.
• MarTech Services Implementation and managed services for marketing technology stacks including Marketing Automation, Customer Data Platform (CDP), CRM, BI and Analytics, Consent Management Platform (CMP), and SEO, integrated to support enterprise clients' marketing operations.
• Performance Marketing Data-driven paid media management across search, social, video, display, and programmatic channels. Includes Social Media Marketing, Content Marketing, SEO, SEM, Conversational Marketing, and Account-Based Marketing (ABM).
• Technology Services Web and application development services spanning front-end and back-end development, UI/UX, digital transformation, Content Management Systems (CMS), Digital Commerce, Custom Applications, and Business Solutions for enterprise clients.

Quantifiable outcome

• 86% overall follower growth for Clarins Singapore across social media platforms
• +4 more outcomes

Named customers23 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration32 records

Partnerships

Seven partnerships are on record, tiered minor and core.

• Marketech APACminorGTM or Marketing Partner · 2 July 2025Clickr participated in the Marketech APAC AI-volution workshop in Singapore on July 2, 2025, focused on customer engagement strategies using AI and omnichannel approaches. Marketech APAC serves as an event platform for Clickr to demonstrate expertise and engage with the APAC marketing technology community.
• B2B Marketing Leaders Forum Asia 2024minorGTM or Marketing Partner · 21 August 2024Clickr Media announced its partnership with the B2B Marketing Leaders Forums Asia 2024, held August 21-22, 2024 at PARKROYAL COLLECTION Pickering Singapore. The event gathered over 300 B2B marketing leaders for collaboration, innovation, and networking.
• SalesforcecoreTechnology or IntegrationSalesforce is listed as a partner platform. Given Clickr's CRM service offerings and MarTech capabilities, Salesforce CRM integration is a core component of the agency's technology stack.
• HubSpotcoreTechnology or IntegrationHubSpot is listed as a partner platform. Clickr's marketing automation and inbound marketing services leverage HubSpot's inbound marketing and CRM platform.
• GooglecoreTechnology or IntegrationGoogle is listed as a partner platform. Clickr leverages Google's advertising ecosystem (Google Ads, Google Analytics, Google Marketing Platform) extensively for performance marketing and SEM services.
• Facebook / MetacoreTechnology or IntegrationFacebook/Meta is listed as a partner platform. Clickr leverages Meta's advertising ecosystem extensively for social media marketing, performance marketing, and conversational marketing campaigns.
• Underworks Japan Co. Ltd.coreStrategic or Co-development PartnerUnderworks Japan is Clickr Media's parent company following a majority stake acquisition. Underworks is a digital marketing consulting firm with offices in Paris and Tokyo, specialising in Marketing Orchestration, CDPs, CMPs, and MarTech advisory. Clickr operates under the Underworks umbrella, representing a broader network united by a commitment to digital excellence.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• GroupM: WPP's media investment arm operating across APAC with full-service media planning, buying, and performance capabilities. Directly competes with Clickr's performance marketing and media management services at global enterprise scale.
• Accenture Song: Accenture's creative and technology marketing services arm covering experience design, MarTech, commerce, and content at enterprise scale. Competes with Clickr for large digital transformation and MarTech engagements in APAC.
• Publicis Groupe: Global advertising holding company with significant APAC operations across creative, media, digital transformation, and data services. Competes for enterprise digital mandates alongside Clickr's integrated offering.
• Dentsu: Tokyo-headquartered global advertising and marketing services network with deep APAC enterprise presence. Operates broadly across creative, media, CXM, and MarTech; competes with Clickr for enterprise APAC mandates at larger scale.

Direct peers

• Dept: Global digital agency offering creative, technology, and data-driven marketing services to enterprise brands. Comparable integrated agency model with comparable MarTech and performance capabilities.
• First Page Digital: Singapore-headquartered digital marketing agency specializing in SEO, performance marketing, and social media for enterprise and mid-market clients across Asia. Closely comparable service portfolio and regional footprint.
• Hashmeta: Singapore-based digital marketing agency offering performance marketing, social media, SEO, and MarTech services to enterprise and SME clients across APAC. Directly comparable to Clickr by geography, service mix, and customer profile.
• Huge: Global digital experience agency delivering strategy, creative, marketing, and technology services to enterprise brands. Comparable integrated service model and enterprise customer base.
• Brew Interactive: Singapore-based digital marketing and creative agency offering performance marketing, content, web design, and marketing automation. Comparable in size, regional focus, and integrated agency model.
• R/GA: Global digital agency combining creativity, technology, and consulting for enterprise brand transformation. Comparable full-service digital offering with overlapping MarTech and performance marketing capabilities.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/clickrmedia
• LinkedInlinkedin.com/company/clickr-media-pte--ltd-
• Instagraminstagram.com/clickrsg
• Xx.com/clickrmedia

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Clickr Media