Attaché
Attaché is a privately held, full-service B2B marketing and creative agency in Columbus, Ohio, founded in 1993 by CEO Jason Janoski. It serves a diversified mix of Ohio-based mid-market, nonprofit, and public-sector clients across nine service lines using a small core team plus flexible creative staffing.
- Company typePrivate
- Founded1993
- HeadquartersColumbus, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Attaché does
Attaché is a privately held, full-service B2B marketing and creative agency headquartered in Columbus, Ohio. Operating continuously since 1993, the firm delivers strategic marketing, advertising, brand and identity development, public relations, marketing-collateral production, web and digital marketing, trade-show and event execution, and creative staffing through its Ally Program. The company serves a mixed portfolio of Ohio-based clients spanning education (Bishop Watterson), transportation (COTA), retail (Weiland's), nonprofit/environmental education (Local Falconry School), associations/nonprofits (ADAPTS), energy and utilities (electric cooperatives, a power/telecom company), packaging manufacturing, and startups (Upshot). Its service model combines a small core team with an extended creative bench, allowing the firm to scale delivery capacity on a project basis without proportional fixed-cost expansion.
The business model is project- and retainer-based professional services revenue, with no disclosed pricing tiers, no subscription product, and no outside investors. Marketing technology deployments are built around established platforms — HubSpot, Marketo, and SharpSpring — for marketing-automation engagements; no proprietary technology platform was disclosed. Go-to-market is referral- and relationship-driven, supplemented by content marketing across the firm's blog, LinkedIn, Facebook, Twitter, and email newsletter. The firm has historically highlighted LinkedIn as a revenue channel that materially grew the business, but no current revenue figures, customer counts, or capacity utilization are publicly available.
The company is founder-led by Jason Janoski, who also serves as CEO, and operates with a headcount in the 1-10 range. There is no record of acquisitions, divestitures, funding rounds, partnerships, regulatory actions, or awards across the public data set. Overall, Attaché presents as a long-running, sub-scale, regionally focused agency whose growth has been organic, conservatively financed, and tightly coupled to its founder and a small stable of clients in the Ohio market.
Attaché firmographics
Firmographics- Name
- Attaché
- Legal name
- Attaché, Inc.
- Website
- https://yourattache.co
- Company type
- Private
- Founded year
- 1993
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Attaché is a privately held, full-service B2B marketing and creative agency in Columbus, Ohio, founded in 1993 by CEO Jason Janoski. It serves a diversified mix of Ohio-based mid-market, nonprofit, and public-sector clients across nine service lines using a small core team plus flexible creative staffing.
- Ownership category
- akta.pro rank
Attaché industry classification
Industry- Product category
- Marketing Services
- NAICS
- Advertising Agencies (541810), Public Relations Agencies (541820)
- SIC
- Services-Advertising Agencies (7311)
- akta.pro primary industry
- B2B Demand Generation & Lead Nurture Agencies (BPAFAKAA)
- akta.pro secondary industry
- Product & Brand PR (Consumer & B2B) (BPAFADAH)
Keywords
Where Attaché is headquartered
LocationHeadquarters
- HQ city
- Columbus
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Attaché business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Marketing Services Revenue: Attaché generates revenue through providing comprehensive B2B marketing services including strategic marketing, advertising, creative staffing, brand identity, public relations, marketing automation, marketing collateral, web and digital marketing, and trade show support. They operate on a project-based and retainer model working directly with B2B clients.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom engagement pricing based on client needs |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels6 records
Attaché product offering
Product offeringCore offering
Attaché is a full-service B2B marketing and creative agency that delivers strategic marketing, advertising, brand identity development, public relations, marketing automation (HubSpot, Marketo, SharpSpring), marketing collateral, web and digital marketing, and trade show/event support. It supplements these with a creative-staffing program (Ally) that connects companies with creative talent for contract, full-time, or short-term placements. Engagements are structured as standalone service projects, bundled marketing packages, or multi-year retainer agreements directly with B2B clients.
Product overview
Attaché is a full-service B2B marketing agency offering a comprehensive portfolio of nine distinct marketing service categories. These include Strategic Marketing, Advertising, Creative Staffing (Ally Program), Brand & Identity, Public Relations, Marketing Automation, Marketing Collateral, Web & Digital Marketing, and Trade Shows & Events. The agency operates on a flexible business model using a core team of full-time staff combined with freelancers and consultants. Services can be purchased individually as standalone offerings or bundled into marketing packages. The agency has been in operation since 1993 and specializes in simplifying complex marketing challenges for B2B clients.
Differentiator
Problem solved
Functional benefit
Brands
- Ally Program: Creative staffing program that connects talent with companies needing creative staff
Products and services
- Strategic Marketing Identifies and capitalizes on a company's existing and potential competitive advantages through market research and strategic planning; offered to B2B clients seeking structured marketing strategy development.
- Advertising Promotes businesses through campaigns encompassing the right media for the target audience; offered to B2B clients seeking paid and earned advertising campaign execution.
- Creative Staffing (Ally Program) Connects companies with creative talent for short-term, full-time, or contract placements, and offers talent acquisition support for job seekers; offered to B2B companies that need creative staff augmentation.
- Brand & Identity Develops brand identity that cuts through complexity to speak clearly to the target audience; offered to B2B clients seeking brand strategy and visual identity development.
- Public Relations Maintains company image by delivering the right message at the right time to the right people; offered to B2B clients seeking PR strategy and execution support.
- Marketing Automation Markets dynamically and efficiently using popular marketing automation tools including HubSpot, Marketo, and SharpSpring; offered to B2B clients seeking implementation and management of marketing automation platforms.
- Marketing Collateral Tells a company's unique brand story with consistency at every stage in the sales process; offered to B2B clients needing sales enablement and marketing materials development.
- Web & Digital Marketing Takes advantage of electronic channels to make an impact on target audiences through websites and digital campaigns; offered to B2B clients seeking digital marketing execution.
- Trade Shows & Events Helps clients stand out on the trade show floor and maximize networking opportunities; offered to B2B clients needing trade show and event marketing support.
- Marketing Packages Stand-alone marketing service packages assembled to support marketing and sales efforts; offered to B2B clients who prefer bundled engagements over buying individual service categories.
Quantifiable outcome
- Doubled annual revenue in 2015 through LinkedIn marketing efforts
Companies that use Attaché
Customer profileNamed customers9 records
Segments1 record
Ideal customer profiles2 records
Attaché technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Attaché partnerships and signals
Strategic signalScale indicators2 records
Recent moves3 records
Expansion highlights2 records
Attaché competitors and assessment
Company assessmentRegional players
- Yaffe Group: Michigan-based full-service marketing and media agency serving mid-market and B2B clients. Similar Midwestern regional profile and full-service agency model.
Direct peers
- Ten Adams: Mid-size B2B-focused brand and marketing agency with a vertical specialty (healthcare) but a comparable full-service B2B model. Relevant as a similarly sized specialist competitor.
- Fathom: B2B content marketing agency focused on demand generation, brand, and content strategy for technology and industrial clients. Highly comparable in target customer and B2B content-led approach.
- Padilla: Minneapolis-based integrated communications and marketing agency with significant B2B and brand PR capabilities. Comparable in service breadth and B2B client orientation.
- Bader Rutter: Mid-size B2B marketing and advertising agency headquartered in Milwaukee with a full-service offering including brand, content, digital, and PR. Closely mirrors Attaché's full-service B2B positioning.
- Marcus Thomas LLC: Cleveland, Ohio-based integrated marketing and advertising agency of comparable size serving mid-market and B2B clients across multiple verticals. Direct regional and capability peer to Attaché.
- Hennessey Hayes: B2B marketing agency focused on industrial, manufacturing, and technology clients with brand, content, and digital capabilities. Directly comparable in customer profile and service mix.
- SWBR (REVC): B2B marketing agency with deep specialization in architecture, engineering, and construction (AEC) verticals. Comparable in size, B2B focus, and integrated services approach.
Broad incumbents
- J. Walter Thompson (Wunderman Thompson): Large global advertising network providing advertising, brand, digital, and PR services across B2B and B2C. Represents the broader incumbent competitive set Attaché encounters for larger client opportunities.
- Ogilvy: Global full-service advertising and marketing agency network offering the same broad services as Attaché (advertising, PR, digital, brand). Represents the enterprise-scale competitive ceiling that small B2B agencies compete against.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Attaché social profiles
Digital presenceAttaché financial estimates
Financial estimateRevenue estimate
Valuation estimate
Attaché leadership team
Management profileNumber of profiles
Profiles2 records
Attaché funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Attaché M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Attaché
What does Attaché do?
Attaché is a full-service B2B marketing and creative agency that delivers strategic marketing, advertising, brand identity development, public relations, marketing automation (HubSpot, Marketo, SharpSpring), marketing collateral, web and digital marketing, and trade show/event support. It supplements these with a creative-staffing program (Ally) that connects companies with creative talent for contract, full-time, or short-term placements. Engagements are structured as standalone service projects, bundled marketing packages, or multi-year retainer agreements directly with B2B clients.
Is Attaché a public or private company?
Attaché is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Attaché founded?
Attaché was founded in 1993. It employs 1 to 10 people.
Where is Attaché based?
Attaché is headquartered in Columbus, United States, in the North America region.
How does Attaché make money?
One revenue line is on record: marketing Services Revenue.
Who are Attaché's main competitors?
Yaffe Group is listed as a regional player. Direct peers are Ten Adams, Fathom, Padilla, Bader Rutter, Marcus Thomas LLC, Hennessey Hayes and SWBR (REVC). Broad incumbents are J. Walter Thompson (Wunderman Thompson) and Ogilvy.
Does Attaché have an API?
No public API is recorded for Attaché.
What industry is Attaché in?
Attaché's product category is Marketing Services. Its primary akta.pro industry code is BPAFAKAA, B2B Demand Generation & Lead Nurture Agencies, with a secondary code of BPAFADAH, Product & Brand PR (Consumer & B2B). Its NAICS code is 541810 and its SIC code is 7311.