Beaver Builder
Beaver Builder is a privately held, bootstrapped WordPress page builder plugin company founded in 2014, offering drag-and-drop front-end editing, Beaver Themer, and the Assistant Pro companion tool to freelancers, agencies, developers, and small business owners via annual subscriptions and a free Lite tier.
- Company typePrivate
- Founded2014
- HeadquartersSan Francisco, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Beaver Builder does
Beaver Builder, operated by FastLine Media LLC, is a privately held WordPress page builder plugin company founded in 2014 and headquartered in Campbell, California. The company's core product is a drag-and-drop front-end page builder that allows users to design WordPress pages visually with a live preview, supported by 50+ pre-built modules covering content, media, layout, forms, e-commerce (WooCommerce), and posts. The platform is extended by a framework theme (Beaver Builder Theme), the Beaver Themer add-on for dynamic content areas (archive, 404, taxonomy pages), a template library, and the Assistant Pro companion tool for cloud-stored assets and a community template marketplace. The product architecture is plugin-centric and intentionally theme-agnostic, working alongside existing WordPress themes rather than replacing them, with a developer API for custom modules and white-label capabilities targeted at agencies.
Beaver Builder sells primarily through annual subscription licenses across three paid tiers — Starter (1 site), Professional (50 sites, multisite-capable), and Unlimited (unlimited sites with white labeling, network settings, and priority support) — supplemented by a free Lite version distributed via the WordPress.org plugin repository. Go-to-market is product-led growth combined with channel partnerships: a 25% recurring affiliate program, a curated Recommended Builders Network (agencies/freelancers such as Codeable), and recommended hosting, form, caching, e-commerce, and LMS partnerships (WP Engine, Kinsta, Flywheel, SiteGround, Hostinger, WP Rocket, WPML, WPForms, Gravity Forms, WooCommerce, BigCommerce, LearnDash, LifterLMS). Customer segments span freelancers, agencies, developers, and small business owners, with named reference users including Indeed, Crowd Favorite, JustGiving, ShippingEasy, Michelin, and major hosting providers. Adjacent service lines — Web Design, WordPress Maintenance, and Web Development — extend monetization beyond software subscriptions.
Beaver Builder is a bootstrapped, small distributed team of 11-50 employees with no disclosed institutional funding, no parent company, and no public revenue figures. The company claims 1M+ websites powered and a 4.8/5 WordPress.org rating, and the founder/co-founder is Robby McCullough. The business is structured around stable, annually-renewing subscriptions that auto-renew via PayPal and Stripe, with a 30-day money-back guarantee on first purchase, and operates globally with no stated geographic restrictions.
Beaver Builder firmographics
Firmographics- Name
- Beaver Builder
- Legal name
- FastLine Media LLC
- Website
- https://wpbeaverbuilder.com
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Beaver Builder is a privately held, bootstrapped WordPress page builder plugin company founded in 2014, offering drag-and-drop front-end editing, Beaver Themer, and the Assistant Pro companion tool to freelancers, agencies, developers, and small business owners via annual subscriptions and a free Lite tier.
- Ownership category
- akta.pro rank
Beaver Builder industry classification
Industry- Product category
- WordPress Page Builder Software
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Low-Code/No-Code Integration Builders (BPAMAOAL)
Keywords
Where Beaver Builder is headquartered
LocationHeadquarters
- HQ city
- San Francisco
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Beaver Builder business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure
Revenue model
- Annual Subscription Licenses: Beaver Builder operates on an annual subscription model with tiered plans (Starter, Professional, Unlimited) that determine site activation limits, features, and support levels. Subscriptions auto-renew annually.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Others | Lite (Free) - Limited features for trying Beaver Builder |
| Subscription | Annual | Starter - 1 site activation |
| Subscription | Annual | Professional - 50 site activations |
| Subscription | Annual | Unlimited - Unlimited sites with full features |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels6 records
Beaver Builder product offering
Product offeringCore offering
Beaver Builder develops and sells a drag-and-drop front-end page builder plugin for WordPress, accompanied by a framework theme, a Beaver Themer addon for dynamic content, pre-designed templates, and an Assistant Pro cloud template marketplace. It also offers professional web design, WordPress maintenance, and custom web development services to business clients. The product is distributed via annual subscription licenses across Starter, Professional, and Unlimited tiers, with a free Lite version available on WordPress.org.
Product overview
Beaver Builder is a WordPress page builder plugin ecosystem that consists of a core drag-and-drop page builder (Beaver Builder), an optional framework theme (Beaver Builder Theme), an add-on for theming dynamic content areas (Beaver Themer), pre-designed template packs, and a companion tool (Assistant Pro). The platform offers a free Lite version and premium subscription tiers with increasing site activations and features. The product architecture is plugin-centric: the page builder plugin controls the content area of WordPress pages while working alongside the user's chosen theme. Premium packages bundle the Beaver Builder Theme and Beaver Themer, with templates and community add-ons extending functionality. Services include web design, maintenance, and development.
Differentiator
Problem solved
Functional benefit
Brands
- Beaver Builder Theme: WordPress framework theme offered by Beaver Builder.
- Beaver Themer
- Assistant Pro
Products and services
- Beaver Builder Page Builder
- Beaver Builder Theme
- Beaver Themer
- Beaver Builder Templates
- Assistant Pro
- Beaver Builder Lite
- Web Design Services
- WordPress Maintenance Services
- Web Development Services
Quantifiable outcome
- Income increased 60-70% for one freelancer using Beaver Builder since 2016
Companies that use Beaver Builder
Customer profileNamed customers8 records
Segments4 records
Ideal customer profiles4 records
Beaver Builder technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration20 records
Feature8 records
Beaver Builder partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- CodeablecoreOfficial Beaver Builder Partner and only WordPress exclusive freelancer platform connecting customers with top WordPress developers. $80-$120/hour rate.
- WooCommercecoreNative integration with WooCommerce for e-commerce functionality including product layouts, cart, checkout, and My Account display modules.
- Assistant ProcoreSpeed up website creation with easy-access cloud storage and a community template marketplace. Included free for 6 months with Unlimited license.
Scale indicators3 records
Recent moves6 records
Expansion highlights6 records
Beaver Builder competitors and assessment
Company assessmentEmerging players
- GenerateBlocks: Lightweight, developer-friendly block toolkit for WordPress built on top of Gutenberg. Indirectly competes with Beaver Builder by offering a performance-focused alternative within the native WordPress editor.
- Oxygen Builder: Developer-centric WordPress site builder emphasizing clean output and full design control. Competes with Beaver Builder for the same developer/agency persona with deeper code-level customization.
- Bricks Builder: Newer WordPress visual site builder focused on performance, clean code, and developer customization. Targets the same agency/developer audience as Beaver Builder and is gaining share in performance-conscious segments.
Direct peers
- Elementor: The largest WordPress page builder plugin, offering drag-and-drop editing, a theme builder, and a large template library. Direct competitor to Beaver Builder targeting the same freelancers, agencies, and SMB WordPress users.
- Divi (Elegant Themes): WordPress theme and visual page builder with subscription pricing, serving agencies and SMBs. Competes directly with Beaver Builder on visual editing, templates, and annual licensing.
- SiteOrigin: WordPress page builder plugin with a free core product and paid bundles, competing with Beaver Builder's Lite and premium tiers in the SMB and freelancer segment.
- WPBakery Page Builder: Long-standing WordPress frontend and backend page builder plugin sold as a one-time license. Overlaps with Beaver Builder's drag-and-drop editing and developer-extensible modules.
- Visual Composer: WordPress website builder offering drag-and-drop editing and a template marketplace. Comparable to Beaver Builder in horizontal SaaS-style positioning for designers and agencies.
- Thrive Architect: Conversion-focused WordPress landing page and page builder plugin from Thrive Themes. Competes with Beaver Builder for SMBs and marketers building landing pages and sales funnels.
Broad incumbents
- Webflow: Hosted no-code visual website builder competing with Beaver Builder for the same end-user jobs (visual site creation without code), but as a SaaS platform rather than a WordPress plugin.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Beaver Builder social profiles
Digital presenceBeaver Builder financial estimates
Financial estimateRevenue estimate
Valuation estimate
Beaver Builder leadership team
Management profileNumber of profiles
Profiles1 record
Beaver Builder funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Beaver Builder M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Beaver Builder
What does Beaver Builder do?
Beaver Builder develops and sells a drag-and-drop front-end page builder plugin for WordPress, accompanied by a framework theme, a Beaver Themer addon for dynamic content, pre-designed templates, and an Assistant Pro cloud template marketplace. It also offers professional web design, WordPress maintenance, and custom web development services to business clients. The product is distributed via annual subscription licenses across Starter, Professional, and Unlimited tiers, with a free Lite version available on WordPress.org.
Is Beaver Builder a public or private company?
Beaver Builder is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Beaver Builder founded?
Beaver Builder was founded in 2014. It employs 11 to 50 people.
Where is Beaver Builder based?
Beaver Builder is headquartered in San Francisco, United States, in the North America region.
How does Beaver Builder make money?
One revenue line is on record: annual Subscription Licenses.
Who are Beaver Builder's main competitors?
Emerging players on record are GenerateBlocks, Oxygen Builder and Bricks Builder. Direct peers are Elementor, Divi (Elegant Themes), SiteOrigin, WPBakery Page Builder, Visual Composer and Thrive Architect. Webflow is listed as a broad incumbent.
Does Beaver Builder have an API?
No public API is recorded for Beaver Builder.
What industry is Beaver Builder in?
Beaver Builder's product category is WordPress Page Builder Software. Its primary akta.pro industry code is BPAMAOAL, Low-Code/No-Code Integration Builders. Its SIC code is 7372.