What BFG does

BFG (Bieze Food Group B.V.) is a Netherlands-headquartered, privately held B2B food platform founded in 1953 and operated as part of the Wernsing Food Family. The business combines food production, trading/commerce, logistics, packaging, and digital marketplace services under a single umbrella, owning more than 30 production sites across the Netherlands, Belgium, France, Spain, Germany, and Scandinavia, and serving four primary customer segments: food retail, foodservice and Out-of-Home operators, food industry manufacturers, and food suppliers/producers. The group retains an extensive brand portfolio of wholly-owned subsidiaries including Epos, Eijssen Dairy, Extract, Bieze Food Solutions, Menken van den Assem, Twente Foods, Naive Food, Rensika, Nikita, and Foodmaker, producing soups, sauces, marinades, pestos, tapenades, dairy products, plant-based alternatives, salads, hummus, meal kits, and spices in IFS- and BRC-certified environments.

The core platform architecture is the QSTA brand, which has consolidated three service lines since the 2024 mergers with Foodbyte and BFG Warehousing: QSTA Food Market (commercial and supplier partnerships), QSTA Food Logistics (temperature-controlled storage in three zones and distribution across a 25,000 m² Nijkerk hub), and QSTA Food Data (analytics for packaging sustainability and operational efficiency). The AI-based FCast forecasting tool predicts daily sales and inventory needs up to 91 days in advance and is paired with self-serve e-commerce through QSTA.nl, field sales via rayonmanagers, and inside sales for retention and cross-sell.

BFG monetizes through four interlocking revenue streams: food production (selling manufactured products across categories), food trading and commerce (transaction-based supplier-customer matching through QSTA), logistics and distribution services (managed storage and transport), and packaging solutions (IFS-certified co-packing). Pricing is not publicly disclosed and is structured as custom B2B quotes based on volume, requirements, and SLAs. The company pursues a 'Forwarding food business' positioning that emphasizes short time-to-market, supply security, and sustainability, evidenced by BREEAM Outstanding and Excellent certifications on its Riddererf facility and the 2025 QSTA logistics expansion, and by a Smart Energy Hub that integrates battery storage with electric truck charging.

Name

BFG

Legal name

Bieze Food Group B.V.

Website

https://biezefoodgroup.nl

Company type

Private

Founded year

1953

Operating status

Operating

Headcount range

251–500 employees

Short description

BFG is a Netherlands-headquartered private B2B food platform that produces, trades, and distributes fresh, chilled, and frozen food products across six European countries. It serves food retail, foodservice, food industry, and producer customers through integrated production sites, the QSTA online marketplace, and temperature-controlled logistics.

Ownership category

akta.pro rank

Product category

Food Supply Chain Platform Services

NAICS

Mayonnaise, Dressing, and Other Prepared Sauce Manufacturing (311941)

SIC

Food And Kindred Products (2000), Dairy Products (2020), Wholesale-Groceries, General Line (5141)

akta.pro primary industry

BBQ Sauce & Marinades Manufacturing (AFAKADAH)

akta.pro secondary industries

Soups, Broths & Meal Starters (CRADAAAF), Online B2B Grocery Supply for Small Businesses (Wholesale-to-Consumer/Prosumer) (CRAHAIAL), Corporate & Catering Online Ordering/Delivery (AFAIAMAK)

Keywords

• B2B food platform
• Food production manufacturing
• Fresh chilled frozen supply
• Food industry logistics
• Private label food solutions

Headquarters

HQ city

Nijkerk

HQ country

Netherlands

HQ region

Europe

Offices4 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. Food Production: Manufacturing of soups, sauces, dressings, marinades, pestos, tapenades, spice mixes, plant-based dairy alternatives, potato products, pomegranate seeds, spreads, salads, hummus variants, and meal kits across 30+ production sites in Europe
2. Food Trading and Commerce: Connecting suppliers and customers through the QSTA platform, working with top European food suppliers to offer suitable solutions across the fresh and frozen supply chain, including quality assurance and logistics services
3. Logistics and Distribution Services: Storage in three temperature zones, planning, invoicing, data management, transport, and business intelligence solutions through QSTA Food Logistics and BFG Warehousing (merged into QSTA)
4. Packaging Solutions: Filling sachets and tubs, repacking bulk containers into consumer units or portion packs in IFS-certified environment, including sleeves, bands, labels and pre-printed films

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

BFG (Bieze Food Group) operates as a B2B European platform for suppliers of fresh, chilled, and frozen food products. It combines food production across 30+ sites (soups, sauces, dressings, marinades, pestos, dairy alternatives, salads, meal kits), trading and commerce via the QSTA marketplace connecting 200+ suppliers with food professionals, and integrated logistics including temperature-controlled warehousing and distribution.

Product overview

BFG (Bieze Food Group) operates as a European platform for fresh, chilled, and frozen food products, combining a B2B marketplace model (QSTA) with integrated production and logistics capabilities. The core portfolio includes the QSTA online marketplace/platform, which encompasses QSTA Food Market (commercial/procurement), QSTA Food Logistics (warehousing/distribution), and QSTA Food Data (analytics). The platform is powered by the AI forecasting tool FCast™. Supporting the platform are numerous acquired production brands including Eijssen Dairy, Epos, Extract, Bieze Food Solutions, Menken van den Assem, Rensika, and Naive Food. The company also offers three core service pillars: BFG Services (logistics, storage, planning, business intelligence), BFG Commerce (trading, supplier partnerships), and BFG Production (manufacturing across 30+ European sites producing soups, sauces, marinades, spices, dairy alternatives, salads, and meal kits).

Differentiator

Problem solved

Functional benefit

Products and services

• QSTA Online Food Marketplace B2B e-commerce marketplace connecting over 200 food suppliers with food professionals (retail, foodservice, industry). Supports same-day ordering with next-morning delivery, fine-mesh to pallet deliveries across Europe.
• QSTA Food Logistics Temperature-controlled warehousing and distribution services including 25,000 m² of storage across three temperature zones, fine-mesh distribution, and fulfillment services for food professionals.
• BFG Production (Food Manufacturing) Contract and private-label food manufacturing across more than 30 sites in Europe, including allergen-safe and IFS-certified production of soups, sauces, marinades, pestos, dairy alternatives, salads, and meal kits for retail and foodservice customers.
• BFG Commerce (Food Trading) Trading and supplier partnership services that connect European food suppliers with customers, providing solutions across the fresh and frozen supply chain including quality assurance and sourcing.
• BFG Services (Supply Chain Solutions) Integrated supply chain services covering smart system design, flexible logistics solutions, three-zone storage, planning, invoicing, data management, transport, and business intelligence for food sector customers.
• BFG Packaging Solutions Packaging services including filling sachets and tubs, repacking bulk containers into consumer units or portion packs in an IFS-certified environment, including sleeves, bands, labels, and pre-printed films.
• QSTA Food Data Data management and analytics service providing insights into packaging materials, sustainability metrics, and support for packaging waste management contributions (Verpact Tariefdifferentiatie Plastic 2.0).
• Sustainable Yoghurt Packaging New sustainable yoghurt container developed with SFA Packaging and Superunie. Lightweight rectangular 1,100 ml container with 33% more pots per tray, produced locally in the Netherlands with PP material. Includes 500 ml version.

Quantifiable outcome

• Predict inventory needs up to 91 days in advance, reducing food waste
• +2 more outcomes

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

AI capability5 records

Feature4 records

Partnerships

Nine partnerships are on record, tiered minor and core.

• Nationale WaarborgminorGTM or Marketing Partner · 13 June 2024Charitable partner in Tour du ALS 2024, climbing Mont Ventoux to raise funds for ALS Netherlands Foundation, raising over €218,000 as a team.
• Zeevat Hypotheken en VerzekeringenminorGTM or Marketing Partner · 13 June 2024Charitable partner in Tour du ALS 2024 initiative, contributing to record €218,000 fundraising for ALS research.
• BFG WarehousingcoreStrategic or Co-development Partner · 1 May 2024BFG Warehousing, the logistics backbone of BFG with 25,000 m² storage in three temperature zones, merged with QSTA to offer comprehensive logistics services from AI-based forecasting to fine-mesh distribution.
• FoodbytecoreTechnology or Integration · 1 March 2024Merger to combine data management expertise with online food platform capabilities under the QSTA brand, creating a pioneer in food-tech for data-driven supply chain optimization.
• United BasketballminorGTM or Marketing Partner · 1 January 2024Three-year partnership supporting regional sports and Gelderland Gezond program aimed at inspiring residents to eat healthier, live healthier, and move more, with programs for schools and clinics.
• SFA PackagingcoreStrategic or Co-development PartnerCollaborative development of sustainable packaging solutions including new lightweight rectangular 1,100 ml yoghurt container combining material reduction, logistical efficiency, and circular design. The packaging is produced in the Netherlands using local PP material.
• SuperuniecoreStrategic or Co-development PartnerPartnership in development of sustainable packaging solutions for the food supply chain, specifically the rectangular yoghurt container project that improves space efficiency by 33% more pots per tray.
• Müller Fresh Food LogisticsminorChannel Partner/ Reseller/ DistributorTransport partner for electric truck charging coordination with BFG's reach trucks, ensuring efficient charging schedules through Smart Energy Hub management.
• VerpactminorOthersDutch organization managing packaging waste contributions (formerly Stichting Afvalfonds Verpakkingen), enabling companies to receive discounts on packaging taxes based on recyclability.

Scale indicators6 records

Recent moves11 records

Expansion highlights7 records

Direct peers

• Greenyard: Greenyard is a Belgian-listed global market leader in fruit, vegetables and plant-based food solutions for retail, foodservice and industry. Like BFG, it sits at the intersection of fresh food production, processing, and B2B distribution across Europe.
• Plukon Food Group: Plukon is one of Europe's largest poultry processors with operations across the Netherlands, Germany, France, Belgium, Poland, and Spain. It shares BFG's multi-country production platform and retail/foodservice customer focus.
• Brakes Group: Brakes Group is a major UK and European B2B foodservice provider serving pubs, restaurants, hotels, schools and care homes. Its scale, multi-temperature logistics, and broad supplier base make it one of the closest direct comparisons to BFG's foodservice platform.
• 2 Sisters Food Group: 2 Sisters Food Group is one of the UK's largest food manufacturers, supplying retail, foodservice and B2B customers with bakery, chilled, frozen and ambient products. Its multi-category, multi-channel B2B model is highly comparable to BFG's platform.
• Bidfood: Bidfood is the UK's leading B2B foodservice distributor, supplying fresh, chilled and frozen products to caterers, restaurants and retailers. It mirrors BFG's combined model of broad assortment, multi-temperature distribution, and value-added services.
• Bell Food Group: Bell Food Group is a Swiss-listed European food producer with operations in convenience, poultry, charcuterie, and seafood, serving retail and foodservice. Its multi-country production footprint and B2B customer mix are structurally similar to BFG's production network.
• Ter Beke: Ter Beke is a Belgian-listed European producer of processed meat, ready meals, and cheese snacks serving retail and foodservice customers. Its focus on fresh, chilled convenience products in multiple European markets parallels BFG's production portfolio.
• Havi Group: Havi is a global supply-chain and logistics partner to foodservice and quick-service restaurant brands, combining procurement, packaging, and temperature-controlled distribution. Its integrated B2B food logistics model is closely comparable to BFG's QSTA and warehousing activities.

Broad incumbents

• METRO AG: METRO AG is a major European wholesale and foodservice distribution group operating cash-and-carry and delivery businesses. While much larger and broader, its foodservice and HoReCa delivery arm overlaps directly with BFG's out-of-home platform.
• Sysco: Sysco is the world's largest B2B foodservice distributor, supplying restaurants, healthcare and education customers across North America and Europe. As a global incumbent, it represents the scaled archetype of the B2B food distribution model BFG is building in Europe.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/BiezeFoodGroup

Compliance8 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Subsidiaries18 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about BFG