Kennesaw Juice

What Kennesaw Juice does

Kennesaw Juice is a 102-year-old, family-owned producer of cold-pressed, not-from-concentrate citrus juices and fruit-based beverages, headquartered at 1300 SW 1st Ct, Pompano Beach, Florida. The company operates a wholesale distribution model targeting two primary segments: foodservice/hospitality (bars, hotels, restaurants, catering, and cocktail programs) and retail grocery (premium and specialty supermarkets). It employs 101-250 people and sells its products nationwide, with no public funding, parent company, or external institutional ownership disclosed.

The company's core technology is a 3-step fresh-squeezed process — Pick it, Squeeze it, Bottle it — in which fruit is hand-picked at partnered Florida groves and cold-pressed into bottles within 24-48 hours, bypassing heat pasteurization and concentrate reconstitution to preserve natural flavor and nutrients. The portfolio spans approximately 15 SKUs across citrus juices (orange, grapefruit, tangerine, lime, lemon, blood orange), blends (orange-strawberry, pineapple fresca, strawberry lemonade), cocktail mixers (margarita mix, cold-pressed sour mix, strawberry lemonade), and a USDA Organic line; bottles are offered in 8oz, 16oz, 32oz, 64oz, and 128oz sizes. In October 2025, Kennesaw launched K2 Cold Pressed, a functional/peak-performance sub-brand across Energy, Focus, Immunity, Recovery, and Balance blends, with adaptogenic positioning and a Shopify-hosted direct channel. The company holds USDA Organic, HACCP (International HACCP Alliance), Kosher, Non-GMO Project, SQF (Safe Quality Food), and Fresh From Florida certifications.

Revenue is generated almost exclusively through B2B wholesale: direct field sales to enterprise foodservice accounts (including Marriott-branded properties featuring Kennesaw Orange Juice on menu), private-label and co-branded supply to retail partners (Whole Foods, The Fresh Market, Winn Dixie, Fairway, Zabar's, Stew Leonard's), and shipments through regional distributors (Joseph's Classic Market, Milams). The go-to-market combines a multi-step enterprise contact form for quote-based wholesale pricing, a free-trial-case program for new prospects, a StoreRocket store-locator directing consumer footfall to retail, and an active trade-show presence (Summer Fancy Food Show 2026, Booth 4108). Consumer-direct commerce is currently limited to the K2 Shopify site, with the legacy products sold only through wholesale and retail channels. A strategic supply partnership with Dundee Citrus Growers Association anchors raw-fruit access, including high-yield CUPS protected-screen groves.

Name

Kennesaw Juice

Legal name

Kennesaw Juice

Website

https://kennesawjuice.com

Company type

Private

Founded year

1923

Operating status

Operating

Headcount range

101–250 employees

Short description

Kennesaw Juice is a 102-year-old, family-owned producer of cold-pressed, not-from-concentrate citrus juices, selling wholesale to foodservice/hospitality operators (bars, hotels, restaurants) and retail grocery chains nationwide from its Pompano Beach, Florida headquarters.

Ownership category

akta.pro rank

Product category

Citrus Juice Manufacturing

NAICS

Beverage Manufacturing (3121)

SIC

Beverages (2080), Food And Kindred Products (2000)

akta.pro primary industry

Juice & Nectar Production (Including Juice Drinks) (AFAFABAC)

akta.pro secondary industry

Soft Drink & Carbonated Beverage Syrups (AFAFAGAA)

Keywords

• Fresh squeezed juice
• Citrus juice manufacturing
• Cocktail mixers
• Wholesale juice supplier
• Foodservice beverages

Headquarters

HQ city

Pompano Beach

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure, Others

Revenue model

1. Wholesale Product Sales (Foodservice): B2B sales of fresh-squeezed juices to bars, hotels, restaurants, and corporate catering. Offers branded, private label, and co-branded options with bulk pricing and reliable delivery schedules.
2. Wholesale Product Sales (Retail): Supply agreements with retailers including Whole Foods, Winn Dixie, Fairway, The Fresh Market, and regional grocers. Products sold through retail grocery channels with shelf placement and refrigerated display.
3. Direct Consumer Sales: Consumer direct sales through retail store locator and third-party e-commerce platforms. Products available in multiple sizes (8oz to 128oz) for consumer purchase.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels8 records

Core offering

Kennesaw Juice manufactures and distributes fresh-squeezed, not-from-concentrate citrus juices, cocktail mixers, and specialty juice blends. Operating since 1923 from Pompano Beach, Florida, the company supplies its products to foodservice operators, hospitality chains, retail grocery, and regional distributors, with additional consumer retail availability through its storefront and online channel.

Product overview

Kennesaw Juice is a family-owned juice company operating since 1923, offering a portfolio of 15 distinct juice products. The core product line includes freshly-squeezed citrus juices (Orange Juice, Lemonade, Lime Juice, Lemon Juice, Grapefruit Juice), specialty blends (Orange Strawberry Juice, Pineapple Fresca Juice, Blood Orange Juice, Cold Pressed Tangerine Juice, Key West Lime Juice), cocktail mixers (Margarita Mix, Cold Pressed Sour Mix, Strawberry Lemonade), and an organic option (Organic Orange Juice). All products are cold-pressed, not from concentrate, and bottled same day. In October 2025, the company launched K2 Cold Pressed Juices as a new functional/sub-brand targeting peak performance nutrition with blends for Energy, Focus, Immunity, Recovery, and Balance. Products are primarily sold through wholesale to foodservice (bars, hotels, restaurants) and retail channels, available in sizes ranging from 8oz to 128oz bottles.

Differentiator

Problem solved

Functional benefit

Brands

• K2 Cold Pressed: A new line of peak performance cold-pressed juices designed for people who live life in motion. Crafted with purpose-driven nutrition featuring functional blends targeting Energy, Focus, Immunity, Recovery, and Balance. Cold-pressed and never heated with real ingredients and no added sugars, preservatives, or artificial flavors.

Products and services

• Kennesaw Fresh-Squeezed Orange Juice

Quantifiable outcome

• Ranked #1 store-bought orange juice in blind taste test by The Takeout, beating Simply, Tropicana, Florida's Natural, and Whole Foods 365
• +1 more outcomes

Named customers8 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• Dundee Citrus Growers AssociationcoreStrategic or Co-development PartnerStrategic partnership between Kennesaw and Dundee Citrus supporting Florida citrus growers. Dundee packs and markets premium fresh fruit while Kennesaw processes citrus for juice and specialty products. The partnership provides growers with reliable crop outlets while ensuring customers receive exceptional Florida citrus products.

Scale indicators2 records

Recent moves7 records

Expansion highlights6 records

Broad incumbents

• Bolthouse Farms: Large producer of premium refrigerated juices, smoothies, and dressings sold nationally in grocery. Overlaps with Kennesaw in fresh refrigerated juice merchandising and channel placement, though Bolthouse operates at meaningfully larger scale across multiple categories.
• Simply Orange (Simply Beverages): Coca-Cola-owned premium not-from-concentrate juice brand positioned in the same premium tier that Kennesaw occupies. Comparable product positioning and retail channel presence, with corporate scale and marketing firepower that small premium players must compete against.
• Tropicana: Owned by PepsiCo and one of the dominant national orange juice brands with massive distribution and marketing budgets. Competes head-to-head with Kennesaw in retail OJ but operates at vastly greater scale and as part of a broader beverage portfolio.
• Evolution Fresh: Cold-pressed juice brand owned by Starbucks, sold primarily through Starbucks stores and grocery. Directly comparable on cold-pressed technology and premium juice category, but with much larger corporate backing and broader distribution.

Others

• SunOpta: Public ingredient and packaged beverage company with significant organic juice and fruit-based beverage operations serving retail and foodservice. Comparable as a competing supplier in organic and clean-label juice manufacturing, particularly for private-label and co-manufacturing relationships.

Direct peers

• Uncle Matt's Organic: Family-owned organic juice company producing premium citrus and functional beverages with USDA Organic certification. Comparable as a smaller, mission-driven Florida-adjacent citrus juice brand operating in similar natural and grocery channels.
• Florida's Natural: Florida-based grower-owned cooperative producing premium not-from-concentrate orange juice under the Florida's Natural brand. Directly comparable as a Florida citrus juice competitor in the same retail and foodservice channels, with the same fresh, domestically-sourced positioning that Kennesaw emphasizes.
• Natalie's Juice: Florida-based family-owned juice company producing fresh-squeezed, minimally processed juices. Highly comparable to Kennesaw on craft positioning, Florida heritage, clean-label ingredients, and foodservice/wholesale distribution model.

Emerging players

• Pressed Juicery: California-based cold-pressed juice brand with retail storefronts and DTC subscriptions, plus a presence in grocery. Comparable to Kennesaw's K2 line on cold-pressed functional positioning, though primarily West Coast and DTC-led versus Kennesaw's wholesale-led model.
• Suja Juice: Organic cold-pressed juice company selling functional juice shots, smoothies, and ready-to-drink juices through retail. Comparable on cold-pressed and functional wellness positioning, with overlap in grocery natural channel and ingredient standards.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/KennesawJuice
• Facebookfacebook.com/KennesawJuice
• LinkedInlinkedin.com/company/kennesaw-juice-company
• Instagraminstagram.com/kennesawjuice?igsh=MzRlODBiNWFlZA==

Compliance6 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Kennesaw Juice