Aufiero Informática
Aufiero Informática is an authorized software distributor serving Latin America and the United States, reselling 90+ global brands and 1,000+ products in cybersecurity, 3D design, BIM, VFX, and productivity to businesses, professionals, educational institutions, and individual users through resellers, e-commerce, and direct sales, with local-language support and local-currency payment.
- Company typePrivate
- Founded2003
- HeadquartersBuenos Aires, Argentina
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What Aufiero Informática does
Aufiero Informática is an authorized software distributor serving Latin America, founded in 2003 and operated under the legal entity ANIMARI S.A. in Argentina. The company carries a portfolio of more than 90 global brands and over 1,000 products spanning IT and cybersecurity (Norton, AVG, Bitdefender, Heimdal, Acronis), 3D design/rendering/BIM (Lumion, V-Ray, Corona, Enscape, BricsCAD, Archicad, Vectorworks, Solidworks, Rhino), VFX and media (Cinema 4D/Maxon, Toon Boom, Foundry Nuke, ZBrush), developer and productivity tools (JetBrains, Postman, Miro, Notion, ClickUp, Smartsheet, Zoho), and statistical/EdTech (Minitab, Stata, GraphPad Prism, Kahoot, iSpring). Operationally, the business is a regional multiplier for global software vendors, providing sales effort, technical support, training, marketing collateral, and local-currency, local-language fulfillment across Argentina, Brazil, Chile, Colombia, Mexico, Peru, Uruguay, and the United States.
The business model combines one-time and subscription license distribution with three additional revenue streams: (1) a tiered reseller program (Authorized, Bronze, Silver, Gold) with sales training, technical support, marketing materials, and volume discounts; (2) training services and webinars led by Sales Engineers on a project-based learning model; and (3) software consulting in cybersecurity and BIM. Pricing is publicly disclosed across subscriptions such as Lumion Pro at $949/year, V-Ray/Corona rendering suites at multi-thousand-dollar multi-year rates, Norton AntiVirus at $19.90/year, and Wondershare productivity tools at $49.99-$79.99/year. Distribution occurs via e-commerce storefront (Stripe-backed, multi-language), direct sales, the reseller channel, and a demo platform supporting on-demand and live walkthroughs. The company has begun layering proprietary services under the AufiServices brand, including AufiViz (rendering), AufiDesk (virtual environments), and AutomAufi (process automation), alongside a Virtual Brand Ambassador program for software vendors seeking a localized LatAm presence.
Aufiero Informática firmographics
Firmographics- Name
- Aufiero Informática
- Legal name
- ANIMARI S.A.
- Website
- https://aufieroinformatica.com
- Company type
- Private
- Founded year
- 2003
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Aufiero Informática is an authorized software distributor serving Latin America and the United States, reselling 90+ global brands and 1,000+ products in cybersecurity, 3D design, BIM, VFX, and productivity to businesses, professionals, educational institutions, and individual users through resellers, e-commerce, and direct sales, with local-language support and local-currency payment.
- Ownership category
- akta.pro rank
Aufiero Informática industry classification
Industry- Product category
- Software Distribution and IT Licensing Services
- NAICS
- Computer and Computer Peripheral Equipment and Software Merchant Wholesalers (423430), Computer and Computer Peripheral Equipment and Software Merchant Wholesalers (42343), Software Publishers (51321)
- SIC
- Wholesale-Computers & Peripheral Equipment & Software (5045), Services-Prepackaged Software (7372)
- akta.pro primary industry
- IT Procurement & Sourcing Services (Hardware/Software) (BPAEAOAG)
- akta.pro secondary industries
- Catalog & eProcurement Enablement (Punchout, Item Master) (BPAAAJAI), Software/SaaS Subscriptions (Consumer & Prosumer) (CRAFAIAB)
Keywords
Where Aufiero Informática is headquartered
LocationHeadquarters
- HQ city
- Buenos Aires
- HQ country
- Argentina
- HQ region
- Latin America
Offices8 records
Markets served
Aufiero Informática business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Software Distribution: Primary revenue stream through authorized distribution of software from over 90 global brands including IT, cybersecurity, design, engineering, and rendering solutions. Revenue generated through product sales with authorized licensing.
- Training Services: Live technical training and webinars conducted by Sales Engineers, focusing on real-world challenges through project-based learning. Training offered on products from the company's portfolio of brands.
- Software Consulting: Comprehensive cybersecurity solutions and BIM software consulting, specializing in modeling and rendering implementations.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Lumion Pro - 1 Year subscription |
| Subscription | Multi-year contract | Lumion Pro - 3 Year subscription |
| Subscription | Multi-year contract | Lumion Studio - 3 Year subscription |
| Subscription | Annual | Wondershare Filmora Individual Annual Plan |
| Subscription | Annual | Wondershare PDFelement Pro Individual Annual Plan |
| Subscription | Annual | Norton AntiVirus Plus |
| Subscription | Annual | Corona Premium - 1 Year |
| Subscription | Multi-year contract | ArchViz Collection V-Ray Edition - 3 Year Floating License |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels8 records
Aufiero Informática product offering
Product offeringCore offering
Aufiero Informática is an authorized software distributor for Latin America, reselling more than 1,000 products from over 90 global brands across IT, cybersecurity, 3D design, rendering, BIM, VFX, productivity, development, and statistical analysis. The company supplements this distribution with proprietary services (AufiViz, AufiDesk, AutomAufi), technical training, software consulting, reseller program management, and live/on-demand demos, with local-language support and local-currency payment across Argentina, Brazil, Chile, Colombia, Mexico, Peru, Uruguay, and the United States.
Product overview
Aufiero Informática is an authorized software distributor serving Latin America since 2003, offering a broad portfolio of over 90 global brands and 1,000+ products across IT and cybersecurity, 3D design/rendering/visualization (BIM), VFX/media/entertainment, productivity/management, development tools, and statistical analysis. Its offering is not a single unified product but a platform-plus-services model: the core is authorized software distribution (the brands themselves, including Lumion, BricsCAD, V-Ray, Corona, Enscape, Cinema 4D, KeyShot, Bluebeam, Archicad, Bentley Systems, Norton, AVG, Avast, Heimdal Security, Bitdefender, JetBrains, RealVNC, Hubstaff, Wondershare, and 70+ others), supplemented by a suite of proprietary services branded as AufiServices — including AufiViz (rendering), AufiDesk (virtual environments), AutomAufi (process automation), training and webinars, technical support, software consulting, a reseller program (with Authorized/Bronze/Silver/Gold tiers), on-demand and live product demos, a virtual classroom, digital marketing support, and a Virtual Brand Ambassador program. Aufiero acts as a regional multiplier for global software vendors, combining local presence (Argentina, Brazil, Chile, Colombia, Mexico, Peru, Uruguay, United States) with support in local language and payment in local currency.
Differentiator
Problem solved
Functional benefit
Products and services
- Software Distribution (Authorized Reseller) Authorized distribution of third-party software licenses across Latin America. Provides access to a catalog of 90+ brands with multilingual support and local-currency payment. Targeted at businesses, educational institutions, professionals, and individual users.
- Reseller Program Partner reseller program providing access to a specialized sales team, technical-commercial training, ongoing commercial and technical support, local-language support, payment in local currency, and tiered benefits (Authorized, Bronze, Silver, Gold).
- Training and Webinars
Companies that use Aufiero Informática
Customer profileSegments4 records
Ideal customer profiles4 records
Aufiero Informática technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Aufiero Informática partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- CircularocoreCircularo, a digital trust and eSignature platform, appointed Aufiero Informática as its official distributor for North and South America with emphasis on Latin America. Aufiero will leverage its established distributor network to expand Circularo's reach across the Americas, supporting governments, enterprises, and institutions in their digital transformation initiatives. The partnership aligns with the eLAC2026 Digital Agenda framework.
Scale indicators6 records
Recent moves6 records
Expansion highlights4 records
Aufiero Informática competitors and assessment
Company assessmentDirect peers
- Licencias OnLine: Latin American authorized software distributor headquartered in Argentina/Mexico with multi-country presence, distributing security, virtualization, and productivity software to resellers. Closest direct competitor given overlapping geographic footprint and similar authorized-distribution model.
- SoftwareONE: Global software and cloud licensing specialist with a Software Portfolio Management offering. Comparable business model centered on enterprise software licensing and advisory services, increasingly competing in LATAM.
- Crayon: Norway-headquartered software asset management and cloud economics company with global operations. Distributes and optimizes enterprise software licensing, making it a peer in the software licensing/advisory category.
Broad incumbents
- Ingram Micro: World's largest IT distributor with global reach including Latin America, distributing software, hardware, and cloud services through extensive reseller channels. Represents the dominant global incumbent whose scale and vendor agreements could pressure regional players.
- TD SYNNEX: Global IT distributor formed from the merger of Tech Data and SYNNEX, with significant presence across the Americas. Distributes software, hardware, and cloud solutions to resellers and competes for the same vendor distribution agreements that Aufiero holds.
- Arrow Electronics: Global value-added distributor of enterprise computing solutions, software, and electronic components serving resellers and ISVs. Has enterprise software distribution capabilities across the Americas and competes for the same vendor relationships as Aufiero.
Regional players
- Westcoast: UK's largest independent IT distributor serving resellers with software, hardware, and cloud services. Comparable as a regional authorized distributor model, though operating primarily in the UK/Ireland rather than LATAM.
- ALSO Group: European IT distribution group operating across multiple countries with a focus on resellers and SMB channels. Comparable authorized-distribution business model with similar reseller-tiered engagement, though Europe-focused rather than LATAM-focused.
- Nexsys: Latin American IT value-added distributor with regional presence across multiple LATAM countries. Distributes enterprise software and provides pre-sales/technical support comparable to Aufiero's model, making it a like-for-like LATAM peer.
- GBM (Grupo GBM): Central American and Caribbean IT distribution and services company headquartered in Costa Rica. Distributes enterprise software and provides IT services across the region, serving as a comparable LATAM regional distributor model.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Aufiero Informática social profiles
Digital presenceAufiero Informática financial estimates
Financial estimateRevenue estimate
Valuation estimate
Aufiero Informática leadership team
Management profileNumber of profiles
Profiles1 record
Aufiero Informática funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Aufiero Informática M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Aufiero Informática
What does Aufiero Informática do?
Aufiero Informática is an authorized software distributor for Latin America, reselling more than 1,000 products from over 90 global brands across IT, cybersecurity, 3D design, rendering, BIM, VFX, productivity, development, and statistical analysis. The company supplements this distribution with proprietary services (AufiViz, AufiDesk, AutomAufi), technical training, software consulting, reseller program management, and live/on-demand demos, with local-language support and local-currency payment across Argentina, Brazil, Chile, Colombia, Mexico, Peru, Uruguay, and the United States.
Is Aufiero Informática a public or private company?
Aufiero Informática is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Aufiero Informática founded?
Aufiero Informática was founded in 2003. It employs 11 to 50 people.
Where is Aufiero Informática based?
Aufiero Informática is headquartered in Buenos Aires, Argentina, in the Latin America region.
How does Aufiero Informática make money?
Three revenue lines are on record. Software Distribution is the primary driver. The others are training Services and software Consulting.
Who are Aufiero Informática's main competitors?
Direct peers on record are Licencias OnLine, SoftwareONE and Crayon. Broad incumbents are Ingram Micro, TD SYNNEX and Arrow Electronics. Regional players are Westcoast, ALSO Group, Nexsys and GBM (Grupo GBM).
Does Aufiero Informática have an API?
No public API is recorded for Aufiero Informática.
What industry is Aufiero Informática in?
Aufiero Informática's product category is Software Distribution and IT Licensing Services. Its primary akta.pro industry code is BPAEAOAG, IT Procurement & Sourcing Services (Hardware/Software), with a secondary code of BPAAAJAI, Catalog & eProcurement Enablement (Punchout, Item Master). Its NAICS code is 423430 and its SIC code is 5045.