Mirabel Golf Club

What Mirabel Golf Club does

Mirabel Golf Club (legally 'The Mirabel Club') is a private, member-owned luxury golf and lifestyle club situated on 713 acres in North Scottsdale, Arizona, originally developed by Discovery Land Company. The club's central asset is a Tom Fazio-designed 18-hole championship par-71 course (7,147 yards), supported by the Frank Lloyd Wright-inspired Desert Lodge Clubhouse, a Tennis Garden with four Har-Tru clay courts plus four dedicated pickleball courts, a Fitness Center with Pilates Boutique Studio, full-service Spa and Salon, resort-style pool, multiple dining venues (formal dining, casual dining, indoor bar, outdoor patio with firepits, poolside service, and the 10th Tee Grill), and structured outdoor pursuit programs (hiking, cycling, off-roading). The platform layer is conventional - a web-based GateAccess.Net security and gate-management system, a member mobile app with Google Maps integration, and a member-login portal - rather than a differentiated technology stack.

The business model is a capped-subscription private club plus ancillary transaction-fee businesses. Membership is hard-capped at 275 Equity Golf and 50 Equity Social memberships, each transferable, with multi-year contracts and quote-based pricing that is not publicly disclosed; property ownership is not required. Recurring dues fund operations, while secondary monetization layers include food and beverage (transactional across multiple outlets and private events), spa and salon services (transactional), and real estate brokerage through wholly-owned subsidiary Mirabel Properties LLC, which has executed more than 600 transactions inside the community covering custom homes (3,700-6,000+ sq ft), homesites (two-thirds acre to 2+ acres), and El Corazon neighborhood homes. The 335-home Mirabel Community Association operates as a separate HOA entity governing the residential side of the community.

Distribution is direct-to-consumer and operates on scarcity rather than outbound marketing: word-of-mouth, member referrals, and the Ambassador Program pair new prospects with experienced members. Customer composition is a single homogeneous segment - high-net-worth individuals and couples in the Phoenix metro and beyond seeking an exclusive, tight-knit golf and lifestyle community. Multiple revenue streams and a 101-250 headcount support a multi-departmental hospitality operating model, with benefits including medical, dental, vision, 401K match, PTO, and holiday pay. Strategic differentiation rests on the Tom Fazio course, the Discovery Land Company heritage, decades of third-party accolades (Platinum Clubs of America, Distinguished Elite Clubs, Rolex World's Top 1000, recurring Golf Digest/Golfweek state rankings), and the integrated gated-residential ecosystem rather than on technology or AI capabilities.

Name

Mirabel Golf Club

Legal name

The Mirabel Club

Website

https://www.mirabel.com

Company type

Private

Founded year

2001

Operating status

Operating

Headcount range

101–250 employees

Short description

Mirabel Golf Club is a private, member-owned luxury golf and lifestyle club in North Scottsdale, Arizona, capped at 325 equity memberships and built around a Tom Fazio-designed 18-hole course, full amenities, and an in-house real estate brokerage serving the 335-home gated community.

Ownership category

akta.pro rank

Product category

Private Golf Club

NAICS

Golf Courses and Country Clubs (713910)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Golf Courses & Golf Facilities (MPAKAEAD)

akta.pro secondary industries

Golf Clubs & Tournament-Host Clubs (Professional/Elite Golf Clubs) (MPAKABAE), Luxury Golf Resorts (THAGACAH)

Keywords

• Private golf club
• Country club membership
• Luxury golf community
• Equity golf membership
• Recreational club services

Headquarters

HQ city

Scottsdale

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain, Technology or R&D

Revenue model

1. Equity Golf Memberships: Limited equity memberships (275 maximum) offering unlimited golf privileges, full use of all club facilities including Desert Lodge Clubhouse, culinary, fitness, swimming, tennis, spa and salon, and immediate-family privileges. Equity memberships are transferable.
2. Equity Social Memberships: Limited equity social memberships (50 maximum) including full use of all social facilities, activities in the Desert Lodge Clubhouse, culinary, fitness, swimming, tennis, spa and salon, and immediate-family privileges.
3. Food and Beverage: Revenue from dining venues including formal dining room, casual dining, outdoor patio with firepits, indoor bar, poolside service, and 10th Tee Grill. Wine program with case lot purchases available to members.
4. Spa and Salon Services: Full-service spa and salon offering massage therapies, skin care treatments, salon and barber services, manicure and pedicure options, and poolside dining.
5. Real Estate Resales: Mirabel Properties LLC handles real estate transactions within the community, including custom homes (3,700 to 6,000+ sq ft), homesites (two-thirds acre to 2+ acres), and El Corazon neighborhood homes (3,100 to 3,900 sq ft).

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Mirabel Golf Club sells equity-based Golf and Social memberships (capped at 275 and 50 respectively) that grant members unlimited access to a Tom Fazio-designed 18-hole championship golf course, the Desert Lodge Clubhouse, dining venues, tennis and pickleball courts, fitness and Pilates facilities, spa and salon, pool, and outdoor pursuit programs. The club is embedded within a 335-home gated luxury community in North Scottsdale, with an in-house real estate brokerage (Mirabel Properties) handling community property transactions.

Product overview

Mirabel Golf Club is a private luxury golf club community offering a portfolio of lifestyle and recreational services centered around its Tom Fazio-designed 18-hole championship golf course. The club provides two primary membership types: Golf Membership (limited to 275) offering unlimited golf and full facility access, and Social Membership (limited to 50) for social facility use. Core amenities include the Desert Lodge Clubhouse with multiple dining venues, the Tennis Garden with Har-Tru clay courts and four Pickleball courts, a comprehensive Fitness Center with Pilates Boutique Studio, full-service Spa and Salon, resort-style pool, and extensive outdoor pursuits including hiking, cycling, and off-roading clubs. The club also offers private event hosting and maintains an affiliated real estate brokerage, Mirabel Properties, for community property transactions. An Ambassador Program facilitates new member integration into the community.

Differentiator

Problem solved

Functional benefit

Products and services

• Golf Membership Equity membership (capped at 275) granting unlimited golf privileges plus full access to Desert Lodge Clubhouse, dining, fitness, swimming, tennis, spa and salon, and immediate-family privileges. Transferable and available to non-property owners.
• Social Membership Equity membership (capped at 50) granting full use of social facilities, Desert Lodge Clubhouse activities, dining, fitness, swimming, tennis, spa and salon, and immediate-family privileges. Transferable and not contingent on property ownership.
• Tom Fazio 18-Hole Championship Golf Course Championship 18-hole, par 71 golf course designed by Tom Fazio, spanning 7,147 yards with strategic bunkering, water features, and Sonoran Desert views; includes a caddie program and practice facility for members.
• Desert Lodge Clubhouse Central club facility featuring formal and casual dining rooms, indoor bar with views, outdoor patio with firepits, and event spaces, all inspired by Frank Lloyd Wright architecture with modern updates.
• Tennis Garden Championship-caliber tennis facility with four Har-Tru green clay courts, viewing terraces, Sunset Pavilion with fireplace, and comprehensive instruction including drills, clinics, and tournaments.
• Pickleball Facilities Four dedicated pickleball courts hosting regular events and tournaments as part of Mirabel's racquets culture.
• Fitness Center Modern fitness facility with natural light, dedicated stretching, free-weight and dynamic equipment areas, Pilates Reformers, and studio classes including yoga, spinning, Pilates, Zumba, aquatics, and stretching.
• Pilates Boutique Studio Dedicated Pilates studio featuring Clinical Reformers, Pedal Chairs, and Balance Body Arcs for toning, lengthening, and challenging workouts.
• Spa and Salon Full-service spa and salon offering proprietary massage therapies, rejuvenating skin care treatments, full range of salon and barber services, and manicure and pedicure options, with poolside service.
• Resort Pool Resort-style pool suitable for lap swimming, aqua therapy classes, and relaxation, with cabanas and poolside dining service.
• Culinary and Events Program Fine dining across formal dining room, casual dining, indoor bar, outdoor patio with firepits, poolside service, and the 10th Tee Grill, plus private event hosting for luncheons, dinners, and special occasions with complete party planning services and a members-only wine program.
• Mirabel Properties Real Estate Brokerage Full-service real estate brokerage specializing exclusively in Mirabel community properties, handling buying and selling of custom homes (3,700 to 6,000+ sq ft), homesites (two-thirds acre to 2+ acres), and El Corazon neighborhood homes (3,100 to 3,900 sq ft), with more than 600 in-community transactions to date.
• Outdoor Pursuits Program Activity programs including the Hiking Club, road and mountain biking, and off-roading, with access to Tonto National Forest, McDowell Sonoran Preserve, and other Sonoran Desert destinations.
• Member Ambassador Program Onboarding program pairing new members with experienced Mirabelians to guide them through club and community life, including special dinners, casual events, affinity clubs, charitable efforts, and fitness pursuits.

Quantifiable outcome

• Over $4 million raised for HonorHealth Research & Innovation Institute through Hope for the Cause charity events since 2009
• +2 more outcomes

Named customers4 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature2 records

Partnerships

Four partnerships are on record, tiered core and minor.

• HonorHealth Research & Innovation InstitutecoreStrategic or Co-development Partner · 1 January 2009Club-wide philanthropic commitment through Hope for the Cause Mirabel Charity Classic, an annual fundraising effort that has raised over $4 million in donations since 2009 for HonorHealth Research & Innovation Institute.
• GateAccess.NetcoreTechnology or IntegrationState-of-the-art web-based surveillance and gate access system used to monitor all three entry/exit gates of the gated community 24/7.
• Mayo ClinicminorOthersNearby world-class healthcare facility accessible to Mirabel members, located in Scottsdale area.
• HonorHealthminorOthersNearby healthcare facility providing services to Mirabel members, also recipient of charity fundraising through Hope for the Cause.

Scale indicators5 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• The Estancia Club: Tom Fazio-designed private golf club in North Scottsdale with a similarly luxury, equity-membership, single-location model. Estancia competes head-to-head for the same HNW Scottsdale buyer and is the most direct comparable to Mirabel.
• Desert Highlands Golf Club: Jack Nicklaus-designed private golf community in North Scottsdale with a gated residential component and full amenity clubhouse. Overlaps directly with Mirabel on equity membership, golf-centric lifestyle, and Scottsdale HNW buyer pool.
• Silverleaf Club: Ultra-luxury private golf and residential club in North Scottsdale within DC Ranch, featuring a Tom Weiskopf/Jay Morrish course. Comparable to Mirabel in price point, exclusivity, equity membership structure, and Scottsdale geographic footprint.
• DC Ranch Golf Club: Private country club in North Scottsdale with a 7,076-yard championship course, full resort-style amenities, and equity membership model. Direct competitor for the same Scottsdale luxury lifestyle buyer.
• The Boulders Golf Club: Luxury private club in North Scottsdale/Carefree with two Jay Morrish-designed courses and resort-style amenities. Comparable on equity-membership luxury positioning, multi-amenity offerings, and HNW Scottsdale member profile.
• Troon Country Club: Private equity-membership club in Scottsdale with championship golf and full amenity offerings. Targets the same HNW Scottsdale demographic and competes for membership initiation-fee dollars.
• Quintero Golf Club: Highly ranked private golf club in the Phoenix/Peoria area, recognized among Arizona's top private courses. Comparable to Mirabel on championship golf quality, prestige positioning, and member exclusivity.
• Madison Club: Discovery Land Company-developed ultra-private club in La Quinta, California, with a Tom Fazio-designed course. Sister club within the Discovery Land portfolio, sharing operating pedigree, equity membership structure, and elite positioning.
• The Hideaway Golf Club: Discovery Land Company-developed private club in La Quinta, California, with a Clive Clark-designed course. Another Discovery Land sister property, sharing brand, member experience model, and ultra-luxury positioning.
• Yellowstone Club: Discovery Land Company-founded ultra-exclusive private ski and golf club in Big Sky, Montana. Comparable to Mirabel on Discovery Land heritage, equity membership scarcity, and ultra-high-net-worth member profile.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/embed/WzZteERSFcY
• Xx.com/MirabelGolfClub

Revenue estimate

Valuation estimate

Number of profiles

Profiles13 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mirabel Golf Club