VINHA

What VINHA does

VINHA is a private direct-to-consumer online wine retailer founded in 2015 and headquartered in Porto, Portugal, with a single distribution center in Vilar de Pinheiro. The company sells Portuguese and international wines, fortified wines, champagne, port, spirits, whisky, and cider across 14 product categories and 40+ regions, totaling 4,316+ SKUs priced from under €5 to over €5,000. It operates country-specific storefronts for the UK, Portugal, and France (vinha.co.uk, vinha.pt, vinha.fr) under a multilingual WordPress/WooCommerce stack with WPML, supported by a mandatory 18+ age verification gate and a 15-day return policy.

The core product is a curated wine shop complemented by a monthly Sommelier Selection Wine Box subscription (€75/month as of June 2026), an Outlet section for discounted wines, wine accessories, and the wikiVINHA editorial platform (region guides, news, and tasting videos). The business generates revenue primarily through one-time transactional sales with shipping fees (free mainland Portugal delivery over €70; EU from €2/bottle), plus the recurring wine box subscription. Marketing is digital-first: SEO-driven content, email newsletter, social media, promotional campaigns, and gift cards serve a long-tail customer base of legal-drinking-age individual consumers across 40+ countries, with secondary exposure to resellers and event planners.

Operating geographies span three EU shipping zones plus select international destinations (USA, Australia, China, Japan, New Zealand, South Africa, Mexico, Chile, Argentina), with restricted delivery to Malta, Cyprus, the Canary Islands, and the Balearic Islands. VINHA holds partnerships with Wines of Portugal (core, marketing alignment) and Wine in Moderation (industry compliance), and is led by Managing & Marketing Director Gonçalo Soares da Costa. The company is privately held with no institutional investors, no disclosed funding history, and a 1–10 employee headcount, indicating an independent, self-funded niche operator.

Name

VINHA

Legal name

VINHA

Website

https://vinha.co.uk

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

1–10 employees

Short description

VINHA is a privately held Portuguese direct-to-consumer online wine retailer (founded 2015, 1–10 employees) selling 4,300+ wines from 40+ regions across the UK, Portugal, France, and 40+ countries via a multilingual WordPress storefront, with a monthly sommelier-curated wine box subscription.

Ownership category

akta.pro rank

Product category

Online Wine Retail

NAICS

Beer, Wine, and Liquor Retailers (4453)

akta.pro primary industry

Wine Retail (Bottle Shops & Wine Merchants) (CRANABAB)

akta.pro secondary industry

Alcohol Subscription & Wine Clubs (Retail) (CRANABAF)

Keywords

• Online wine retail
• Portuguese wine shop
• Wine subscription boxes
• Sommelier curated wines
• International wine delivery

Headquarters

HQ city

Porto

HQ country

Portugal

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Operations, Supply Chain, Marketing or Sales, Technology or R&D, Personnel, Infrastructure

Revenue model

1. Wine and Spirits Retail: Direct retail sales of wines, fortified wines, champagne, spirits, whisky, and cider through the e-commerce platform. Revenue is generated through product markup on curated selections sourced from various global wine regions. The company offers over 4,300 products across multiple categories and price points from budget (under €5) to premium (thousands of euros per bottle).
2. Delivery and Shipping: Shipping fees charged based on destination (Portugal mainland, Portuguese islands, EU zones) and delivery speed (standard vs express). Free delivery for mainland Portugal orders over €70.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

VINHA is an online wine e-commerce platform founded in 2015 and based in Porto, Portugal, that curates and sells Portuguese wines alongside an international selection of wines, fortified wines, port, champagne, spirits, and cider to consumers across Europe and globally. The platform provides multi-language browsing (English, Portuguese, Spanish), multi-currency checkout, age-verified purchasing, sommelier-curated winebox subscriptions, and ships directly to customers.

Product overview

VINHA is an online wine e-commerce platform specializing in Portuguese wines with international offerings. The platform operates as a unified wine shop with curated Wine Boxes (Sommelier Selection) as a signature offering, complemented by Wine Accessories and an Outlet section for discounted wines. Additional value-add services include wikiVINHA educational content and regular promotional campaigns. The platform features wines from Portuguese regions (Alentejo, Douro, Dão, Lisboa, Bairrada, and others) as well as international wines from France, Italy, Spain, Australia, Chile, Argentina, and beyond, categorized by type (red, white, rosé, sparkling, fortified, port, champagne, spirits), region, style, and food pairing recommendations.

Differentiator

Problem solved

Functional benefit

Products and services

• winebox Subscription

Segments2 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Two partnerships are on record, tiered minor and core.

• Wine in ModerationminorOthersIndustry program for responsible wine consumption. VINHA displays the Wine in Moderation logo on their website indicating commitment to responsible drinking practices and compliance with industry self-regulation standards for online alcohol sales.
• Wines of PortugalcoreGTM or Marketing PartnerOfficial Portuguese wine promotion body. VINHA's positioning as a specialist in Portuguese wines aligns with Wines of Portugal's mission to promote Portuguese wine regions internationally. The partnership supports market development for Portuguese wines in UK and other markets.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Naked Wines: UK-headquartered DTC wine retailer using a subscription/crowdfunding-style model to ship wine directly to consumers across Europe. Operates an online-only model with multi-country storefronts, making it the closest direct comparison to VINHA's DTC multilingual subscription-laced format.
• Laithwaites: Long-established UK DTC wine merchant offering curated selections, mixed cases, and regular customer subscriptions. Comparable in offering curated wines directly to consumers with a UK/European delivery footprint similar to VINHA's UK-led operation.
• Wine.com: Largest US online wine retailer, offering 20,000+ SKUs, educational content, sommelier-curated picks, and curated wine clubs. Highly comparable business model (large curated catalog + content + subscription/recommendation) to VINHA, though at much greater scale.
• Winc: US DTC wine subscription service (formerly Club W) shipping curated wine boxes tailored to consumer taste profiles. Closely mirrors VINHA's Sommelier Selection Wine Box subscription model on a subscription-first basis, though with a US-centric footprint.
• Vinissimus: Specialist Spanish online wine retailer shipping from Spain across Europe with a curated catalog of Spanish and international wines. Strongly comparable as a country-of-origin specialist DTC wine retailer shipping into EU markets, sharing business model and target customer with VINHA.
• Bodeboca: Spanish online wine club and retailer with subscription-based curated wine boxes. Closely comparable in offering a sommelier-curated wine box subscription alongside one-off retail, in a southern-European country-of-origin context that parallels VINHA's Portuguese positioning.
• Callmewine: Italy-headquartered online wine retailer with broad catalog of Italian and international wines, shipping across Europe. Mirrors VINHA's DTC structure of country-of-origin-based wide-catalog online retail with European cross-border shipping.

Broad incumbents

• Majestic Wine: UK's largest specialist wine retailer with both retail stores and a strong online fulfillment arm. Overlaps significantly with VINHA on multi-region wine selection, multi-country delivery (including EU exports), and customer-segment focus on enthusiast wine consumers.
• Vivino: Global wine marketplace and recommendation app with 60M+ users; increasingly includes purchase/fulfillment features. Comparable in addressing online wine discovery and selection for consumers across geographies, and represents both an indirect channel partner and a competitive threat to specialty retailers like VINHA.
• Berry Bros & Rudd: Historic UK fine wine merchant with curated premium portfolio and global shipping. Comparable to VINHA in carrying premium-priced bottles, educational wine content, and shipping internationally, though operating at higher-end and at far greater scale.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks7 records

Key highlights6 records

Customer concentration

• Xx.com/vinha_pt
• Facebookfacebook.com/vinha.pt

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about VINHA