Mojo Media Labs
Mojo Media Labs is a privately held inbound marketing and sales agency founded in 2009, headquartered in Irving, United States, with 11-50 employees. The firm serves clients requiring demand generation and inbound go-to-market services and has grown via three acquisitions between 2018 and 2019.
- Company typePrivate
- Founded2009
- HeadquartersIrving, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Mojo Media Labs does
Mojo Media Labs is a privately held, for-profit inbound marketing and sales agency founded in 2009 and headquartered in Irving, United States. The firm operates with a small team of 11-50 employees and positions itself in the inbound marketing services segment, serving clients who require demand generation, content-driven sales enablement, and related go-to-market support. The company's growth history is defined by a roll-up acquisition strategy executed between 2018 and 2019, during which it acquired three marketing-related firms: Relish Tray Media (2018-02-09), SpinWeb (2018-12-03), and McMahon Marketing (2019-07-01), all for undisclosed amounts. These tuck-in deals suggest a deliberate effort to consolidate inbound and digital marketing capabilities and broaden the client base. The firm is led by founder and CEO Michael Rose, and no external funding, parent company, or investor backing is disclosed. From a business-model standpoint, Mojo Media Labs generates revenue through professional services engagements typical of a marketing agency (retainers, project fees, and managed inbound programs). No disclosed pricing model, customer logos, segment mix, or financial metrics are available in the source material, which limits ability to triangulate revenue quality, client concentration, or contract structure.
Mojo Media Labs firmographics
Firmographics- Name
- Mojo Media Labs
- Legal name
- Gravity Global
- Website
- https://mojomedialabs.com
- Company type
- Private
- Founded year
- 2009
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Mojo Media Labs is a privately held inbound marketing and sales agency founded in 2009, headquartered in Irving, United States, with 11-50 employees. The firm serves clients requiring demand generation and inbound go-to-market services and has grown via three acquisitions between 2018 and 2019.
- Ownership category
- akta.pro rank
Mojo Media Labs industry classification
Industry- Product category
- Marketing Services
- NAICS
- Advertising, Public Relations, and Related Services (5418)
- SIC
- Services-Advertising Agencies (7311)
- akta.pro primary industry
- Affiliate Marketing & Partner Program Management (MPAAACAD)
- akta.pro secondary industry
- Digital PR & Social Media Communications (MPAAADAJ)
Keywords
Where Mojo Media Labs is headquartered
LocationHeadquarters
- HQ city
- Irving
- HQ country
- United States
- HQ region
- North America
Markets served
Mojo Media Labs business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations, Technology or R&D
Revenue model
- Marketing and Advertising Services: Full-service marketing agency providing services across brand strategy, research, go-to-market, media, creative and content, public relations, digital experience, and social media. Revenue generated through professional services engagements with enterprise and B2B clients.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
Mojo Media Labs product offering
Product offeringCore offering
Mojo Media Labs is an inbound marketing and sales agency that helps businesses attract, engage, and convert leads through inbound marketing methodologies. Founded in 2009 and headquartered in Irving, United States, the firm operates with 11–50 employees and has expanded through acquisitions of McMahon Marketing, SpinWeb, and Relish Tray Media.
Product overview
Gravity Global is a full-service marketing and advertising agency offering a unified portfolio of services organized around its F.A.B. (Fame, Admiration, Belief) methodology. The agency's core offerings span Brand Strategy, Intel (Research), Go to Market, Media, Creative & Content, Public Relations, Digital Experience, and Social Media. The company also offers specialized Gravity Signals capabilities leveraging AI for insights and innovation. Services are designed for complex industries including Automotive, Aviation, Financial Services, Public Sector, Healthcare, Consumer Packaged Goods, Manufacturing, and Tech/SaaS.
Differentiator
Problem solved
Functional benefit
Brands
- F.A.B. (Accelerate): Innovation program to accelerate growth in complex markets.
- Gravity Signals
Products and services
- Inbound Marketing & Sales Services
Companies that use Mojo Media Labs
Customer profileNamed customers4 records
Segments7 records
Ideal customer profiles1 record
Mojo Media Labs technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
Mojo Media Labs partnerships and signals
Strategic signalScale indicators3 records
Recent moves3 records
Expansion highlights2 records
Mojo Media Labs competitors and assessment
Company assessmentDirect peers
- Square 2 Marketing: Square 2 Marketing is an inbound marketing agency specializing in revenue-driven content, lead generation, and marketing strategy for B2B organizations — closely aligned with Mojo Media Labs in service mix and target customer.
- Heinz Marketing: Heinz Marketing is a B2B marketing agency focused on demand generation, sales enablement, and content strategy for mid-market tech and industrial clients, overlapping with Mojo Media Labs' inbound focus.
- IMPACT: IMPACT is a HubSpot Elite partner agency that delivers inbound marketing, branding, and sales enablement services to B2B and B2C companies, sharing Mojo Media Labs' focus on inbound methodology and mid-market client base.
- Salted Stone: Salted Stone is a HubSpot Platinum partner offering inbound marketing, sales, and RevOps services across North America — directly comparable to Mojo Media Labs on platform alignment and service portfolio.
- New Breed Marketing: New Breed Marketing is a HubSpot solutions partner providing inbound marketing, revenue operations, and sales enablement services to B2B companies, competing head-on with Mojo Media Labs for similar mid-market accounts.
- TBH Creative: TBH Creative is a HubSpot partner inbound marketing agency serving healthcare, tech, and B2B clients with web development and content strategy, directly comparable to Mojo Media Labs in agency-of-record services.
- SmartBug Media: SmartBug Media is a large, well-established inbound marketing agency built on the HubSpot platform, offering content, demand generation, sales enablement, and marketing operations services to mid-market and enterprise B2B clients — directly comparable to Mojo Media Labs' inbound & sales agency model.
Emerging players
- Refine Labs: Refine Labs is a B2B marketing agency pioneering demand generation and brand-led growth playbooks for SaaS and tech clients, with adjacent (rather than identical) positioning to Mojo Media Labs' inbound model.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat2 records
Key risks5 records
Key highlights4 records
Customer concentration
Mojo Media Labs social profiles
Digital presenceMojo Media Labs financial estimates
Financial estimateRevenue estimate
Valuation estimate
Mojo Media Labs leadership team
Management profileNumber of profiles
Profiles1 record
Mojo Media Labs funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Mojo Media Labs M&A and investment
M&A and investmentM&A3 records
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Mojo Media Labs
What does Mojo Media Labs do?
Mojo Media Labs is an inbound marketing and sales agency that helps businesses attract, engage, and convert leads through inbound marketing methodologies. Founded in 2009 and headquartered in Irving, United States, the firm operates with 11–50 employees and has expanded through acquisitions of McMahon Marketing, SpinWeb, and Relish Tray Media.
Is Mojo Media Labs a public or private company?
Mojo Media Labs is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Mojo Media Labs founded?
Mojo Media Labs was founded in 2009. It employs 11 to 50 people.
Where is Mojo Media Labs based?
Mojo Media Labs is headquartered in Irving, United States, in the North America region.
How does Mojo Media Labs make money?
One revenue line is on record: marketing and Advertising Services.
Who are Mojo Media Labs's main competitors?
Direct peers on record are Square 2 Marketing, Heinz Marketing, IMPACT, Salted Stone, New Breed Marketing, TBH Creative and SmartBug Media. Refine Labs is listed as an emerging player.
Does Mojo Media Labs have an API?
No public API is recorded for Mojo Media Labs.
What industry is Mojo Media Labs in?
Mojo Media Labs's product category is Marketing Services. Its primary akta.pro industry code is MPAAACAD, Affiliate Marketing & Partner Program Management, with a secondary code of MPAAADAJ, Digital PR & Social Media Communications. Its NAICS code is 5418 and its SIC code is 7311.