Innovative Insurance

What Innovative Insurance does

Innovative Insurance was a Florida-based independent insurance agency that, together with Canopy Insurance and JS Konkus Insurance, merged to form CIK Insurance Group, operating under the DBA CIK Agency (cikagency.com). The combined entity is a private, sales-led independent insurance agency representing over 70 preeminent insurance carriers — including Foremost, Nationwide, Progressive, Mercury, USLI, Chubb, Universal, Hartford, Olympus, and AAIG — and distributing their products across personal lines (auto, homeowners, flood, earthquake, boat & marine, motorcycle, RV, personal watercraft, ATV, condo, renters, rental property, collector car, travel, valuable items, and personal umbrella) and commercial lines (general liability, workers' compensation, commercial auto, commercial trucking, commercial property, business owners package, builders' risk, business interruption, contractor's GL, hotel & motel, kidnap & ransom, liquor liability, medical malpractice, product liability, restaurant & bar, special event, technology, wholesalers & distributors, and commercial umbrella).

The firm operates with no proprietary technology platform; its digital presence is a standard WordPress-based marketing site with a "Get a Quote" lead-capture form, and customer engagement is conducted via phone (941-244-2865), email ([email protected]), and likely in-person agent consultation. There is no API, mobile app, or integration ecosystem disclosed, and no AI or ML capabilities are referenced. GTM is sales-led: professional agents drive acquisition through direct phone outreach, in-person consultation, and online quote requests, with a horizontal segmentation across individual/personal and small-to-large business/commercial customers, and a stated geographic focus on the Florida market where hurricane and flood exposure are material risk drivers.

Revenue is generated exclusively through carrier commissions on new business and renewal premiums across the 70+ carrier network — a recurring, commission-based model tied to in-force book growth and retention. Pricing is entirely quote-based, with annual billing cadence and no publicly listed tiers. The agency cites 30 years of combined agent experience as its primary intangible asset, and post-merger has retained the same trusted team and policy terms to preserve customer continuity. Ownership structure post-merger is not disclosed, no funding rounds exist, and no headcount or revenue figures are publicly available.

Name

Innovative Insurance

Legal name

CIK Insurance Group

Website

https://innovativeinsurance.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

CIK Insurance Group (formed by merging Innovative Insurance, Canopy Insurance, and JS Konkus Insurance) is a Florida-based independent insurance agency representing 70+ carriers, distributing personal and commercial insurance products to individuals and businesses via sales-led agent engagement.

Ownership category

akta.pro rank

Headquarters

HQ city

Venice

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Insurance Commission Revenue: As an independent insurance agency representing over 70 insurance carriers, CIK Insurance Group (formerly Innovative Insurance) earns commissions on insurance policies sold and renewed. Revenue is generated through commissions paid by carrier partners on new business and renewal premiums. The agency provides objective, independent guidance to clients, matching them with appropriate coverage from its carrier network.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

Innovative Insurance (now operating as CIK Insurance Group following a merger with Canopy Insurance and JS Konkus Insurance) is an independent insurance agency that sells personal and commercial insurance coverage on behalf of over 70 insurance carriers. The agency provides objective, independent guidance to match Florida-area customers with auto, home, flood, marine, commercial, and specialty insurance products from its carrier network, earning commissions on policies sold and renewed.

Product overview

CIK Insurance Group (formerly Canopy Insurance, Innovative Insurance, and JS Konkus Insurance) offers a comprehensive insurance portfolio as a multi-brand insurance agency. The portfolio consists of two main product lines: Personal Insurance (16 products including auto, homeowners, motorcycle, boat, flood, earthquake, rental property, renters, RV, travel, valuable items, and umbrella coverage) and Business Insurance (20 products including general liability, commercial property, commercial auto, workers compensation, restaurant/bar, hotel/motel, technology, medical malpractice, and specialty lines like kidnap & ransom and liquor liability). The company represents over 70 insurance carriers, providing independent advisory services to clients across Florida for auto, home, commercial, marine, high net worth, and high-value homes insurance solutions.

Differentiator

Problem solved

Functional benefit

Products and services

• Auto Insurance Vehicle insurance coverage for personal automobiles including liability, collision, and comprehensive protection, distributed to individual customers in Florida through the agency's carrier network.
• Homeowners Insurance Comprehensive coverage for homes including property damage, liability, and personal belongings protection for individual property owners in Florida.
• Flood Insurance Coverage for flood damage to residential properties, typically required in high-risk flood zones, offered to Florida homeowners and renters.
• Motorcycle Insurance Insurance coverage for motorcycles including liability, collision, and custom parts protection for individual riders.
• Boat & Marine Insurance Insurance coverage for boats and marine vessels protecting against water-related accidents and damages for individual boat owners.
• RV Insurance Insurance coverage for recreational vehicles including motorhomes and travel trailers for individual RV owners.
• ATV Insurance Insurance coverage for all-terrain vehicles (ATVs) protecting against accidents, theft, and damage for individual ATV owners.
• Collector Car Insurance Specialized insurance for classic and collector automobiles with agreed value coverage for individual collectors.
• Condominium Insurance Coverage for condominium units protecting against property damage and liability within the condo association for individual unit owners.
• Earthquake Insurance Coverage for earthquake damage to residential properties, separate from standard homeowners policies, for individual homeowners.
• Renters Insurance Coverage for renters protecting personal belongings and providing liability coverage for individual tenants.
• Rental Property Insurance Landlord insurance covering rental properties against property damage and loss of rental income for individual property owners.
• Personal Umbrella Insurance Additional liability coverage extending beyond standard auto and homeowners policy limits for individual customers.
• Personal Watercraft Insurance Coverage for personal watercraft such as jet skis and wave runners for individual owners.
• Travel Insurance Coverage for trip cancellations, medical emergencies, and travel-related losses for individual travelers.
• Valuable Items Insurance Scheduled personal property coverage for jewelry, art, collectibles, and other high-value items for individual customers.
• General Liability Insurance Standard business liability coverage protecting against third-party claims for bodily injury and property damage for Florida businesses.
• Commercial Property Insurance Coverage for commercial buildings, equipment, and inventory against property damage for business customers.
• Commercial Auto Insurance Vehicle insurance for business-owned automobiles, trucks, and fleet vehicles for commercial customers.
• Workers' Compensation Insurance Coverage for employee injuries and occupational illnesses as required by state law for business employers.
• Business Owners Package Insurance Combined coverage bundle for small businesses including property and liability protection.
• Business Interruption Insurance Coverage for lost income and operating expenses when business operations are disrupted for commercial customers.
• Commercial Umbrella Insurance Additional liability protection extending commercial policy coverage limits for business customers.
• Builders' Risk Insurance Coverage for buildings under construction against property damage and materials loss for construction projects.
• Commercial Trucking Insurance Specialized insurance for trucking companies and commercial transport operations.
• Commercial Earthquake Insurance Earthquake coverage for commercial properties and business operations.
• Contractor's General Liability Insurance Liability coverage for contractors protecting against third-party injuries and property damage.
• Restaurant & Bar Insurance Comprehensive coverage for food service establishments including liquor liability and property coverage.
• Hotel & Motel Hospitality Insurance Specialized coverage for hospitality businesses including hotels and motels.
• Technology Insurance Coverage tailored for technology companies including errors & omissions and cyber liability.
• Medical Malpractice Insurance Professional liability coverage for healthcare providers against malpractice claims.
• Liquor Liability Insurance Coverage for businesses that serve alcohol against liability from alcohol-related incidents.
• Kidnap & Ransom Insurance Coverage for kidnapping, extortion, and ransom situations for businesses with international operations.
• Product Liability Insurance Coverage protecting manufacturers and sellers against liability from defective products.
• Special Event Insurance Short-term coverage for events including liability protection and cancellation coverage.
• Wholesalers & Distributors Insurance Coverage for wholesale and distribution operations including product liability and cargo protection.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Ten partnerships are on record, tiered core.

• ForemostcoreChannel Partner/ Reseller/ DistributorForemost is one of the 70+ insurance carriers represented by CIK Insurance Group. As an independent agency, CIK distributes Foremost's insurance products to customers in the Florida area, earning commissions on policies sold and renewed.
• NationwidecoreChannel Partner/ Reseller/ DistributorNationwide is one of the 70+ insurance carriers represented by CIK Insurance Group. CIK Insurance Group distributes Nationwide insurance products to personal and commercial customers across Florida.
• ProgressivecoreChannel Partner/ Reseller/ DistributorProgressive is one of the 70+ insurance carriers represented by CIK Insurance Group. CIK distributes Progressive auto and other insurance products to Florida customers.
• Mercury InsurancecoreChannel Partner/ Reseller/ DistributorMercury Insurance is one of the 70+ insurance carriers represented by CIK Insurance Group for Florida customers.
• USLI (United States Liability Insurance)coreChannel Partner/ Reseller/ DistributorUSLI is one of the 70+ insurance carriers represented by CIK Insurance Group, providing specialty and excess liability coverage options.
• ChubbcoreChannel Partner/ Reseller/ DistributorChubb is one of the 70+ insurance carriers represented by CIK Insurance Group, offering high-value home, personal insurance, and commercial coverage products.
• UniversalcoreChannel Partner/ Reseller/ DistributorUniversal (Universal Insurance Holdings) is one of the 70+ insurance carriers represented by CIK Insurance Group for Florida customers.
• HartfordcoreChannel Partner/ Reseller/ DistributorThe Hartford is one of the 70+ insurance carriers represented by CIK Insurance Group, offering commercial and personal lines products.
• OlympuscoreChannel Partner/ Reseller/ DistributorOlympus Insurance is one of the 70+ insurance carriers represented by CIK Insurance Group, serving the Florida market.
• AAIG (American Atlantic Insurance Group)coreChannel Partner/ Reseller/ DistributorAAIG is one of the 70+ insurance carriers represented by CIK Insurance Group.

Scale indicators3 records

Recent moves4 records

Expansion highlights4 records

Direct peers

• Hub International: Large independent insurance brokerage distributing personal and commercial coverage across North America via multiple carrier appointments. Comparable in operating model (multi-carrier independent agency, commission-based), with greater scale and product breadth than CIK.
• Insurance Office of America: Large US independent insurance agency offering personal, commercial, and specialty lines through multiple carrier appointments, with significant Florida operations. Highly comparable to CIK in product breadth, Florida exposure, and independent agency distribution model.
• Brown & Brown: One of the largest independent insurance agency/brokerage networks in the US, distributing personal and commercial coverage through multiple carrier appointments. Most directly comparable to CIK in business model (commission-based independent agency representing multiple carriers), with substantially greater scale and geographic diversification.
• Acrisure: Rapidly consolidating insurance brokerage platform built on aggregating independent agencies. Closely comparable to CIK's strategy of combining smaller independent agencies into a multi-carrier, multi-state platform — directly relevant as a benchmark for the merger that formed CIK Insurance Group.

Broad incumbents

• Arthur J. Gallagher & Co. Global insurance brokerage and risk management firm with significant US retail agency operations distributing across many carriers. Comparable to CIK as an independent agency/brokerage, but far broader in scale, geography, and service offering including consulting and claims management.
• Marsh McLennan (Marsh): Global insurance brokerage and risk advisory firm operating a large US retail agency business. Comparable as a multi-carrier distribution channel, but operates at a vastly larger scale with consulting and risk-management services well beyond CIK's offering.
• Lockton Companies: Largest privately held independent insurance broker in the world, distributing commercial and personal coverage across many carriers. Comparable independent agency business model, though Lockton operates globally with deep specialty practices far exceeding CIK's Florida-focused book.
• Aon: Global professional services firm with a major insurance brokerage division distributing personal and commercial coverage. Overlaps with CIK in independent brokerage distribution, though Aon is far larger, more diversified, and primarily serves enterprise/commercial accounts.

Regional players

• Bankers Insurance Group: Florida-focused insurance group with both carrier and agency operations in personal and commercial lines. Comparable in regional Florida concentration and product scope, though Bankers is primarily a carrier-affiliated group rather than a pure independent agency.

Emerging players

• Policygenius: Digital-first insurance marketplace and agency distributing personal lines (life, home, auto, disability) across multiple carriers online. Comparable as a multi-carrier distribution platform but competes from a technology-led, direct-to-consumer angle — illustrating CIK's structural tech gap.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/InnovativeInsuranceLLC
• LinkedInlinkedin.com/company/innovative-insurance-llc

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Innovative Insurance