The Moving Company

What The Moving Company does

The Moving Company (NZ) Limited is a privately held, 100% New Zealand-owned moving and relocation services provider founded in 1987 and headquartered in Auckland with regional offices in Wellington and Christchurch. The company operates a fleet of 60+ purpose-built furniture trucks and trailers, 25,000 cubic metres of secure, custom-bonded and 24-hour-monitored storage, and a global partner network of approximately 500 vetted agents across 60 countries accessed via FIDI Global Alliance, OMNI and ITMC memberships. Its core revenue is generated from domestic NZ removals and international shipping (sole-use containers, shared/groupage containers, and air freight) on a per-move basis, plus recurring storage rental billed monthly and ancillary services that include moving insurance underwritten by Vero Marine, currency exchange via Xe, immigration assistance via Woburn International, and vehicle, pet and cleaning add-ons.

The go-to-market combines free in-home appraisals by Move Consultants in major centres, a phone-based contact centre at 0800 668 464, and self-service digital tools including an instant online NZ move price estimator (delivered in under 60 seconds for Auckland–Wellington–Christchurch routes) and a Move Tracker shipment monitoring system, supported by SEO content and a social presence on Facebook, Instagram, LinkedIn and YouTube. The marketing mix targets individual and family relocations within NZ and to Australia, the UK, the USA, Canada, Europe, South Africa, Asia and South America, with a secondary corporate / office relocation offering.

The company holds FAIM 2022 accreditation with top 1% global performer status independently audited by Ernst and Young every three years, won the FIDI Academy Gold Award 2024, and maintains a 4.8/5 average Google Customer Review rating. Recent operational moves include deployment of the first electric van in the Wellington fleet in October 2024 as the start of a stated decarbonisation programme. Ownership remains entirely private and founder-/family-controlled with no institutional investors or parent company identified in the source data.

Name

The Moving Company

Legal name

The Moving Company (NZ) Limited

Website

https://themovingcompany.co.nz

Company type

Private

Founded year

1987

Operating status

Operating

Headcount range

251–500 employees

Short description

The Moving Company (NZ) Limited is a privately held, 100% New Zealand-owned moving and relocation services provider founded in 1987, serving individual and family households across domestic NZ and 60 international destinations via a 60+ truck fleet, 25,000 cbm of storage, and a 500-partner global agent network.

Ownership category

akta.pro rank

Product category

Household Moving and Relocation Services

NAICS

Used Household and Office Goods Moving (484210)

SIC

Trucking & Courier Services (No Air) (4210)

akta.pro primary industry

Door-to-Door Household Goods International Moving (HSAKACAA)

akta.pro secondary industries

Local Moving for Homes (Single-Family, Townhome) (HSAKAAAC), Residential Long-Distance & Interstate Household Moving (HSAKABAA), Local Moving with Packing/Unpacking Add-On (HSAKAAAH)

Keywords

• Household moving services
• International relocation services
• Furniture removal
• Secure storage solutions
• Moving insurance

Headquarters

HQ city

Avalon

HQ country

Australia

HQ region

Oceania

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Supply Chain, Marketing or Sales, Technology or R&D

Revenue model

1. Domestic Moving Services: Complete door-to-door local furniture moving and long-distance removals within New Zealand. Revenue generated from packing, transportation, and delivery services charged on a per-move basis.
2. International Moving Services: International shipping and relocation services including sole use containers, shared/groupage containers, and air freight options. Handles thousands of export and import shipments annually to 60 countries worldwide.
3. Storage Services: Long and short-term secure storage options at all NZ locations. 25,000 cbm of storage space in warehouses. Revenue from warehouse rental per cubic metre or time period.
4. Ancillary Moving Services: Additional services including moving insurance (underwritten by Vero Marine), vehicle shipping (cars, motorbikes, boats), pet transport, home cleaning, immigration assistance (via Woburn International), and money transfer (via Xe).

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels6 records

Core offering

The Moving Company provides door-to-door household and office moving services across New Zealand and to 60 international destinations. Core offerings include domestic furniture removal, international shipping via sole-use containers, shared/groupage containers and air freight, packing materials, secure short- and long-term storage (25,000 cbm), and ancillary services such as moving insurance, vehicle shipping, pet transport, and immigration assistance. The company operates its own dedicated fleet of 60+ purpose-built trucks and serves customers through direct sales, phone-based inside sales, and online self-serve channels.

Product overview

The Moving Company is a New Zealand-based moving and relocation services provider offering a unified service portfolio of core removal and packing services supplemented by a suite of add-on and ancillary services. The core offering centres on domestic (within NZ) and international furniture removal and shipping services, with packing materials and in-home appraisals supporting the main service. Key supplementary services include secure storage (25,000 cbm capacity), moving insurance (underwritten by Vero Marine), international money transfer (via Xe), international car shipping, pet transport, home cleaning, and immigration assistance (via Woburn International). Self-service digital tools include an instant NZ move cost estimator, move tracker, and a printable moving house checklist. International shipping options include sole-use containers, shared/groupage containers, and air freight. The company operates its own dedicated fleet and logistics network from branches in Auckland, Wellington, and Christchurch.

Differentiator

Problem solved

Functional benefit

Products and services

• International Shipping

Quantifiable outcome

• 4.8 average Google Customer Review Rating
• +3 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Nine partnerships are on record, tiered supporting, core and minor.

• Woburn InternationalsupportingStrategic or Co-development PartnerImmigration assistance partner offering guidance packages for migrants settling in New Zealand. Services include arranging bank accounts, NZ driver's licenses, furnished accommodation, home sourcing, and processing residency visa and work permit applications. Cultural awareness programme for migrants. 25 relocation consultants country-wide.
• Xe Money TransfersupportingGTM or Marketing PartnerPartnered with Xe money transfer, a trusted global payments and foreign exchange specialist. Provides highly competitive exchange rates and tailored currency advice for international movers, both private individuals and businesses. Promoted as 'Moving Money Overseas' service on The Moving Company website.
• Save the KiwisupportingOthersCorporate supporter of Save the Kiwi, a leading conservation charity dedicated to protecting New Zealand's iconic native bird. Community initiative supporting environmental conservation. Sponsorship announced as part of company's commitment to supporting communities and environment.
• Starship FoundationsupportingOthersCorporate supporter of Starship Foundation, New Zealand's national children's hospital. Community partnership supporting healthcare.
• FIDI Global AlliancecoreOthersMember of FIDI Global Alliance, the world-renowned federation for international moving companies. Subject to independent assessment every three years by Ernst and Young for FAIM quality compliance. Provides access to global network of 500+ moving partners across 60 countries.
• Vero MarinecoreStrategic or Co-development PartnerInsurance provider for moving insurance policies. Underwrites comprehensive all-risks moving insurance offered by The Moving Company. One of the world's largest and most reputable insurance providers.
• 500 Worldwide Network PartnerscoreChannel Partner/ Reseller/ DistributorGlobal network of accredited moving partners delivering door-to-door services worldwide. Partners handle delivery and unpacking at international destinations. Long-established relationships ensuring quality service across 60 countries.
• Cholmondeley Charity Golf TournamentminorOthersSupporter of 34th Annual Cholmondeley Charity Golf Tournament. Community event sponsorship supporting local charitable cause.
• Kiwi Art Trail 2026minorOthersProud supporters of Kiwi Art Trail 2026. Community arts initiative supporting New Zealand artists.

Scale indicators8 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Crown Worldwide Group: Parent of Crown Relocations offering global mobility, moving, and storage services. Comparable end-to-end relocation offering at much larger scale and relevant for benchmarking international service maturity.
• Crown Relocations: Global international moving arm of Crown Worldwide Group with significant presence in NZ. Directly comparable in international household goods moving and corporate relocation; competes head-to-head on FAIM-accredited international lanes out of NZ.
• Sirva: Global relocation services group (parent of Allied) providing international household goods moving and relocation services worldwide. Comparable in the international and corporate relocation segments where The Moving Company earns its premium.
• Santa Fe Relocation: International moving and relocation company offering origin and destination services across Asia-Pacific including NZ. Comparable in serving corporate and private international relocations, including immigration and settling-in services bundled with the core move.
• Allied Pickfords: Global moving and relocation brand operating in NZ through agent networks. Comparable as a FAIM-accredited international mover serving corporate and household relocation customers, though at significantly larger global scale.

Direct peers

• AGS Movers: International moving company with worldwide agent network including NZ presence. Comparable in international household goods shipping, customs handling, and door-to-door relocation service model.
• NZ Van Lines: NZ domestic and international household goods mover with similar scale and customer base. Closest pure-play NZ peer offering comparable local and international moving, packing, and storage services.
• New Zealand Movers: Aggregator and operator platform connecting customers to NZ moving companies. Comparable as a domestic NZ household goods moving service provider competing for the same customer base.

Regional players

• WridgWays: Australia-headquartered moving, storage and logistics company with NZ operations. Comparable in residential and corporate moving plus storage, and competes directly in trans-Tasman relocation flows.
• Grace Removals: Established Australian and NZ household goods mover with comparable domestic and international service lines. Closest trans-Tasman peer given overlapping ANZ market, fleet ownership, and corporate relocation offering.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@themovingcompanynewzealand
• Facebookfacebook.com/themovingcompanynz
• LinkedInlinkedin.com/company/the-moving-company-nz
• Instagraminstagram.com/themovingcompanynz
• Xx.com/NZ_TheMovingCo

Compliance8 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Moving Company