What YourPorter does

YourPorter is an Australian consumer-facing utility connection intermediary founded in 2013 and headquartered in Melbourne. The company helps residential customers arrange electricity, gas, internet, and other utility connections when moving house, aggregating a panel of 20+ leading Australian service providers behind a single interface. The platform is delivered through two channels: a self-serve online portal where connections are reportedly arranged in under five minutes, and an Australian-based call center reachable at 1300 400 600 with an advertised 20-second wait time.

The core product offering is complemented by two adjacent tools: a Bill Upload Tool that allows customers to upload existing power bills for review and potential savings identification, and a dedicated Agents Portal that enables real estate agents and partners to manage utility connections on behalf of their clients. YourPorter monetizes exclusively through commissions paid by the service providers selected by customers, positioning the offering as 100% free with no fees or surcharges to consumers. No mobile app is offered and no APIs are exposed.

Go-to-market is direct-to-consumer, relying on organic search, the company website, partner referrals (e.g., placement on the Buxton real estate website), and earned social proof from a 4.5-star Google Reviews rating across 500+ reviews. Key differentiators include an electricity on-time guarantee, an explicit privacy commitment (no third-party data sales), and locally-based customer support. No venture capital backing, parent company, acquisitions, or executive team disclosures are present in the source data.

Name

YourPorter

Website

https://yourporter.com.au

Company type

Private

Founded year

2013

Operating status

Operating

Short description

YourPorter is a Melbourne-based, free utility connection platform founded in 2013 that helps Australian residential movers arrange electricity, gas, internet, and other utility connections through a panel of 20+ service providers, monetizing via provider commissions.

Ownership category

akta.pro rank

Headquarters

HQ city

Melbourne

HQ country

Australia

HQ region

Oceania

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Commission from service providers: YourPorter generates revenue by taking a commission from the service providers (electricity, gas, internet companies) that customers choose through the platform. This commission is described as a cost-effective way for partners to advertise and attract new customers.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

YourPorter is a free residential utility connection service that helps Australian consumers moving house arrange electricity, gas, internet and other utility connections in under 5 minutes. The platform coordinates between the customer and a panel of 20+ leading Australian service providers, with customers able to self-serve online or use the Australian-based call center. The service is free to consumers, with revenue generated via commissions paid by the service providers that customers select.

Product overview

YourPorter is a single unified utility connection platform that helps Australians arrange multiple utility services (electricity, gas, internet, and more) in one streamlined process. The core product is the YourPorter Utility Connection Service, which connects customers with over 20 leading Australian service providers. This is supported by the Bill Upload Tool for reviewing and comparing bills, and the Agents Portal for partners to manage client connections. The platform operates through both an online self-service portal and an Australian-based call center.

Differentiator

Problem solved

Functional benefit

Products and services

• YourPorter Utility Connection Service A free utility connection coordination service that helps Australian residential customers moving house arrange electricity, gas, internet, and other utility connections in under 5 minutes through a panel of 20+ leading Australian service providers, accessible via online self-service or an Australian-based call center.
• Agents Portal A dedicated partner portal at agents.yourporter.com.au that allows real estate agents and property partners to manage and arrange utility connections on behalf of their moving clients using YourPorter's panel of Australian service providers.

Quantifiable outcome

• Utility connections arranged in under 5 minutes
• +2 more outcomes

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Recent moves4 records

Expansion highlights3 records

Direct peers

• Finder: Finder is an Australian comparison service covering energy, internet, insurance, and banking products, with affiliate/lead-generation revenue mechanics similar to YourPorter and overlapping target use cases (switching utilities, comparing providers).
• Mozo: Mozo is an Australian financial and utilities comparison site helping consumers switch energy, internet, and banking providers with affiliate economics, parallel to YourPorter's consumer-facing utility switching motion.
• iSelect: iSelect is an Australian comparison platform for utilities, insurance, and financial products, including electricity, gas, and broadband switching — directly overlapping with YourPorter's core utility comparison and connection offering for Australian consumers.
• Compare the Market Australia: Compare the Market operates an Australian comparison platform for energy, internet, and insurance, using affiliate/commission-based monetization — closely comparable to YourPorter's commission-driven utility connection model.
• Canstar Blue: Canstar Blue is an Australian consumer comparison and ratings platform covering energy, telco, and home services, serving overlapping utility comparison demand with similar revenue mechanics.

Broad incumbents

• Origin Energy: Origin Energy is a major Australian energy retailer offering electricity, gas, and broadband — comparable to YourPorter's provider partners and a potential disintermediation risk as it operates its own direct consumer acquisition channels.
• REA Group (realestate.com.au): REA Group operates Australia's leading property portal and adjacent services for movers, putting it in a position to integrate utility connections into its transaction flow — a potential partner or competitive threat to YourPorter's moving-utility niche.
• EnergyAustralia: EnergyAustralia is one of Australia's largest electricity and gas retailers; while not a connection broker, it is part of YourPorter's provider panel and competes for the same end consumer with direct acquisition channels and bundled offers.

Emerging players

• Hipages: Hipages is an Australian marketplace connecting consumers with home-services tradies (plumbers, electricians, etc.), adjacent to YourPorter's utility-connection brokerage and a potential expansion channel for moving-related home services.
• Oneflare: Oneflare is an Australian home-services marketplace for tradies and service providers, adjacent to YourPorter's home-services theme with similar consumer-acquisition mechanics and addressable moving-customer demand.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about YourPorter