Nutrabiotics
Nutrabiotics is a Bogotá-based functional medicine company founded in 2011 that develops and distributes INVIMA-registered dietary supplements, phytotherapeutics, and functional foods to healthcare professionals and allied pharmacies across Latin America, supported by proprietary digital platforms and an IFM-certified educational ecosystem.
- Company typePrivate
- Founded2011
- HeadquartersBogotá, Colombia
- Headcount101–250
- GTM typeB2B
- OfferingHardware or Manufacturing
What Nutrabiotics does
Nutrabiotics S.A.S. (NIT 900.422.533-1) is a Bogotá-headquartered functional medicine company founded in 2011 by Canadian physicians Benoit Raby and Luc Lemaire alongside Colombian internist Javier Galvis. It develops, registers, and distributes INVIMA-approved dietary supplements, phytotherapeutics, and functional food products across 13 branded SKUs (including ADAPTESSENS, PROBIOESSENS, OMEGAESSENS, HARPAGOSSENS, and the 2025-launched SEAESSENS electrolyte line), positioning itself as the pioneer of functional medicine in Latin America. The technology stack is built around three proprietary digital platforms: GDOC 360 (a customer self-service portal for invoicing and payments with mobile apps on iOS and Android), Ilumina (a real-time batch quality verification tool), and Alivia (a therapeutic formulation assistant for healthcare professionals), all supported by GMP-certified contract manufacturing partners and INVIMA-certified analytical laboratories.
The business operates a B2B prescription-driven model targeting healthcare professionals (physicians, nutritionists, dietitians) as primary customers, with allied pharmacies as a secondary wholesale channel and end patients as downstream consumers. Pricing is quote-based and not publicly disclosed; customers engage through a field team of medical sales representatives (visitadoras médicas) in Bogotá, Cali, and Medellín, supplemented by WhatsApp, phone contact centers, and the GDOC 360 portal. Revenue mechanics rely on repeat product sales across three INVIMA regulatory categories (Suplementos Dietarios, Fitoterapéuticos, Alimentos) augmented by professional services revenue from diploma and certification programs (AFMCP, APM) delivered through the co-founded Academia de Medicina Funcional (AMF). The company is privately held by its three co-presidents with no disclosed external funding, serves Latin America with Colombian domestic focus plus Ecuador (via ARCSA certification) and Mexico, and holds ISO 9001, BPM, BPL, and USP quality credentials underpinning its regulatory positioning.
Nutrabiotics firmographics
Firmographics- Name
- Nutrabiotics
- Legal name
- NUTRABIOTICS S.A.S.
- Website
- https://nutrabiotics.info
- Company type
- Private
- Founded year
- 2011
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Nutrabiotics is a Bogotá-based functional medicine company founded in 2011 that develops and distributes INVIMA-registered dietary supplements, phytotherapeutics, and functional foods to healthcare professionals and allied pharmacies across Latin America, supported by proprietary digital platforms and an IFM-certified educational ecosystem.
- Ownership category
- akta.pro rank
Nutrabiotics industry classification
Industry- Product category
- Functional Medicine Dietary Supplements
- NAICS
- Drugs and Druggists' Sundries Merchant Wholesalers (424210), Drugs and Druggists' Sundries Merchant Wholesalers (42421)
- SIC
- Medicinal Chemicals & Botanical Products (2833), Wholesale-Drugs, Proprietaries & Druggists' Sundries (5122), Food And Kindred Products (2000)
- akta.pro primary industry
- Condition-Specific Bioactives (Glucosamine/Chondroitin, Plant Sterols, Melatonin, Lutein/Zeaxanthin) (AFAJAKAK)
- akta.pro secondary industries
- Probiotics (Strains, Spore-Formers, Synbiotic Components) (AFAJAKAE), Probiotics & Digestive Health Supplements (CRADAGAF), Probiotic, Prebiotic & Gut-Health Foods Manufacturing (Fermented Functional Foods, Synbiotics) (AFAKAJAH), Bio-based Pharmaceuticals, Nutraceuticals & Specialty Bioactives (EUAAAIAK), Prebiotics & Dietary Fibers (Inulin, FOS/GOS, Resistant Starch, Beta-Glucan, Psyllium) (AFAJAKAF)
Keywords
Where Nutrabiotics is headquartered
LocationHeadquarters
- HQ city
- Bogotá
- HQ country
- Colombia
- HQ region
- Latin America
Offices4 records
Markets served
Nutrabiotics business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Marketing or Sales, Operations, Technology or R&D
Revenue model
- Dietary Supplement Sales: Sale of proprietary functional medicine supplements (e.g., ADAPTESSENS, PROBIOESSENS, MITOESSENS, OMEGAESSENS) to healthcare professionals and their patients. Products carry INVIMA sanitary registrations and are sold through medical representatives, wholesale to pharmacies, and direct customer portal GDOC 360.
- Phytotherapeutic Product Sales: Sale of registered phytotherapeutic products (e.g., HARPAGOSSENS, LAXESSENS) with therapeutic indications, sold through similar channels as dietary supplements.
- Functional Food Products: Sale of functional food products such as KETOESSENS MCT (food product) and SEAESSENS electrolyte formulas, with INVIMA or equivalent sanitary notifications.
- Educational Programs and Events: Revenue from diploma programs in functional medicine, certification programs (AFMCP), and sponsorship of the Congreso Internacional de Medicina Funcional through AMF.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Wholesale pricing for pharmacies and allied medical practices |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels8 records
Nutrabiotics product offering
Product offeringCore offering
Nutrabiotics develops, registers and commercializes a portfolio of INVIMA-registered functional medicine tools for healthcare professionals in Latin America, including branded dietary supplements, phytotherapeutic products and functional foods manufactured under GMP-certified partners and tested by BPL-certified laboratories. Sales are executed through a field force of medical sales representatives (visitadoras médicas), wholesale channels to allied pharmacies, and a proprietary customer portal (GDOC 360), supplemented by an education ecosystem built around the annual Congreso Internacional de Medicina Funcional and the AMF diploma in functional medicine.
Product overview
Nutrabiotics is a Functional Medicine company and self-described 'pioneers' in Latin America, founded in 2011 in Colombia. Their product portfolio consists of dietary supplements, phytotherapeutics, and functional food products, all classified as 'functional tools' designed to support therapeutic strategies for healthcare professionals. Core products include: ADAPTESSENS® (adaptogenic formula with Ashwagandha), BUTIREX® (magnesium butyrate), CALMESSENS® (cholinergic formula), COLESSENS® (cardiovascular support with Bergamot), COMPON-X® (L-Carnitine with green coffee), HARPAGOSSENS® (phytotherapeutic Harpagophytum for joint health), KETOESSENS MCT® (MCT oil food product), LAXESSENS® (phytotherapeutic laxative), MITOESSENS® (D-Ribose and Nicotinamide), MULTIESSENS VITAMINAS® (multivitamin complex), OMEGAESSENS® (Krill oil Omega-3), PROBIOESSENS® (probiotic formula), and SEAESSENS® (electrolyte formula in Raspberry and Watermelon flavors). Supporting internal digital tools include GDOC 360 (customer invoice/payment platform), Alivia (clinical formulation assistant), and Ilumina (batch quality verification system). The company operates under strict pharmaceutical quality standards with BPM and BPL certifications.
Differentiator
Problem solved
Functional benefit
Brands
- GDOC 360: Integral platform for consulting invoices, payment processing, data management, and customer self-service.
- Alivia
- Ilumina
Products and services
- ADAPTESSENS® Adaptogenic dietary supplement formula with Maral, Ashwagandha, Schisandra, Eleuthero, Biotin and essential minerals; designed as a nutritional support tool for healthcare professionals to supplement patient diets.
- BUTIREX® Dietary supplement formula with magnesium butyrate and retinyl acetate (Vitamin A), sold as a registered nutritional support product.
- CALMESSENS® Dietary supplement formula with Choline, Vitamin B1, Niacin, Pantothenic Acid and Manganese; positioned as one of the company's foundational products since 2011.
- COLESSENS® Cardiovascular dietary supplement formula with Bergamot, Garlic, Pine Bark, Saccharum officinarum, Magnesium and essential Vitamins.
- COMPON-X® Dietary supplement formula with L-Carnitine and green coffee (Coffea canephora robusta), supplied in 180-capsule bottles.
- HARPAGOSSENS® Traditional phytotherapeutic containing Harpagophytum procumbens DC extract at 12% (equivalent to 30 mg Harpagoside), used as adjunct in symptomatic treatment of arthritis, rheumatoid osteoarthritis, tendinitis and low back pain.
- KETOESSENS MCT® Functional food product containing concentrated Coconut with Medium Chain Triglycerides (MCT); designed as a nutritional support product supplementing a normal diet with concentrated nutrients.
- LAXESSENS® Traditional phytotherapeutic containing Cascara Sagrada (Rhamnus purshiana), Ispaghula powder (Plantago ovata), Rhubarb powder (Rheum officinale) and Senna powder (Cassia spp), used traditionally as a laxative for occasional constipation.
- MITOESSENS® Mitochondrial-support dietary supplement formula with D-Ribose and Nicotinamide; supplied in 200g bottle with 2g dosing spoon.
- MULTIESSENS VITAMINAS® Multivitamin dietary supplement with essential Vitamins, L-5 Methyltetrahydrofolate and Bioflavonoids; supplied in 60-capsule bottles.
- OMEGAESSENS® Dietary supplement with Krill Oil, Omega-3 and Phospholipids supporting cardiovascular and metabolic health strategies.
- PROBIOESSENS® Probiotic dietary supplement with Lacticaseibacillus casei R215 ND, Lacticaseibacillus rhamnosus R11 ND, Lactobacillus helveticus Lafti L10 ND, Bifidobacterium animalis lactis ssp Lafti B94, Vitamin C and Selenium; supplied in 10-sachet boxes.
- SEAESSENS® Raspberry 320g Electrolyte dietary supplement formula with Sodium, Potassium, Calcium, Magnesium and Zinc; supplied in 320g bottle raspberry flavor.
- SEAESSENS® Raspberry 10 Sachets Electrolyte dietary supplement formula with Sodium, Potassium, Calcium, Magnesium and Zinc; supplied in 10-sachet box raspberry format.
- SEAESSENS® Watermelon 10 Sachets Electrolyte dietary supplement formula with Sodium, Potassium, Calcium, Magnesium and Zinc; supplied in 10-sachet box watermelon format.
- SEAESSENS® Watermelon 320g Electrolyte dietary supplement formula with Sodium, Potassium, Calcium, Magnesium and Zinc; supplied in 320g bottle watermelon flavor.
- Diploma in Functional Medicine and AFMCP/APM Certification Programs Professional education and certification programs in functional medicine, delivered in-person and virtually through the Academia de Medicina Funcional (AMF) and nhub.events platform for healthcare professionals across Latin America.
Companies that use Nutrabiotics
Customer profileSegments3 records
Ideal customer profiles2 records
Nutrabiotics technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Nutrabiotics partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and flagship.
- GMP-Certified Manufacturing PartnerscoreNutrabiotic works with maquiladores (contract manufacturers) that hold all required certifications and comply with BPM (Good Manufacturing Practices) regulations, ensuring optimal product quality. Manufacturing is outsourced to certified partners rather than conducted in-house.
- AMF (Academia de Medicina Funcional)flagshipAMF is a strategic educational partner co-founded by Nutrabiotic co-presidents Benoit Raby and Luc Lemaire. AMF delivers the Diploma in Functional Medicine, AFMCP (Applying Functional Medicine in Clinical Practice) certification, and APM programs. Nutrabiotic sponsors these programs and they are featured prominently on the Nutrabiotic Education page as a core part of the company's educational mission for Latin America.
- CLAM (Centro Latinoamericano para el Avance de la Medicina)coreCLAM (Centro Latinoamericano para el Avance de la Medicina) is an allied organization founded by Javier Galvis (Nutrabiotic co-president). CLAM advances functional medicine in Latin America and is listed as one of Nutrabiotic's key allies, representing the company's Colombian roots and professional network in the region.
- INVIMA-Certified Analytical LaboratoriescoreNutrabiotic partners with analytical laboratories certified in BPL (Good Laboratory Practices) by INVIMA to conduct meticulous quality testing of each product specification, ensuring excellence and regulatory compliance.
- IFM (Institute for Functional Medicine)coreThe Institute for Functional Medicine (IFM) is the leading global organization in functional medicine. Three Nutrabiotic co-founders and leaders (Luc Lemaire IFM Certified Practitioner 2015, Javier Galvis IFM Certified Practitioner 2013/Educator 2022) are IFM certified. Nutrabiotic delivers IFM-certified programs (AFMCP, APM) in Latin America through AMF.
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
Nutrabiotics competitors and assessment
Company assessmentDirect peers
- Metagenics: Practitioner-channel nutritional supplements and functional medicine protocols company. Closely comparable to Nutrabiotic in that it sells condition-specific formulations to healthcare professionals, runs practitioner education programs, and emphasizes evidence-based product development.
- Designs for Health: Professional-grade supplement brand distributed primarily through licensed healthcare practitioners. Highly comparable business model — practitioner exclusivity, education-driven sales force, and a broad condition-specific product portfolio.
- Standard Process: Whole-food-based nutritional supplements sold almost exclusively through healthcare practitioners, with strong practitioner education and loyalty programs. Directly comparable distribution model and practitioner-only positioning.
- Integrative Therapeutics: Professional-channel supplement brand with practitioner-only distribution and clinical education. Mirrors Nutrabiotic's B2B functional medicine approach in the U.S. market.
- Pure Encapsulations: Hypoallergenic, practitioner-only nutritional supplements with strong physician-channel relationships and condition-specific formulations. Comparable product philosophy and professional-only GTM.
- Thorne: Premium practitioner-recommended supplement brand with NSF-certified manufacturing and broad condition-specific product range. Comparable in brand-building and clinical credibility approach.
Broad incumbents
- Genomma Lab: Large Latin American OTC pharmaceutical and personal care company (Mexico-headquartered) with extensive CPG distribution. Comparable as a LatAm health-products incumbent operating at much larger scale across multiple categories.
- Omnilife: Mexico-based nutrition and supplements company with broad Latin American distribution through a network-marketing channel. Comparable as a LatAm supplements player with multi-country reach, though distribution model differs.
Emerging players
- Gaia Herbs: Vertically integrated botanical supplement company focused on herbal extracts and phytotherapeutics. Comparable as a botanical/phytotherapeutic player with strong quality testing — Nutrabiotic's HARPAGOSSENS and LAXESSENS occupy a similar botanical niche.
Others
- IFM (Institute for Functional Medicine): Global certifying body for functional medicine practitioners that Nutrabiotic's founders are affiliated with and that delivers the AFMCP/APM programs Nutrabiotic sponsors. Not a competitor but an institutional partner shaping the same practitioner ecosystem.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Nutrabiotics social profiles
Digital presenceNutrabiotics compliance and trust
Trust signalCompliance6 records
Nutrabiotics financial estimates
Financial estimateRevenue estimate
Valuation estimate
Nutrabiotics leadership team
Management profileNumber of profiles
Profiles11 records
Nutrabiotics funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Nutrabiotics M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Nutrabiotics
What does Nutrabiotics do?
Nutrabiotics develops, registers and commercializes a portfolio of INVIMA-registered functional medicine tools for healthcare professionals in Latin America, including branded dietary supplements, phytotherapeutic products and functional foods manufactured under GMP-certified partners and tested by BPL-certified laboratories. Sales are executed through a field force of medical sales representatives (visitadoras médicas), wholesale channels to allied pharmacies, and a proprietary customer portal (GDOC 360), supplemented by an education ecosystem built around the annual Congreso Internacional de Medicina Funcional and the AMF diploma in functional medicine.
Is Nutrabiotics a public or private company?
Nutrabiotics is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Nutrabiotics founded?
Nutrabiotics was founded in 2011. It employs 101 to 250 people.
Where is Nutrabiotics based?
Nutrabiotics is headquartered in Bogotá, Colombia, in the Latin America region.
How does Nutrabiotics make money?
Four revenue lines are on record. Dietary Supplement Sales are the primary driver. The others are phytotherapeutic Product Sales, functional Food Products and educational Programs and Events.
Who are Nutrabiotics's main competitors?
Direct peers on record are Metagenics, Designs for Health, Standard Process, Integrative Therapeutics, Pure Encapsulations and Thorne. Broad incumbents are Genomma Lab and Omnilife. Gaia Herbs is listed as an emerging player. IFM (Institute for Functional Medicine) is listed as an others.
Does Nutrabiotics have an API?
No public API is recorded for Nutrabiotics.
What industry is Nutrabiotics in?
Nutrabiotics's product category is Functional Medicine Dietary Supplements. Its primary akta.pro industry code is AFAJAKAK, Condition-Specific Bioactives (Glucosamine/Chondroitin, Plant Sterols, Melatonin, Lutein/Zeaxanthin), with a secondary code of AFAJAKAE, Probiotics (Strains, Spore-Formers, Synbiotic Components). Its NAICS code is 424210 and its SIC code is 2833.