Simply Noted
- Company typePrivate
- Founded2016
- HeadquartersTempe, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
Simply Noted firmographics
Firmographics- Name
- Simply Noted
- Legal name
- Simply Noted
- Website
- https://simplynoted.com
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Simply Noted industry classification
Industry- Product category
- Handwritten Mail Services
- NAICS
- Direct Mail Advertising (541860), Direct Mail Advertising (54186)
- SIC
- Services-Direct Mail Advertising Services (7331), Commercial Printing (2750)
- akta.pro primary industry
- Variable Data & Personalized Print (ID Cards, Mailers, Certificates, Labels) (EDAEAJAF)
Keywords
Where Simply Noted is headquartered
LocationHeadquarters
- HQ city
- Tempe
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Simply Noted business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Operations, Supply Chain, Personnel, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Unlimited Subscription: Flat monthly subscription plan at $497/month providing unlimited handwritten note sends. Includes all integrations (CRM, API, Zapier, webhooks), mail tracking, and trackable QR codes on every card.
- Credit Packages (Pay-as-you-go): Prepaid credit packages ranging from 100 to 50,000+ credits. One credit equals one handwritten card sent. Credits expire after 12 months. Volume discounts apply with per-card pricing decreasing at higher tiers.
- Product Add-ons: Additional revenue from gift card inserts, custom business card inserts, and custom sizing requests. Gift cards range from $5 Starbucks to $100 Visa. Custom sizes require minimum 500 pieces.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Unlimited Plan - Best value for regular senders |
| Unit Pricing | Pay-as-you-go | Folded Note Card Credits - 100 credits |
| Unit Pricing | Pay-as-you-go | Folded Note Card Credits - 500 credits |
| Unit Pricing | Pay-as-you-go | Folded Note Card Credits - 1,000 credits |
| Unit Pricing | Pay-as-you-go | Folded Note Card Credits - 5,000 credits |
| Unit Pricing | Pay-as-you-go | Folded Note Card Credits - 10,000 credits |
| Unit Pricing | Pay-as-you-go | Folded Note Card Credits - 25,000 credits |
| Unit Pricing | Pay-as-you-go | Folded Note Card Credits - 50,000 credits |
| Unit Pricing | Pay-as-you-go | 6x11 Jumbo Postcard Credits - Various tiers |
| Unit Pricing | Pay-as-you-go | Per-card pricing (standalone) |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels8 records
Simply Noted product offering
Product offeringCore offering
Simply Noted runs a handwritten mail automation platform that physically writes, addresses, stamps, and mails real pen-written postcards and folded note cards on behalf of business customers. Sending is triggered via self-serve web uploads, CRM events, REST API, or Zapier/Shopify workflows, and every mailer ships with USPS Intelligent Mail Barcode tracking and a unique trackable QR code. Revenue is generated through an unlimited monthly subscription ($497/month) and tiered prepaid credit packages priced from $0.64 to $2.76 per card.
Product overview
Simply Noted is a handwritten mail automation platform offering two core physical products — Handwritten Postcards and Handwritten Note Cards — both written with real ballpoint pens by 220+ handwriting robots and mailed at scale. The platform is powered by an Unlimited subscription plan (or pay-as-you-go credit packages) that includes integrated automation tools: a REST API, webhooks, native Salesforce and Zapier integrations (2,500+ apps), and CSV upload functionality. AI-assisted message drafting helps customers personalize card content. All mail includes USPS Intelligent Mail Barcode tracking and unique trackable QR codes per recipient.
Differentiator
Problem solved
Functional benefit
Products and services
- Handwritten Postcards Full-color branded postcard with a real ballpoint handwritten message on the back, hand-addressed, with a real stamp, written by 220+ handwriting robots. Includes postal delivery tracking and a unique trackable QR code on every mailer. Priced at $0.69 per card with no minimums or contracts. Targeted at e-commerce, real estate, retail, and lead generation use cases.
- Handwritten Note Cards Folded cards with a real pen-written handwritten message inside, hand-addressed envelope, and real stamp, stuffed and mailed by Simply Noted using 220+ handwriting robots. Indistinguishable from handwritten notes, positioned as a premium personal touch. Priced at $0.89 per card with no minimums or contracts. Targeted at B2B sales, insurance, and professional services.
- Unlimited Plan Flat-rate monthly subscription giving businesses unlimited handwritten note sends at $497/month ($0.89 per handwritten note). Includes all platform integrations (CRM, API, Zapier, webhooks), USPS mail tracking, and a unique trackable QR code on every card. Designed for regular-volume business senders.
Quantifiable outcome
- 99% open rate for handwritten mail (vs. much lower for email and printed mail)
- +4 more outcomes
Companies that use Simply Noted
Customer profileNamed customers8 records
Segments6 records
Ideal customer profiles3 records
Simply Noted technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
AI capability2 records
Feature7 records
Simply Noted partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and supporting.
- SalesforcecoreNative Salesforce integration using Process Builder to automate sending real pen-written notes based on CRM activities such as new customer, anniversary, or milestone events. Enables enterprise CRM workflows to trigger personalized handwritten mail.
- ZapiercoreIntegration with Zapier enabling automation of sending real handwritten notes from 2,500+ software applications instantly. Allows non-technical users to create automated workflows without coding.
- ShopifycoreShopify integration via Zapier allows e-commerce stores to automatically send welcome notes to new customers along with discount codes or personalized product recommendations.
- USPScoreUSPS mail integration providing Intelligent Mail Barcode tracking on every mailer for in-transit and delivered scans. Enables customers to see when each card reaches the mailbox.
- Partner Referral ProgramsupportingReferral partner program with tiered commission structure: 7.5% for $5K-$49K expected volume, 10% for $50K-$99K, 12.5% for $100K+. Partners receive API access, Zapier integration, training, and contract discounts.
Scale indicators7 records
Recent moves7 records
Expansion highlights6 records
Simply Noted competitors and assessment
Company assessmentBroad incumbents
- HubSpot: HubSpot is a broad marketing, sales, and CRM platform that increasingly includes direct mail and gifting integrations within its marketplace. As a broad incumbent, it does not specialize in handwritten mail but competes for the same marketing-tech budget that Simply Noted targets.
Direct peers
- Sendoso: Sendoso is a sending platform combining physical gifting, direct mail, and e-gifts with CRM integrations and an enterprise sales motion. It competes with Simply Noted for corporate gifting and customer-experience use cases, particularly at Fortune 500 accounts.
- Scribeless: Scribeless provides automated handwritten mail at scale using robotic handwriting technology, with API integrations similar to Simply Noted. It targets B2B sales and marketing use cases across Europe, making it a direct competitor in product capability if not primary geography.
- Reachdesk: Reachdesk is a direct mail and gifting platform for B2B sales and marketing teams, integrated with Salesforce and HubSpot. It overlaps with Simply Noted on corporate gifting and CRM-triggered outreach, and competes for the same enterprise marketing budgets.
- Handwrytten: Handwrytten offers automated handwritten note services using robotics to write cards with real pens, with API and CRM integrations. It is the most direct competitor to Simply Noted, serving the same SMB and enterprise customers for thank-you notes, sales outreach, and retention campaigns.
- Alyce: Alyce is an AI-powered direct mail and gifting platform for B2B sales and marketing, integrated with Salesforce and HubSpot. It overlaps with Simply Noted on personalized physical outreach triggered from CRM workflows.
- Postalytics: Postalytics is a direct mail automation platform with CRM integrations, variable-data printing, and tracking, marketed to SMB and mid-market sales and marketing teams. It competes with Simply Noted for marketing-tech-stack budgets, albeit without the handwriting robotics differentiation.
- Lob: Lob is a direct mail automation API platform that enables developers to send personalized mail (letters, postcards, checks) programmatically. While Lob focuses on variable-data print mail rather than robotics handwriting, it competes for the same developer and marketing-team budgets with API-first positioning.
Regional players
- Postable: Postable is an online card-sending service that lets consumers and small businesses send physical cards (including handwritten-feel options). It is comparable to Simply Noted on the physical-greeting-card category but serves the consumer/SMB market rather than enterprise API-driven automation.
Emerging players
- Tactile: Tactile offers API-driven handwritten mail and gifting, positioned as developer infrastructure for personalized physical outreach. It is comparable to Simply Noted on product/category but typically smaller in scale and focuses on a narrower use-case set.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Simply Noted social profiles
Digital presenceSimply Noted financial estimates
Financial estimateRevenue estimate
Valuation estimate
Simply Noted leadership team
Management profileNumber of profiles
Profiles1 record
Simply Noted funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Simply Noted M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Simply Noted
What does Simply Noted do?
Simply Noted runs a handwritten mail automation platform that physically writes, addresses, stamps, and mails real pen-written postcards and folded note cards on behalf of business customers. Sending is triggered via self-serve web uploads, CRM events, REST API, or Zapier/Shopify workflows, and every mailer ships with USPS Intelligent Mail Barcode tracking and a unique trackable QR code. Revenue is generated through an unlimited monthly subscription ($497/month) and tiered prepaid credit packages priced from $0.64 to $2.76 per card.
Is Simply Noted a public or private company?
Simply Noted is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Simply Noted founded?
Simply Noted was founded in 2016. It employs 11 to 50 people.
Where is Simply Noted based?
Simply Noted is headquartered in Tempe, United States, in the North America region.
How does Simply Noted make money?
Three revenue lines are on record. Unlimited Subscription is the primary driver. The others are credit Packages (Pay-as-you-go) and product Add-ons.
Who are Simply Noted's main competitors?
HubSpot is listed as a broad incumbent. Direct peers are Sendoso, Scribeless, Reachdesk, Handwrytten, Alyce, Postalytics and Lob. Postable is listed as a regional player. Tactile is listed as an emerging player.
Does Simply Noted have an API?
Yes. REST API to send handwritten mail from customers' own apps, websites, or software. Cards can be sent in the handwriting style of choice with optional gift cards. Webhooks push delivery and scan events back to customer systems. Integrates with CRM, CSV, and 5,000+ app workflows via Zapier.
What industry is Simply Noted in?
Simply Noted's product category is Handwritten Mail Services. Its primary akta.pro industry code is EDAEAJAF, Variable Data & Personalized Print (ID Cards, Mailers, Certificates, Labels). Its NAICS code is 541860 and its SIC code is 7331.