Cartronic Group

Name

Cartronic Group

Legal name

Cartronic Memory S.A.

Website

https://cartronic.es

Company type

Private

Founded year

1989

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Headquarters

HQ city

Madrid

HQ country

Spain

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Product Distribution: Wholesale distribution of security electronics, critical communications, industrial networking, and IoT hardware including cameras, access control systems, networking equipment, and sensors.
2. SaaS Subscriptions: Subscription-based access to monitoring platforms including Sensdesk.es for IoT environmental monitoring and ZinkinData for traffic management and ZBE compliance.
3. Professional Services: Installation, integration, configuration, support, consulting, training, and maintenance services offered to channel partners and end customers.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Cartronic Group is a Spain-based value-added wholesale distributor of electronic security, critical communications, industrial networking, telemedicine, and IoT solutions. It supplies engineering firms, system integrators, and installers with hardware, software platforms, and proprietary brands (Vigíacare, Vigíatraffic, VigiaRescue, Sensdesk), complemented by professional installation, integration, consulting, and maintenance services across hospitality, energy, transportation, healthcare, defense, and data center verticals.

Differentiator

Problem solved

Functional benefit

Brands

• Vigíacare: Telemedicine platform developed by Cartronic Group for healthcare environments requiring care continuity, interoperability, security, and scalability.
• Vigíatraffic
• VigiaRescue
• Sensdesk
• Cartronic Security
• Cartronic Communications
• Cartronic Networking
• Cartronic Health
• Cartronic Memory
• Cartronic S.E.A.L.

Products and services

• Sensdesk IoT Environmental Monitoring Platform SaaS-based IoT environmental monitoring portal for integrators and end customers; connects HWgroup sensors for temperature, humidity, energy consumption, CO2, and vibration monitoring with email/SMS alerts and centralized visualization.
• Vigíacare Telemedicine Platform Proprietary advanced telemedicine platform integrating remote consultation, assisted diagnosis, patient monitoring, incident management, personalized care plans, and electronic medical records; modular architecture with AI-supported clinical decision-making for hospitals, clinics, social-health centers, and home care.
• ZinkinData Traffic Management Platform Cloud SaaS platform for traffic management, Low Emission Zone (ZBE/LEZ) compliance, permit management, and automated sanction generation (DGT/ORGT/BASE/XALOC formats) with Telegram alerts, aimed at municipalities and transportation authorities.
• Vigíatraffic Traffic and Mobility Solution
• VigiaRescue Emergency Response Solution Proprietary emergency response and rescue solution designed for critical situations and mission-critical environments such as defense, correctional, and public safety operations.
• Cartronic Security Distribution Distribution of electronic security solutions — video surveillance, access control, ALPR, and AI video analytics — to integrators and installers in Spain.
• Cartronic Communications Distribution Distribution of critical communications equipment (KVM, AV matrices, professional displays, videowalls, IPTV) from ATEN, Vestel, and related partners for control rooms and operations centers.
• Cartronic Networking Distribution Distribution of industrial networking, cabling, and connectivity solutions from Planet Networking (industrial switches, routers, PoE, LoRaWAN, 5G NR) to integrators in Spain.
• Cartronic Health Distribution Distribution of telemedicine and healthcare technology products and platforms, including the proprietary Vigíacare platform, for hospitals, clinics, social-health centers, and home care.
• Cartronic Memory Integral Solutions Integral solutions business combining storage, multimedia, and integrated technology offerings (the original Cartronic Memory S.A. focus) including industrial storage, digital signage, and industrial labeling.
• Cartronic S.E.A.L. Installation and Maintenance Services Professional services offering covering installation, integration, configuration, support, consulting, training, and maintenance for distributed security, communications, networking, and healthcare technology products.
• Hanwha Vision PTZ AI Series T Cameras Ruggedized extreme-environment PTZ AI cameras for critical infrastructure and perimeter security, featuring BestShot, automatic PTZ tracking, and AI-based object classification. Distributed in Spain by Cartronic.
• Planet Networking AIS-1000 Edge AI Station Edge AI station that adds AI analytics (intrusion, loitering, PPE, facial/vehicle detection) to existing CCTV infrastructure without replacing cameras, enabling AI upgrade of legacy installations.
• HWgroup IoT Environmental Sensors IoT environmental sensors (temperature, humidity, CO2, smoke, vibration, energy) for data centers, industrial, and critical infrastructure monitoring, distributed in Spain and integrated with the Sensdesk.es cloud portal.
• Distributed Product Catalog (Aten, Hanwha, HWgroup, I-PRO, Planet, Radwin, SpinetiX, Teltonika, Toshiba) Wholesale distribution of third-party technology product catalogs (ATEN, Hanwha, HWgroup, i-PRO, Planet, Radwin, SpinetiX, Teltonika, Toshiba) to integrators and installers, with downloadable price lists and quote-based pricing.

Quantifiable outcome

• Portfolio of 30+ specialized applications for demanding environments

Segments6 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration18 records

AI capability18 records

Feature5 records

Partnerships

Twelve partnerships are on record, tiered core and minor.

• GeneteccoreTechnology or IntegrationOfficial distributor of Genetec Security Center in Spain - a unified security platform combining video surveillance (Omnicast), access control (Synergis), automatic license plate recognition (AutoVu), intrusion detection, and advanced analytics.
• Hanwha VisioncoreTechnology or IntegrationOfficial distributor of Hanwha Vision video surveillance cameras in Spain, including advanced PTZ AI cameras, network cameras, and Wisenet video management solutions.
• i-PROcoreTechnology or IntegrationOfficial distributor of i-PRO video surveillance and AI-powered video analytics solutions in Spain, including cameras, NVRs, and intelligent video analysis systems.
• Planet NetworkingcoreTechnology or IntegrationOfficial distributor of Planet Networking industrial networking solutions in Spain, including industrial switches, routers, PoE solutions, LoRaWAN, and 5G NR technologies.
• ATENcoreTechnology or IntegrationOfficial distributor of ATEN KVM, professional audio/video, and power distribution solutions in Spain, including KVM switches, extenders, AV matrices, and PDUs.
• VestelcoreTechnology or IntegrationOfficial distributor of Vestel professional displays, videowalls, and IPTV solutions in Spain for hospitality and hospital environments.
• HWgroupcoreTechnology or IntegrationOfficial distributor of HWgroup IoT environmental monitoring solutions in Spain, including sensors, monitoring devices, and Sensdesk.es platform.
• ZinkinDatacoreTechnology or IntegrationOfficial distributor of ZinkinData SaaS platform in Spain for traffic management, ZBE compliance, and urban mobility with ALPR technology.
• VaxtorcoreTechnology or IntegrationOfficial distributor of Vaxtor LPR/ANPR and OCR solutions in Spain for automatic license plate recognition and container code recognition.
• SmartsuppminorOthersThird-party online support chat application (Smartsupp) used on the company website for customer service.
• Google AnalyticsminorOthersThird-party web analytics service used for tracking website usage and generating statistical data about visitors.
• PinterestminorOthersThird-party social media tracking service for monitoring use of Pinterest sharing features on the website.

Scale indicators2 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• TD SYNNEX: Global IT distribution giant formed from the Tech Data and SYNNEX merger. Overlaps with Cartronic on networking, security, and communications distribution to channel partners across Europe.
• WESCO International (Anixter): Global distributor with a dedicated network and security solutions business (legacy Anixter). Comparable on industrial networking, security, and communications distribution to integrators and contractors.
• ALSO Group: European IT and communications distribution group operating across multiple countries with a VAD model. Direct overlap with Cartronic on networking and security distribution to integrators in shared European markets.
• Arrow Electronics: Global distributor of electronic components, enterprise computing, and IoT solutions. Overlaps with Cartronic on industrial networking and IoT at much larger scale across multiple regions.
• Ingram Micro: Global IT distribution incumbent with broad security, networking, and IoT portfolios. Competes with Cartronic on enterprise networking and IoT but at far broader scale and across many geographies.

Direct peers

• SCANSource: Hybrid distributor of security, AV, and communications solutions to integrators and resellers. Closely aligned with Cartronic's security and critical-communications distribution model, including recurring-services overlay.
• ADI Global Distribution: Specialist security, AV, and low-voltage products distributor serving integrators across Europe and globally. Closest comparable on the electronic-security distribution side of Cartronic's business, including video surveillance, access control, and intrusion.
• EET Group: European value-added distributor of IT, security, surveillance, and AV products. Closely comparable business model serving resellers and integrators across multiple European countries.
• Esprinet: Italian/Spanish-headquartered IT and consumer electronics distributor operating across Iberia, with similar value-added distribution of networking, security, and enterprise hardware. Direct competitor for many of the same integrators and verticals in Spain.

Regional players

• MCR Info: Spanish IT and electronics distributor with strong presence in Iberia. Comparable regional competitor targeting overlapping integrators and verticals in the Spanish market.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/cartronic

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Cartronic Group