Twisted Road
- Company typePrivate
- Founded2017
- HeadquartersChicago, United States
- Headcount1–10
- GTM typeB2C
- OfferingDigital Commerce or Content
Twisted Road firmographics
Firmographics- Name
- Twisted Road
- Legal name
- Twisted Road
- Website
- https://twistedroad.com
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Twisted Road industry classification
Industry- Product category
- Motorcycle Rental Marketplace
- NAICS
- Motorcycle, Boat, and Other Motor Vehicle Dealers (44122)
- SIC
- Services-Auto Rental & Leasing (No Drivers) (7510)
- akta.pro primary industry
- Sportbike Motorcycle Rentals (THADAHAD)
- akta.pro secondary industry
- Adventure & Dual-Sport Motorcycle Rentals (THADAHAC)
Keywords
Where Twisted Road is headquartered
LocationHeadquarters
- HQ city
- Chicago
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Twisted Road business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Technology or R&D, Marketing or Sales, Operations, Personnel
Revenue model
- Marketplace Commission: Platform takes a commission on each motorcycle rental transaction between bike owners and renters through a transaction-based model.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Riders Preferred Membership |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
Twisted Road product offering
Product offeringCore offering
Twisted Road operates a peer-to-peer online marketplace where individual motorcycle owners list their bikes for rent and individual riders book them by brand, model, and city. The platform handles discovery, booking, payment processing, a 20-point quality inspection, and integrated insurance coverage for each rental transaction.
Product overview
Twisted Road operates a peer-to-peer motorcycle rental marketplace platform connecting motorcycle owners with riders seeking rentals. The core offering consists of the main marketplace where users can search and rent motorcycles, paired with complementary services including the List Your Motorcycle module for owners to monetize their bikes, the 20-Point Inspection sub-product for quality assurance, and Insurance Coverage through Foremost Insurance. Additional offerings include the Riders Preferred Membership subscription program, Gift Cards for gifting, and a branded Merchandise Store. The platform also features a Referral Program with incentive-based promotions.
Differentiator
Problem solved
Functional benefit
Products and services
- Twisted Road Motorcycle Rental Marketplace Core two-sided peer-to-peer online marketplace where individual motorcycle owners list their bikes and individual riders book them by brand, model, and location. Includes integrated insurance, payment processing, and a 20-point inspection standard.
- Riders Preferred Membership Subscription membership tier for riders that provides benefits on the Twisted Road marketplace, including perks on bookings and access to member-only features.
- Gift Cards Gift card products that can be redeemed for motorcycle rentals on the Twisted Road marketplace.
- Merchandise Store Branded merchandise storefront selling Twisted Road apparel and accessories as a complementary revenue stream.
- Dealership Partnership Program Channel partnership that lets motorcycle dealerships list their rental inventory on the Twisted Road marketplace to reach additional riders beyond their storefront.
Companies that use Twisted Road
Customer profileSegments3 records
Ideal customer profiles3 records
Twisted Road technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Twisted Road partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Foremost InsurancecoreForemost Insurance is partnered with Twisted Road to provide insurance coverage options for motorcycle rentals through the platform. The partnership enables owners and renters to access appropriate insurance protection during rental periods.
Scale indicators1 record
Recent moves6 records
Expansion highlights5 records
Twisted Road competitors and assessment
Company assessmentDirect peers
- Turo: Turo is the largest peer-to-peer vehicle rental marketplace in the US. While Twisted Road targets motorcycles specifically, both operate the same asset-light marketplace model connecting private owners with renters, generating revenue via commission on transactions.
- Outdoorsy: Outdoorsy is a peer-to-peer marketplace for renting RVs and campervans. It shares Twisted Road's core P2P marketplace economics, two-sided trust-and-insurance model, and asset-light structure across an adjacent recreational vehicle vertical.
- Getaround: Getaround operates a peer-to-peer car rental marketplace with integrated insurance. Its marketplace mechanics, owner onboarding, and dynamic pricing approach are directly analogous to Twisted Road's motorcycle rental model.
- Boatsetter: Boatsetter is a peer-to-peer boat rental marketplace operating with similar commission economics and insurance integration. It mirrors Twisted Road's approach of monetizing underutilized high-value recreational assets via a marketplace.
- HyreCar: HyreCar runs a peer-to-peer car-sharing marketplace, historically focused on gig-economy drivers. It is comparable to Twisted Road in marketplace structure though serving a different end-customer use case.
- RVezy: RVezy is a peer-to-peer RV rental marketplace in North America. It shares Twisted Road's marketplace commission model, owner supply-side dynamics, and seasonal recreational demand patterns.
Broad incumbents
- EagleRider: EagleRider is the largest traditional motorcycle rental franchise in the US, operating owned-fleet locations across many of the same metro areas as Twisted Road. It is comparable as a direct motorcycle rental offering but uses an owned-fleet model rather than P2P.
- Cruise America: Cruise America is the largest traditional RV rental company in the US. As a broad incumbent in the recreational vehicle rental space, it is comparable to Twisted Road in catering to leisure travel but competes via owned-fleet locations.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Twisted Road social profiles
Digital presenceTwisted Road financial estimates
Financial estimateRevenue estimate
Valuation estimate
Twisted Road leadership team
Management profileNumber of profiles
Profiles2 records
Twisted Road funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Twisted Road M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Twisted Road
What does Twisted Road do?
Twisted Road operates a peer-to-peer online marketplace where individual motorcycle owners list their bikes for rent and individual riders book them by brand, model, and city. The platform handles discovery, booking, payment processing, a 20-point quality inspection, and integrated insurance coverage for each rental transaction.
Is Twisted Road a public or private company?
Twisted Road is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Twisted Road founded?
Twisted Road was founded in 2017. It employs 1 to 10 people.
Where is Twisted Road based?
Twisted Road is headquartered in Chicago, United States, in the North America region.
How does Twisted Road make money?
One revenue line is on record: marketplace Commission.
Who are Twisted Road's main competitors?
Direct peers on record are Turo, Outdoorsy, Getaround, Boatsetter, HyreCar and RVezy. Broad incumbents are EagleRider and Cruise America.
Does Twisted Road have an API?
No public API is recorded for Twisted Road.
What industry is Twisted Road in?
Twisted Road's product category is Motorcycle Rental Marketplace. Its primary akta.pro industry code is THADAHAD, Sportbike Motorcycle Rentals, with a secondary code of THADAHAC, Adventure & Dual-Sport Motorcycle Rentals. Its NAICS code is 44122 and its SIC code is 7510.