What c-Systems Software does

c-Systems Software Inc. is a private US-based vertical dealer management system (DMS) vendor serving outdoor power equipment (OPE), agricultural, and powersports dealerships across North America. The company operates as a division of Constellation Homebuilder Systems Inc., a Canadian-incorporated parent, and runs from Arlington, US with a 11-50 employee headcount. Its flagship product is Infinity, a cloud-or on-premise-hosted DMS that consolidates inventory management, accounting, point of sale, service shop management, customer maintenance, analytics and reporting, and CRM into a single system. Around the core platform, c-Systems sells add-on modules—TargetCRM (two-way SMS/MMS, email campaigns, customer surveys), TargetWeb (e-commerce website that auto-syncs pricing and inventory from Infinity), and Parts Locator (an inter-dealer parts search tool with access to 114 brands)—plus Infinity Cloud, a managed-cloud deployment with 24x7 cybersecurity and ransomware protection.

The company's technology is differentiated by deep, native integrations with major OEMs and distributors for automated warranty claim submission, product registration, and parts ordering, which embed c-Systems into dealer-OEM workflows. The Infinity platform is the operational system of record for a fragmented SMB customer base, evidenced by long-tenure dealer relationships (some spanning 20-25+ years) and 145+ dealers attending the 2023 annual User Conference. Customers cited publicly (Bossier Power Equipment, Fisher & Father, Faulk Brothers, Brighton Mower Service, Ebling's Service Plus, The Tool Shack, ProParts Direct) are family-owned or small multi-store operators.

c-Systems generates revenue through subscription-based licensing of the Infinity platform and its add-on modules, with pricing handled via quote-based direct sales (phone: 800-334-3114; "Request Demo" web CTA). Go-to-market is sales-led, supported by content marketing (blog, case studies, downloadable guides), an annual User Conference, on-demand webinars, and organic social (Facebook, LinkedIn). The company does not disclose pricing, revenue, or funding. The competitive moat rests on 30+ years of vertical-specific domain expertise, high customer switching costs from full operational integration, and an OEM-integration ecosystem that horizontal SaaS vendors do not credibly replicate.

Name

c-Systems Software

Legal name

C-Systems Software Inc

Website

https://csystemssoftware.com

Company type

Private

Founded year

1999

Operating status

Operating

Headcount range

11–50 employees

Short description

c-Systems Software provides subscription-based dealer management software (Infinity platform) and add-on modules—TargetCRM, TargetWeb, and Parts Locator—for outdoor power equipment, agricultural, and powersports dealerships across North America, operating as a division of Constellation Homebuilder Systems Inc.

Ownership category

akta.pro rank

Product category

Dealer Management Software

NAICS

Computer Systems Design and Related Services (54151)

SIC

Services-Prepackaged Software (7372)

akta.pro primary industry

B2B/EDI & Supply Chain Process Automation Platforms (HDAEAHAK)

Keywords

• Dealer management software
• Equipment dealership solutions
• Inventory management software
• Point of sale systems
• Customer relationship management

Headquarters

HQ city

Arlington

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Infrastructure, Operations

Revenue model

1. Dealership Management Software Subscription: c-Systems generates revenue through subscription-based dealer management software (Infinity platform) that provides comprehensive dealership operations coverage including inventory, accounting, CRM, POS, and service management.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels7 records

Core offering

c-Systems Software provides the Infinity dealer management system (DMS) for outdoor power equipment, agriculture, and powersports dealers, covering inventory, accounting, CRM, point of sale, service shop management, and analytics. Supplementary modules include TargetCRM for two-way SMS/email customer communications, TargetWeb for website synchronization with real-time inventory, Parts Locator for inter-dealer parts sourcing, and Infinity Cloud for managed hosting with cybersecurity.

Product overview

C-Systems Software offers a unified dealer management platform called Infinity, designed specifically for outdoor power equipment, powersports, and agriculture dealerships. The platform integrates a comprehensive suite of modules including TargetCRM for customer relationship management with two-way text messaging, TargetWeb for automated website synchronization with real-time inventory, and Parts Locator for inter-dealer parts sourcing. Additional capabilities span inventory management, analytics and reporting, customer maintenance, accounting, point of sale, service shop management, and mobile app access. The system is available as on-premise software or via Infinity Cloud hosting with managed security.

Differentiator

Problem solved

Functional benefit

Brands

• Infinity: Core dealer management system (DMS) for outdoor power equipment, agriculture, and powersports dealerships, featuring inventory management, accounting, CRM, point of sale, service shop management, and analytics.
• TargetCRM
• TargetWeb
• Parts Locator

Products and services

• Infinity Flagship dealer management system (DMS) providing complete dealership management across all operations including inventory management, accounting, parts, service, and wholegoods for outdoor power equipment, agriculture, and powersports dealerships.
• TargetCRM Customer relationship management module featuring two-way SMS text messaging, customer groups for targeted marketing, email campaigns, and customer feedback/survey collection to enhance dealer-customer communications.
• TargetWeb Website management module that automatically syncs product descriptions, pricing, and images from Infinity; enables real-time inventory display and online sales functionality for dealer websites.
• Parts Locator Inter-dealer parts search tool that allows dealers to locate hard-to-find parts across a network of other Infinity dealers, with map-based location viewing and inquiry sending capabilities.
• Infinity Cloud Cloud-hosted version of Infinity providing 24x7 cybersecurity monitoring, ransomware/malware protection, extensive firewalls, and multiple off-site server backups for dealer data security.

Quantifiable outcome

• 38% increase in gross sales over 5 years for Brighton Mower Service after implementing Infinity
• +2 more outcomes

Named customers11 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature5 records

Partnerships

Three partnerships are on record, tiered core.

• OEM Manufacturers (Integration Partners)coreTechnology or Integrationc-Systems Infinity integrates with industry-leading OEMs and distributors to automate warranty claims, product registrations, and parts ordering. This integration enables seamless data exchange between dealerships and manufacturers, reducing manual processing and improving accuracy.
• ProParts Direct / Turf DepotcoreTechnology or IntegrationProParts Direct uses c-Systems' Parts Locator tool to search across the dealer network for hard-to-find parts. The tool enables ProParts to source parts from 114 brand access points and locate discontinued brand parts like Tecumseh.
• TargetCRM CustomerscoreTechnology or IntegrationTargetCRM customers use the platform for two-way text messaging, customer surveys, and targeted marketing campaigns. The platform enables dealers like Ebling's Service Plus (9,000 work orders/year) to streamline customer communications.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Dealertrack (Cox Automotive): Dealertrack, part of Cox Automotive, is a leading provider of dealer management technology for the automotive retail industry, including DMS, CRM, and inventory tools. Comparable to c-Systems in core functionality, but at vastly greater scale and within a different (auto) vertical.
• Reynolds and Reynolds: Reynolds and Reynolds is a long-established DMS and document management provider for automotive dealerships, offering similar functionality to c-Systems at a much larger scale. It represents a potential competitive threat if it expands into equipment dealer verticals.
• NetSol Technologies: NetSol Technologies offers enterprise software including dealer management systems for the automotive industry, with comparable feature set (DMS, parts, service, accounting) at a larger geographic and customer scale. Represents both a competitor and a possible international expansion template for c-Systems.
• CDK Global: CDK Global is a major incumbent provider of DMS, CRM, and operational software to automotive dealers, with broader product portfolio and scale than c-Systems. While focused on auto retail, its technology stack and dealer management approach are directly applicable to adjacent equipment verticals.
• Lightspeed Commerce: Lightspeed is a cloud-based POS and commerce platform serving small and mid-sized retail and restaurant businesses, overlapping with c-Systems' POS and inventory functionality. While not a vertical-specific DMS, it competes for SMB retail technology budgets and has significantly greater scale.

Direct peers

• PBS Systems: PBS Systems provides dealer management software primarily for automotive dealers in Canada, with a similar subscription-based business model and feature set (DMS, CRM, accounting). It is the closest comparable in terms of business model, target customer profile, and North American (Canadian) market overlap.
• Spader Business Management: Spader provides business management software for marine, RV, and outdoor power equipment dealerships, directly competing in the OPE and powersports verticals that c-Systems serves. Both offer integrated DMS, accounting, inventory, and service workflows for equipment dealers.

Emerging players

• ServiceTitan: ServiceTitan is a vertical SaaS platform for commercial and residential service businesses (HVAC, plumbing, electrical), with field service management, CRM, and invoicing functionality analogous to c-Systems' service shop management. Comparable as a vertical SaaS playbook applied to a different SMB services vertical.
• Tenna: Tenna provides equipment, asset, and fleet management software for construction and heavy equipment industries, with overlapping functionality in inventory, service, and parts management. Comparable as a vertical SaaS for equipment-intensive operations, with stronger focus on asset tracking.
• PINC: PINC provides yard management, inventory, and asset tracking solutions for logistics, manufacturing, and distribution operations. While not a dealer-specific DMS, it overlaps with c-Systems' inventory and serialized asset management capabilities.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/csystemssoftware
• LinkedInlinkedin.com/company/c-systems-software-inc.
• Xx.com/csystemsinc

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about c-Systems Software