DIGIMARCON
DigiMarCon operates the world's largest digital marketing, media, and advertising conference series, running 40+ annual hybrid events across 18 countries for marketers, agencies, brands, and technology providers. Founded 2013, headquartered in New York, and owned by The Polmeer Group.
- Company typePrivate
- Founded2013
- HeadquartersNew York, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What DIGIMARCON does
DigiMarCon, LLC operates the largest digital marketing, media, and advertising conference and exhibition series in the world, founded in 2013 and headquartered in New York. The company runs 40+ annual events across 18-20 countries and 33-50+ cities, supplemented by 6+ virtual editions and an international cruise experience. Its core product is a hybrid event platform combining in-person conferences at 5-star luxury hotel venues with virtual attendance options including live stream and on-demand access through a 12-month content library.
The company's product portfolio spans multiple tiers — Virtual Pass, Main Conference Pass, All Access Pass, and VIP Pass — along with co-located TECHSPO Technology Expo exhibitions, Master Classes, and the On Demand Library. Underlying technology is delivered through a strategic partnership with Cvent as exclusive event technology provider, supporting online registration, exhibitor and speaker management, and mobile event applications, with supplementary integrations for webcasting, social media aggregation, and conversion optimization. Five registered trademarks protect the brand family.
DigiMarCon monetizes through four primary revenue streams: conference ticket sales across multiple pass tiers, sponsorship and exhibition fees from 1,000+ annual exhibitors, advertising opportunities across pre-event, on-site, and post-event digital channels, and premium networking/VIP experiences. Distribution is primarily direct via online registration at digimarcon.com. The company functions as the Official Event Series of the International Association of Digital Marketing Professionals (IADMP), whose 150,000+ members provide a community-driven funnel. DigiMarCon, LLC is a wholly owned subsidiary of The Polmeer Group, a New York-based private equity firm.
DIGIMARCON firmographics
Firmographics- Name
- DIGIMARCON
- Legal name
- DigiMarCon, LLC
- Website
- https://digimarcon.com
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- DigiMarCon operates the world's largest digital marketing, media, and advertising conference series, running 40+ annual hybrid events across 18 countries for marketers, agencies, brands, and technology providers. Founded 2013, headquartered in New York, and owned by The Polmeer Group.
- Ownership category
- akta.pro rank
DIGIMARCON industry classification
Industry- Product category
- Digital Marketing Conferences & Events
- akta.pro primary industry
- Professional & Association Conferences (MPAGAGAB)
- akta.pro secondary industries
- Hybrid Conferences & Conventions (In-Person + Streamed) (MPAGAOAC), Virtual Conferences & Summits (Webinars, Keynotes) (MPAGAOAA)
Keywords
Where DIGIMARCON is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Markets served
DIGIMARCON business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Marketing or Sales, Operations, Personnel, Infrastructure, Technology or R&D
Revenue model
- Conference Ticket Sales: Revenue from selling conference passes including Main Conference, All Access, VIP, and Virtual Pass options at various price points with early bird and group discounts available
- Sponsorship & Exhibition: Revenue from brands sponsoring events and exhibiting at TECHSPO Technology Expo, including strategic brand positioning, lead generation, and product launch visibility opportunities
- Advertising Opportunities: Pre-event, on-site, and post-event advertising and media amplification opportunities across DigiMarCon's digital platforms and events
- Networking & VIP Experiences: Premium networking experiences including cocktail receptions, dinner receptions, and VIP experiences with enhanced access to speakers and industry leaders
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | One-time | Virtual Pass - Online access to live stream and on-demand content |
| Subscription | One-time | Main Conference Pass - In-person attendance for core conference sessions |
| Subscription | One-time | All Access Pass - Full conference access including master classes and on-demand library |
| Subscription | One-time | VIP Pass - Premium experience with enhanced speaker access |
| Subscription | One-time | Group Rates - Discounted pricing for teams attending together |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels9 records
DIGIMARCON product offering
Product offeringCore offering
DigiMarCon operates the largest Digital Marketing, Media and Advertising Conference & Exhibition Series in the world, hosting over 40 annual events across 18 countries. The core offering is a portfolio of regional in-person conferences combined with hybrid/virtual attendance, co-located TECHSPO Technology Expo, master classes, an on-demand content library, and sponsorship/exhibition opportunities for technology providers and brands.
Product overview
DigiMarCon is a conference and exhibition series specializing in Digital Marketing, Media and Advertising events. The core offering is the DigiMarCon Conference Series—a portfolio of over 40 annual events held across 18 countries, featuring regional conferences (DigiMarCon West, East, World, regional Americas, EMEA, Asia Pacific events), the TECHSPO Technology Expo co-located at each event, and virtual attendance options. Additional offerings include the On Demand Library for recorded sessions, Master Classes for deep-dive training, VIP Experience upgrades, and the unique DigiMarCon Cruise event. The company operates as the Official Event Series of the International Association of Digital Marketing Professionals (IADMP). DigiMarCon, LLC, founded in 2013 and headquartered in New York, is a subsidiary of The Polmeer Group.
Differentiator
Problem solved
Functional benefit
Brands
- TECHSPO: Co-located technology expo at DigiMarCon events showcasing AdTech, MarTech, Internet, Mobile and SaaS technologies.
Products and services
- DigiMarCon Conference Series A global portfolio of over 40 annual digital marketing, media, and advertising conferences held across 18 countries, featuring keynotes, expert panels, master classes, and networking for marketing professionals, brands, agencies, and technology providers.
- TECHSPO Technology Expo A co-located exhibition at every DigiMarCon conference that showcases new-generation AdTech, MarTech, Internet, Mobile, and SaaS technologies from hundreds of exhibitors, included with all DigiMarCon passes.
- DigiMarCon Cruise A unique conference-at-sea experience that combines digital marketing keynotes, panels, and networking with cruise vacation amenities, departing from Orlando, FL to Nassau, Bahamas.
- DigiMarCon World The flagship global DigiMarCon event held annually in Las Vegas, Nevada, bringing together international marketing professionals for comprehensive digital marketing education and networking.
Quantifiable outcome
- 35,000+ marketing professionals connected globally per year
- +3 more outcomes
Companies that use DIGIMARCON
Customer profileNamed customers15 records
Segments7 records
Ideal customer profiles3 records
DIGIMARCON technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
DIGIMARCON partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core, flagship and minor.
- CventcoreDigiMarCon renewed its global strategic partnership with Cvent as the exclusive event technology provider across DigiMarCon's worldwide conference portfolio for a multi-year term. Under the three-year agreement, DigiMarCon events continue to use Cvent's Event Marketing & Management platform for online registration, exhibitor and speaker management, and mobile event applications. Both companies characterized the renewal as a step forward in delivering enhanced, data-driven experiences for attendees, sponsors, and partners.
- TECHSPOcoreCo-located exclusive event at all DigiMarCon Conferences showcasing the new generation of technology and innovation including AdTech, MarTech, Internet, Mobile and SaaS technologies. TECHSPO Technology Expo provides unlimited access included with all DigiMarCon passes.
- International Association of Digital Marketing Professionals (IADMP)flagshipOfficial Event Series of IADMP with 150,000+ members worldwide. DigiMarCon is the official conference series for the association, providing educational and networking events for members.
- Search ExperiencesminorExperiential Marketing Partner for DigiMarCon events
- Linked GroupminorLinked Group Partner for DigiMarCon events
Scale indicators13 records
Recent moves6 records
Expansion highlights6 records
DIGIMARCON competitors and assessment
Company assessmentDirect peers
- HubSpot INBOUND: HubSpot's flagship annual marketing, sales, and customer experience conference. Directly comparable as a major multi-day marketing conference attracting tens of thousands of attendees, with a similar target audience of marketers, agencies, and brands—though HubSpot-owned versus DigiMarCon's independent positioning.
- Social Media Marketing World: Hosted by Social Media Examiner, this is one of the largest social media and digital marketing conferences globally. Directly comparable in audience (marketers, agencies, brands) and content scope (digital marketing, advertising, social media).
- Content Marketing World: Operated by the Content Marketing Institute, this is the largest content marketing-focused conference. Directly comparable in audience (content marketers, agencies, brand marketers) and as an independently operated content marketing event series.
- MarketingProfs B2B Forum: Long-running B2B marketing conference and training event series operated by MarketingProfs. Comparable as an independently operated marketing conference series targeting B2B marketers and similar professional audience.
- MarTech Conference: The MarTech Conference focuses specifically on marketing technology, AI, and the marketing operations stack. Comparable because it directly addresses the AdTech/MarTech/SaaS community that DigiMarCon's TECHSPO expo also serves.
- Adweek Events: Adweek's portfolio of marketing, advertising, and media industry events including Adweek Elevate and other summits. Comparable as an independently operated media brand hosting conferences for the advertising/marketing community.
Broad incumbents
- Web Summit: One of the largest global tech conferences with strong marketing/advertising tracks. Comparable as a global multi-event series, though broader in scope (includes non-marketing tech content) and significantly larger scale than DigiMarCon.
- Adobe Summit: Adobe's flagship annual conference for digital marketing, advertising, and customer experience. Comparable in audience (CMOs, digital marketers, brands) but vendor-owned and product-centric, drawing on Adobe's enterprise customer base.
- Salesforce Dreamforce: Salesforce's annual user conference with major marketing/advertising content tracks. Comparable in audience and scale but vendor-owned and much larger than DigiMarCon's individual events.
- South by Southwest (SXSW): Annual conglomerate of film, interactive media, and music festivals with a strong marketing/advertising/tech track. Comparable as a large-scale annual conference series serving marketers and brands, though much broader and larger in scope.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
DIGIMARCON social profiles
Digital presenceDIGIMARCON financial estimates
Financial estimateRevenue estimate
Valuation estimate
DIGIMARCON leadership team
Management profileNumber of profiles
DIGIMARCON funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
DIGIMARCON M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about DIGIMARCON
What does DIGIMARCON do?
DigiMarCon operates the largest Digital Marketing, Media and Advertising Conference & Exhibition Series in the world, hosting over 40 annual events across 18 countries. The core offering is a portfolio of regional in-person conferences combined with hybrid/virtual attendance, co-located TECHSPO Technology Expo, master classes, an on-demand content library, and sponsorship/exhibition opportunities for technology providers and brands.
Is DIGIMARCON a public or private company?
DIGIMARCON is a private company. It is classified as private equity controlled and is currently operating.
When was DIGIMARCON founded?
DIGIMARCON was founded in 2013. It employs 11 to 50 people.
Where is DIGIMARCON based?
DIGIMARCON is headquartered in New York, United States, in the North America region.
How does DIGIMARCON make money?
Four revenue lines are on record. Conference Ticket Sales are the primary driver. The others are sponsorship & Exhibition, advertising Opportunities and networking & VIP Experiences.
Who are DIGIMARCON's main competitors?
Direct peers on record are HubSpot INBOUND, Social Media Marketing World, Content Marketing World, MarketingProfs B2B Forum, MarTech Conference and Adweek Events. Broad incumbents are Web Summit, Adobe Summit, Salesforce Dreamforce and South by Southwest (SXSW).
Does DIGIMARCON have an API?
No public API is recorded for DIGIMARCON.
What industry is DIGIMARCON in?
DIGIMARCON's product category is Digital Marketing Conferences & Events. Its primary akta.pro industry code is MPAGAGAB, Professional & Association Conferences, with a secondary code of MPAGAOAC, Hybrid Conferences & Conventions (In-Person + Streamed).