What Kellihers Electrical does

Kellihers Electrical (legally M. Kelliher 1998 Limited) is an Irish electrical wholesaler founded in 1998 and headquartered in Tralee, County Kerry. It operates as part of the Rexel Group, the world's leading electrical distributor, and runs 24 physical branches across the Republic of Ireland trading under the Kellihers Electrical and CT Electric brands, supported by a 100,000 sq ft national distribution centre at Baldonnell Business Park, Dublin. The company is a private limited company with 101–250 employees and a nationwide Irish footprint; its primary customers are electrical contractors, renewable energy installers, apprentice electricians, and residential buyers.

Its product offering spans 11 categories — Cable, LED Lighting, Wiring Accessories, Switchgear & Distribution, Cable Management, Fire & Security, Data & Networking, Tools & Fixing, Heating & Ventilation, Industrial Control, and Energy Solutions — plus four exclusive proprietary ranges (Gigamedia, Bizline, Kellex, Zebra). It also operates three specialist service divisions: Rexel Energy Solutions (solar PV, EV charging, battery storage, established 2015), Rexel Lighting Solutions (lighting design), and Data & Communications. Recent launches include BYD home energy systems (2026), DMEGC solar PV panels (2026), Sunsynk Elite stackable inverter/battery systems (2026), and the myenergi Zappi Glo EV charger (2025).

The business model is sales-led through physical branches and trade counters, complemented by an online renewables webstore (Rexel Energy Solutions) with 24/7 ordering, invoice management, and click & collect. Revenue derives primarily from hardware sales of electrical and renewable energy products, with secondary professional-services revenue from lighting design, solar PV support, and data communications projects. Trade accounts receive personalized pricing under monthly billing terms (30 days from end of month). The company runs multi-channel marketing including an annual trade show (Kellihers Connected Live), email newsletters, industry press, and manufacturer co-marketing, and holds WEEE, REACH, RoHS, and GDPR compliance certifications.

Name

Kellihers Electrical

Legal name

M. Kelliher 1998 Limited

Website

https://kellihers.com

Company type

Private

Founded year

1998

Operating status

Operating

Headcount range

101–250 employees

Short description

Kellihers Electrical is an Irish electrical wholesaler operating 24 stores nationwide under the Kellihers Electrical and CT Electric brands. It supplies electrical contractors, renewable energy installers, and homeowners across 11 product categories and three specialist service divisions including solar PV, EV charging, and lighting design.

Ownership category

akta.pro rank

Product category

Electrical Wholesale Distribution

NAICS

Plumbing and Heating Equipment and Supplies (Hydronics) Merchant Wholesalers (423720)

SIC

Wholesale-Hardware & Plumbing & Heating Equipment & Supplies (5070)

akta.pro primary industry

Lighting & Electrical Supplies for Home Distribution (CRAOAFAG)

akta.pro secondary industry

Outdoor Lighting & Power (Headlamps, Batteries, Solar) Retail (CRAMAAAG)

Keywords

• Electrical wholesale distribution
• Renewable energy products
• Solar PV supply
• Trade counter services
• Lighting design solutions

Headquarters

HQ city

Tralee

HQ country

Ireland

HQ region

Europe

Offices21 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Electrical Product Sales: Sale of electrical products including cable, LED lighting, wiring accessories, switchgear, fire & security, data & networking, tools, heating & ventilation, and industrial control equipment through 24 retail branches and trade counters across Ireland.
2. Renewable Energy Product Sales: Sale of solar PV panels, EV chargers, inverters, batteries, and energy storage solutions through branches and the Rexel Energy Solutions webstore, including installation and technical support services.
3. Specialist Services: Specialist services including lighting design, solar PV installation support, data & communications solutions, and project gallery support for complex installations.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Kellihers Electrical is an Ireland-based electrical wholesaler operating 24 stores nationwide that distributes electrical products across cable, lighting, wiring accessories, switchgear, fire & security, data & networking, tools, heating & ventilation, industrial control, and renewable energy categories. The company sells four exclusive proprietary brands (Gigamedia, Bizline, Kellex, Zebra) and supplies solar PV, EV charging, and battery storage products through its Rexel Energy Solutions division. Specialist services include lighting design, solar PV installation support, and data & communications solutions, supported by an online Technical Documents Portal and a Renewables Webstore.

Product overview

Kellihers Electrical is a multi-branch electrical distributor operating 24 stores nationwide across Ireland, trading under Kellihers Electrical and CT Electric brands. The company offers a comprehensive electrical products portfolio organized into 11 core product categories: Cable, LED Lighting, Wiring Accessories, Switchgear & Distribution, Cable Management, Fire & Security, Data & Networking, Tools & Fixing, Heating & Ventilation, Industrial Control, and Energy Solutions. The company operates three specialist divisions: Rexel Energy Solutions (renewable energy/solar/EV, established 2015), Rexel Lighting Solutions (lighting design), and Data & Communications. It also offers four exclusive sub-brands (Gigamedia, Bizline, Kellex, Zebra) available only at Kellihers and CT Electric. Recent product launches include Sunsynk Elite stackable battery systems, DMEGC solar PV panels, BYD home energy systems, and the Zappi Glo EV charger. Digital services include a Technical Documents Portal and a Renewables Webstore integrated with Rexel Energy Solutions.

Differentiator

Problem solved

Functional benefit

Brands

• Kellex: Exclusive electrical product range brand
• Gigamedia
• Bizline
• Zebra

Products and services

• Cable Electrical cable products including power cables, data cables, and specialty cabling solutions for commercial and residential installations.
• LED Lighting LED lighting solutions including lamps, fixtures, and luminaires for residential, commercial, and industrial applications.
• Wiring Accessories Electrical wiring accessories including switches, sockets, and related installation components for residential and commercial projects.
• Switchgear & Distribution Electrical switchgear and power distribution equipment for controlling and protecting electrical circuits.
• Cable Management Cable management systems including trunking, cable tray, and conduit solutions for organising and protecting electrical installations.
• Fire & Security Fire detection, alarm systems, and security equipment for residential and commercial properties.
• Data & Networking Data and networking equipment including structured cabling, network hardware, and communications infrastructure.
• Tools & Fixing Professional electrical tools, fixing equipment, and test instruments for trade installers.
• Heating & Ventilation Electrical heating and ventilation products including radiators, heat pumps, and air circulation systems.
• Industrial Control Industrial control and automation equipment for manufacturing and process control applications.
• Rexel Energy Solutions (Renewable Energy Products) Renewable energy division of Kellihers Electrical, established in 2015, supplying solar PV panels, EV chargers, inverters, batteries, and energy storage solutions across all 24 branches in Ireland.
• Gigamedia (Exclusive Brand) Exclusive data and security solutions brand available only at Kellihers and CT Electric branches, including IP smart cameras, CCTV systems, and data networking products.
• Bizline (Exclusive Brand) Exclusive electrical tools and accessories brand, including the Irish Apprentice Toolkit featuring 26 essential VDE-insulated tools for apprentice electricians and site technicians.
• Kellex (Exclusive Brand) Exclusive electrical brand offering high-performance cabling solutions and electrical accessories, including products meeting latest standards for cable and wiring applications.
• Zebra (Exclusive Brand) Exclusive electrical tools and equipment brand available at Kellihers Electrical.
• Rexel Lighting Solutions (Lighting Design Services) Specialist lighting design services and LED lighting solutions for residential and commercial projects, providing design consultation and product supply via the Rexel Lighting Solutions division.
• Data & Communications (Datacomms Solutions) Datacomms and networking solutions including data cabling, networking equipment, and communications infrastructure products and services for healthcare, education, retail, and commercial facilities.
• Sunsynk Elite Stackable Inverter & Battery System 5kW hybrid inverter system with stackable 5.12kWh lithium batteries (expandable to 30.72kWh) including built-in backup power and 10-year warranty. Features 200% PV oversizing, IP65 rating, generator and AC couple support.
• DMEGC Infinity RT PV Panels (470W & 515W) DMEGC Infinity RT series PV panels including a 470W monofacial full black glass-glass model and a 515W bifacial double glass model. Features N-type technology, 23.8% efficiency, TÜV Rheinland certification, and 25-year linear power warranty.
• BYD HVE Home Energy System Integrated home energy system combining BYD Power-Box and Battery-Box for homes and businesses. Features 120mm ultra-slim battery design, ESB Networks approval, backup power during grid outages, and SEAI grant eligibility (up to €1,800).
• Zappi Glo EV Charger (myenergi) 7kW smart EV charger with tethered Type 2 cable. Features tariff integration, solar & home ecosystem integration, demand side response, RFID access, and screen-free app-managed design. IP65 rated for outdoor use.
• Irish Apprentice Toolkit by Bizline Complete 26-piece tool kit for apprentice electricians and site technicians. Includes VDE insulated screwdrivers, saws, hole saws, pliers, multimeter (CAT IV 600V/CAT III 1000V), tape measure, and brass padlock. Supplied in a site-ready backpack.
• Technical Documents Portal Online portal for quick access to datasheets and certificates for products, with search functionality by product code. Supports specification writing and product compliance verification for trade customers and installers.
• Renewables Webstore & MyAccount Portal Online platform for renewable energy products featuring 24/7 online ordering, invoice management, stock availability checks, and click & collect. Integrated with Rexel Energy Solutions and available to trade account holders.

Quantifiable outcome

• Energy Solutions division accounts for over 20% of Rexel Ireland's total business
• +2 more outcomes

Named customers6 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Eleven partnerships are on record, tiered core and flagship.

• DMEGC SolarcoreTechnology or IntegrationPartnership with DMEGC Solar, a Tier 1 manufacturer with 45 years' experience, to supply high-efficiency PV modules including the DMEGC Infinity RT Monofacial PV Panel 470W and Bifacial PV Panel 515W through Kellihers Electrical and CT Electric branches. Expands DMEGC's existing relationship with Rexel divisions across Europe.
• SunsynkcoreTechnology or IntegrationDistribution partnership for Sunsynk Elite stackable inverter and battery systems available from all Kellihers Electrical and CT Electric branches nationwide. Products include 5kW hybrid inverters and 5.12kWh stackable batteries with 10-year warranty.
• BYDcoreChannel Partner/ Reseller/ DistributorRexel Ireland appointed as BYD's key distribution partner in Ireland for the BYD 'HVE' range of solar and battery products. BYD products available from 24 stores nationwide and eligible for SEAI Solar PV grants of up to €1,800.
• RexelflagshipStrategic or Co-development PartnerKellihers Electrical is a trading division of M. Kelliher 1998 Limited, part of the Rexel Group, the world's leading electrical distributor. Rexel provides international supply chain, manufacturer relationships, and brand backing.
• CT ElectriccoreChannel Partner/ Reseller/ DistributorCT Electric is a sister brand operating under the same corporate structure as Kellihers Electrical, extending the retail footprint with additional branch locations in Connacht and Westmeath.
• HuaweicoreTechnology or IntegrationLong-term partnership with Huawei for solar PV and battery products. Huawei batteries are described as very popular, with dedicated storage area built in the national distribution centre.
• AstronergycoreTechnology or IntegrationPartnership with Astronergy for solar panel supply, supported by manufacturer training programs for Rexel Ireland installer customers.
• Van der ValkcoreTechnology or IntegrationPartnership with Van der Valk for solar PV mounting components, with the manufacturer providing great training support for installers.
• myenergicoreTechnology or IntegrationDistribution of myenergi zappi GLO smart EV chargers, featuring tariff integration, solar ecosystem integration, and demand side response capabilities.
• GigamediacoreOEM/ Whitelabel/ Licensing PartnerExclusive proprietary brand of data and security solutions including IP cameras and CCTV systems, exclusive to Kellihers Electrical and CT Electric.
• BizlinecoreOEM/ Whitelabel/ Licensing PartnerExclusive proprietary brand for tools and accessories including the Irish Apprentice Toolkit - a complete 26-tool kit for apprentice electricians.

Scale indicators5 records

Recent moves8 records

Expansion highlights5 records

Direct peers

• CEF (City Electrical Factors): UK-based B2B electrical wholesaler operating a branch network serving electrical contractors. Highly comparable to Kellihers in business model (trade counter, exclusive ranges, contractor focus), though operating primarily in the UK.
• Edmundson Electrical: One of the UK's largest independent electrical wholesalers with a trade counter network. Direct comparable on range, customer type (electrical contractors), and branch-led distribution model.
• YESSS Electrical: European electrical distributor with branches across UK, Ireland, and the Netherlands. Overlaps directly with Kellihers in Ireland and competes in similar contractor and renewable energy categories.
• Electric Center (Travis Perkins): UK electrical wholesale division of Travis Perkins Group, operating trade-focused branches serving electrical contractors. Close comparable on customer base and product range.
• TLC Electrical Supplies: Online-led electrical wholesaler with strong UK and Ireland trade customer base. Comparable on product breadth and contractor focus, with a digitally native operating model that contrasts with Kellihers' branch-heavy approach.

Broad incumbents

• Rexel UK: UK arm of Kellihers' parent Rexel Group. Same business model, similar product breadth, and shared supply chain — provides a benchmark for comparable Rexel division economics and positioning.
• Screwfix (Kingfisher): Major UK/Ireland trade supplier with significant electrical category presence and strong digital ordering. Competes for trade counter spend and increasingly on electrician-targeted assortment.
• Toolstation: UK/Ireland trade supplier overlapping with Kellihers on tools, fixings, and basic electrical accessories. Serves a similar professional tradesperson base and represents a multi-category competitive threat.

Regional players

• Chadwicks (Builders Merchant): Ireland's largest builders merchants group, selling electrical lines alongside plumbing, heating, and building materials. Overlaps with Kellihers on the electrical category but operates a broader non-specialist assortment.

Others

• Rexel Group: Global parent of Kellihers Electrical and the world's leading electrical distributor. Provides context for international scale, financial benchmarks, and the strategic positioning of the Irish subsidiary within the broader group.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCCryUSgDqG8UGI620_WdGAw
• Facebookfacebook.com/Kelliherselectricalrexel
• LinkedInlinkedin.com/company/kelliherselectrical
• Instagraminstagram.com/kelliherselectricalrexel/?utm_source=Website&utm_medium=Kellihers&utm_campaign=Footer
• Xx.com/rexelenergyirl

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Kellihers Electrical