New Leaf Teletherapy

What New Leaf Teletherapy does

New Leaf Teletherapy, LLC is a private US teletherapy provider headquartered in Pikesville, Maryland, founded in 2022, with 11-50 employees. It delivers one-on-one virtual mental health sessions via live video, supported by a proprietary Measurement-Based Care platform that lets therapists and clients share assessments and visualize therapy progress in real time, and a Program Management and Reporting platform that surfaces organizational-level ROI and utilization insights to the buyer. Each client organization is assigned a dedicated liaison who runs implementation and ongoing account management.

The company serves two B2B customer segments: US employers (HR, benefits, and people teams looking to provide mental health benefits to their workforce) and K-12 schools / educational institutions (seeking individual student counseling, group therapy, IEP and 504 plan support, and teacher/staff mental health services). Distribution is sales-led and direct, with demo and quote requests taken through the website and dedicated liaison support post-sale.

The revenue model is usage-based: clients pay per actual therapy session consumed, with volume discounts available to larger organizations and no upfront implementation fees, complemented by a professional-services revenue stream from a catalog of 11 customized workplace wellness workshops (e.g., burnout, conflict mediation, resilience, DEI, crisis management). The firm is COPPA-compliant in its adolescent-facing services and operates exclusively in the United States.

Name

New Leaf Teletherapy

Legal name

New Leaf Teletherapy, LLC

Website

https://newleafteletherapy.com

Company type

Private

Founded year

2022

Operating status

Operating

Headcount range

11–50 employees

Short description

New Leaf Teletherapy is a US-based, private virtual mental health provider offering one-on-one teletherapy, measurement-based progress tracking, and dedicated organizational support to employers and K-12 schools on a pay-per-session model.

Ownership category

akta.pro rank

Product category

Mental Health Teletherapy Services

NAICS

Offices of Mental Health Practitioners (except Physicians) (621330), Outpatient Mental Health and Substance Abuse Centers (621420)

SIC

Services-Health Services (8000), Services-Social Services (8300)

akta.pro primary industry

Workplace Mental Health & EAP-Integrated Teletherapy Platforms (HLALAEAK)

akta.pro secondary industries

Child & Adolescent Behavioral Health Teletherapy Platforms (HLALAEAF), Mental Health Counseling & Psychotherapy Services (EDALAFAB)

Keywords

• Employee mental health
• Virtual therapy services
• Workplace wellness programs
• Telehealth counseling
• School counseling services

Headquarters

HQ city

Pikesville

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. Pay-Per-Session Teletherapy: Employers pay only for therapy sessions actually used by their employees. Volume discounts available for larger organizations. No upfront implementation costs.
2. Customized Skills Workshops: Workshop services offered to businesses including small group settings, team building, and off-site training for employee leadership development and mental wellness awareness.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels4 records

Core offering

New Leaf Teletherapy delivers one-on-one virtual mental health therapy sessions to US employers and K-12 schools on a pay-per-session basis, with licensed therapists conducting sessions over video. Services are wrapped in a proprietary Measurement-Based Care platform for outcome tracking, a Program Management service with a dedicated liaison per organization, and customized Skills Development Workshops for leadership and workplace mental wellness. School-specific offerings include individual student counseling, group therapy, IEP/special education support, and teacher/staff support.

Product overview

New Leaf Teletherapy offers a unified teletherapy platform providing mental health services to businesses and schools. The core product is their Teletherapy Services combined with a proprietary Measurement Based Care Platform for real-time progress tracking. Additional offerings include Program Management with dedicated liaisons, and Skills Development Workshops (including 11 named workshop topics such as Mental Wellness Awareness for Managers, Conflict Management, and Employee Burnout identification). For schools, they provide Individual Student Counseling, Student Group Therapy, IEP/Special Education Support, and Teacher/Staff Support services. The company operates on a pay-per-session model with volume discounts.

Differentiator

Problem solved

Functional benefit

Products and services

• Teletherapy Services for Businesses One-on-one personalized virtual therapy sessions delivered by licensed therapists to employees of client organizations in real-time video format, positioned as an employee mental health benefit.
• Skills Development Workshops Customized group workshops for client organizations covering leadership development and workplace mental wellness, including named topics such as Mental Wellness Awareness for Managers, Simple Secrets to Master Conflict in the Workplace, Social & Emotional Leadership Institute ('Where's the BEF?'), The Burning Match: Identifying Employee Burnout, Corporate Crisis Management – Plan and Prepare, Navigating Corporate Change, Winter Wellness (3-part series), Building Employee Resiliency – The Fantastic Five, The Big 3: Recognizing and Coping: Anger Management, Rebounding from Burnout, and Leading with Inclusivity.
• School Mental Health Services Suite of licensed-therapist mental health services for K-12 schools and districts, including individual student counseling (anxiety, depression, peer relationships, stress), student group therapy, IEP and 504 plan support delivered as a team approach with school personnel and parents/guardians, and dedicated mental health services for teachers and staff.
• Program Management Service Organizational management service in which each client organization is assigned a dedicated liaison that acts as an extension of the buyer's team, providing implementation support, ongoing account management, and tailored reporting to ensure ROI on the mental health investment.

Quantifiable outcome

• Organizations see a return of $4 for every $1 invested in mental health treatment in improved health and productivity (World Health Organization)
• +3 more outcomes

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Scale indicators5 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Lyra Health: Lyra Health is a direct competitor offering employer-sponsored teletherapy and coaching with a pay-per-session and PEPM hybrid model. It targets the same HR/benefits buyer at US employers and offers measurement-based care similar to New Leaf's platform.
• Spring Health: Spring Health is a direct competitor providing precision mental health benefits to employers globally, combining therapy, coaching, and medication management. Its PEPM pricing model and measurement-based approach overlap almost exactly with New Leaf's employer offering.
• Modern Health: Modern Health is a direct competitor offering global employer mental health benefits via a subscription/PEPM model covering therapy, coaching, and self-guided content. It serves the same employer/HR buyer with overlapping digital-first teletherapy delivery.
• Headspace Health (Ginger): Headspace Health (formed via Ginger merger) is a direct competitor offering employer-sponsored on-demand teletherapy, coaching, and meditation. Both New Leaf and Headspace Health target employer benefits buyers with virtual mental health access.
• Alma: Alma is a therapist-enablement platform that helps mental health professionals accept insurance and build cash-pay practices, and increasingly serves employer/insurer channels. It is comparable to New Leaf in building a vetted, quality-controlled therapist network for B2B delivery.
• Hazel Health: Hazel Health is a direct competitor to New Leaf's schools vertical, providing K-12 teletherapy, IEP support, and group counseling to school districts. Both firms target the same school buyer addressing counselor shortages and student mental health needs.
• Daybreak Health: Daybreak Health is a direct peer in the K-12 teletherapy space, providing on-demand virtual counseling to students and families through school partnerships. It competes with New Leaf's schools channel for the same district contracts.
• Cartwheel Care: Cartwheel Care is a direct peer providing school-based teletherapy, IEP support, and crisis response for K-12 districts. It directly competes with New Leaf's schools vertical on the same K-12 procurement channels.

Broad incumbents

• Talkspace: Talkspace is a publicly listed incumbent offering direct-to-consumer and B2B teletherapy across a broad set of conditions. It overlaps with New Leaf's employer-sponsored therapy delivery but operates at much greater scale and broader scope.

Emerging players

• Meru Health: Meru Health is an emerging player providing employer-sponsored virtual mental health programs with a clinically-measured, multi-week treatment model. It overlaps with New Leaf on employer/insurer channels and measurement-based outcomes, but focuses on more intensive, condition-specific programs.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat2 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/profile.php
• LinkedInlinkedin.com/company/new-leaf-teletherapy

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about New Leaf Teletherapy