Communicator Corp.

Email Marketing Softwarecommunicatorcorp.com

Communicator Corp. was a UK-based email and SMS marketing automation platform acquired by Campaigner (J2 Global / Ziff Davis) in 2018 and sunsetted in 2021; the brand now functions as a customer-migration landing page supporting Campaigner's UK business.

Company typePrivate
Founded1998
HeadquartersNewcastle, United Kingdom
Headcount101–250
GTM typeB2B
OfferingSoftware

What Communicator Corp. does

Communicator Corp. was a Newcastle, UK-based email marketing platform founded in the early 2000s, serving as a strategic email service partner to brands seeking to optimise marketing performance. The company offered an email and SMS marketing automation stack featuring automation workflows, advanced segmentation and personalisation beyond basic merge tags, A/B split testing, geotargeting, responsive email templates, API access, and SMTP relay services, with claimed industry-leading 99% deliverability and 99% system uptime. Pricing operated on a SaaS subscription basis, with tiered plans starting at approximately £42/month in the UK and £10/month in other markets, supported by a 30-day free trial.

In 2018, Communicator Corp was acquired by Campaigner (J2 Global Canada, Inc., a Ziff Davis company), serving as the parent's entry point into the UK market. Following the acquisition, the company maintained a regional headquarters in Newcastle, UK. In 2021, the standalone Communicator platform was officially sunsetted, with existing customers transitioned onto the Campaigner platform; the Communicator brand now persists primarily as a UK-targeted migration landing page (try.campaigner.com/communicator/) rather than as an independently operating product. The successor Campaigner platform continues to serve a base of 120,000+ global customers including Fortune 500 enterprises, distributing through self-serve trial sign-ups, enterprise field sales (quote-based), and integration marketplaces.

From an investment perspective, Communicator Corp as an independent operating entity is effectively closed: the product has been wound down, no standalone revenue or headcount is disclosed, and any continued value to the Ziff Davis corporate structure is realised through the parent Campaigner platform's UK customer book and Newcastle regional presence. There are no documented funding rounds, leadership team disclosures, or AI/ML capabilities for the entity itself.

Communicator Corp. firmographics

Firmographics

Name: Communicator Corp.
Legal name: Communicator Corp.
Website: https://communicatorcorp.com
Company type: Private
Founded year: 1998
Operating status: Closed
Headcount range: 101–250 employees
Short description: Communicator Corp. was a UK-based email and SMS marketing automation platform acquired by Campaigner (J2 Global / Ziff Davis) in 2018 and sunsetted in 2021; the brand now functions as a customer-migration landing page supporting Campaigner's UK business.
Ownership category
akta.pro rank

Communicator Corp. industry classification

Industry

Product category: Email Marketing Software
NAICS: Advertising Agencies (541810), Advertising Agencies (54181), Advertising, Public Relations, and Related Services (5418)
SIC: Services-Advertising Agencies (7311), Services-Advertising (7310)
akta.pro primary industry: SMS/MMS & Messaging Marketing Services (Text, RCS, WhatsApp/OTT) (MPAAAIAB)
akta.pro secondary industries: SMS & Mobile Direct Marketing Services (BPAFAKAI), Social Media & Community Management (BPAFAAAE)

Keywords

Email marketing automation
Sms marketing platform
Customer journey orchestration
Marketing automation software
Email service provider

Where Communicator Corp. is headquartered

Location

Headquarters

HQ city: Newcastle
HQ country: United Kingdom
HQ region: Europe

Offices1 record

Markets served

Communicator Corp. business model

Business model

GTM type: B2B
Offering type: Software
Cost components: Technology or R&D, Personnel, Marketing or Sales, Infrastructure, Operations

Revenue model

SaaS Subscription (Email and SMS Marketing): Campaigner operates as a subscription-based SaaS email and SMS marketing platform. Plans start from £42/month in the UK market and £10/month in other markets. The company offers a 30-day free trial with first month free. Revenue is generated through recurring monthly/annual subscription fees based on plan tiers.

Pricing tiers

Model	Billing	Price
Subscription	Monthly	Standard Plan - Core email and SMS marketing features
Subscription	Monthly	Entry-level plan starting price

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Communicator Corp. product offering

Product offering

Core offering

Communicator Corp. was a UK-based email service partner that helped brands optimize email and SMS marketing performance. Following its 2018 acquisition by Campaigner (J2 Global Canada, Inc.) and the 2021 sunset of the Communicator platform, customers were transitioned to the Campaigner platform — a unified email and SMS marketing automation SaaS offering 60+ features including automation workflows, advanced segmentation, A/B split testing, geotargeting, responsive templates, and API/SMTP relay services.

Product overview

Campaigner is a unified email and SMS marketing platform that serves as the successor to Communicator Corp (acquired in 2018 and sunset in 2021). The platform provides 60+ marketing features including email automation workflows, advanced segmentation, A/B split testing, geotargeting, purchase behavior tracking, and hundreds of responsive templates. It integrates SMS marketing capabilities as a complementary channel to email, allowing multi-channel customer journey orchestration. Campaigner also offers API Access and SMTP Relay Services as part of its feature set, positioning it as a comprehensive marketing automation solution for businesses.

Differentiator

Problem solved

Functional benefit

Products and services

Campaigner (Communicator successor platform) A subscription-based email and SMS marketing automation platform serving as the successor to Communicator Corp, offering 60+ email marketing features including automation workflows, advanced segmentation beyond basic merge tags, A/B split testing, geotargeting, purchase behavior tracking, hundreds of responsive email templates, API access, and SMTP relay services. Built for B2B brands and businesses requiring multi-channel customer journey orchestration.

Quantifiable outcome

99% email deliverability rate ensuring messages reach customer inboxes
+2 more outcomes

Companies that use Communicator Corp.

Customer profile

Named customers2 records

Segments2 records

Ideal customer profiles2 records

Communicator Corp. technology and API

Technology

Technology focussed Yes

API detail

Has API: Yes
API docs
API detail

Core technology

AI maturity

App detail

Feature8 records

Communicator Corp. partnerships and signals

Strategic signal

Scale indicators6 records

Recent moves3 records

Expansion highlights2 records

Communicator Corp. competitors and assessment

Company assessment

Direct peers

Klaviyo: Public mid-market ESP with deep eCommerce integrations, advanced segmentation, and multi-channel (email + SMS) automation. Directly competes with Campaigner/Communicator for the same B2B mid-market and eCommerce customer base.
Mailchimp (Intuit): Market-leading SMB email and SMS marketing platform, now part of Intuit. Competes head-to-head in the £10-£42/month self-serve tier that anchors Campaigner's pricing.
Constant Contact: Long-established SMB-focused ESP with comparable features (automation, templates, integrations) and similar self-serve + enterprise GTM motion. Closest US analog in positioning.
Brevo (formerly Sendinblue): European-headquartered ESP offering combined email, SMS, marketing automation, and CRM. Particularly comparable given Newcastle's UK/European positioning.
ActiveCampaign: Mid-market ESP/CRM focused on automation workflows, segmentation, and CRM-integrated customer journeys. Direct overlap with Campaigner's automation and personalisation capabilities.
GetResponse: SMB/mid-market ESP offering email automation, landing pages, webinars, and SMS. Comparable feature set and price-point competition for the self-serve segment.
Twilio SendGrid: Developer-focused email delivery and marketing platform with SMTP relay and API services. Directly overlaps with Campaigner's API Access and SMTP Relay Services feature set.
AWeber: Long-standing SMB ESP with comparable template library, automation, and deliverability positioning. Competes in the same self-serve small business segment.

Broad incumbents

HubSpot Marketing Hub: Broader marketing platform with email automation, SMS, and CRM as part of a wider suite. Competes for enterprise and mid-market marketing budgets that Campaigner also targets.

Emerging players

Ortto (formerly Autopilot): Multi-channel customer journey platform combining email, SMS, and in-app messaging with strong segmentation. Emerging competitor in the same mid-market automation space.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

Communicator Corp. financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Communicator Corp. leadership team

Management profile

Number of profiles

Communicator Corp. funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Communicator Corp. M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Communicator Corp.

What does Communicator Corp. do?

Is Communicator Corp. a public or private company?

Communicator Corp. is a private company. It is classified as corporate owned and is currently closed.

When was Communicator Corp. founded?

Communicator Corp. was founded in 1998. It employs 101 to 250 people.

Where is Communicator Corp. based?

Communicator Corp. is headquartered in Newcastle, United Kingdom, in the Europe region.

How does Communicator Corp. make money?

One revenue line is on record: saaS Subscription (Email and SMS Marketing).

Who are Communicator Corp.'s main competitors?

Direct peers on record are Klaviyo, Mailchimp (Intuit), Constant Contact, Brevo (formerly Sendinblue), ActiveCampaign, GetResponse, Twilio SendGrid and AWeber. HubSpot Marketing Hub is listed as a broad incumbent. Ortto (formerly Autopilot) is listed as an emerging player.

Does Communicator Corp. have an API?

Yes. Campaigner offers API Access as part of its 60+ email marketing features. The API enables developers to integrate and build custom functionality with the email marketing platform. Specific details on API type (REST, GraphQL, webhooks), authentication method, rate limits, versioning, or sandbox availability are not provided in the source material.

What industry is Communicator Corp. in?

Communicator Corp.'s product category is Email Marketing Software. Its primary akta.pro industry code is MPAAAIAB, SMS/MMS & Messaging Marketing Services (Text, RCS, WhatsApp/OTT), with a secondary code of BPAFAKAI, SMS & Mobile Direct Marketing Services. Its NAICS code is 541810 and its SIC code is 7311.