San Francisco Flower Market

What San Francisco Flower Market does

San Francisco Flower Market is a privately held, for-profit floral hub founded in 1912 and headquartered in San Francisco, California. Per its firmographic profile, the company serves three named customer groups: florists, designers, and floral enthusiasts, positioning it as a trade-and-retail hybrid serving the San Francisco Bay Area's professional florist community alongside retail consumers.

The company operates with 101-250 employees and runs a website at sanfranciscoflowermart.com, though the live webpage content was inaccessible at the time of data capture due to anti-bot protection (AntiBot.Cloud). No product catalog, pricing model, distribution channel detail, supplier relationships, certification profile, or technology stack is documented in the available input. Consequently, the underlying mechanics of how the market sources, prices, and distributes floral product cannot be substantiated from the supplied evidence.

Business model mechanics (wholesale vs. retail split, subscription/event revenue, supplier terms, take-rate, rent/stall model) are not disclosed in the input. Revenue, ownership, legal entity name, management team, funding history, and M&A activity are likewise undocumented. The 112-year operating history combined with mid-sized headcount suggests a durable, locally scaled wholesale/retail floral operation rather than a venture-backed or technology-enabled platform; any further characterization of revenue mechanics, GTM motion, or unit economics would require primary source data beyond what is supplied.

Name

San Francisco Flower Market

Website

https://sanfranciscoflowermart.com

Company type

Private

Founded year

1912

Headcount range

101–250 employees

Short description

San Francisco Flower Market is a privately held floral hub founded in 1912 in San Francisco, California, serving florists, designers, and floral enthusiasts. The 101-250 employee company operates a long-standing wholesale and retail flower market in the Bay Area.

Ownership category

akta.pro rank

Product category

Wholesale Floral Products

NAICS

Florists (4593), Nursery, Garden Center, and Farm Supply Retailers (44424)

SIC

Retail-Building Materials, Hardware, Garden Supply (5200)

akta.pro primary industry

Flowers, Gifts & Specialty Occasion Marketplaces (CRAFABAN)

akta.pro secondary industries

Event Floral Design & Arrangements (HSACAOAA), Floral & Event Installations (HSACAAAC), Terminal Market / Produce Market Wholesalers (AFAIACAK)

Keywords

• Wholesale flowers
• Floral supplies
• Cut flower distribution
• Florist materials
• Flower market

Headquarters

HQ city

San Francisco

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales

Core offering

San Francisco Flower Market operates as a floral hub that supplies flowers and floral products to florists, designers, and floral enthusiasts. Founded in 1912 and headquartered in San Francisco, the company runs a physical market venue with 101-250 employees, functioning as a long-established procurement destination for the Bay Area's floral trade.

Differentiator

Problem solved

Functional benefit

Products and services

• Fresh Flowers and Floral Supplies Wholesale and retail assortment of fresh cut flowers and floral supplies sold from the San Francisco Flower Market venue to professional florists, floral designers, event planners, and floral enthusiasts in the San Francisco Bay Area.

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves1 record

Direct peers

• Los Angeles Flower District: A large wholesale flower market in downtown Los Angeles serving florists, designers, and event professionals. Directly comparable as a regional B2B floral hub with similar merchant mix and customer base.
• New York Flower District: The West 28th Street flower market in Manhattan serving NYC florists and event designers. Closely analogous business model — a brick-and-mortar wholesale floral hub for trade buyers in a major U.S. metro.
• Mayesh Wholesale Florist: A wholesale floral distributor with branches across major U.S. cities serving event florists and designers. Directly comparable as a B2B flower wholesaler supplying the trade channel.

Broad incumbents

• 1-800-Flowers: A national consumer floral and gifting retailer with a broad e-commerce platform. Competes for downstream floral demand and represents the digital alternative to traditional flower markets.
• FTD (Flowers Transmitted Delivery): Legacy floral wire-service and e-commerce gifting platform aggregating consumer orders through partner florists. Comparable as a competing floral distribution channel that diverts consumer spend from local markets.
• Teleflora: A floral wire-service network aggregating orders through thousands of independent member florists. Comparable as a competing floral distribution infrastructure influencing where trade volumes flow.

Emerging players

• The Bouqs Company: A direct-to-consumer online florist sourcing farm-direct flowers. Represents the digitally native, supply-chain-disrupting model that pressures traditional wholesale flower markets.
• BloomNation: An online marketplace connecting consumers to local independent florists. Relevant as a digital intermediary competing for the customer relationships SFFM's merchant tenants ultimately serve.

Regional players

• DWF (Denver Wholesale Florists): A regional wholesale florist serving the Denver trade market. Comparable business model focused on a single metro wholesale territory.
• Seattle Wholesale Growers Market: A farmer-florist cooperative wholesale market in Seattle serving Pacific Northwest florists and designers. Comparable as a regional physical flower hub anchored by local growers and trade buyers.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks4 records

Key highlights4 records

Customer concentration

• Xx.com/sfflowermart
• Facebookfacebook.com/SFFlowerMart
• LinkedInlinkedin.com/company/san-francisco-flower-mart

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about San Francisco Flower Market