Polyform

What Polyform does

Polyform is an independent design studio founded in 2019 and headquartered in Vancouver, Canada (Polyform Design Studio Inc.), with a global footprint across Denver, Lugano, Kyiv, Tallinn, and Wroclaw. The studio specializes in designing digital products and brands at the intersection of AI, AR, spatial computing, and emerging technology, with a stated team of 75+ creative professionals. Its core capability is interaction design for technologies without established precedent, including human-AI collaboration patterns, spatial interfaces for Apple Vision Pro and Meta Quest, probabilistic UX systems, multimodal input (voice, touch, gesture, gaze), and agentic planning UIs. Notable shipped work includes the Emmy-winning Red Bull Rampage AR app, an Emmy-nominated Youth Olympic Games AR app, the Lululemon Smart Mirror deployed across 120+ stores, the Paramount Gladiator II Fortnite UEFN experience, and AI-driven products such as the Wolf Games Case Maker Studio (Google Gemini 2.5 Spotlight), Robbie offline LLM toy, Boost AI cashflow coach, and BeatBox karaoke platform.

The studio operates a hybrid model combining professional design services and proprietary product development. Revenue is generated through four service lines (Launch Strategy, Product Design, Startup Branding, Launch Creative) sold via direct enterprise sales and inbound from a content-first marketing engine (journal, podcast, newsletter, case studies). Clients span two segments: category-defining enterprises (Nike, Disney, Paramount, Red Bull, Olympics, Lululemon, Amazon, 3M, Universal Studios, PopMart) and venture-backed startups from stealth through Series B and beyond (Nooks, RTFKT, Wolf Games, Juna, Creatorland, Boost, BeatBox). Pricing is quote-based and modular, with no published rates. Polyform has scaled to its current size without disclosed external funding rounds, remains privately held with no parent company, and is led by CDO Mike Abbott. Recognition includes 2 Emmys, 17 Apple App Store awards, 3 Auggies, 8 Awwwards, 3 Red Dot, 2 Google Awards, and a TIME Innovation Award.

Name

Polyform

Legal name

Polyform Design Studio Inc.

Website

https://polyform.co

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

1–10 employees

Short description

Polyform is an independent design studio with 75+ creatives across six global offices, specializing in AI, AR, and spatial-computing product design for startups and category-defining enterprises such as Nike, Disney, Red Bull, Lululemon, and Paramount.

Ownership category

akta.pro rank

Product category

Digital Product Design Services

NAICS

Graphic Design Services (541430)

SIC

Services-Mailing, Reproduction, Commercial Art & Photography (7330), Services-Motion Picture & Video Tape Production (7812)

akta.pro primary industry

AR/VR & Immersive Learning Content Development (EDAGAKAI)

akta.pro secondary industries

Creator Tools & Content Pipelines for Immersive Learning (VR lesson builders, 3D asset workflows) (EDAFAJAL), Multimedia Learning Production (Video, Animation, Interactive) (EDAGAKAG)

Keywords

• Digital product design
• AI interaction design
• Spatial computing design
• UX/UI design services
• AR product design

Headquarters

HQ city

Vancouver

HQ country

Canada

HQ region

North America

Offices6 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Design Services: End-to-end product execution combining product strategy, UX/UI design, branding, and engineering for digital experiences. Services include Launch Strategy, Product Design, Startup Branding, and Launch Creative.
2. Modular Service Engagement: Services are modular but approach is unified. Clients can engage full-stack design team or targeted support for specific phases.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Polyform is an independent design studio that provides end-to-end digital product design and branding services, including Launch Strategy, Product Design, Startup Branding, and Launch Creative. They specialize in designing products at the intersection of AI, AR, spatial computing, and emerging technology for both enterprise clients and startups, and also develop their own branded AI/spatial-computing products and experiences.

Product overview

Polyform is an independent design studio that operates both as a product company and service provider. The company offers four primary service lines: Launch Strategy, Product Design, Startup Branding, and Launch Creative. Polyform has developed a portfolio of branded AI and technology products including Wolf Games Case Maker Studio (Gemini-powered crime narrative creation), Robbie (offline LLM toy for children), Boost (AI cashflow coach for Gen Z), BeatBox (gaming karaoke platform), and several AR/gaming products including Red Bull Rampage AR, Olympics Youth Games AR, RTFKT AR Gaming, and PopMart One Little Planet phygital platform. The studio also delivers enterprise products like Nooks (virtual sales floor), Creatorland (creator networking), and Lululemon Smart Mirror (retail technology). The company works across spatial computing platforms (Apple Vision Pro, Meta Quest) and AI/ML technologies including generative AI, NLP, autonomous agents, and computer vision.

Differentiator

Problem solved

Functional benefit

Products and services

• Launch Strategy Services Early-stage support service for startups covering product planning, brand positioning, and collaborative work sessions to define what to build and how to make it real.
• Product Design Services UX/UI design service for mobile apps, web platforms, and internal tools, turning complex systems into developer-ready user experiences.
• Startup Branding Services Brand identity creation service including logo design, brand language, and strategic positioning for startup pitch decks and product UI.
• Launch Creative Services Creative service producing launch materials including investor decks, landing pages, motion graphics, 3D content, and social media assets for customer acquisition.
• Wolf Games Case Maker Studio Web app enabling creators to build immersive, non-linear crime stories using modular storytelling blocks, dynamic relationship maps, and a Gemini-powered AI plot engine with RAG pipelines.
• Robbie LLM-powered, offline AI toy with tactile voice-user interface designed for children aged 4-12, featuring local AI processing and parental supervision modes.
• Boost AI cashflow coach mobile app for Gen Z hustlers featuring story-style daily financial health snapshots, LLM-backed chatbot, flexible forecasting tools, and one-click debt paydown plans.
• BeatBox Gaming-infused karaoke platform for NYC venues, built in Unity with pitch-based scoring, auto-tune options, group leaderboards, and social gaming mechanics.
• Juna Sexual wellness platform for Gen Z featuring STI care, telehealth consultations, discreet product delivery, and 24/7 clinician support with destigmatized design.
• Nooks Virtual sales floor platform enabling live coaching, drop-in access, and AI-powered sales workflows with automatic transcription and coachable feedback.
• Creatorland Gen Z creator networking platform with AI-powered profiles, advanced search filters, dynamic social feeds, portfolio case studies, and brand-creator matching tools.
• Readyup UGC discovery platform for game creators across Fortnite UEFN, Roblox, and GTA mods with profile flows, search filters, and creator dashboards.
• Lululemon Smart Mirror 65-inch capacitive touchscreen smart mirrors integrated into Lululemon stores providing personalized garment pairings, event listings, and local recommendations.
• Red Bull Rampage AR App AR app bringing Red Bull Rampage mountain biking event into users' living rooms with 3D Utah course model, live 360° footage, rider stats, and spatial AR integration in Red Bull TV.
• Olympics Youth Games AR App Emmy-nominated AR app for Youth Olympic Games enabling users to place virtual venues into their space with live 360° video, real-time athlete stats, and synchronized replays.
• RTFKT AR Gaming AR-powered gaming experience for collecting and evolving digital sneakers with NFT minting via AR unboxing, virtual try-on, and gamified XP system linked to real-world gameplay.
• PopMart One Little Planet Digital collectible platform for PopMart art toys featuring AR unboxing, AR showcase shelf, trading cards with NFT QR unlocks, and Web3 commerce integration.
• Ready Player Fit 3D fitness game blending AI personalization with gamified mechanics featuring Unreal-powered 3D animations, Ready Player Me avatars, XP tracking, and adaptive AI coaching.
• Paramount Gladiator II Gauntlet Fortnite UEFN experience with six custom arenas and rogue-like progression extending Gladiator II's cinematic world with custom Colosseum designs and Roman-themed assets.

Quantifiable outcome

• Red Bull Rampage AR app achieved 100,000+ downloads on launch day
• +4 more outcomes

Named customers21 records

Segments4 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability12 records

Feature6 records

Partnerships

Five partnerships are on record, tiered core and minor.

• Red BullcoreStrategic or Co-development PartnerPartnership with Red Bull and XR Media Group and Intel to transform Red Bull Rampage mountain biking event into a spatial media experience. Polyform led design for AR app embedded in Red Bull TV.
• XR Media GroupcoreStrategic or Co-development PartnerPartnered with XR Media Group, Intel drone teams, and IOC for Youth Olympic Games AR app. XR Media Group provided photogrammetry and AI-powered post-processing for venue capture.
• IntelcoreTechnology or IntegrationPartnership with Intel for photogrammetry flights and cloud processing to capture hyper-real 3D models for Red Bull Rampage AR experience.
• Chartis GamesminorStrategic or Co-development PartnerPartnered with Chartis Games and Super League for Gladiator II Gauntlet Fortnite UEFN experience. Chartis provided game development expertise alongside Polyform's creative design.
• Super LeagueminorChannel Partner/ Reseller/ DistributorDistribution partner for Gladiator II Gauntlet Fortnite UEFN experience. Super League facilitated cross-channel distribution through portals in popular UEFN maps.

Scale indicators13 records

Recent moves6 records

Expansion highlights3 records

Direct peers

• Ustwo: Independent digital product studio with apps, games, and emerging-tech practices (creators of Monument Valley); directly comparable to Polyform as a similarly sized global studio serving both consumer apps and enterprise clients.
• Work & Co: Independent digital product agency focused on end-to-end design and engineering for major brands; overlaps directly with Polyform's product design and emerging-tech engagements.
• Huge: Digital design and product agency serving enterprise and consumer brands with end-to-end product design; comparable in client mix and emerging-tech ambition to Polyform.
• Buck: Independent design and animation studio with strong immersive, motion, and AR/XR practices; comparable in emerging-tech design capabilities and enterprise client mix.
• Fantasy Interactive: Independent digital experience design studio focused on interactive, immersive, and brand-led work for major tech and culture clients; directly comparable in craft positioning and emerging-tech ethos.
• Instrument: Portland-based digital design and branding studio with enterprise clients across tech and consumer; comparable as a similarly positioned product-and-brand design peer of Polyform.

Emerging players

• Deeplocal: Innovation studio building physical + digital, AR, and connected-product experiences for major brands; comparable as a niche emerging-tech design peer competing for similar AR/immersive briefs.

Broad incumbents

• R/GA: Global advertising and digital design agency with a strong emerging-tech and innovation practice; overlaps with Polyform's enterprise-facing brand and product design engagements.
• IDEO: Long-established global design and innovation consultancy; comparable as an incumbent enterprise design partner competing for the same category-defining brand engagements Polyform targets.
• Pentagram: Largest independent design consultancy, with deep branding and product practice; competes with Polyform at the high end of brand and product design engagements for category-defining clients.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/polyform-studio

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Polyform