Simple Moves
Simple Moves is a privately-held, founder-owned moving services company in St. George, Utah, providing residential, commercial, long-distance moving, packing, storage, and staging/installation services to homeowners and businesses across Southern Utah and select interstate corridors.
- Company typePrivate
- Founded2009
- HeadquartersSaint George, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Simple Moves does
Simple Moves is a privately-held, founder-owned moving services company headquartered at 615 N 3050 E B9, St. George, Utah 84790, serving Southern Utah (primarily St. George and Washington County) with approximately 15 years of operating history. The company offers six integrated service lines: residential moving, commercial moving, professional packing, staging and furniture installation, premium climate-controlled warehouse storage, and private long-distance moving. Its long-distance offering is differentiated by a dedicated-truck, same-crew model that avoids the shared-load carrier and broker structures common in interstate relocation.
The business operates on a direct-to-consumer model with quote-based, per-job transaction pricing determined by origin/destination, move date, and volume (from single items to 5+ bedroom houses, mobile homes, POD containers, rental trucks, and storage units). Lead capture flows through a self-serve instant quote system on simple-moves.com integrated with leadconnectorhq forms, supplemented by phone sales (435-705-9241, 7 days/week 7AM-7PM) and email inquiries. Distribution is purely direct; no resellers, channel partners, or franchise network is used for core moving services. The company holds no proprietary technology platform and operates standard moving trucks and equipment, with $1,000 household-goods coverage included on every move as a built-in insurance feature.
Revenue is generated entirely from one-time transaction fees across the six service lines with no recurring or subscription component. The customer base spans residential homeowners and renters in Southern Utah, commercial clients needing office or retail relocations, and interstate customers relocating to/from states such as California, Texas, Arizona, Idaho, and Nevada. The company is led by owner Cade Cummings with 11-50 employees, maintains 400+ five-star Google reviews, and operates community-facing brand partnerships (including Dove Center, Sun River Communities, and Split Rock Custom Homes) and logo-display relationships with national brands (Costco, Ashley Furniture, Kohls, Intermountain Health, Harmons, Furniture Row) used as trust signals rather than revenue channels.
Simple Moves firmographics
Firmographics- Name
- Simple Moves
- Legal name
- Simple Moves
- Website
- https://simple-moves.com
- Company type
- Private
- Founded year
- 2009
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Simple Moves is a privately-held, founder-owned moving services company in St. George, Utah, providing residential, commercial, long-distance moving, packing, storage, and staging/installation services to homeowners and businesses across Southern Utah and select interstate corridors.
- Ownership category
- akta.pro rank
Simple Moves industry classification
Industry- Product category
- Moving and Relocation Services
- NAICS
- Used Household and Office Goods Moving (48421), Services to Buildings and Dwellings (5617)
- SIC
- Trucking & Courier Services (No Air) (4210), Services-To Dwellings & Other Buildings (7340)
- akta.pro primary industry
- Local Moving for Homes (Single-Family, Townhome) (HSAKAAAC)
- akta.pro secondary industries
- Retail Store & Commercial Space Moving (Stores, Salons, Restaurants) (HSAKAKAH), Local Moving with Packing/Unpacking Add-On (HSAKAAAH), Local Storage-to-Home / Home-to-Storage Moves (HSAKAAAL)
Keywords
Where Simple Moves is headquartered
LocationHeadquarters
- HQ city
- Saint George
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Simple Moves business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales
Revenue model
- Moving Services: One-time transaction fees for residential and commercial moving services. Pricing is quote-based and varies by distance, size of move, and services selected (packing, storage, staging, installation). Revenue is generated per-job rather than on a recurring basis.
- Warehouse and Storage Services: Fees for short-term and long-term storage solutions including climate-controlled facilities with 24/7 security. Includes receiving, inventory management, and delivery services.
- Packing Services: Professional packing services sold as add-on to moving jobs. Uses high-quality packing materials and techniques for protecting belongings.
- Staging and Installation Services: Home staging services for real estate presentations and furniture installation/setup services for residential and commercial customers.
- Long Distance Moving Services: Dedicated private long-distance moving service with same crew from start to finish. Not a shared-load carrier or broker model. Premium pricing for full-service interstate relocations.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Custom quote based on move requirements |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels8 records
Simple Moves product offering
Product offeringCore offering
Simple Moves is a full-service moving company that provides residential and commercial relocations, professional packing, home staging and furniture installation, climate-controlled warehouse storage, and dedicated private long-distance moves. Services are sold per-job via a custom quote based on distance, move size, and selected add-ons, with same dedicated crews for local and interstate work. The company is licensed and insured, includes $1,000 coverage for household goods, and operates 7 days a week out of St. George, Utah.
Product overview
Simple Moves is a full-service moving company offering a unified portfolio of six core services: Residential Moving, Commercial Moving, Packing Services, Staging & Installation Services, Premium Warehouse Service (including storage, receiving, delivery, and furniture installation), and Long Distance Moving. The company operates as a single integrated service offering rather than a modular platform—customers can select individual services or bundle them for comprehensive relocation support. Simple Moves positions itself as a licensed, insured, one-stop solution serving St. George and Washington County, Southern Utah.
Differentiator
Problem solved
Functional benefit
Products and services
- Residential Moving Full-service residential moving for homeowners and renters in Southern Utah, handling packing, loading, transportation, and unloading of household belongings of any size, from single items to multi-bedroom homes, mobile homes, POD containers, and rental trucks.
- Commercial Moving Business relocation services for offices, retail stores, and corporate headquarters in Southern Utah, including packing, logistics, transportation, and unpacking with a focus on minimizing downtime and maintaining operations continuity.
- Packing Services Professional packing service using high-quality materials and proven techniques to protect belongings during transport, including full-service packing for fragile and bulky items. Sold as an add-on to residential and commercial moving jobs.
- Staging & Installation Services Home staging services designed to present properties in the best light for potential buyers, along with furniture and fixture installation including assembly and placement for residential and commercial customers.
- Premium Warehouse Service Climate-controlled storage facility with 24/7 security, plus receiving, inventory management, delivery, and furniture installation services for short-term and long-term storage needs.
- Long Distance Moving Private, dedicated long-distance moving service (not shared-load or brokered) for interstate relocations from St. George, Utah to anywhere in the United States. Includes same professional crew from start to finish, full-service packing, direct delivery with no intermediate warehousing, and licensed/insured protection.
Quantifiable outcome
- $1,000 coverage for household goods on all moves
- +3 more outcomes
Companies that use Simple Moves
Customer profileNamed customers10 records
Segments4 records
Ideal customer profiles4 records
Simple Moves technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Simple Moves partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core and minor.
- Dove CentercoreCommunity partnership with the Dove Center, a nonprofit organization serving domestic violence victims. Simple Moves provides safe transition services for those in difficult situations. Owner Cade Cummings has recorded a video message sharing the company's mission to assist domestic violence victims. The partnership represents a core community-focused initiative for the company.
- Sun River CommunitiesminorLogo displayed in 'Trusted by Top Brands' section. Sun River Communities is a residential community developer in Southern Utah whose residents benefit from Simple Moves' moving services.
- Split Rock Custom HomesminorLogo displayed in 'Trusted by Top Brands' section. Split Rock Custom Homes is a custom home builder in Southern Utah whose clients are referred to Simple Moves for moving services.
- Summit Athletic ClubminorLogo displayed in 'Trusted by Top Brands' section. Partnership provides moving services for gym members or corporate moving needs.
- Ashley FurnitureminorLogo displayed in 'Trusted by Top Brands' section. Furniture retailer whose customers may use Simple Moves for delivery and installation services.
- CostcominorLogo displayed in 'Trusted by Top Brands' section.
- HarmonsminorLogo displayed in 'Trusted by Top Brands' section. Regional grocery chain partnership.
- Furniture RowminorLogo displayed in 'Trusted by Top Brands' section. Furniture retailer whose customers may use Simple Moves for delivery and installation.
- Intermountain HealthminorLogo displayed in 'Trusted by Top Brands' section. Regional healthcare provider partnership.
- KohlsminorLogo displayed in 'Trusted by Top Brands' section.
Scale indicators7 records
Recent moves6 records
Expansion highlights5 records
Simple Moves competitors and assessment
Company assessmentDirect peers
- Two Men and a Truck: Largest franchised residential moving company in the U.S., offering local and long-distance home moving, packing, and storage services. Directly comparable to Simple Moves on residential local moving, packing add-ons, and franchise-style geographic expansion model.
- College Hunks Hauling Junk & Moving: Franchised moving and junk-hauling brand serving residential and commercial customers with local and long-distance services, packing, and labor. Closely comparable full-service, multi-stream offering (move + junk + donation pickup) and franchise growth model.
- PODS: Portable moving and storage container company offering local and long-distance moves with on-site storage. Directly comparable on the storage-to-home / home-to-storage use case that Simple Moves supports via its premium warehouse service, plus long-distance household moves.
Broad incumbents
- United Van Lines: National household goods van line operated by UniGroup with an agent network offering local, long-distance, and corporate relocation. Comparable as a broad incumbent competing for the same long-distance household goods demand that Simple Moves addresses with its dedicated private model.
- Allied Van Lines: National van line (also under UniGroup) providing interstate household goods moving, corporate relocation, and logistics through an agent network. Comparable broad incumbent for long-distance residential and commercial moves.
- North American Van Lines: National household goods and commercial van line with agent-based local and long-distance service. Comparable broad incumbent competing in the same interstate residential and commercial relocation category.
- Atlas Van Lines: National van line offering household goods moving, corporate relocation, and logistics through an agent network. Comparable incumbent in long-distance residential and office moving services.
Others
- 1-800-GOT-JUNK?: Franchised junk removal and hauling service. Comparable as an adjacent service brand with similar franchise economics and homeowner/customer base, though not a direct moving competitor.
- U-Haul: Largest North American truck and trailer rental operator with self-storage and U-Box container services. Comparable as an enabling/alternative option for DIY movers that competes with full-service moving for budget-conscious customers in the same Southern Utah corridor.
Emerging players
- Dolly: App-based marketplace connecting customers with trucks and helpers for small moves, furniture delivery, and labor. Comparable as an emerging technology-enabled alternative competing for small local move and single-item labor demand.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Simple Moves social profiles
Digital presenceSimple Moves financial estimates
Financial estimateRevenue estimate
Valuation estimate
Simple Moves leadership team
Management profileNumber of profiles
Profiles1 record
Simple Moves funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Simple Moves M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Simple Moves
What does Simple Moves do?
Simple Moves is a full-service moving company that provides residential and commercial relocations, professional packing, home staging and furniture installation, climate-controlled warehouse storage, and dedicated private long-distance moves. Services are sold per-job via a custom quote based on distance, move size, and selected add-ons, with same dedicated crews for local and interstate work. The company is licensed and insured, includes $1,000 coverage for household goods, and operates 7 days a week out of St. George, Utah.
Is Simple Moves a public or private company?
Simple Moves is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Simple Moves founded?
Simple Moves was founded in 2009. It employs 11 to 50 people.
Where is Simple Moves based?
Simple Moves is headquartered in Saint George, United States, in the North America region.
How does Simple Moves make money?
Five revenue lines are on record. Moving Services are the primary driver. The others are warehouse and Storage Services, packing Services, staging and Installation Services and long Distance Moving Services.
Who are Simple Moves's main competitors?
Direct peers on record are Two Men and a Truck, College Hunks Hauling Junk & Moving and PODS. Broad incumbents are United Van Lines, Allied Van Lines, North American Van Lines and Atlas Van Lines. Others are 1-800-GOT-JUNK? and U-Haul. Dolly is listed as an emerging player.
Does Simple Moves have an API?
No public API is recorded for Simple Moves.
What industry is Simple Moves in?
Simple Moves's product category is Moving and Relocation Services. Its primary akta.pro industry code is HSAKAAAC, Local Moving for Homes (Single-Family, Townhome), with a secondary code of HSAKAKAH, Retail Store & Commercial Space Moving (Stores, Salons, Restaurants). Its NAICS code is 48421 and its SIC code is 4210.