What Synergy Learning does

Synergy Learning (trading name of New Media Warehouse Limited, registered in Northern Ireland) is a privately held learning management system specialist founded in 2005 and headquartered in Belfast. The company implements, customizes, and manages enterprise LMS deployments built on the two leading open-source platforms — Moodle and Moodle Workplace, and the Totara suite (Learn, Engage, Perform) — augmented by its proprietary Spark LMS Theme, a configurable branding/UI layer designed to deliver branded learning environments without bespoke development costs. Synergy also provides managed hosting, application support, virtual classroom integration via Big Blue Button, accessibility tooling (accessWidget), LMS project management, consultancy/training, and bespoke development, alongside off-the-shelf eLearning content.

The firm serves a diversified vertical base spanning healthcare (NHS trusts), education (universities and language institutes such as Goethe Institut and Queen Mary University London), transport and aviation (Transport for London, Ryanair), non-profit (Save the Children), utilities (Gas Networks Ireland), and UK government and public-sector buyers accessed through the G-Cloud Digital Marketplace. It has delivered more than 1,100 learning platforms across the UK, Ireland, Germany, Austria, the USA, the UAE, and Australia.

Revenue is generated through a blended model combining professional services (implementation, customization, project management, training), recurring managed services (hosting, maintenance, support), and licensing fees from reselling Totara and Moodle Workplace subscriptions. The company operates without external venture or private equity funding, is ISO 27001 and Cyber Essentials certified, holds G-Cloud 14 supplier status (awarded November 2024 through April 2026), and was named Totara Global Partner of the Year 2026.

Name

Synergy Learning

Legal name

New Media Warehouse Limited

Website

https://synergy-learning.com

Company type

Private

Founded year

2005

Operating status

Operating

Ownership category

akta.pro rank

Product category

Learning Management Systems

NAICS

Custom Computer Programming Services (541511), Professional and Management Development Training (611430)

SIC

Services-Computer Programming Services (7371)

akta.pro primary industry

Open-Source & Self-Hosted LMS (EDAFAAAL)

akta.pro secondary industries

Core LMS Platforms (Academic & Corporate) (EDAFAAAA), LMS Integrations, Interoperability & Identity (LTI/SCORM/xAPI, SSO, APIs) (EDAFAAAI), Learning Technology & LMS/LXP Implementation (BPACANAH)

Keywords

• Learning management systems
• LMS implementation services
• Managed LMS hosting
• Compliance training platforms
• Corporate e-learning solutions

Headquarters

HQ city

Belfast County Borough

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Infrastructure, Operations, Marketing or Sales, Others

Revenue model

1. Professional Services: Implementation, customization, configuration, and consulting services for Moodle and Totara LMS deployments. Includes project management, data migration, and training services.
2. Managed Services: Ongoing hosting, maintenance, support, and management of LMS platforms. Provides infrastructure management, security updates, and technical support.
3. Licensing Fees: Resale and licensing of Totara Learn and Totara Engage platforms to enterprise clients. Includes annual subscription fees for platform access.

Go-to-market motion2 records

Distribution channels2 records

Marketing channels6 records

Core offering

Synergy Learning implements, customizes, hosts, and supports enterprise learning management systems built on the open-source Moodle and Totara platforms. Its portfolio spans core LMS products (Moodle LMS, Moodle Workplace, Totara Learn, Totara Engage, Totara Perform), the proprietary Spark LMS Theme for branded learning environments, and a full suite of professional services including managed hosting, application support, consultancy, bespoke development, project management, LMS integration, and virtual classroom delivery. Customers span healthcare, education, government, non-profit, transport, utilities, and membership bodies primarily across the UK and Europe.

Product overview

Synergy Learning is an award-winning Moodle and Totara LMS provider offering a comprehensive portfolio of learning management solutions. The core platform options include Moodle LMS, Moodle Workplace, and Totara (Learn, Engage, Perform). These are complemented by the Spark LMS Theme for custom branding without bespoke development costs. The company provides a full range of professional services including managed hosting, application support, project management, consultancy and training, and bespoke development. Additional offerings include eLearning Content, accessWidget for accessibility, virtual classrooms via Big Blue Button integration, and use-case-specific solutions for compliance training, employee onboarding, leadership development, performance management, and skills gap analysis. The product portfolio spans multiple industries including healthcare, finance, government, education, retail, and non-profit sectors.

Differentiator

Problem solved

Functional benefit

Brands

• Spark LMS Theme: A configurable and customisable LMS theme for Moodle and Totara that allows organisations to create branded learning experiences without bespoke development. Built from experience delivering more than 1,200 learning platforms.

Products and services

• Spark LMS Theme A customisable LMS theme for Moodle and Totara that enables organisations to fully brand their learning platform without bespoke development costs, including slides, marketing sections, course headers, featured video, branded emails, multi-login, logos, latest news, and awards wall.
• Moodle LMS A flexible and scalable open-source learning management system for creating, managing and delivering customised courses to improve staff retention and achieve compliance.
• Moodle Workplace A corporate LMS extending Moodle LMS functionality with features specifically tailored for organisations, including employee onboarding, training, compliance training, and performance management.
• Totara Learn A flexible enterprise LMS for upskilling workforces, featuring compliance management, offline and blended learning, organisational hierarchy, comprehensive reporting, and personalised learning pathways.
• Totara Engage A Totara platform component focused on collaborative learning and engagement features, extending the broader Totara Learn deployment.
• Totara Perform A Totara platform component focused on performance management, embedding learning objectives within performance reviews and development plans.
• Managed Hosting A bespoke managed LMS hosting platform that provides secure, scalable infrastructure with expertise in maximising availability and performance for deployed learning management systems.
• Application Support A support service for learning management systems, providing technical assistance and troubleshooting for client-deployed LMS platforms.
• Consultancy and Training An online learning advice and LMS training service that aligns and configures platforms with expert guidance for client organisations.
• Bespoke Development A custom LMS development service that integrates and extends platforms to meet specific organisational needs beyond standard configurations.
• Project Management An LMS project management service covering the full project lifecycle from planning through to delivery and go-live for client deployments.
• LMS Integration An integration service to connect LMS platforms with existing organisational systems, completing clients' digital ecosystems.
• eLearning Content Off-the-shelf e-learning content options that complement custom course development, offering a variety of content topics to maximise learner engagement.
• accessWidget An accessibility tool for learning management systems that helps ensure LMS content is accessible to all learners.
• Virtual Classrooms (Big Blue Button) Virtual classroom functionality powered by Big Blue Button integration, enabling live, interactive online learning sessions within deployed LMS platforms.

Quantifiable outcome

• Supporting over 1,100 LMS platforms

Named customers8 records

Segments7 records

Ideal customer profiles6 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature1 record

Partnerships

Three partnerships are on record, tiered core.

• MoodlecoreTechnology or IntegrationOfficial Moodle Partner providing implementation, customization, and support services for Moodle open-source learning management system. As a certified Moodle Partner, Synergy Learning has access to Moodle's technical resources, can resell Moodle commercial services, and possesses verified expertise in Moodle platform deployment.
• TotaracoreTechnology or IntegrationOfficial Totara Partner delivering Totara Learn and Totara Engage implementations to enterprise clients. As a certified Totara partner, Synergy Learning has demonstrated expertise in Totara platform deployment and has been recognized as Global Partner of the Year 2026. The partnership enables resale of Totara licenses and access to partner resources.
• UK Government G-CloudcoreChannel Partner/ Reseller/ DistributorApproved supplier on the UK Government G-Cloud Digital Marketplace framework, enabling direct procurement of Synergy Learning's LMS services by public sector organizations including NHS trusts, local authorities, government departments, and educational institutions.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Lambda Solutions: Lambda Solutions is a Moodle and Totara implementation partner offering LMS hosting, customization, and support services. Closely comparable to Synergy Learning in platform focus (open-source LMS), service model (managed services + consulting), and target customer (mid-market and enterprise).
• eThink Education: eThink Education is a Moodle and Totara partner providing LMS implementation, hosting, support, and training. Directly competes with Synergy Learning on the same open-source platforms with a similar professional services + managed hosting business model.
• Open LMS: Open LMS (formerly Blackboard Open LMS) provides open-source Moodle-based LMS solutions with managed hosting, implementation, and support. Comparable to Synergy Learning's open-source LMS specialization but operates at greater global scale and serves a similar enterprise and education customer base.
• Learning Pool: Learning Pool is a UK/Irish-headquartered LMS and learning content provider serving enterprise and public sector customers. Directly comparable to Synergy Learning on geography (UK/Ireland), customer base (NHS and regulated industries), and learning platform + content model.

Broad incumbents

• Cornerstone OnDemand: Cornerstone OnDemand is a large enterprise learning and talent management suite provider. Competes with Synergy Learning's compliance and employee development use cases as part of a broader HCM/talent offering rather than a specialized open-source LMS.
• Absorb Software: Absorb LMS is a mid-to-large enterprise SaaS LMS provider serving compliance, onboarding, and partner training use cases. Overlaps with Synergy Learning's healthcare, transport, and corporate training verticals as a comparable alternative for buyers choosing SaaS over open-source.
• Docebo: Docebo is a scaled SaaS LMS/learning platform vendor serving enterprise customers globally with AI-driven learning features. Represents the SaaS incumbent alternative to Synergy Learning's open-source consulting model; customers evaluating Moodle/Totara often compare against Docebo.

Others

• Totara: Totara is the open-source enterprise LMS platform vendor whose Learn, Engage, and Perform products Synergy Learning resells and implements. Included as an ecosystem participant rather than a direct competitor — Totara's go-to-market relies on partners like Synergy Learning.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/synergylearning

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Synergy Learning