Asia Voyages

What Asia Voyages does

Asia Voyages (legal entity SOCIETE D'EXPANSION TOURISTIQUE INTERNATIONALE, SAS) is a privately held French tour operator headquartered in Neuilly-sur-Seine, self-described as the leading tour operator in France for Asia-Pacific travel. Founded circa 1994 and operating for over 30 years, the company sells packaged and bespoke long-haul trips to approximately 40 destinations spanning Southeast Asia, East Asia, the Indian subcontinent, Central Asia, the Middle East, the Pacific, the Indian Ocean, and (since a recent expansion) Southern Africa under the 'Afrique Australe by Equatoriales' label. Its core products are organized into formulas — Voyages sur mesure, Circuits individuels privés, Circuits accompagnés en groupe, Séjours, Croisières, Escapades, Voyages de noces, and Offres spéciales — with prices ranging from under €800 to over €4,500 per person and additional themed merchandising such as 'Comme au cinéma' and 'Créations & coups de cœur Asia'.

Asia operates a hybrid digital-and-physical distribution model: an e-commerce website (asia.fr) and remote sales desk sit alongside seven owned retail branches (Paris, Neuilly-sur-Seine, Lyon, Marseille, Toulouse, Nice, Biarritz) and a network of 22 labeled partner travel agencies across France, plus a dedicated B2B trade portal (pro.asia.fr) and a corporate/incentives division ('Asia Groupes & Incentives'). The technology stack is conventional — an e-commerce frontend with Calendly-integrated appointment booking and email-based customer communication — with no disclosed AI/ML, mobile app, or public API; differentiation rests on human-curated destination expertise, proprietary editorial content via the 'En quête d'ailleurs' magazine, and over 120 specialized travel advisors. The company is privately held with no disclosed funding rounds, share capital of approximately €1.02M, and Atout France license IM 075100203.

Name

Asia Voyages

Legal name

SOCIETE D'EXPANSION TOURISTIQUE INTERNATIONALE

Website

https://asia.fr

Company type

Private

Founded year

1994

Operating status

Operating

Ownership category

akta.pro rank

Product category

Outbound Tour Operator Services

NAICS

Tour Operators (561520), Travel Agencies (56151), Scenic and Sightseeing Transportation, Water (4872)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Cruise & Land Tour (Cruisetour) Package Operators (THAKADAO)

akta.pro secondary industries

Island, Beach & Resort Travel Agencies (THAKAFAL), Luxury Yacht & Small-Ship Expedition Cruises (THAEABAF)

Keywords

• Outbound tour operator
• Asia-Pacific travel packages
• Custom travel itineraries
• Escorted group circuits
• Corporate incentive travel

Headquarters

HQ city

Paris

HQ country

France

HQ region

Europe

Offices8 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Package Holiday Sales (Vols + Hébergement): Asia sells complete travel packages that include flights and accommodation, ranging from group escorted circuits to private tailored itineraries. Prices are all-inclusive (TTC) and typically quoted per person. Revenue is recognized at booking as a one-time transaction per customer per trip.
2. Customized / Tailored Trip Planning (Devis Personnalisé): Customers request personalized quotes for bespoke trips. Asia's travel advisors design and sell fully customized itineraries incorporating private guides, private chauffeurs, special experiences, visa assistance, and ancillary services. Revenue is generated as a markup on the full trip cost.

Pricing tiers

Go-to-market motion2 records

Distribution channels6 records

Marketing channels6 records

Core offering

Asia Voyages designs, sells, and operates package holidays to approximately 40 destinations across Asia, the Pacific, the Indian Ocean, the Middle East, Central Asia, and Southern Africa, marketed under formulas such as custom travel (Voyages sur mesure), private circuits, escorted group circuits, beach stays, cruises, city breaks, honeymoons, and corporate/incentive trips. The company combines an owned retail branch network in France, a partner-agency channel, and a direct e-commerce platform (asia.fr) to deliver full-service trips including flights, accommodation, private guides, chauffeurs, visa processing, and 24/7 in-destination assistance.

Product overview

Asia Voyages is a French travel agency specializing in custom and guided travel packages across Asia, the Pacific, Middle East, and increasingly Africa. The company operates a multi-product portfolio organized around travel formulas: Voyages sur mesure (custom travel), Circuits individuels privés (private group tours), Circuits accompagnés en groupe (guided group tours), Séjours (stays), Croisières (cruises), Escapades (city breaks), Voyages de noces (honeymoons), and Offres spéciales (special offers). Sub-branded offerings include Créations & coups de cœur (original curated travel creations), Comme au cinéma (cinema-themed travel), and Inspirations categories (themed travel experiences for couples, families, adventure seekers). The company also publishes En quête d'ailleurs, a travel magazine with editorial content and destination guides. The portfolio serves individual travelers, families, couples, and corporate groups, with offerings ranging from budget options (under €800) to premium experiences (over €4,500 per person).

Differentiator

Problem solved

Functional benefit

Brands

• Espace Asia: Physical travel agency locations operated by Asia across France (Paris, Neuilly, Lyon, Biarritz, Toulouse, Nice, Marseille).
• En quête d'ailleurs
• Asia Groupes & Incentives
• Asia Pro

Products and services

• Voyages sur mesure (Custom Travel) Bespoke, quote-based travel itineraries designed around individual customer preferences, incorporating flights, accommodation, private guides, private chauffeurs, special experiences, visa assistance, and ancillary services for French travelers to Asia-Pacific destinations.
• Circuits individuels privés (Private Individual Circuits) Pre-designed private guided tours with a dedicated guide and chauffeur, allowing travelers to explore Asia-Pacific destinations exclusively with their own group.
• Circuits accompagnés en groupe (Escorted Group Circuits) Small-group escorted tours with a local guide across Asia and the Pacific, designed for shared travel experiences with limited group sizes for intimacy and cultural immersion.
• Séjours (Beach and Resort Stays) Beach and resort stay packages across Asia and the Indian Ocean, ranging from fully balneary vacations to scenic properties overlooking rice terraces and tropical landscapes.
• Croisières (Cruises) Cruise vacation packages operating across Asia and the Pacific regions, packaged with flights and pre/post-cruise arrangements.
• Offres spéciales (Special Offers) Promotional package deals including last-minute offers, complimentary nights, child discounts, and seasonal promotions on Asia-Pacific travel.
• Escapades & longs week-ends (City Breaks) Short city-break packages for discovering major Asian and Pacific metropolises over a few days, including flights and accommodation.
• Voyages de noces & listes de mariage (Honeymoon Packages and Wedding Gift Registry) Honeymoon travel packages to Asia-Pacific destinations combined with a wedding gift registry service that allows wedding guests to contribute to the couple's trip.
• Voyages d'entreprises & incentives (Corporate and Incentive Travel) Tailored group and corporate travel packages for businesses, works councils (C.E.), and collectivités, including incentive trips and team-building experiences in Asia-Pacific destinations, sold through the dedicated Asia Groupes & Incentives division.

Quantifiable outcome

• Nearly 30 years of expertise in Asia and Pacific across approximately 40 destinations
• +1 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Labeled Partner Agencies Network (22 agencies)coreChannel Partner/ Reseller/ DistributorAsia maintains a network of 22 labeled partner travel agencies across France — including Comptoir de l'Univers (Angers), Antonym Voyages (Antony), Carol's Voyages Selectour (Auxerre), Garrouste Voyages Selectour (Bayonne), Avaricum Voyages (Bourges), and 18 others — who sell Asia-branded travel packages under the Asia label. These agencies operate independently but within the Asia brand ecosystem.

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Marco Vasco (Voyages Marco Vasco): French tour operator (part of Marietton Group) specializing in tailor-made long-haul travel including Asia, with a national branch network and similar B2C travel-advisor model. Directly comparable on product type, customer profile (French leisure, couples, families), and distribution.
• Cercle des Vacances: French tour operator specializing in high-end customized and guided travel to distant destinations including Asia and the Indian Ocean. Directly comparable on premium positioning, bespoke itineraries, and French consumer base.
• Comptoir des Voyages: Paris-headquartered tour operator offering bespoke trips and group circuits to long-haul destinations including Asia. Comparable to Asia Voyages on tailor-made product positioning, French customer base, and multi-brand presence within the Marietton Group.
• Voyageurs du Monde: France-based tour operator focused on customized long-haul, off-the-beaten-path travel, with a network of own agencies and a similar multi-format product (sur-mesure, circuits, séjours). Closest direct functional competitor to Asia Voyages among French specialists for distant destinations.

Broad incumbents

• Kuoni / TRAVELCOMPASS / Heliades: Broader long-haul tour operators with Asia-Pacific presence (Heliades and Kuoni both run Asia programs from France/Switzerland). Comparable on multi-destination long-haul product, but portfolio spans many more regions versus Asia's deep Asia-Pacific specialization.
• TUI France: French arm of TUI Group, one of the world's largest integrated tour operators with broad Asia-Pacific package offerings. Overlaps with Asia Voyages on long-haul package tours to Asia but covers many more destinations worldwide and is not niche-specialized.
• Nouvelles Frontières (relaunched / Marietton): Historic French tour operator brand with itineraries including Asia and the Indian Ocean, now part of the Marietton Group portfolio. Comparable on French leisure customer base and long-haul package catalog, but covers many more destinations globally rather than specializing in Asia-Pacific.
• Club Med: French-founded global all-inclusive resort operator with Asia-Pacific resorts. Comparable on French brand heritage and Asia-Pacific leisure demand, but operates its own resort inventory rather than distributing third-country tours.

Emerging players

• Voyage Privé: French members-only flash-sale travel club offering discounted hotel and package deals including Asia and the Indian Ocean. Comparable customer segment (French leisure) and destination overlap, but operates a digital-only flash model rather than physical branches or tailor-made advisors.
• Evaneos: France-based online marketplace connecting travelers with local destination agencies, with strong Asia-Pacific coverage. Comparable as a French-headquartered Asia-travel platform, but digital marketplace-only versus Asia's branch-heavy advisor model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/Asiavoyages
• YouTubeyoutube.com/channel/UC2FaO7cmXNdgvuAfMb5r01A
• Facebookfacebook.com/Asiavoyages
• Instagraminstagram.com/asia_voyages
• Pinterestpinterest.com/asiavoyages

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Asia Voyages