What Brusheezy does

Brusheezy is a digital content marketplace that distributes free and premium Photoshop brushes, PSD files, textures, patterns, backgrounds, and Photoshop actions to individual digital designers, web and social media content creators, and hobbyist/student users worldwide. Operated by Eezy LLC from Bowling Green, Kentucky, the platform functions as a community-driven library where designers download free assets and where contributors upload content rated by other members. The site is localized into seven languages and is part of the broader Eezy network that includes Vecteezy (vector graphics), Videezy (stock video), and Themezy (website themes), sharing cross-promotion, contributor infrastructure, and an affiliate program across the four brands.

The core technology is a web-based self-serve content platform with member profiles, ratings/reviews, and category browsing. Brusheezy runs on a product-led growth motion where users discover and download assets directly without sales involvement, and the company supplements distribution through blog content, social channels (Facebook, Twitter, YouTube), and an email newsletter. Payment processing is handled via Braintree Payments and PayPal. The business is operated by a team of 1-10 employees with no disclosed external funding, M&A activity, or institutional investment, making it a privately held, founder/operator-run micro-business within the Eezy portfolio.

Brusheezy monetizes through three streams: (1) a freemium premium subscription offering unlimited downloads and premium-only assets (promotional price $19 for 3 months), (2) credit-based one-time purchases for individual downloads or packs with a 14-day refund window on unused credits, and (3) display advertising revenue from third-party sidebar and banner ads on the website. Customers are segmented horizontally across individual personas rather than by industry, with primary segments being digital/creative professionals and web/social content creators, and a secondary segment of students and hobbyists seeking budget-friendly design tools.

Name

Brusheezy

Legal name

Eezy LLC

Website

https://brusheezy.com

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

1–10 employees

Short description

Brusheezy is a freemium digital marketplace operated by Eezy LLC, offering free and premium Photoshop brushes, PSDs, textures, and design assets to individual digital designers and content creators worldwide.

Ownership category

akta.pro rank

Headquarters

HQ city

Bowling Green

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Technology or R&D, Infrastructure, Marketing or Sales, Personnel

Revenue model

1. Freemium Premium Subscription: Free downloadable content with optional premium subscription for unlimited access. Users can purchase credits or subscribe for recurring premium access.
2. Credit-based Purchases: Non-recurring credits that users purchase for individual downloads or packs. Refund available within 14 days if unused.
3. Advertising Revenue: Display advertising on website including sidebar and banner advertisements from third-party advertisers.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Brusheezy operates a freemium web-based marketplace where designers and creative professionals can browse, download, and submit user-contributed Photoshop assets including brushes, PSD files, textures, patterns, backgrounds, and actions. The platform monetizes via an optional premium subscription that grants unlimited downloads, credit-based one-off purchases, and display advertising served on the site.

Product overview

Brusheezy is a digital design resource marketplace operated by Eezy LLC, offering a curated library of free and premium Photoshop assets. The platform functions as a content marketplace with a freemium model: users can download free brushes, textures, patterns, backgrounds, PSD files, and actions at no cost, while a Premium Subscription tier provides unlimited access to the entire catalog plus exclusive premium-only assets. The core product is the free Photoshop brushes section, supplemented by related Photoshop add-ons including PSD files, textures, patterns, backgrounds, and actions. The site also features specialty items such as text effect PSDs, UI kits, and poster/flyer templates. Brusheezy is part of a network of Eezy-owned creative asset sites including Vecteezy (vectors), Videezy (video), and Themezy (themes).

Differentiator

Problem solved

Functional benefit

Products and services

• Free Photoshop Brushes Library A community-driven library of free downloadable Photoshop brushes (.abr files) for digital artists, illustrators, and designers.
• PSD Files Free and premium PSD (Photoshop Document) files including templates, mockups, and layered design assets for use in Photoshop projects.
• Photoshop Textures High-resolution texture overlays including metal, grunge, and abstract textures for Photoshop projects.
• Photoshop Patterns Seamless pattern files (.pat) for Photoshop including geometric, retro, and decorative patterns.
• Photoshop Backgrounds Background images and PSD backgrounds including abstract, retro, and themed designs for Photoshop compositions.
• Photoshop Actions Automated Photoshop actions that apply one-click photo effects and image processing adjustments.
• Premium Subscription Paid premium membership offering unlimited access to all graphics and premium-only content with enhanced download options for Brusheezy subscribers.

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered core and minor.

• VecteezycoreChannel Partner/ Reseller/ DistributorSister brand within Eezy LLC network. Vecteezy provides vector graphics assets and cross-promotes with Brusheezy through the contributor program.
• VideezycoreChannel Partner/ Reseller/ DistributorSister brand within Eezy LLC network. Videezy provides stock video content and shares platform infrastructure with Brusheezy.
• ThemezyminorChannel Partner/ Reseller/ DistributorSister brand within Eezy LLC network. Themezy provides website themes and is part of the cross-selling ecosystem.
• Braintree PaymentscoreTechnology or IntegrationPrimary payment processor for processing credit card transactions and subscription billing.
• PayPalcoreTechnology or IntegrationPayment processor for transaction processing and subscription management.

Scale indicators1 record

Recent moves6 records

Expansion highlights4 records

Direct peers

• Vecteezy: Sister brand under Eezy LLC, directly comparable as a freemium digital asset marketplace (vectors/graphics) with the same contributor model, premium subscription, and multi-language platform structure as Brusheezy.
• Freepik: One of the largest free and premium stock graphic, vector, and PSD marketplaces; competes for the same digital designer and content creator audience with a similar freemium subscription model.
• Creative Market: Marketplace for design assets including Photoshop brushes, PSDs, and templates, with individual contributor storefronts and paid downloads — directly comparable catalog and audience.
• Envato Elements: Subscription-based unlimited download library of graphics, templates, and add-ons (including Photoshop assets) for creative professionals, operating the same premium-unlimited model that Brusheezy targets.

Broad incumbents

• Adobe Stock: Adobe-owned stock asset marketplace deeply integrated with Photoshop and Creative Cloud; competes with Brusheezy in PSDs, brushes, and templates while benefiting from native distribution inside Adobe products.
• Shutterstock: Large incumbent stock media platform with editorial, photo, vector, and increasingly design asset offerings; competes for the same SMB and content creator segment and has the resources to bundle asset subscriptions.

Emerging players

• Pexels: Free stock photo and video platform with growing creative asset offerings; competes on free-tier content acquisition and shares Brusheezy's community-contribution / freemium positioning.
• Pixabay: Free stock media community with photos, vectors, illustrations, and PSDs; comparable contributor-driven, free-download model and overlap in the budget-conscious designer segment.
• Iconfinder: Marketplace and subscription library for icons and graphics; comparable design-asset marketplace model and audience of digital designers and developers.

Others

• Dribbble: Design community and marketplace for hiring designers and selling assets; not a direct asset library, but the same core audience of digital designers discovers and purchases creative resources through it.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/brusheezy
• YouTubeyoutube.com/EezyInc
• Facebookfacebook.com/brusheezy

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Brusheezy