Public Strategies Impact

Name

Public Strategies Impact

Legal name

Public Strategies Impact, LLC

Website

https://njpsi.com

Company type

Private

Founded year

1986

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Government Relations and Public Affairs Services

NAICS

Public Relations Agencies (54182)

SIC

Services-Management Consulting Services (8742), Services-Membership Organizations (8600)

akta.pro primary industry

Public Affairs, Government Relations & Lobbying (BPAFADAB)

akta.pro secondary industries

Public Affairs & Government Relations (MPAAADAE), Public Sector & Policy Consulting (BPAHACAN)

Keywords

• Government relations services
• Legislative advocacy lobbying
• Association management services
• Public affairs consulting
• Government procurement advisory

Headquarters

HQ city

Trenton

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Government Relations and Lobbying Services: Professional consulting fees for legislative advocacy, regulatory services, and government procurement support. Clients pay for representation before New Jersey executive and legislative branches of government.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Public Strategies Impact provides professional government relations, lobbying, and public affairs services to businesses and associations operating in and engaging with New Jersey state government. Core engagements include legislative advocacy before the Governor's office and legislature, regulatory representation, association management (convention planning, membership marketing, administration), public affairs and crisis communications, community and stakeholder engagement, and government procurement consulting. Clients pay professional services fees for ongoing representation and bespoke advocacy projects.

Product overview

Public Strategies Impact (PSI) is a professional services firm offering a unified suite of government relations, public affairs, and association management services. The core offering consists of five integrated service pillars: Government Relations (covering legislative advocacy, regulatory services, and IT procurement), Association Management (encompassing convention management, membership services, and corporate meeting planning), Public Affairs (including public relations, crisis management, and project management), Community Relations and Stakeholder Engagement, and Government Procurement Services. These services are delivered by a team of government veterans and work together to provide clients with comprehensive advocacy, policy influence, and stakeholder management capabilities throughout New Jersey's executive and legislative branches.

Differentiator

Problem solved

Functional benefit

Products and services

• Government Relations Legislative advocacy and regulatory services for businesses and associations before New Jersey's executive and legislative branches, including Governor's Office engagement, budget advocacy, IT procurement, and environmental issues representation.
• Association Management Management services for trade, professional, and non-profit associations including convention and trade show management, membership marketing, advertising materials production, administration support, and corporate meeting planning.
• Public Affairs Comprehensive public affairs solutions including public relations, crisis management, and project management services for engaging target audiences and communicating issue impact.
• Community Relations and Stakeholder Engagement Local-level community relations planning, stakeholder identification, project presentations, community meetings coordination, permit acquisition, and cross-agency coordination for organizations.
• Government Procurement Services Strategic consulting for government contracting, application development, and relationship development in the vendor community to help clients secure public contracts.

Named customers8 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered core.

• Brach EichlercoreStrategic or Co-development Partner · 6 June 2018Strategic alliance formed in June 2018 between Brach Eichler (one of New Jersey's leading law firms) and Public Strategies Impact to help businesses participate in New Jersey's emerging cannabis marketplace. The partnership, called 'Strategic Cannabis Solutions,' combines legal expertise with government affairs advocacy to help clients obtain state-required cannabis licenses and navigate the complex regulatory environment.
• The BGill GroupcoreStrategic or Co-development Partner · 13 December 2017Strategic partnership with Brendan Gill and The BGill Group, a full-service public affairs, digital media and consulting firm. Gill has over 20 years of experience in campaign management, government and public affairs, including serving as Campaign Manager for Governor-Elect Phil Murphy's successful primary and general election campaigns.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Princeton Public Affairs Group: Princeton, NJ-headquartered multi-client government affairs firm serving enterprises and associations before the New Jersey statehouse; a direct head-to-head competitor to PSI for multi-client lobbying mandates in Trenton.
• Archer Public Affairs: New Jersey-focused public affairs and government relations firm providing legislative advocacy, regulatory counsel, and association management; directly comparable in scale, geography, and service mix to PSI.
• Porzio Governmental Affairs: Trenton, NJ government affairs practice affiliated with Porzio Bromberg & Newman; competes with PSI on state lobbying, regulatory, and procurement engagements in New Jersey.

Broad incumbents

• Mercury Public Affairs: National bipartisan public affairs firm offering public relations, public affairs, and government relations at federal and state levels; a larger, more diversified competitor to PSI's integrated model.
• MultiState Associates: Multistate government relations and lobbying firm with a national footprint; competes with PSI for clients who need a coordinated federal+state advocacy model rather than a NJ-only firm.
• Brownstein Hyatt Farber Schreck: National law and government relations firm with deep state-level lobbying practices; relevant peer because it offers the integrated legal+GR+procurement suite that PSI delivers, but at national scale.
• Cornerstone Government Affairs: Bipartisan federal and state government relations firm; comparable to PSI in its bipartisan positioning and multi-vertical client base, though operating primarily at the federal level.
• BGR Group: Bipartisan government relations and public affairs firm; comparable to PSI for the integrated advocacy, communications, and policy counseling service model, with federal and select state reach.

Emerging players

• Park Strategies: State-level government affairs and lobbying firm with a similar relationship-driven, multi-vertical model; comparable in size and approach, often competing for mid-market association clients.
• Global Strategy Group: Public affairs, communications, and research firm with government-relations capability; comparable to PSI's public affairs and stakeholder engagement offerings, with a research-driven differentiator.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/public-strategies-impact
• Xx.com/NewJerseyPSI

Revenue estimate

Valuation estimate

Number of profiles

Profiles15 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Public Strategies Impact