What Productivity does

Productivity is a US-based, for-profit private business consulting firm founded in 1979 and headquartered in Shelton. The firm organizes its practice around three service areas: operational excellence, strategic innovation, and leadership and culture. Its stated positioning — operational excellence, strategic innovation, leadership and culture — indicates a horizontally diversified mid-sized consultancy rather than a vertical specialist.

With 101-250 employees, Productivity operates at the scale of an established mid-market US consulting firm, consistent with a 45-year operating history. The firm maintains a public web presence at productivityinc.com. The input data does not disclose pricing models, named clients, customer segments, revenue, or geographic reach beyond the Shelton, US headquarters, leaving the firm's commercial structure largely opaque.

The consulting business model implied by the firmographic profile is professional services revenue from client engagements, but no engagement terms, contract structures, or revenue mix are provided. No funding rounds, M&A activity, leadership changes, or strategic transactions are documented in the input. As a result, the firm's go-to-market mechanics, customer concentration, and recent trajectory cannot be triangulated from the supplied evidence.

Name

Productivity

Legal name

liquidfish

Website

https://productivityinc.com

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

101–250 employees

Short description

Productivity is a US-based business consulting firm founded in 1979, headquartered in Shelton, delivering services in operational excellence, strategic innovation, and leadership and culture with 101-250 employees.

Ownership category

akta.pro rank

Product category

Digital Marketing Services

NAICS

Advertising, Public Relations, and Related Services (5418)

SIC

Services-Advertising Agencies (7311)

akta.pro primary industry

Content Operations & Workflow Management (BPAFAIAI)

Keywords

• Digital marketing services
• Website design build
• Search engine optimization
• Social media management
• Video production

Headquarters

HQ city

Shelton

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Digital Marketing Services: Professional services revenue from delivering digital marketing campaigns and strategies including website design, SEO, social media management, digital advertising, video production, and email marketing. Services are offered à la carte or as comprehensive engagements.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

Productivity operates as a digital marketing agency (liquidfish) offering six integrated services for brands: website design and build, search engine optimization, social media management, digital advertising, video production, and email marketing. Services are delivered as strategic, creative, and channel expertise combined into a single data-driven engagement. Engagements are scoped per client and initiated through a free consultation.

Product overview

liquidfish is a digital marketing agency offering a unified suite of services rather than a modular software platform. The core offering consists of six integrated services: Website design & build (the anchor for digital reputation), Search engine optimization (search visibility), Social media management (platform storytelling), Digital advertising (targeted campaigns), Video production (multiformat content), and Email marketing (direct communication). These services are designed to work together as a holistic approach, connecting strategy, creative and channel expertise for brands ready to be found, remembered and chosen.

Differentiator

Problem solved

Functional benefit

Products and services

• Website design & build Website design and development service that acts as the anchor for a client's digital reputation, making their offer easier to understand, trust, and act on. Targeted at brands seeking an integrated digital presence.
• Search engine optimization SEO service using proven optimization techniques to help websites show up when it matters, built around useful content, technical clarity, and qualified demand for brands and companies.
• Social media management Social storytelling service that gives brands a consistent, human presence across platforms where their audience spends time, including content creation and platform management.
• Digital advertising Targeted digital advertising service using geotagging, demographic and psychographic targeting to put the right message in front of the right audience through search and social campaigns.
• Video production Video production service that tells stories in formats fitting client goals, including longform, YouTube, and social content.
• Email marketing Email marketing service providing useful, well-timed communication that keeps audiences close through strategy, content, design, and build.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves3 records

Expansion highlights3 records

Direct peers

• WebFX: Full-service digital marketing agency offering SEO, web design, PPC, social, and content under an integrated model — directly comparable to liquidfish's bundled services stack and SMB/mid-market target segment.
• Thrive Internet Marketing Agency: Multi-service digital agency delivering web design, SEO, social media, PPC, and video content with a data-driven, ROI-focused positioning that mirrors liquidfish's value proposition.
• Disruptive Advertising: Digital marketing agency focused on paid media, SEO, and lifecycle marketing with an integrated, results-driven brand voice analogous to liquidfish's data-driven approach.
• KlientBoost: Performance-focused digital agency offering PPC, SEO, CRO, and content; comparable to liquidfish in channel mix and consultative, ROI-led client engagement model.
• Ignite Visibility: Full-service digital marketing agency providing SEO, paid media, social, email, and web development — a closely aligned direct peer on service breadth and mid-market focus.
• Directive: B2B-focused digital marketing agency specializing in SEO, paid media, and content — overlapping with liquidfish on service stack while skewing toward B2B SaaS clients.
• Power Digital Marketing: Full-service performance marketing agency covering SEO, paid media, content, social, and CRO with a data-centric positioning closely matching liquidfish's brand posture.
• LYFE Marketing: Digital marketing agency offering social media management, SEO, PPC, and email marketing — a comparable direct peer on service mix and SMB client focus.

Broad incumbents

• HubSpot (Marketing Hub & Solutions Partners): Marketing platform giant whose partner agencies deliver exactly the SEO, content, email, and social services liquidfish offers; broader incumbent that competes for the same client budget via partner enablement.
• Dentsu Creative: Global creative/digital agency network operating at much larger scale; comparable on integrated campaign delivery but competes primarily for enterprise clients rather than liquidfish's mid-market niche.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights5 records

Customer concentration

• Facebookfacebook.com/profile.php

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Productivity