Living Branches

What Living Branches does

Living Branches is a not-for-profit continuing care retirement community (CCRC) operator headquartered in Hatfield, Pennsylvania, serving more than 1,350 residents across three campuses in southeastern Pennsylvania: The Willows of Living Branches (Personal Care in Hatfield), Souderton Mennonite Homes (Continuing Care in Souderton), and Dock Woods (Continuing Care in Lansdale, spanning 108 acres). The organization was formed in 2008 through the affiliation of Souderton Mennonite Homes (founded 1917) and Dock Woods (founded 1981), both ministries of the Franconia Mennonite Conference now operating under the Mosaic Mennonite Conference umbrella. Living Branches employs more than 600 team members and delivers a full continuum of care — Residential Living, Personal Care, Serenata Memory Care (Montessori-based dementia care), Health Care (skilled nursing), Respite Care, and HUD Affordable Housing — anchored by a Lifetime Commitment to Care pledge that prevents resident displacement upon resource depletion.

Revenue is generated through a combination of one-time admission fees ($1,250 application fee, $1,000 refundable), recurring monthly care fees varying by care level, HUD housing rental subsidies for Dock Manor and Dock Village, and charitable donations channeled through the Living Branches Foundation, which distributes over $1,000,000 annually in benevolent care grants to more than 100 residents. Distribution is entirely direct-to-consumer, relying on sales counselors, campus tours (in-person and Matterport-powered 3D virtual tours), educational blog content, the Branching Out quarterly magazine, and the Living U lifelong learning institute — open to all older adults 62+ in the community — as top-of-funnel acquisition channels. Supporting programs include Creative Arts Therapy, pastoral care, a 600+ volunteer network, and DAISY/Bee staff recognition programs.

The underlying technology stack is operational rather than proprietary: ResidentApps powers the resident portal, Volgistics manages volunteer scheduling, and Matterport delivers virtual campus tours. There is no proprietary technology platform, no AI/ML capability disclosed, and no app product. The organization's competitive positioning rests on faith-based heritage, the Lifetime Commitment, CMS Five-Star and Dementia Capable Care certifications, and the cross-campus care continuum rather than on technology differentiation.

Name

Living Branches

Legal name

Living Branches

Website

https://livingbranches.org

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

101–250 employees

Short description

Living Branches is a not-for-profit continuing care retirement community operator serving more than 1,350 seniors across three campuses in southeastern Pennsylvania, delivering a full continuum from independent living to skilled nursing under a lifetime-care commitment.

Ownership category

akta.pro rank

Product category

Senior Living Services

NAICS

Continuing Care Retirement Communities (623311), Assisted Living Facilities for the Elderly (623312), Continuing Care Retirement Communities and Assisted Living Facilities for the Elderly (6233)

SIC

Services-Nursing & Personal Care Facilities (8050)

akta.pro primary industry

Senior Living Property Management (BPAJAGAI)

akta.pro secondary industries

Affordable/Subsidized Independent Living (HUD/LIHTC) Communities (HLADAAAB), Housing & Placement Coordination (Assisted Living, Memory Care, SNF) (HSABAIAL)

Keywords

• Senior living services
• Continuing care retirement
• Memory care services
• Assisted living care
• Affordable senior housing

Headquarters

HQ city

Hatfield

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Revenue model

1. Monthly Care Fees: Residents pay ongoing monthly fees covering day-to-day expenses including meals, assistance with activities of daily living, medication administration, supportive services, and access to community amenities and activities. Fee levels vary by care level (Residential Living, Personal Care, Health Care, Memory Care).
2. Admission Fees: One-time admission fee paid when becoming a resident. The application fee is $1,250, with $1,000 refundable if the applicant chooses not to move to a Living Branches community.
3. HUD Affordable Housing: Through Dock Manor and Dock Village on the Dock Woods campus, Living Branches offers affordable housing for older adults and families who qualify for HUD housing rental assistance.
4. Donations and Foundation: The Living Branches Foundation receives charitable donations to support the benevolent care ministry, which provides grants to residents who can no longer cover the full cost of their care.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Living Branches is a not-for-profit Life Plan Community operator that provides senior living services across three campuses in southeastern Pennsylvania. The organization delivers a full continuum of care including Residential Living (independent living), Personal Care (assisted living), Serenata Memory Care (specialized dementia care), Health Care (skilled nursing), HUD Affordable Housing, and Respite Care. Supporting programs include Living U Lifelong Learning, Creative Arts Therapy, and Benevolent Care funded through the Living Branches Foundation.

Product overview

Living Branches is a not-for-profit system of three continuing care retirement communities in southeastern Pennsylvania: The Willows (Personal Care in Hatfield), Souderton Mennonite Homes (Continuing Care in Souderton), and Dock Woods (Continuing Care in Lansdale). The organization operates as a Life Plan Community offering a full continuum of care including Residential Living (independent living), Personal Care (assisted living), Serenata Memory Care, Health Care (skilled nursing), HUD Affordable Housing, and Respite Care. Supporting programs include Living U Lifelong Learning, Creative Arts Therapy, and Benevolent Care through the Living Branches Foundation. The portfolio serves over 1,350 residents across three campuses spanning Montgomery and Bucks County, PA.

Differentiator

Problem solved

Functional benefit

Brands

• Serenata Memory Care: A unified approach to supporting residents with dementia, offering memory care at Personal Care and Health Care levels.
• Living U

Products and services

• Residential Living Independent living option offering villas, cottages, and apartments across Living Branches communities, including maintenance-free living, access to campus amenities, dining options, activities, and priority access to higher levels of care. Available to seniors seeking an independent lifestyle without the burden of home maintenance.

Quantifiable outcome

• More than 1,350 residents served across three campuses
• +3 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• Mosaic Mennonite ConferencecoreStrategic or Co-development PartnerLiving Branches is affiliated with the Mosaic Mennonite Conference of the Mennonite Church USA. The organization was created through affiliation between Souderton Mennonite Homes and Dock Woods Community, both ministries of the Franconia Mennonite Conference. The faith-based affiliation provides the philosophical foundation for care and service to others.
• LeadingAge PAminorOthersLeadingAge PA is a state organization of not-for-profit private, fraternal, and religious providers of senior residential and health-related services.
• LeadingAgeminorOthersNational association of 5,400 not-for-profit organizations dedicated to expanding the world of possibilities for aging.
• MHS AllianceminorOthersA not-for-profit organization that supports Mennonite and other Anabaptist faith-grounded health and human service providers in their leadership and strategic direction.
• Peace Church Risk Retention GroupminorOthersA group of senior service providers dedicated to keeping insurance costs low through collective risk management.
• Indian Valley Chamber of CommerceminorOthersA chamber of commerce dedicated to promoting a favorable economic climate and enhancing quality of life in the Indian Valley Area.
• Penn Suburban Chamber of Greater Montgomery CountyminorOthersA leading business advocate for the business community in the Greater North Penn, Indian Valley, Eastern Montgomery and Western Bucks Regions.

Scale indicators10 records

Recent moves9 records

Expansion highlights4 records

Broad incumbents

• National Church Residences: Large national not-for-profit operator of senior housing, assisted living, memory care and HUD-subsidized affordable housing across many states. Comparable faith-affiliated nonprofit offering memory care and HUD affordable housing like Living Branches.

Direct peers

• Cross Keys Village: Not-for-profit Life Plan Community in New Oxford, PA serving roughly 800+ residents across Residential Living, Personal Care, Memory Care, and Health Care. Closely matches Living Branches' resident scale, continuum, and Pennsylvania CCRC positioning.
• Wesley Enhanced Living: Greater Philadelphia-area not-for-profit operator of several senior living campuses offering Residential Living, Personal Care, Memory Care, and Skilled Nursing with a faith-based heritage. Comparable continuum, regional footprint, and faith-rooted not-for-profit structure.
• Moravian Village of Bethlehem: Not-for-profit Life Plan Community in Bethlehem, PA affiliated with the Moravian Church, offering independent living, personal care, memory care, and skilled nursing. Comparable Eastern PA faith-affiliated CCRC operator.
• Presbyterian Senior Living: Pennsylvania-based not-for-profit system of retirement communities offering independent living, personal care, memory care, and skilled nursing. Comparable multi-campus CCRC operator with faith-affiliated governance and a similar continuum-of-care positioning.
• Acts Retirement-Life Communities: Pennsylvania-headquartered not-for-profit operator of multiple Life Plan / Continuing Care Retirement Communities across the Mid-Atlantic. Operates a multi-campus system offering independent living, personal care, skilled nursing and memory care — virtually identical care continuum and operator profile to Living Branches.
• Freedom Village at Brandywine: Not-for-profit Life Plan Community in Coatesville, PA (Chester County) offering a full continuum including independent living, assisted living, memory care, and skilled nursing. Comparable PA CCRC operator with a similar continuum model.
• Tel Hai Retirement Community: Honey Brook, PA not-for-profit CCRC with a faith-affiliated (Mennonite) heritage similar to Living Branches' Mennonite roots, offering independent living, personal care, memory care, and skilled nursing to roughly 700+ residents.

Regional players

• Holy Redeemer Health System: Montgomery County, PA-area faith-based health system that operates Senior Independent Living, Personal Care, and Skilled Nursing options in southeast Pennsylvania. Comparable regional continuum and faith-based healthcare model.
• Penn Medicine / Penn Center for Rehabilitation and Care: Greater Philadelphia region skilled nursing and rehabilitation provider with continuing-care services. Comparable regional clinical and post-acute care capability that overlaps with Living Branches' Health Care / skilled nursing services.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks4 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@livingbranches
• Facebookfacebook.com/livingbranches
• LinkedInlinkedin.com/company/living-branches
• Instagraminstagram.com/livingbranches
• Xx.com/livingbranches

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles16 records

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Living Branches