Pinnacle Quality Insight
Activated Insights provides a cloud-based workforce and experience management SaaS platform — covering recruiting, training, retention, experience surveys, and recognition — for US home-based care and senior living providers. It monetizes through tiered annual subscriptions and serves both enterprise and SMB customers.
- Company typePrivate
- Founded1996
- HeadquartersSandy, United States
- Headcount51–100
- GTM typeB2B
- OfferingSoftware
What Pinnacle Quality Insight does
Activated Insights, LLC (formerly Home Care Pulse) is a privately held US software company that provides a workforce and experience management platform for long-term and post-acute care providers. The platform is delivered as cloud-based SaaS and comprises five integrated product modules: Recruit (automated hiring outreach), Training (multi-tiered caregiver training in Essentials, Advanced, and Complete plans, with a public API), Retain (employee retention analytics with explicit focus on the first 100 days of employment), Experience Management (CAHPS and CoreQ surveys with peer benchmarking), and Recognition (reputation management, verified reviews, and industry awards including Best of Home Care and Great Place To Work). In 2026 the company acquired CareAcademy, consolidating caregiver training into one of the most comprehensive workforce and training platforms in the vertical.
The platform serves two primary verticals: home-based care (home care, home health, hospice) and senior living (independent living, assisted living, memory care, CCRC, skilled nursing). It integrates with dominant care-management platforms including PointClickCare, WellSky, MatrixCare, AxisCare, Hireology, AlphaStaff, Caring, KayCare, enSPO, and NARDI, embedding experience and training data inside providers' existing workflows. The company markets through content, email (300,000+ professional list), webinars, podcasts, industry events, and a referral program.
Revenue is generated through tiered annual SaaS subscriptions with quote-based pricing tailored to organization size and module selection. The go-to-market is sales-led: field sales for enterprise, inside sales for mid-market, and a self-serve free trial via CareAcademy for SMBs. The company is privately held, operates as an LLC, and does not disclose revenue, headcount, or funding figures in the available sources.
Pinnacle Quality Insight firmographics
Firmographics- Name
- Pinnacle Quality Insight
- Legal name
- Activated Insights, LLC
- Website
- https://pinnacleqi.com
- Company type
- Private
- Founded year
- 1996
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Activated Insights provides a cloud-based workforce and experience management SaaS platform — covering recruiting, training, retention, experience surveys, and recognition — for US home-based care and senior living providers. It monetizes through tiered annual subscriptions and serves both enterprise and SMB customers.
- Ownership category
- akta.pro rank
Pinnacle Quality Insight industry classification
Industry- Product category
- Senior Care Workforce Software
- NAICS
- Computer Systems Design and Related Services (54151)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Post-Acute & Transitional Care Virtual Platforms (SNF/home health coordination) (HLALABAG)
Keywords
Where Pinnacle Quality Insight is headquartered
LocationHeadquarters
- HQ city
- Sandy
- HQ country
- United States
- HQ region
- North America
Markets served
Pinnacle Quality Insight business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- SaaS Subscription Services: Subscription-based software providing experience management surveys, training, recruiting, and retention solutions to care providers. Tiered plans (Essentials, Advanced, Complete) with varying feature sets.
- Training Courses and Certifications: Revenue from training course subscriptions including HHA training, nurse education (ANCC), clinical skills, specialized certifications, and CEU programs for administrative staff.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Essentials - Basic training and survey access |
| Subscription | Annual | Advanced - Enhanced training and surveys |
| Subscription | Annual | Complete - Full platform access |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels7 records
Pinnacle Quality Insight product offering
Product offeringCore offering
Activated Insights (formerly Home Care Pulse and Pinnacle Quality Insight) provides a cloud-based workforce and experience management platform for long-term and post-acute care providers. The platform combines recruiting automation, multi-tier caregiver training (including CareAcademy), employee retention analytics, client and employee satisfaction surveys (CAHPS, CoreQ), and reputation management/awards under a unified SaaS offering targeting home-based care agencies and senior living communities.
Product overview
Activated Insights is a unified platform providing workforce and experience management solutions for long-term and post-acute care providers. The platform operates across two care settings (Home-Based Care and Senior Living) and consists of five integrated product modules: Recruit (automated hiring and outreach), Training (multi-tiered caregiver training including Essentials/Advanced/Complete plans plus CareAcademy), Retain (employee turnover reduction focused on first 100 days), Experience Management (client/employee satisfaction surveys and benchmarking including CAHPS and CoreQ), and Recognition (reputation management and industry awards). The platform also features a Public API for training integrations.
Differentiator
Problem solved
Functional benefit
Quantifiable outcome
- Reduced annual caregiver turnover to under 30%
- +3 more outcomes
Companies that use Pinnacle Quality Insight
Customer profileNamed customers21 records
Segments2 records
Ideal customer profiles2 records
Pinnacle Quality Insight technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Pinnacle Quality Insight partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and flagship.
- PointClickCarecoreIntegration partnership enabling data synchronization between Activated Insights experience management and PointClickCare's EHR and care management platform for senior living and home care providers.
- WellSkycoreIntegration partnership connecting Activated Insights training and experience management solutions with WellSky's post-acute care software platform.
- MatrixCarecoreIntegration enabling senior living providers using MatrixCare EHR to access Activated Insights experience and training data within their existing workflow.
- CareAcademyflagshipActivated Insights acquired CareAcademy, combining industry-leading analytics and caregiver training platforms to create one of the nation's most comprehensive workforce and training platforms for care organizations.
Scale indicators5 records
Recent moves7 records
Expansion highlights5 records
Pinnacle Quality Insight competitors and assessment
Company assessmentDirect peers
- Axxess: Axxess provides cloud-based software for home health, home care, and hospice agencies, including scheduling, clinical documentation, and training resources. It directly overlaps Activated Insights across the post-acute and home-based care provider buyer base and increasingly competes in caregiver training and workforce enablement.
- Relias: Relias offers healthcare-focused learning, training, compliance, and workforce management solutions, with deep penetration in post-acute, behavioral health, and senior living. It is the most direct competitive overlap to Activated Insights' Training and Retain modules, especially for enterprise and multi-site providers.
- HHAeXchange: HHAeXchange provides a home care management platform used by home care agencies and managed care payers for scheduling, billing, and EVV. It competes for the same home care agency wallet and increasingly bundles caregiver-facing tools that overlap with Activated Insights' Recruit and Training modules.
- OnShift: OnShift provides workforce management, scheduling, and employee engagement software specifically for senior living and post-acute providers. It directly overlaps Activated Insights' Retain and Recruit modules at the senior-living customer base and competes for the same HR/operations buyer.
- MedBridge: MedBridge provides online training, education, and patient engagement for healthcare professionals, with strong penetration in post-acute, home health, and senior living. It directly competes with the Activated Insights Training (and formerly CareAcademy) product line for compliance and clinical certification content.
- AlayaCare: AlayaCare is a cloud-based home care software platform offering scheduling, clinical documentation, billing, and a client/family portal for home care agencies. It competes for the same home-based care provider customers and increasingly invests in caregiver experience and workforce tools overlapping with Activated Insights.
- Apploi: Apploi is a healthcare-focused recruiting and onboarding platform used by home health, hospice, and senior living providers. It directly overlaps the Activated Insights Recruit module and competes for the same talent-acquisition budget in post-acute care.
Broad incumbents
- WellSky: WellSky is a broad post-acute and human services software platform spanning home health, hospice, hospitals, and blood banks, and is a current integration partner of Activated Insights. As a large incumbent it competes at the workflow layer and has both the capital and customer base to expand into experience management and training.
- PointClickCare: PointClickCare is the dominant EHR for senior living, skilled nursing, and home health, and is a core integration partner of Activated Insights. Its scale, clinical depth, and distribution make it the most consequential incumbent risk: bundling experience/training into its core platform would directly threaten Activated Insights.
- MatrixCare: MatrixCare (a ResMed subsidiary) provides EHR and care management software for skilled nursing, senior living, and home health, and is a current integration partner. It competes broadly with Activated Insights at the senior-living customer level and could expand its own workforce/experience modules.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Pinnacle Quality Insight social profiles
Digital presencePinnacle Quality Insight financial estimates
Financial estimateRevenue estimate
Valuation estimate
Pinnacle Quality Insight leadership team
Management profileNumber of profiles
Pinnacle Quality Insight subsidiaries and ownership
Company hierarchySubsidiaries1 record
Pinnacle Quality Insight funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Pinnacle Quality Insight M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Pinnacle Quality Insight
What does Pinnacle Quality Insight do?
Activated Insights (formerly Home Care Pulse and Pinnacle Quality Insight) provides a cloud-based workforce and experience management platform for long-term and post-acute care providers. The platform combines recruiting automation, multi-tier caregiver training (including CareAcademy), employee retention analytics, client and employee satisfaction surveys (CAHPS, CoreQ), and reputation management/awards under a unified SaaS offering targeting home-based care agencies and senior living communities.
Is Pinnacle Quality Insight a public or private company?
Pinnacle Quality Insight is a private company. It is classified as unknown and is currently operating.
When was Pinnacle Quality Insight founded?
Pinnacle Quality Insight was founded in 1996. It employs 51 to 100 people.
Where is Pinnacle Quality Insight based?
Pinnacle Quality Insight is headquartered in Sandy, United States, in the North America region.
How does Pinnacle Quality Insight make money?
Two revenue lines are on record. SaaS Subscription Services are the primary driver. The others are training Courses and Certifications.
Who are Pinnacle Quality Insight's main competitors?
Direct peers on record are Axxess, Relias, HHAeXchange, OnShift, MedBridge, AlayaCare and Apploi. Broad incumbents are WellSky, PointClickCare and MatrixCare.
Does Pinnacle Quality Insight have an API?
Yes. Public API available for the Training platform, enabling programmatic access to training functionality. The API is listed under the Complete training tier. Developer documentation is at activatedinsights.com/training/api.
What industry is Pinnacle Quality Insight in?
Pinnacle Quality Insight's product category is Senior Care Workforce Software. Its primary akta.pro industry code is HLALABAG, Post-Acute & Transitional Care Virtual Platforms (SNF/home health coordination). Its NAICS code is 54151 and its SIC code is 7372.