GEM Energy
GEM Energy is a Brisbane-based Australian provider of vertically integrated commercial and residential solar, battery storage, EV charging, and embedded network solutions, serving enterprises, SMEs, and homeowners under the GEM Energy and RACQ Solar brands.
- Company typePrivate
- Founded2013
- HeadquartersBrisbane, Australia
- Headcount51–100
- GTM typeB2B and B2C
- OfferingServices
What GEM Energy does
GEM Energy Australia Pty Ltd, founded in 2013 by CEO Jack Hooper and headquartered in Brisbane, Queensland, is a vertically integrated commercial and residential solar and battery storage provider serving Australian homes, small-to-medium businesses, and large-scale industrial and government clients. The company designs, engineers, procures, constructs, and commissions solar PV systems, commercial battery storage (including Tesla Powerpack), EV charging infrastructure (22kW AC to 350kW DC), LED lighting, and embedded energy networks — supported by in-house RPEQ-certified and Chartered Engineers, electrical teams, project management, and 24/7 remote monitoring asset management.
Revenue is generated through a mix of one-time project-based commercial solar and battery installation contracts, hardware sales of commercial battery storage packages (Starter 20kW/24kWh through Plus 100kW/96kWh tiers), recurring subscription-based asset management and monitoring services, managed services revenue from Power Purchase Agreements (PPAs) with 1-30 year terms, and embedded network management for multi-tenant properties. GEM trades as RACQ Solar under majority shareholder RACQ (since early 2022), leveraging RACQ's 1.1 million Queensland members for residential and SME referral channels, while operating direct enterprise field sales for large commercial clients and inside sales for SME packages.
The company has delivered over 15,000 solar and battery installations and more than $300 million in completed projects across Australia, with a notable enterprise client base including Coates, UnitingCare, Catholic Education Diocese of Rockhampton, Australia Post, Cleanaway, Queensland Government, AustChilli Group, and iseek Data Centre. GEM holds Clean Energy Council Approved Retailer status, ISO 9001/14001/45001 certifications, and has won multiple CEC Solar Awards and national Top 5/Top 10 commercial installer rankings.
GEM Energy firmographics
Firmographics- Name
- GEM Energy
- Legal name
- GEM Energy Australia Pty Ltd
- Website
- https://gemenergy.com.au
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- GEM Energy is a Brisbane-based Australian provider of vertically integrated commercial and residential solar, battery storage, EV charging, and embedded network solutions, serving enterprises, SMEs, and homeowners under the GEM Energy and RACQ Solar brands.
- Ownership category
- akta.pro rank
GEM Energy industry classification
Industry- Product category
- Commercial Solar Installation
- SIC
- Electrical Work (1731)
- akta.pro primary industry
- Solar EPC & Construction (Utility-Scale, Rooftop, Balance of System) (EUAMABAB)
- akta.pro secondary industries
- Renewable Energy Industrial Facilities Construction (Solar, Wind, Storage) (IMAFADAD), Energy & Renewables Specialty Contracting (Solar PV, Storage, EV Charging) (IMAFALAJ), Renewable Energy Asset Management (Solar/Wind/Hydro/Geothermal) (EUAEAMAB), Asset Management & Owner’s Engineering (Lifecycle Strategy, Budgeting, Technical Due Diligence) (EUAMAGAJ), Energy Systems & Power Engineering Consulting (BPAHAIAG)
Keywords
Where GEM Energy is headquartered
LocationHeadquarters
- HQ city
- Brisbane
- HQ country
- Australia
- HQ region
- Oceania
Offices1 record
Markets served
GEM Energy business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Commercial Solar Installation and Project Delivery: GEM Energy designs, engineers, procures, constructs, and commissions commercial solar systems for businesses, governments, and institutions. Revenue is generated on a project-by-project basis through upfront capital purchases or financed structures. The company handles end-to-end delivery including asset management post-installation.
- Commercial Battery Storage Systems: Sale and installation of commercial battery storage solutions (standalone or paired with solar), ranging from small starter packages (20kW/24kWh) to large-scale industrial systems. Revenue is generated through upfront purchase or financed structures such as PPAs or leasing arrangements.
- Asset Management and Monitoring Services: Ongoing remote monitoring, preventative maintenance, fault detection, warranty management, and annual inspections for installed commercial energy systems. This generates recurring service revenue from the existing installed base.
- Finance and PPA Structures: GEM Energy offers flexible payment options including CAPEX purchases, no upfront financing, and Power Purchase Agreements (PPAs). Under PPAs, clients pay for electricity generated rather than the system itself, creating a recurring revenue stream from energy sales.
- Embedded Network Management: GEM Energy develops embedded network solutions for multi-tenant properties, coordinating switchboard replacements, infrastructure upgrades, and solar/battery installation. Property owners benefit from increased revenue and EBIT improvements, while tenants receive reduced energy costs.
- Commercial EV Charging Infrastructure: Design and installation of commercial EV charging infrastructure (22kW AC through 350kW DC fast chargers), including civil and electrical works, for fleet operators, commercial facilities, and hospitality venues. Revenue generated through project delivery and ongoing maintenance contracts.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Multi-year contract | Starter: 20kW Solar + 24kWh Battery — $6,580 annual savings (Brisbane commercial, 2025) |
| Unit Pricing | Multi-year contract | Mid-Tier: 40kW Solar + 48kWh Battery — $16,160 annual savings (Brisbane commercial, 2025) |
| Unit Pricing | Multi-year contract | Plus: 100kW Solar + 96kWh Battery — $32,900 annual savings (Brisbane commercial, 2025) |
| One time/ perpetual license | Pay-as-you-go | Solar Health Check — Single Storey Homes (≤24 panels, ≤10kW): $330 incl. GST |
| One time/ perpetual license | Pay-as-you-go | Solar Health Check — Two Storey Homes: $385 incl. GST |
| Hybrid | Multi-year contract | Finance Options: 1–30 year terms including CAPEX, No upfront, and PPA |
| Other | Pay-as-you-go | Cheaper Home Batteries Program — up to $372/kWh rebate (2025 STC rate) |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels8 records
GEM Energy product offering
Product offeringCore offering
GEM Energy designs, engineers, procures, installs, and commissions commercial and residential solar PV systems, battery storage solutions (including Tesla Powerpack), EV charging infrastructure, and LED lighting across Australia. The company also provides ongoing in-house asset management, remote monitoring, embedded network solutions, and engineering services, with over $300 million in completed projects and 15,000+ installations delivered nationwide.
Product overview
GEM Energy is a leading Australian provider of solar and battery storage solutions operating across residential, commercial, and industrial segments. The company offers a comprehensive product portfolio centered around commercial solar installation, commercial battery storage (available in Starter, Mid-Tier, and Plus packages), commercial EV charging infrastructure, commercial LED lighting, commercial engineering services, embedded networks, and asset management. For residential customers, offerings include solar installation, residential battery storage, residential EV charging, and a Solar Health Check service. The company also facilitates access to government incentives including the Cheaper Home Batteries Program and SME commercial packages. RACQ Solar, the trading name under majority shareholder RACQ, represents the unified brand combining automotive club capabilities with solar expertise.
Differentiator
Problem solved
Functional benefit
Products and services
- Commercial Solar Installation
Quantifiable outcome
- Coates achieved $350,000 in energy savings in FY2025, reduced grid consumption by 1.1 GWh, and avoided 750 tonnes of CO₂ across approximately 35 branches. Battery storage boosted self-sufficiency to ~90% at select sites.
- +6 more outcomes
Companies that use GEM Energy
Customer profileNamed customers16 records
Ideal customer profiles3 records
GEM Energy technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability1 record
Feature4 records
GEM Energy partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered flagship / core and core.
- Tesla (Energy)flagship / coreGEM Energy was among the first in Australia to install a Tesla Powerpack in a commercial setting, and was the first to install a Tesla Powerpack through the Catholic Education Diocese of Rockhampton. GEM operates advanced Virtual Power Plants using Tesla battery systems that participate in both the wholesale electricity market and FCAS market. This partnership positions GEM as a leader in large-scale commercial battery storage.
- Region GroupcoreGEM Energy works with large-format retail centre owners including Region Group on embedded network solutions. GEM develops the energy and financial models, overlays solar and battery solutions to demonstrate EBIT increases, and manages installation and coordination for the property owner's benefit.
- VicinitycoreGEM Energy works with Vicinity Centres on embedded network solutions for large-format retail properties, delivering solar and battery integration to improve property EBIT and valuations.
- Clean Energy Council (CEC)coreGEM Energy is a CEC Approved Retailer, required for operating in Australia's solar market. This accreditation ensures compliance with industry standards and access to government incentive schemes including Small-scale Technology Certificates (STCs) and the Cheaper Home Batteries Program.
Scale indicators19 records
Recent moves6 records
Expansion highlights6 records
GEM Energy competitors and assessment
Company assessmentDirect peers
- Solar Choice: Australian solar comparison and installer network operating across residential and commercial segments. Direct peer to GEM in Australian solar installation, with overlapping customer base and similar national footprint.
- Solargain: One of Australia's largest solar and battery installers, offering residential, commercial, and industrial solutions. Directly comparable to GEM as a national Australian solar EPC serving overlapping residential and commercial customer segments with similar product breadth.
- Mondo (formerly Urban Solar): Australian commercial solar, battery, and EV charging provider focused on small-to-medium commercial and industrial clients. Direct peer to GEM in commercial solar EPC and battery storage, with comparable product mix and SME/commercial go-to-market.
Emerging players
- Redback Technologies: Australian battery and inverter manufacturer with focus on residential and small commercial systems. Comparable to GEM on the battery/inverter side of the value chain, though Redback is a component supplier whereas GEM is an EPC/integrator.
- Reposit Power: Australian VPP and battery energy management company operating in the wholesale and FCAS markets. Comparable to GEM's VPP activities using Tesla Powerpack assets, though Reposit is more software/aggregator-focused and operates as a partner/competitor in the VPP value chain.
Broad incumbents
- Tesla Energy: Global energy storage and solar business (Powerpack, Megapack, Solar Roof). Broad incumbent partner/competitor to GEM — Tesla supplies the Powerpack hardware GEM installs and operates in VPPs, while also competing for large-scale commercial battery projects.
- Enphase Energy: Global solar microinverter company with strong Australian distribution. Broad incumbent providing core inverter technology used by GEM and its competitors; relevant as a supplier and as a competitor in battery/energy management systems (IQ Battery).
- Voltalia: Global renewable energy developer and operator with utility-scale solar, wind, and storage. Broad incumbent providing a reference point for vertically integrated renewable EPC and asset management at larger scale than GEM, but pursuing utility-scale rather than commercial rooftop focus.
- SunPower Corporation: Global residential and commercial solar company with Australian operations offering panels, inverters, and integrated systems. Broad incumbent operating in the same Australian solar market, with overlapping residential and commercial customer segments.
Others
- EnergyAustralia: Major Australian electricity retailer and generator with growing commercial solar and battery offerings. Adjacent peer operating in the same Australian energy market with overlapping enterprise customers, but primarily a retailer rather than a solar EPC specialist.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
GEM Energy social profiles
Digital presenceGEM Energy compliance and trust
Trust signalCompliance5 records
GEM Energy financial estimates
Financial estimateRevenue estimate
Valuation estimate
GEM Energy leadership team
Management profileNumber of profiles
Profiles1 record
GEM Energy funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
GEM Energy M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about GEM Energy
What does GEM Energy do?
GEM Energy designs, engineers, procures, installs, and commissions commercial and residential solar PV systems, battery storage solutions (including Tesla Powerpack), EV charging infrastructure, and LED lighting across Australia. The company also provides ongoing in-house asset management, remote monitoring, embedded network solutions, and engineering services, with over $300 million in completed projects and 15,000+ installations delivered nationwide.
Is GEM Energy a public or private company?
GEM Energy is a private company. It is classified as corporate owned and is currently operating.
When was GEM Energy founded?
GEM Energy was founded in 2013. It employs 51 to 100 people.
Where is GEM Energy based?
GEM Energy is headquartered in Brisbane, Australia, in the Oceania region.
How does GEM Energy make money?
Six revenue lines are on record. Commercial Solar Installation and Project Delivery is the primary driver. The others are commercial Battery Storage Systems, asset Management and Monitoring Services, finance and PPA Structures, embedded Network Management and commercial EV Charging Infrastructure.
Who are GEM Energy's main competitors?
Direct peers on record are Solar Choice, Solargain and Mondo (formerly Urban Solar). Emerging players are Redback Technologies and Reposit Power. Broad incumbents are Tesla Energy, Enphase Energy, Voltalia and SunPower Corporation. EnergyAustralia is listed as an others.
Does GEM Energy have an API?
No public API is recorded for GEM Energy.
What industry is GEM Energy in?
GEM Energy's product category is Commercial Solar Installation. Its primary akta.pro industry code is EUAMABAB, Solar EPC & Construction (Utility-Scale, Rooftop, Balance of System), with a secondary code of IMAFADAD, Renewable Energy Industrial Facilities Construction (Solar, Wind, Storage). Its SIC code is 1731.