BAKES & KROPP
Bakes & Kropp is a privately held luxury custom cabinetry manufacturer and designer serving high-net-worth homeowners and interior designers through six US showrooms, with all products handcrafted in-house at its 66,000-square-foot Michigan factory using domestically sourced hardwoods.
- Company typePrivate
- Founded1970
- HeadquartersNew York, United States
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What BAKES & KROPP does
Bakes & Kropp is a privately held, founder-owned luxury custom cabinetry manufacturer and design firm. The company designs, manufactures, and installs bespoke cabinetry for kitchens, bathrooms, dressing rooms, wine rooms, butler's pantries, and other rooms, organized across nine named collections (Madison, Meridian, Soft Modern, Revelane, Watermark, Canterbury, Stratton, Emerson, and Belleview) spanning classic to contemporary aesthetics. All products are handcrafted from domestically sourced hardwoods at the company's 66,000-square-foot workshop in Mount Clemens, Michigan, where end-to-end capabilities — door, drawer, and cabinet production, moulding milling, veneer pressing, CNC machining, finishing, and metalwork for range hoods and accents — are performed in-house. Differentiated technical features include 1-inch-thick UV-coated Douglas fir plywood shelves (exceeding the industry standard 3/4 inch), custom in-house metalwork, and a 'Luxury for Life' limited lifetime warranty with bi-annual client communications.
The company sells exclusively through six company-owned showrooms in New York City (A&D Building), Sag Harbor (Hamptons), Cold Spring Harbor (Long Island), West Palm Beach, Plymouth (Michigan), and Bay Harbor (Michigan), staffed by named senior kitchen designers who guide clients from concept through installation using AutoCAD and Mosaik/2020 design software. Pricing is project-based and quote-only, with a structured deposit cadence: 10% non-refundable initial deposit, 50% before production, 95% ten days prior to delivery, and final balance upon completion. Typical design timelines run 2-6 weeks and production lead times 8-12 weeks. Customer segments are high-net-worth homeowners and a parallel channel of interior designers and architects (including named collaborators Christina Magrans Interiors, Dawn Gepfert Design, Santiago Tomas Interiors, and atelier bauherr.) who specify Bakes & Kropp on luxury residential projects.
Bakes & Kropp is co-founded and led by Bob Bakes and Paul Kropp, who together bring more than 50 years of design expertise. The company is entirely founder-owned, with no disclosed external investment, and reports no subsidiaries, acquisitions, or public-market activity. It has no disclosed patents, only the registered 'Luxury for Life' brand promise, and operates with no API or software platform beyond its design tools. Marketing is content- and PR-led, leveraging editorial features in Forbes, Architectural Digest, House Beautiful, Galerie, Luxe, and 20+ other publications, showroom events with brands such as Sub-Zero/Wolf/Cove, Aston Martin, and Carlisle Wide Plank Floors, and participation in trade events including the Architectural Digest Design Show, Kips Bay Show House, and Palm Beach Design Days.
BAKES & KROPP firmographics
Firmographics- Name
- BAKES & KROPP
- Legal name
- Bakes and Kropp Ltd.
- Website
- https://bakesandkropp.com
- Company type
- Private
- Founded year
- 1970
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Bakes & Kropp is a privately held luxury custom cabinetry manufacturer and designer serving high-net-worth homeowners and interior designers through six US showrooms, with all products handcrafted in-house at its 66,000-square-foot Michigan factory using domestically sourced hardwoods.
- Ownership category
- akta.pro rank
BAKES & KROPP industry classification
Industry- Product category
- Luxury Custom Cabinetry
- NAICS
- Wood Kitchen Cabinet and Countertop Manufacturing (33711), Wood Kitchen Cabinet and Countertop Manufacturing (337110), Household and Institutional Furniture and Kitchen Cabinet Manufacturing (3371)
- SIC
- Wood Household Furniture, (No Upholstered) (2511), Household Furniture (2510), Millwood, Veneer, Plywood, & Structural Wood Members (2430)
- akta.pro primary industry
- Custom Cabinet Design & Build (HSAPAIAA)
- akta.pro secondary industries
- Cabinet Installation (New & Replacement) (HSAPAIAC), Kitchen Cabinets & Custom Millwork Showrooms (CRAIAFAA), Kitchen Island & Custom Storage Solutions (HSAPAAAH)
Keywords
Where BAKES & KROPP is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Offices7 records
Markets served
BAKES & KROPP business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Operations, Marketing or Sales, Supply Chain, Infrastructure, Technology or R&D
Revenue model
- Custom Cabinetry Sales: Project-based revenue from design, manufacturing, and installation of bespoke luxury cabinetry for kitchens and other rooms. Pricing follows a structured deposit model: initial 10% non-refundable deposit, 50% balance before production, 95% due 10 days prior to delivery, final balance upon practical completion.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Multi-year contract | Project-based custom cabinetry pricing |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels7 records
BAKES & KROPP product offering
Product offeringCore offering
Bakes & Kropp designs, manufactures, and installs luxury custom handcrafted cabinetry for high-end residential kitchens, bathrooms, dressing rooms, wine rooms, butler's pantries, and other living spaces. All cabinetry is produced in-house at a 66,000 sq ft Michigan factory using domestically-sourced hardwoods, then delivered and installed by company employees. The offering is sold project-by-project through six company-owned showrooms staffed by senior designers.
Product overview
Bakes & Kropp is a custom handcrafted cabinetry and luxury kitchen design company operating as a single unified product offering centered on bespoke cabinetry manufactured at its Michigan factory. The portfolio spans nine named collections (Madison, Meridian, Soft Modern, Revelane, Watermark, Canterbury, Stratton, Emerson, Belleview) covering the full spectrum from classic to contemporary styles. Services include full-scope custom kitchen design, complimentary project estimates, in-house manufacturing (doors, drawers, cabinets, metalwork, CNC machining, finishing), project management, delivery, and installation. The company backs its work with a Luxury for Life Promise (limited lifetime warranty) and offers a complimentary 76-page print lookbook as a marketing asset. Six showrooms across the US (New York City, The Hamptons, Long Island, Palm Beach, Plymouth, Bay Harbor) serve as the primary customer engagement channel.
Differentiator
Problem solved
Functional benefit
Products and services
- Custom Handcrafted Cabinetry Bespoke, handcrafted cabinetry made to order for kitchens and other rooms, manufactured in-house using domestically-sourced hardwoods at the Mount Clemens, Michigan factory.
- Luxury Kitchen Design Services Full-service custom kitchen design by expert senior designers collaborating with clients from concept through installation, using AutoCAD and Mosaik/2020 design tools.
- Madison Collection A signature cabinetry collection expressing a unique visual language and attitude within Bakes & Kropp's portfolio of nine collections.
- Meridian Collection A signature cabinetry collection within Bakes & Kropp's portfolio of nine collections spanning classic to contemporary styles.
- Soft Modern Collection A cabinetry collection blending the clean lines of contemporary design with warm, tactile materials.
- Revelane Collection A signature cabinetry collection within Bakes & Kropp's portfolio of nine collections.
- Watermark Collection A signature cabinetry collection within Bakes & Kropp's portfolio of nine collections.
- Canterbury Collection A signature cabinetry collection within Bakes & Kropp's portfolio of nine collections.
- Stratton Collection A signature cabinetry collection within Bakes & Kropp's portfolio of nine collections.
- Emerson Collection A signature cabinetry collection within Bakes & Kropp's portfolio of nine collections.
- Belleview Collection A signature cabinetry collection within Bakes & Kropp's portfolio of nine collections.
- Custom Cabinetry for Other Rooms Custom cabinetry for bathrooms, dressing rooms, wine rooms, butler's pantries, media rooms, and other specialty living spaces beyond the kitchen.
- In-House Manufacturing Services Comprehensive factory operations under one roof at the 66,000 sq ft Michigan workshop, including door/drawer/cabinet production, moulding milling, veneer pressing, CNC machining, finishing, and metalworking.
Quantifiable outcome
- Work zone kitchen design method can increase storage capacity by over 50%
- +2 more outcomes
Companies that use BAKES & KROPP
Customer profileNamed customers5 records
Segments2 records
Ideal customer profiles2 records
BAKES & KROPP technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
BAKES & KROPP partnerships and signals
Strategic signalPartnerships
Twelve partnerships are on record, tiered core and minor.
- Palm Beach Design DayscoreProud sponsor and participant in Palm Beach Design Days (January 27-30), a multi-day event featuring panel discussions, presentations, and curated social gatherings. Proceeds benefit The Preservation Foundation of Palm Beach.
- Build MagazineminorJoint event partnership for 'Shaken Not Stirred' evening at West Palm Beach showroom, bringing together luxury design and lifestyle community.
- Aston MartinminorEvent partnership for 'Shaken Not Stirred' evening, with Aston Martin vehicles displayed outside showroom adding automotive opulence to the experience.
- Sub-Zero, Wolf, and CoveminorCollaboration for 'Craft Ale & Caviar' tasting event at A&D Building showroom, celebrating luxury design, craftsmanship, and culinary excellence.
- Carlisle Wide Plank FloorsminorPartner for 'NYC 2025 Summer Kickoff' post-Memorial Day builders bash at NYC showroom.
- Florida Design, Armac Martin, Compac, Fisher & Paykel, Mecox, Primestones, Central Marble, Miller's Fine HardwareminorEvent sponsors for West Palm Beach showroom grand opening celebration, bringing together South Florida design community.
- Architectural Digest Design Show (ADDS)coreAnnual trade show participation at NYC's Pier 94. Bakes & Kropp exhibited at booth 129A with senior designers present to help visitors envision their next renovation.
- Holiday House / Breast Cancer Research FoundationminorSponsorship and participation in Holiday House gala benefiting Breast Cancer Research Foundation. The foundation has granted over $1 million to BCRF, which invests 91 cents of every dollar to end breast cancer through research.
- Santiago Tomas InteriorsminorDesign collaboration on Manhattan loft kitchen project; Santiago Tomas lead interior designer collaborated with Bakes & Kropp senior designer Ellen Schott.
- atelier bauherr.minorDesign collaboration on Manhattan kitchen project; kitchen designer Sabrina Antony contributed to project alongside Santiago Tomas Interiors and lighting designer Staci Ruiz.
- Christina Magrans InteriorsminorInterior designer collaborated with Bakes & Kropp Senior Designer Guillaume Dupré on Southampton Bronze kitchen refresh project, client's own personal space.
- 21Oak MediaminorMedia collaboration on 'How to Design A Nook' article featuring insights from Bakes & Kropp's luxury cabinetry experts.
Scale indicators4 records
Recent moves7 records
Expansion highlights4 records
BAKES & KROPP competitors and assessment
Company assessmentDirect peers
- Christopher Peacock Cabinetry: Luxury custom kitchen cabinetry maker with showrooms in NYC, Greenwich, Chicago, Boston, and London; comparable HNW positioning, similar showroom-led design sales model, and comparable project AOV—often cited alongside Bakes & Kropp in the same Architectural Digest and House Beautiful features.
- Plain & Fancy Custom Cabinetry: Pennsylvania-based premium custom cabinetry manufacturer with multiple collections and a nationwide showroom designer network; competes for the same HNW kitchen remodel project and offers a comparable handcrafted, semi-custom to fully custom product range.
- Wood-Mode Fine Custom Cabinetry: Long-established US premium custom cabinetry brand serving designers and homeowners through a showroom channel; directly comparable on product breadth, custom finish capabilities, and designer-driven GTM motion targeting affluent renovations.
- Rutt HandCrafted Cabinetry: Premium handcrafted cabinetry brand with a designer-dealer showroom distribution model; similar positioning in the luxury kitchen segment with comparable craftsmanship narrative and product collection structure.
- Dura Supreme Cabinetry: US-based custom and semi-custom cabinetry manufacturer with national showroom presence; competes in the same premium HNW kitchen remodel category, with overlapping collections spanning traditional to contemporary styles.
- Clive Christian: British luxury kitchen and interiors brand at the ultra-premium tier; directly comparable on luxury positioning, bespoke cabinetry craftsmanship, and aspirational HNW clientele—often featured in the same Architectural Digest luxury kitchen roundups.
- Decora Cabinetry: US custom cabinetry manufacturer with a designer-dealer showroom model; comparable premium positioning, custom finish capabilities, and showroom-led customer journey targeting affluent homeowners and design professionals.
Broad incumbents
- Poggenpohl: Established German luxury kitchen manufacturer with global showroom footprint and broader portfolio of kitchen systems; competes for the same high-end kitchen project but as part of a wider luxury kitchen suite offering rather than a pure custom cabinetry specialist.
- SieMatic: German luxury kitchen manufacturer with global dealer showroom network; operates in the same premium custom kitchen category but offers a broader portfolio of kitchen systems rather than specializing in US HNW residential cabinetry.
- MasterBrand Cabinets: Largest US cabinet manufacturer (Omega, Diamond, Decorá, etc.) spanning stock, semi-custom, and custom across price points; included as the dominant incumbent in the broader cabinetry category that ultimately defines the addressable market B&K competes in for premium projects.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
BAKES & KROPP social profiles
Digital presenceBAKES & KROPP financial estimates
Financial estimateRevenue estimate
Valuation estimate
BAKES & KROPP leadership team
Management profileNumber of profiles
Profiles15 records
BAKES & KROPP funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
BAKES & KROPP M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about BAKES & KROPP
What does BAKES & KROPP do?
Bakes & Kropp designs, manufactures, and installs luxury custom handcrafted cabinetry for high-end residential kitchens, bathrooms, dressing rooms, wine rooms, butler's pantries, and other living spaces. All cabinetry is produced in-house at a 66,000 sq ft Michigan factory using domestically-sourced hardwoods, then delivered and installed by company employees. The offering is sold project-by-project through six company-owned showrooms staffed by senior designers.
Is BAKES & KROPP a public or private company?
BAKES & KROPP is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was BAKES & KROPP founded?
BAKES & KROPP was founded in 1970. It employs 11 to 50 people.
Where is BAKES & KROPP based?
BAKES & KROPP is headquartered in New York, United States, in the North America region.
How does BAKES & KROPP make money?
One revenue line is on record: custom Cabinetry Sales.
Who are BAKES & KROPP's main competitors?
Direct peers on record are Christopher Peacock Cabinetry, Plain & Fancy Custom Cabinetry, Wood-Mode Fine Custom Cabinetry, Rutt HandCrafted Cabinetry, Dura Supreme Cabinetry, Clive Christian and Decora Cabinetry. Broad incumbents are Poggenpohl, SieMatic and MasterBrand Cabinets.
Does BAKES & KROPP have an API?
No public API is recorded for BAKES & KROPP.
What industry is BAKES & KROPP in?
BAKES & KROPP's product category is Luxury Custom Cabinetry. Its primary akta.pro industry code is HSAPAIAA, Custom Cabinet Design & Build, with a secondary code of HSAPAIAC, Cabinet Installation (New & Replacement). Its NAICS code is 33711 and its SIC code is 2511.