Henderson Products
Henderson Products designs, manufactures, and upfits heavy-duty snow and ice control equipment — including plows, dump bodies, spreaders, and brine systems — for Class 8 trucks, serving municipal government customers through a dealer network across six U.S. states as a division of Douglas Dynamics (NYSE: PLOW).
- Company typePrivate
- Founded1946
- HeadquartersManchester, United States
- Headcount251–500
- GTM typeB2B
- OfferingHardware or Manufacturing
Henderson Products firmographics
Firmographics- Name
- Henderson Products
- Legal name
- Henderson Products, Inc.
- Website
- https://henderson-mfg.com
- Company type
- Private
- Founded year
- 1946
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- Henderson Products designs, manufactures, and upfits heavy-duty snow and ice control equipment — including plows, dump bodies, spreaders, and brine systems — for Class 8 trucks, serving municipal government customers through a dealer network across six U.S. states as a division of Douglas Dynamics (NYSE: PLOW).
- Ownership category
- akta.pro rank
Henderson Products industry classification
Industry- Product category
- Snow and Ice Control Equipment
- NAICS
- Motor Vehicle Body and Trailer Manufacturing (3362), Material Handling Equipment Manufacturing (33392)
- SIC
- Truck & Bus Bodies (3713), Construction, Mining & Materials Handling Machinery & Equip (3530)
- akta.pro primary industry
- Specialty Utility & Maintenance Vehicle Manufacturing (Street Sweepers/Vacuum Trucks) (IMACAFAI)
Keywords
Where Henderson Products is headquartered
LocationHeadquarters
- HQ city
- Manchester
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Henderson Products business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Equipment Sales: Sale of snow and ice control equipment including plows, wings, scrapers, dump bodies, combination bodies, spreaders, and liquid application systems primarily to municipal government customers.
- Parts Sales: Replacement parts and components for Henderson equipment, supported through dedicated parts sales and support services.
- Service and Support: Technical support, truck equipment sales and support, and warranty services for installed equipment.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Quote-based equipment pricing |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels2 records
Henderson Products product offering
Product offeringCore offering
Henderson Products designs, manufactures, and up-fits heavy-duty snow and ice control equipment for Class 8 municipal work trucks. Its product portfolio includes plows, wings, scrapers, hitches, dump bodies, combination bodies, spreaders, and liquid ice control and brine production systems, sold and supported through an authorized dealer network across multiple U.S. states.
Differentiator
Problem solved
Functional benefit
Brands
- BrineXtreme: Brine machine and truck fill stations for liquid ice control applications
- BlackBelt Maxx
Products and services
- BrineXtreme Brine machine and truck fill stations for producing and applying brine solution for liquid ice control on municipal roads, including the BrineXtreme Advantage model with proprietary Flex Pro Controls for precise brine application management.
- Liquid Ice Control Systems Liquid ice control and pre-treatment application systems used by municipal departments for de-icing and anti-icing on public roads.
- Class 8 Dump Bodies Heavy-duty Class 8 dump bodies for commercial truck applications, designed for material handling related to snow and ice control operations, including the BlackBelt Maxx line featuring poly tanks.
- Class 8 Plows, Wings, Scrapers & Hitches Class 8 plows, leveling wings, scrapers, and hitches designed for snow removal operations on municipal trucks.
- Class 8 Combination Bodies & Spreaders Combination bodies and spreaders designed for Class 8 trucks, enabling versatile snow and ice control operations such as material spreading and hauling in a single unit.
- Green Products Environmentally focused snow and ice control products for sustainable municipal operations, supporting reduced environmental impact of winter road maintenance.
- Turnkey Truck Packages Complete pre-configured truck packages integrating Henderson snow and ice control equipment on chassis, ready for immediate municipal deployment.
Companies that use Henderson Products
Customer profileNamed customers1 record
Segments1 record
Ideal customer profiles1 record
Henderson Products technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Henderson Products partnerships and signals
Strategic signalScale indicators2 records
Henderson Products competitors and assessment
Company assessmentDirect peers
- Western Products: Western Products is a sister division of Henderson under Douglas Dynamics and a leading manufacturer of snow plows and ice control equipment for both commercial and light-duty municipal customers. Direct overlap in product category (plows, hitches, snow/ice attachments) and shared distribution through a dealer network makes it Henderson's closest operational comparable.
- Monroe Truck Equipment: Monroe Truck Equipment upfits medium- and heavy-duty trucks with snow plows, dump bodies, and refuse equipment for municipal and contractor customers across the Midwest. Directly comparable in product mix (plow/body upfits), customer base (state/county DOTs and municipalities), and dealer-driven go-to-market.
- Viking-Cives Group: Viking-Cives manufactures snow plows, wing systems, and municipal bodies for highways and airports in North America. Competes head-to-head with Henderson on municipal snow removal equipment, especially in northeastern snow-belt states.
- Hiniker Company: Hiniker produces snowplows, spreaders, and ice control attachments for commercial and municipal vehicles. Comparable product portfolio (plows, liquid systems, controls) and similar focus on the municipal/government snow and ice segment.
- SnowEx (Douglas Dynamics): SnowEx is a Douglas Dynamics-owned brand of ice and snow control equipment including salt spreaders and drop-style hoppers. Overlaps with Henderson on ice-control product lines and shared parent ensures comparable distribution economics.
- Dejana Truck & Utility Equipment: Dejana designs, manufactures, and installs commercial truck equipment including utility bodies, van bodies, and snow/ice attachments for fleet and municipal customers. Comparable as a multi-brand commercial vehicle upfitter serving municipal and contractor end markets.
- TrynEx International: TrynEx International makes snow and ice control equipment, including SnowEx and Swenson branded spreaders, pre-wet systems, and brine equipment for municipal and commercial fleets. Overlaps with Henderson on ice-control equipment, especially brine and spreader product lines.
Broad incumbents
- Boss Snowplow: Boss Snowplow, owned by The Toro Company, is a large-scale manufacturer of snow and ice control equipment primarily for light- and medium-duty trucks. It operates in the same municipal/contractor snow equipment category but with a wider distribution and broader consumer footprint than Henderson's heavy-duty focus.
- Meyer Products: Meyer Products manufactures snow plows and salt spreaders sold through a broad North American dealer network. Adjacent competitor in the snow and ice equipment market with stronger consumer/light-truck presence and a smaller commercial Class 8 municipal book.
Others
- Heil Environmental: Heil Environmental is a sister division of Henderson under Douglas Dynamics and the leading manufacturer of refuse collection bodies for municipal and private haulers. Overlaps on chassis upfitting expertise and municipal procurement channels even though it addresses a different end-application.
Market position
Customer concentration
Henderson Products financial estimates
Financial estimateRevenue estimate
Valuation estimate
Henderson Products leadership team
Management profileNumber of profiles
Henderson Products funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Henderson Products M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Henderson Products
What does Henderson Products do?
Henderson Products designs, manufactures, and up-fits heavy-duty snow and ice control equipment for Class 8 municipal work trucks. Its product portfolio includes plows, wings, scrapers, hitches, dump bodies, combination bodies, spreaders, and liquid ice control and brine production systems, sold and supported through an authorized dealer network across multiple U.S. states.
Is Henderson Products a public or private company?
Henderson Products is a private company. It is classified as corporate owned and is currently operating.
When was Henderson Products founded?
Henderson Products was founded in 1946. It employs 251 to 500 people.
Where is Henderson Products based?
Henderson Products is headquartered in Manchester, United States, in the North America region.
How does Henderson Products make money?
Three revenue lines are on record. Equipment Sales are the primary driver. The others are parts Sales and service and Support.
Who are Henderson Products's main competitors?
Direct peers on record are Western Products, Monroe Truck Equipment, Viking-Cives Group, Hiniker Company, SnowEx (Douglas Dynamics), Dejana Truck & Utility Equipment and TrynEx International. Broad incumbents are Boss Snowplow and Meyer Products. Heil Environmental is listed as an others.
Does Henderson Products have an API?
No public API is recorded for Henderson Products.
What industry is Henderson Products in?
Henderson Products's product category is Snow and Ice Control Equipment. Its primary akta.pro industry code is IMACAFAI, Specialty Utility & Maintenance Vehicle Manufacturing (Street Sweepers/Vacuum Trucks). Its NAICS code is 3362 and its SIC code is 3713.