What Title Boxing does

Title Boxing (TITLE Boxing LLC) is a privately held, e-commerce-first retailer and brand owner of boxing and combat sports equipment, founded in 1998 and headquartered in Lenexa, Kansas. The company operates a Shopify-powered direct-to-consumer storefront at titleboxing.com that carries its own family of TITLE sub-brands (TITLE Classic, TITLE GEL, TITLE Platinum, TITLE BLACK, TITLE WHITE, TITLE Boxeo, TITLE MMA) alongside licensed and third-party products from partners such as WBC, Nike, Adidas, Rival, Pro Mex, and Roberto Duran. Product breadth spans gloves, boxing shoes, protective gear, punching bags, coaching tools, conditioning equipment, MMA gloves, apparel, accessories, and bundles, with price points from $1.19 (mouthguards) to $3,999.99 (boxing rings).

The business monetizes through four distinct streams: (1) one-time retail product sales via the Shopify DTC site with a $125 free-shipping threshold and a 20%-off email signup acquisition offer; (2) B2B wholesale distribution through a dedicated portal at mytitlestore.com serving gyms, trainers, and resellers; (3) premium custom-design services for personalized gloves, shoes, and championship belts; and (4) recurring franchise royalties from the affiliated TITLE Boxing Club gym network. Technology stack is modest and consumer-facing: Shopify e-commerce, Rebuy for personalized product recommendations, a Transcy-powered English/Spanish language switcher, and a custom fightgear request workflow. Marketing is multi-channel, relying on email lead capture, blog/SEO content, YouTube, and a branded podcast (Title Unboxed).

Title Boxing serves primarily amateur and professional boxers, MMA fighters, fitness-boxing enthusiasts, and gym/coaching buyers, with a horizontal segmentation approach and global shipping (free ground shipping limited to the U.S. contiguous 48 states). The company employs 51–100 people, has disclosed no funding rounds or external investors, and shows no public listing activity, indicating it has been independently operated and bootstrapped since inception.

Name

Title Boxing

Legal name

TITLE Boxing LLC

Website

https://titleboxing.com

Company type

Private

Founded year

1998

Operating status

Operating

Headcount range

51–100 employees

Short description

Title Boxing is a privately held, 1998-founded e-commerce retailer and brand owner of boxing and combat sports equipment, operating a Shopify DTC store, a B2B wholesale portal, and an affiliated gym franchise network serving amateur and professional fighters, coaches, and gyms worldwide.

Ownership category

akta.pro rank

Product category

Boxing Equipment

NAICS

Sporting Goods Retailers (45911), Sporting Goods Retailers (459110)

SIC

Sporting & Athletic Goods, Nec (3949), Retail-Apparel & Accessory Stores (5600)

akta.pro primary industry

Combat Sports & Boxing Fitness Equipment Retail (Bags, Gloves, Pads, Wraps) (CRAMADAI)

akta.pro secondary industry

Sporting Goods & Outdoor Inventory-led Online Retailers (CRAFADAJ)

Keywords

• Boxing equipment retail
• Combat sports gear
• Boxing training gear
• Martial arts equipment
• Boxing apparel

Headquarters

HQ city

Lenexa

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Marketing or Sales, Personnel, Technology or R&D

Revenue model

1. Retail Product Sales: Direct-to-consumer sales of boxing equipment including gloves, punching bags, protective gear, shoes, apparel, and accessories through e-commerce website. Products range from entry-level to professional-grade equipment with price points from $1.19 to $3,999.99.
2. Wholesale Distribution: B2B wholesale sales through dedicated wholesale portal (mytitlestore.com) for gyms, trainers, and resellers
3. Custom Gear Services: Custom-designed boxing gloves, shoes, and championship belts with premium pricing for personalized products
4. Franchise Revenue: TITLE Boxing Club franchise model providing recurring royalty revenue from franchise locations

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Title Boxing designs, brands, and sells boxing and combat sports equipment directly to consumers through its e-commerce site and to gyms/trainers through a wholesale portal. The catalog spans gloves, shoes, punching bags, protective gear, coaching tools, conditioning equipment, apparel, and accessories, supplemented by a custom fightgear design service for personalized gloves, shoes, and championship belts.

Product overview

Title Boxing is an e-commerce retailer specializing in boxing and combat sports equipment since 1998. The company offers a comprehensive portfolio of boxing gear organized into two main categories: equipment (boxing gloves, boxing shoes, protective gear, punching bags, coaching equipment, and conditioning equipment) and apparel (competition wear, training apparel for men, women, and youth). The product lineup includes multiple sub-brands such as TITLE Boxing, TITLE GEL, TITLE Classic, Pro Mex, Fighting, and WBC licensed gear. The company also offers custom fightgear services for personalized gloves, shoes, and championship belts, as well as bundled product packages. Key product types span bag gloves, training/sparring gloves, competition gloves, MMA gloves, weighted gloves, and lace-up gloves, with sizes ranging from youth to adult and weights from 6 oz to 18 oz. The company sells third-party brands including Nike, Adidas, Rival, BOOM BOOM Boxing, and Viper alongside its proprietary brands.

Differentiator

Problem solved

Functional benefit

Brands

• TITLE Classic: Core product line featuring classic boxing gloves and equipment
• TITLE GEL
• TITLE Platinum
• TITLE BLACK
• TITLE WHITE
• TITLE Boxeo
• TITLE MMA
• Fighting
• Pro Mex
• Viper By TITLE
• WBC

Products and services

• Boxing Gloves Boxing gloves offered in multiple types (training/sparring, bag, competition, lace-up, weighted, MMA) and materials across proprietary sub-brands (TITLE Classic, TITLE GEL, TITLE Platinum, TITLE BLACK, TITLE WHITE, Pro Mex, Viper by TITLE, Fighting, Momentum) and licensed collections (WBC, Roberto Duran, KRONK); sized from youth to adult in weights from 6 oz to 18 oz.
• Boxing Shoes Athletic footwear designed specifically for boxing training and competition in high-top, mid-top, and low-top styles from the TITLE Boxing brand and Nike (Machomai 2 and Machomai 3 models).
• Protective Gear Safety equipment for boxing and combat sports including headgear, hand wraps, groin protectors, body protectors, tape and gauze, shin guards, mouthguards, and women- and youth-specific protective collections.
• Punching Bags Training bags including speed bags, heavy bags, specialty bags, double end bags, reflex bags, Thai heavy bags, freestanding bags, water heavy bags, hangers and stands, and bag accessories, ranging from $199.99 for wall mount hangers up to $3,999.99 for floor boxing rings and including Made in USA heavy bag stands at $699.99-$1,699.99.
• Coaching Equipment Training tools for coaches including punch mitts, timers and punch counters, boxing ring accessories, corner supplies, and punch/kick shields.
• Conditioning Equipment Fitness and conditioning gear including sauna suits, speed and agility equipment, jump ropes, strength and core training gear, weighted gear, home gym equipment, medicine balls, and resistance training equipment.
• Boxing Apparel Competition and training clothing for men, women, and youth including boxing trunks, competition sets, robes, jerseys, corner jackets, t-shirts, tanks, jackets, hoodies, sweatshirts, shorts, pants, warm-ups, and compression gear.
• Accessories Supporting equipment and accessories including championship belts, equipment bags, caps, gifts and novelties, banners, patches, posters, and custom belts.
• Custom Fightgear Custom design service allowing fighters to commission personalized boxing gloves, boxing shoes, and championship belts with custom colors and designs at premium pricing.
• Product Bundles Curated equipment packages combining complementary products at discounted prices, including glove bundles, protective gear bundles, punching bag bundles, coaching bundles, conditioning bundles, and MMA bundles.

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature2 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• WBC (World Boxing Council)coreStrategic or Co-development PartnerOfficial licensed WBC boxing gear including WBC Green & Gold collection with hoodies, hand wraps, and professional boxing trunks. WBC-branded sparring gloves also available. This partnership provides WBC-approved equipment for sanctioned competitions.
• NikecoreChannel Partner/ Reseller/ DistributorReseller of Nike boxing shoes including Machomai 2 and Machomai 3 models. Nike products are excluded from some promotional offers.
• AdidascoreChannel Partner/ Reseller/ DistributorReseller of Adidas boxing equipment and gloves. Products excluded from certain promotional offers.
• RivalminorChannel Partner/ Reseller/ DistributorCarries Rival boxing gloves and equipment in their product assortment.
• Roberto DuranminorStrategic or Co-development PartnerLicensed Roberto Duran leather sparring boxing gloves, capitalizing on the legendary boxer's brand.
• KRONK Boxing GymminorStrategic or Co-development PartnerKRONK Boxing Gym branded boxing equipment collection, named after the famous Kronk Boxing Gym in Detroit.
• TITLE Boxing ClubcoreChannel Partner/ Reseller/ DistributorFranchise business model for boxing gym studios. TITLE Boxing Club locations provide another distribution channel for products while expanding brand reach through franchisees.

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Everlast Worldwide: The most iconic global boxing equipment brand, offering gloves, apparel, bags, and accessories across DTC e-commerce, wholesale, and licensing. Everlast competes directly with Title Boxing for the same amateur and professional boxer customer base through overlapping product lines and similar distribution models.
• Hayabusa Fight: Premium combat-sports equipment brand specializing in boxing and MMA gloves, apparel, and protective gear. Targets the same amateur-to-professional segment as Title Boxing but positions at a higher price tier with strong direct-to-consumer e-commerce and athlete endorsements.
• Venum: Global combat-sports equipment brand offering boxing gloves, MMA gear, apparel, and accessories. Competes with Title Boxing in the boxing/MMA equipment category with a strong UFC partnership and broad international distribution across both DTC and wholesale channels.
• RDX Sports: Combat-sports equipment manufacturer and retailer selling boxing, MMA, and fitness gear worldwide through e-commerce and wholesale. Targets value-oriented amateur and gym customers that overlap with Title Boxing's entry-to-mid-tier price segments.
• Ringside: Long-standing boxing equipment manufacturer and retailer (heavy bags, gloves, ring equipment, training gear). Competes directly with Title Boxing in the boxing-equipment category and serves many of the same gym, trainer, and amateur-fighter customers.
• Fairtex: Thai-based combat-sports equipment manufacturer known for Muay Thai and boxing gloves, heavy bags, and training gear. Overlaps with Title Boxing in boxing gloves and bag categories and shares the global shipping, multi-brand DTC model.

Broad incumbents

• Century Martial Arts: Established martial arts and combat-sports equipment distributor offering a broad catalog including boxing, MMA, karate, and taekwondo gear. Competes with Title Boxing in boxing equipment but operates across a wider range of martial arts disciplines.
• Adidas (Combat Sports line): Global sporting goods giant with a boxing and combat-sports equipment line. Title Boxing is an authorized Adidas reseller, but Adidas also competes for the same boxing-gloves customers through its own direct channels and broader brand reach.
• Nike Boxing: Nike's boxing footwear line (Machomai series) is sold by Title Boxing, but Nike is also a competitor for boxing-shoe customers globally. As a much larger incumbent, Nike's decisions about boxing footwear directly affect Title Boxing's product lineup.

Emerging players

• Sanabul: Direct-to-consumer combat-sports brand focused on boxing and MMA gloves, apparel, and gear at accessible price points. Targets the same fitness-boxing and amateur-boxing segments as Title Boxing with a digital-first marketing approach.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@titleboxing
• Xx.com/titleboxing
• Facebookfacebook.com/titleboxing
• LinkedInlinkedin.com/company/title-boxing-llc

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Title Boxing