learningbridge

What learningbridge does

LearningBridge, Inc. is a privately held, bootstrapped software-and-services company founded in 1999 by Glade Holman and Troy Blaser and headquartered in American Fork, Utah. The firm builds and operates a proprietary, cloud-based survey platform that delivers 360-degree multi-source feedback surveys, employee engagement surveys, and bespoke feedback applications for enterprise clients. Its flagship offering is a customizable 360 feedback instrument in which employees receive anonymous feedback from peers, managers, direct reports, and other raters, with personalized reports that compare individuals against norm groups and include verbatim comments. The platform is differentiated by configurability — surveys and reports can be tailored to an organization's own leadership model and values — and by a full-service model in which LearningBridge launches surveys, manages reminders, and produces customized reports on the client's behalf.

Beyond the core survey platform, the company operates a training program branded Feedback Jiu-Jitsu, focused on how to receive feedback graciously and act on it visibly; a Custom Applications line that builds bespoke survey and feedback tools (e.g., goal-setting and matching systems); and a content marketing layer comprising the Simply Feedback podcast, a weekly Video Tips series, and an articles library. Pricing is hybrid: per-seat fees for 360 reports ($165/person; $275 for single-person groups), one-time development fees for custom surveys (~$1,650 semi-custom; ~$6,000 fully custom), per-profile pricing for engagement team reports ($1,050 first / $275 subsequent; ~$3,000 build + ~$4,000 report for first-time engagement; $350 setup + $250 per group report ongoing). Distribution is enterprise, consultation-driven (Calendly-based 30-minute booking, phone and email contact) supported by inbound content.

The firm is GDPR-compliant and certified to the EU-U.S., UK Extension, and Swiss-U.S. Data Privacy Frameworks. Its named customers include Barclays, GlaxoSmithKline, Old Mutual, Cornell University, New York Times, TED, Waggner Edstrom, HEMIC, LawyerBrain, Marquette, and the Federal Reserve Bank of San Francisco, spanning financial services, pharmaceutical, education, media, nonprofit, insurance, and legal sectors. The core team is approximately five members supplemented by four associated coaches (including PhD-level leadership, I/O psychology, and organizational development consultants). The company shows no recorded external funding, no M&A activity, and no disclosed revenue; it operates a horizontal segmentation approach targeting enterprise HR and leadership development professionals alongside external consultants and coaches.

Name

learningbridge

Legal name

LearningBridge, Inc.

Website

https://learningbridge.com

Company type

Private

Founded year

1999

Operating status

Operating

Headcount range

1–10 employees

Short description

LearningBridge is a privately held, bootstrapped software-and-services firm that delivers 360-degree feedback surveys, employee engagement surveys, and feedback training via a proprietary cloud platform, primarily serving enterprise HR and leadership development professionals across financial services, pharmaceutical, education, media, and nonprofit sectors globally.

Ownership category

akta.pro rank

Product category

360-Degree Feedback & Employee Engagement Software

NAICS

Management Consulting Services (54161), Professional and Management Development Training (61143), Educational Support Services (611710)

SIC

Services-Management Consulting Services (8742), Services-Prepackaged Software (7372)

akta.pro industry

PRIMARYEDABAAAK

Leadership Assessment, 360 Feedback & Development Planning

Education/Corporate Training & Professional Development/Leadership & Management Development

SECONDARYEDAFADAL

Portfolio, Performance & Rubric-Based Assessment Platforms

Education/Education Technology (EdTech) & Digital Learning/Assessment, Testing, Proctoring & Credentialing Platforms

SECONDARYBPAHALAJ

Survey, Panel & Fieldwork Services

Business & Public Services/Professional Services (Legal, Accounting, Consulting)/Research, Analytics & Expert Services

Keywords

• 360-degree feedback surveys
• Employee engagement surveys
• Leadership development assessments
• Feedback training programs
• Custom survey platform

Headquarters

HQ city

American Fork

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. 360 Survey Reports: Per-person fees for survey runs with individual feedback reports. Standard pricing at $165/person, with higher rates for single-person groups at $275/person
2. Survey Development Services: One-time development fees for custom survey design: Semi-custom (customer survey, $1,650) and Custom (customer report, ~$6,000)
3. Engagement Survey Services: First-time engagement surveys cost ~$3,000 for survey build and ~$4,000 for report template. Ongoing annual surveys cost $350 setup plus $250 per group report

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

LearningBridge fundamentally sells custom 360-degree feedback surveys and employee engagement surveys delivered through its proprietary cloud-based survey platform, alongside the Feedback Jiu-Jitsu training program for receiving feedback graciously. The company runs the full survey process on the client's behalf—including instrument design, launch, participant reminders, confidentiality protection, individualized reports, and debrief support—targeting HR and leadership development teams at large enterprises.

Product overview

LearningBridge offers a suite of feedback and survey products centered on its proprietary survey platform. The core offerings include 360-degree multi-source feedback surveys, Employee Engagement Surveys, and Feedback Jiu-Jitsu training. The platform manages the complete feedback lifecycle including survey design, launch, participant reminders, confidentiality protection, and report generation. Additional offerings include Custom Applications for bespoke organizational tools, along with educational content through the Simply Feedback Podcast, Video Tips series, and Articles Library. The platform is described as cloud-based with encryption for data security.

Differentiator

Problem solved

Functional benefit

Brands

• Feedback Jiu-Jitsu: A training program focused on teaching individuals how to receive feedback graciously and act on it visibly, covering the art of receiving feedback.
• Simply Feedback Podcast

Products and services

• 360 Surveys Multi-source feedback survey instrument where employees receive anonymous feedback from peers, managers, direct reports, and other raters to support leadership development and professional growth.
• Feedback Jiu-Jitsu Training program focused on how to receive feedback graciously and act on it visibly, teaching participants to make feedback generative regardless of how it is delivered.
• Employee Engagement Survey Organizational assessment tool that gathers anonymous employee feedback on workplace culture, satisfaction, and engagement levels, with customized reporting and data segmentation by demographics.
• Custom Applications Bespoke survey and feedback application development services that build custom tools tailored to specific organizational needs, from goal-setting tools to internship matching systems.

Named customers9 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• SHL: Global leader in psychometric assessment and 360 feedback tools serving enterprise talent management — directly comparable in product (360 surveys, leadership reports) with much broader international distribution.
• Korn Ferry: Global organizational consulting giant offering leadership development, executive coaching, and assessment solutions including VOICES 360 — directly overlaps LearningBridge's 360 feedback and leadership development offering but at vastly larger scale and broader portfolio.
• Qualtrics: Enterprise experience management platform that includes 360 feedback, employee engagement, and pulse surveys — much larger scale and broader product but overlapping core use cases with LearningBridge.
• Aon (PDRI): Aon's Assessment Solutions business (formerly PDRI) provides large-scale 360 leadership assessments and talent analytics to global enterprises — competes for the same enterprise HR and leadership development buyers as LearningBridge.

Emerging players

• BetterUp: AI-powered coaching and leadership development platform including 360 assessments and behavioral insights — competing for the same enterprise L&D budget with a technology-led approach.
• Lattice: Performance management platform offering 360 reviews, feedback, and engagement surveys for HR teams — competes in the same mid-market/enterprise HR buyer segment with a more integrated SaaS product.
• Culture Amp: Modern SaaS platform for employee engagement surveys and performance/feedback tools — directly competes with LearningBridge's engagement survey offering, with stronger tech stack, integrations, and venture funding.

Direct peers

• SurveySphere: Specialized 360-degree feedback and leadership survey platform serving HR and coaching practitioners — comparable niche positioning, similar feature set, and similar buyer profile to LearningBridge.
• Hogan Assessments: Provides personality-based leadership assessments and 360-degree feedback surveys widely used in executive coaching and leadership development — closely comparable product offering with similar buyer persona.
• Center for Creative Leadership (CCL): Nonprofit provider of leadership development programs, 360-degree feedback instruments, and executive education — closely comparable methodology and target buyer (HR/L&D leaders at large organizations).

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/LearningBridgeInc

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about learningbridge