Addo Recovery

What Addo Recovery does

Addo Recovery is a privately-held specialized therapy clinic founded in 2013 and headquartered at 199 North 290 West, Suite 150, Lindon, Utah. The clinic focuses exclusively on betrayal trauma, sexual addiction (including pornography addiction), and relationship repair following infidelity, operating under the proprietary Intimacy Repair Method (IRM) — a four-phase, trauma-informed framework (Discovery, Personal Stabilization, Relational Repair, Intimacy Expansion). Co-founded and clinically led by Dr. Kevin Skinner (Ph.D. Marriage and Family), the practice fields six specialized therapists with credentials spanning CSAT, EMDR, ART, EFT, CBT, IFS, Neurofeedback, and MBSR. The clinical methodology is supported by a proprietary assessment system built on research involving over 250,000 assessments and 15,000+ betrayed partners worldwide.

The business operates a hybrid in-person and telehealth delivery model centered on the Lindon clinic, supplemented by the Noble mobile app (noble.health) for between-session Roadmaps and self-guided content. Revenue is generated primarily through recurring individual and couples therapy subscriptions, paid support groups (Women's Shame Resilience Group at $112.50/month, Men's Sex Addiction Recovery Group at $225/month), and high-ticket 3-day intensives (Betrayal Trauma Intensive at $2,500/person, Couples Intensive at $4,500/couple). Freemium sister brands — Bloom for Women (20,000+ members, 75+ courses) and Path for Men (75+ courses) — function as a top-of-funnel ecosystem that funnels community users into paid clinical services, complemented by ParentGuidance.org, Human Intimacy podcast/content, and Dr. Skinner's published books and TED talk (over 1,000,000 views).

The customer base is consumer-only, segmented into betrayed partners/spouses, individuals with sexually compulsive behaviors, and couples affected by infidelity, with a smaller referral channel via clergy/church leaders. Outcomes are externally reported at 96% of clients feeling they received actionable items, 99% feeling safe with therapists, NPS of 75-80%, and overall customer service satisfaction of 98%+. No external funding rounds or institutional ownership have been disclosed.

Name

Addo Recovery

Legal name

Addo Recovery

Website

https://addorecovery.com

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

1–10 employees

Short description

Addo Recovery is a Lindon, Utah-based specialized therapy clinic founded in 2013 that serves individuals and couples dealing with betrayal trauma, sexual addiction, and infidelity recovery, combining in-person and telehealth therapy with freemium online communities (Bloom, Path) as lead-generation channels.

Ownership category

akta.pro rank

Product category

Behavioral Health Therapy Services

NAICS

Outpatient Mental Health and Substance Abuse Centers (62142)

SIC

Services-Specialty Outpatient Facilities, Nec (8093)

akta.pro primary industry

Outpatient Substance Use Treatment Programs (IOP/PHP/OP) (HLAFACAF)

akta.pro secondary industry

Peer Support, Recovery Coaching & Sober Living Services (HLAFACAN)

Keywords

• Betrayal trauma therapy
• Sexual addiction treatment
• Couples therapy
• Infidelity recovery
• Marriage counseling

Headquarters

HQ city

Lindon

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Individual Therapy Sessions: One-on-one therapy sessions with specialized therapists for betrayal trauma, sexual addiction, and related issues. Includes various therapeutic modalities such as EMDR, ART, EFT, CBT, and mindfulness-based approaches.
2. Couples Therapy: Couples therapy for infidelity recovery and relationship repair, utilizing the Intimacy Repair Method framework.
3. Support Groups: Weekly and bi-weekly support groups including Women's Shame Resilience Group ($112.50/mo, bi-weekly) and Men's Sex Addiction Recovery Group ($225/mo, weekly).
4. Betrayal Trauma Intensive: 3-day in-person intensive program for up to 6 women at $2,500 per person. Includes application review, personalized healing plan, counseling, education, EMDR or ART, mindfulness, and breathwork.
5. Couples Intensive: 3-day in-person couples intensive with Dr. Skinner for up to 4 couples at $4,500 per couple. Includes marital counseling, Emotionally Focused Therapy, education, EMDR, and mindfulness training.
6. Bloom for Women (Online Community): Free online community with 75+ courses for women healing from betrayal trauma. Serves as top-of-funnel for professional therapy services.
7. Path for Men (Online Community): Free digital recovery community providing specialized online courses to overcome unwanted sexual behaviors. Serves as top-of-funnel for professional therapy services.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels8 records

Core offering

Addo Recovery provides specialized therapy services for individuals and couples dealing with betrayal trauma, sexual addiction, and relationship repair. Core offerings include one-on-one therapy sessions, couples therapy, weekly/bi-weekly support groups, 3-day in-person intensives (Betrayal Trauma Intensive and Couples Intensive), and free online learning communities (Bloom for Women, Path for Men). Treatment is delivered using the proprietary Intimacy Repair Method (IRM) framework and supported by clinical assessments and the Noble mobile app.

Product overview

Addo Recovery is a specialized therapy clinic offering a comprehensive suite of services for individuals and couples dealing with betrayal trauma, sexual addiction, and relationship issues. The company operates a hybrid model combining in-person therapy (individual sessions, support groups, and intensives) with digital products including the Noble app for treatment roadmaps and a client portal. Their portfolio includes sister brands Bloom (women's betrayal trauma courses) and Path for Men (sexual addiction recovery), along with ParentGuidance.org. The core therapeutic methodology is the proprietary Intimacy Repair Method (IRM), a four-phase trauma-informed approach. Services range from weekly individual and group therapy to multi-day intensives (Betrayal Trauma Intensive at $2,500/person, Couples Intensive at $4,500/couple).

Differentiator

Problem solved

Functional benefit

Products and services

• Individual Therapy One-on-one therapy sessions with specialized therapists addressing betrayal trauma, sexual addiction, and related mental health concerns, utilizing evidence-based approaches including EMDR and the Recovery Capital model. Intended for adults experiencing trauma from a partner's sexual behaviors or struggling with compulsive sexual behaviors of their own.
• Couples Therapy Couples therapy for infidelity recovery and relationship repair, utilizing the Intimacy Repair Method framework. Designed for couples where one or both partners are working to heal from sexual betrayal, rebuild trust, and restore emotional intimacy.
• Support Groups Weekly and bi-weekly group therapy sessions including the Women's Shame Resilience Group ($112.50/month, bi-weekly) and Men's Sex Addiction Recovery Group ($225/month, weekly), providing structured peer support and shared healing experiences for participants working on betrayal trauma or sexual addiction recovery.
• Betrayal Trauma Intensive
• Couples Intensive A 3-day in-person couples intensive with Dr. Kevin Skinner helping up to four couples overcome barriers from addiction or betrayal to build lasting intimacy. Priced at $4,500 per couple and includes marital counseling, Emotionally Focused Therapy, education, EMDR, and mindfulness training.
• Bloom for Women Online Community A free online community with 75+ courses for women healing from betrayal trauma, featuring therapist-created content and a supportive community of 20,000+ members. Serves as the primary top-of-funnel lead-generation channel driving women toward Addo Recovery's professional therapy services.
• Path for Men Online Community
• Intimacy Repair Method (IRM) Program A structured four-phase trauma-informed clinical framework underlying Addo Recovery's therapy delivery: Discovery, Personal Stabilization, Relational Repair, and Intimacy Expansion. Used by Addo Recovery therapists across individual, couples, group, and intensive services.
• Client Portal Secure online client portal used by Addo Recovery clients to access their records, communicate with therapists, schedule sessions, and manage their treatment journey.

Quantifiable outcome

• 96% of clients felt they were given actionable items to improve their lives
• +7 more outcomes

Named customers5 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Six partnerships are on record, tiered core and minor.

• Bloom (bloomforwomen.com)coreStrategic or Co-development PartnerBloom is a co-founded online resource for women struggling with betrayal trauma, co-founded by Dr. Kevin Skinner. It provides a community of 20,000+ women with 75+ specialized online courses. Bloom serves as a sister company and primary top-of-funnel marketing channel driving clients to Addo Recovery's professional therapy services.
• Noble (noble.health)coreTechnology or IntegrationNoble is a sister company providing a mobile application used by Addo Recovery clients for between-session support. The Noble app delivers Roadmaps with self-guided content, automated lessons, action items, and therapist progress monitoring as part of treatment plans.
• Path for Men (pathformen.com)coreStrategic or Co-development PartnerPath is a men's community providing 75+ free specialized online courses to overcome sexual addiction and repair damaged relationships. Serves as top-of-funnel lead generation channel toward Addo Recovery's professional therapy services.
• ParentGuidance.orgminorStrategic or Co-development PartnerParentGuidance.org offers education and support to empower parents supporting their child's mental health. Addo Recovery refers clients and promotes this resource, with banners and links on their website.
• Human Intimacy (humanintimacy.com)minorOthersHuman Intimacy is listed as a sister company alongside Bloom, Noble, and Path. Hosts the Human Intimacy Podcast featuring Dr. Skinner and Marianne Michaels discussing betrayal trauma and relationship healing topics.
• International Institute of Addiction and Trauma Professionals (IITAP)coreOthersDr. Kevin Skinner serves as core faculty for IITAP, working with and training thousands of clinicians as a supervisor and presenter. Addo Recovery received 'most outstanding publication of the year' award from IITAP for their betrayal trauma work.

Scale indicators8 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Pure Desire Ministries: Faith-based organization providing support groups and recovery resources for sexual addiction and betrayal trauma, with separate tracks for men, women, and couples. Operates as a near-direct comparable to Addo's niche specialization, with similar curriculum-driven recovery programs and intensive retreats.
• Pine Grove Behavioral Health: Specialty behavioral health provider offering residential and outpatient programs for addiction including sexual addiction and trauma. Closest large-scale specialty addiction treatment comparable, with program structures (intensives, group therapy) directly analogous to Addo's service stack.
• Lionrock Recovery: Online intensive outpatient (IOP) and outpatient addiction treatment provider delivered via telehealth. Comparable digital-first addiction treatment model and similar patient mix of working-age adults seeking recovery, with specialization across drug, alcohol, and behavioral addictions.

Broad incumbents

• LifeStance Health: Large publicly-traded outpatient mental health platform offering therapy and psychiatry across conditions including addiction and couples work. Significant scale and in-network insurance capability that Addo lacks, but no equivalent niche specialization in betrayal trauma.
• BetterHelp: Market-leading online therapy platform offering general and specialty therapy via subscription. Teletherapy delivery model and broad therapist network provide direct competitive exposure to Addo's telehealth services and intensification of online therapy commoditization.
• Talkspace: Public online therapy and psychiatry platform serving individuals and couples via subscription. Comparable telehealth delivery and broad therapist marketplace, with active expansion into couples and specialty therapy creating direct adjacency to Addo's couples/betrayal-trauma work.
• Cerebral: Subscription-based online mental health platform offering therapy and medication management. Comparable DTC subscription therapy model with broad coverage of mood, anxiety, and trauma conditions adjacent to Addo's specialty clinical work.

Emerging players

• Monument: Direct-to-consumer online alcohol-use-disorder treatment platform combining telehealth, physician care, and digital peer support. Emerging D2C specialty addiction model mirroring what Addo has built with Noble and Bloom/Path, but for a different (alcohol) addiction category.
• Brightside Health: Telehealth mental health provider combining therapy with medication and outcomes-tracking technology. Comparable digital-first outpatient mental health delivery model with measurement-based care philosophy echoing Addo's 250,000+ assessment data-driven approach.

Others

• Focus on the Family: Large Christian counseling referral and content organization providing pastoral and professional counseling resources, including for marriage and family issues. Shares Addo's faith-rooted client base and similar church-leader referral channel, though not a direct clinical competitor.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/danny_jacks

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Addo Recovery