WebWise Solutions
- Company typePrivate
- Founded1996
- HeadquartersMason City, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
What WebWise Solutions does
WebWise Solutions is a privately held, bootstrapped digital services firm headquartered in Mason City, Iowa, originally founded as Weather Edge in 1996 and operating under its current name since a 2020 rebrand. The company provides end-to-end web presence services for small and mid-sized businesses, including custom website design across MySite, WordPress, and Magento platforms, monthly recurring hosting on US-based servers, domain registration, SEO, and website speed optimization using CDN, JavaScript/CSS tuning, and image compression. Adjacent lines of work include e-commerce setup, multi-platform mobile app development, drone videography with FAA Part 107 pilots, 360 photo tours, live streaming, voice-over work, email marketing, SMS marketing, and social media management, supported by an ecosystem of integrations with IDX Broker, AccessiBe, Monday.com, Constant Contact, and Authorize.Net.
The underlying technology stack centers on mainstream third-party platforms (WordPress, Magento) rather than proprietary infrastructure, paired with a self-operated hosting environment that the firm markets around 99.9%+ uptime and disaster-recovery track record going back over two decades. Differentiators are presented as operational rather than technical: no-contract terms, transfer of domain and site ownership to customers, Midwest pricing with national reach, and a founder with continuous tenure since 1996 including prior broadcast meteorology work that has produced media-vertical client wins (multiple television stations, the National Weather Association).
The business model blends one-time project fees for design and setup work with low-priced monthly subscriptions for hosting ($15–$20/mo), speed optimization ($15/mo introductory), and SMS marketing (entry plans ≈ 250 texts/mo). Quote-based custom design, e-commerce, and app development engagements reportedly run 2–4 months per project. Distribution is direct-to-customer with a consultative sales motion, supplemented by an online quote-request funnel, a Facebook page, partner referrals, and primarily word-of-mouth acquisition — the company explicitly states it does minimal traditional advertising. The customer base is a long tail of regional SMBs, schools, healthcare entities, real-estate brokerages, libraries, museums, and event venues across the US, Puerto Rico, Canada, and Mexico, with no single anchor enterprise publicly disclosed.
WebWise Solutions firmographics
Firmographics- Name
- WebWise Solutions
- Legal name
- WebWise Websites Inc.
- Website
- https://thewebwisesolution.com
- Company type
- Private
- Founded year
- 1996
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Where WebWise Solutions is headquartered
LocationHeadquarters
- HQ city
- Mason City
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
WebWise Solutions business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Infrastructure, Operations, Marketing or Sales
Revenue model
- Web Hosting Services: Monthly recurring hosting fees for website storage on secure US-based servers. Includes technical support, backups, disaster recovery, and training sessions. Two tiers: MySite Hosting at $15/month and WordPress Hosting at $20/month.
- Website Design and Development: One-time fees for custom website design across multiple platforms (MySite, WordPress, Magento). Includes responsive design, tracking, favicon, robots.txt, sitemap.xml, and code verification. Average project completion in 2-4 months.
- Search Engine Optimization: SEO services to improve website ranking in search engines like Google, including mobile-friendly optimization.
- Website Speed Optimization: Monthly subscription service at $15/month for CDN, JavaScript/CSS optimization, and image optimization.
- Domain Registration: Domain name registration services via shop.webwisedomains.com.
- Text Message Marketing: SMS marketing campaigns starting at 250 texts per month. Mobile marketing with 20-70% response rates vs 1% for direct mail.
- App Development: Custom app development for multiple platforms including Android, iOS, and Windows.
- Social Media Management: Management of social media platforms including Facebook, Twitter, Instagram, LinkedIn, Pinterest, and YouTube.
- Email Marketing: Email campaign creation and management with mobile device optimization.
- Drone Video Services: Aerial drone video and photography services with FAA-compliant pilots. Customers own all rights upon completion.
- 360 Photo Tours: On-site photography and editing for 360-degree viewable photo tours for websites.
- Live Web Streaming: Live streaming services for events with chat capability and online storage for future viewing.
- Voice Over Work: Professional voice-over services including their President Adam Frederick who has 15 years of on-air meteorology experience.
- E-Commerce Solutions: Shopping cart setup, shipping configuration, invoice payment systems, and secure transaction processing.
- Alert Banner Plugin: One-time fee of $50 for emergency notification banner plugin installation and configuration for WordPress sites.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | MySite Hosting & Support - Basic hosting with security and support |
| Subscription | Monthly | WordPress Website Hosting & Support - Enhanced hosting for WordPress sites |
| Subscription | Monthly | Website Speed Optimization - CDN and optimization service |
| Subscription | Monthly | Text Message Marketing - SMS campaign service |
| One time/ perpetual license | One time/ perpetual license | E-Commerce Setup - Shopping cart and payment processing |
| One time/ perpetual license | One time/ perpetual license | Alert Banner Plugin - Emergency notification banner for WordPress |
| One time/ perpetual license | One time/ perpetual license | Custom Website Design - Full design and development |
| Subscription | Annual | ConnectWise Control - Remote desktop software |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels4 records
WebWise Solutions product offering
Product offeringCore offering
WebWise Solutions designs, builds, hosts, and markets websites for small and medium businesses across the United States, Canada, and Mexico. They provide custom website design across multiple platforms (WordPress, MySite, and Magento e-commerce), paired with recurring hosting on US-based servers, domain registration, SEO, speed optimization, and digital marketing services including email, SMS, and social media management.
Product overview
WebWise Solutions is a comprehensive business solutions and website design company offering a suite of digital services. The core product is website design across three main platforms: MySite (for small/new businesses with up to 10 pages), WordPress (world's most popular platform with plugin capabilities), and Magento Premium Ecommerce (for large businesses with high transaction volumes). These are supported by hosting services, domain registration, and integrated marketing tools including SEO, email marketing, text message marketing, and social media management. Additional services include mobile app development for multiple platforms, live streaming, 360 photo tours, drone video, voice-over work, and e-commerce capabilities. The company also offers remote work solutions including video conferencing and project management tools, providing a one-stop solution for businesses needing a web presence.
Differentiator
Problem solved
Functional benefit
Products and services
- Website Design Custom website design services building responsive websites across multiple platforms (MySite for small/new businesses up to 10 pages, WordPress with plugin support, and Magento premium e-commerce for large inventories). Includes tracking, favicon, robots.txt, sitemap.xml, and code verification. Average project completion in 2-4 months.
- Web Hosting Recurring web hosting services on secure US-based servers with 99.9%+ uptime, additional security, technical support, backups, disaster recovery, and training sessions. Two tiers: MySite Hosting at $15/month and WordPress Hosting & Support at $20/month.
- Domain Registration Domain name registration and management service allowing customers to register and own their domain names in their own name.
- Search Engine Optimization SEO services that help websites rank higher in search engines like Google through keyword optimization and mobile-friendly design implementation.
- Website Speed Optimization Monthly speed optimization service implementing CDN, JavaScript and CSS file optimization, and image optimization with an installed plugin for ongoing performance management. Introductory rate $15/month.
- Live Web Streaming Live streaming services for events including equipment, web broadcast, and chat box for real-time viewer interaction, with online storage for future viewing.
- 360 Photo Tours On-site photography and editing to create 360-degree viewable virtual photo tours for websites, ideal for real estate and business showcase.
- Email Marketing Email campaign creation, management, and customization of outgoing messages to match company branding, with mobile device optimization.
- App Development
Quantifiable outcome
- 99.9%+ server uptime (under 45 minutes downtime in 2015)
- +3 more outcomes
Companies that use WebWise Solutions
Customer profileNamed customers17 records
Segments4 records
Ideal customer profiles4 records
WebWise Solutions technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
Feature4 records
WebWise Solutions partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and minor.
- IDX BrokercoreProvides Realtor listings integration - Multiple Listing Service (MLS) IDX listings automatically displayed on real estate websites. Information on Internet Data eXchange (IDX) and property search tools for real estate websites.
- AccessiBecoreADA compliance solution using AI engines. Helps protect clients from frivolous ADA lawsuits. WebWise uses AccessiBe on their own website and recommends it to clients concerned about ADA compliance.
- Monday.comcoreProject management platform - fast, beautiful, easy to use tool for managing projects. WebWise uses Monday.com internally and recommends it to clients needing project management solutions.
- Constant ContactcoreEmail marketing solution for connecting with customers and growing business. Provides tools for real-time results and campaign management integrated with WebWise services.
- FacebookminorSocial media platform for customer engagement and marketing. WebWise maintains a Facebook presence at facebook.com/WebWiseWebsites.
Scale indicators5 records
Recent moves7 records
Expansion highlights4 records
WebWise Solutions competitors and assessment
Company assessmentBroad incumbents
- Wix.com: DIY website builder platform targeting the same small-business customer base with self-serve website creation, hosting, and basic marketing tools. Competes with WebWise for the SMB website budget, but via a fundamentally different (self-service) delivery model.
- Squarespace: DIY website builder and hosting platform targeting small businesses, creators, and entrepreneurs. Competes with WebWise's MySite and WordPress offerings in the SMB website space through a polished self-serve product.
- GoDaddy: Broad incumbent offering domain registration, hosting, DIY website builders, and a marketplace of professional web design services. Overlaps with WebWise across domains, hosting, and SMB website design, but at vastly larger scale.
Direct peers
- Thrive Internet Marketing Agency: Digital marketing and web design agency serving SMBs across the US with a similar bundle of web design, SEO, social media, and hosting-related services. Comparable horizontal agency model targeting non-enterprise customers.
- Big Leap: Digital marketing agency offering SEO, web design, content marketing, and social media services to SMB and mid-market clients. Comparable service-line mix and target customer profile.
- WebFX: Full-service digital agency offering web design, SEO, hosting-adjacent services, and digital marketing to SMB and mid-market clients. Closely comparable business model and customer base to WebWise Solutions, though at much larger scale.
- OuterBox: Digital agency specializing in e-commerce web design (including Magento), SEO, and digital marketing. Strong overlap with WebWise's Magento e-commerce and digital marketing service offerings.
- Coalition Technologies: Web design and SEO agency offering e-commerce design, Magento and WordPress development, and digital marketing. Comparable technical platform mix (WordPress, Magento) and service breadth.
- Straight North: Mid-sized US digital agency providing web design, SEO, and internet marketing services to SMB and mid-market clients. Comparable offering mix and customer segment to WebWise Solutions.
- Ignite Digital: Canadian digital marketing and web design agency offering SEO, web design, paid media, and social media services. Comparable full-service agency model serving SMBs in North America.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks7 records
Key highlights7 records
Customer concentration
WebWise Solutions social profiles
Digital presenceWebWise Solutions financial estimates
Financial estimateRevenue estimate
Valuation estimate
WebWise Solutions leadership team
Management profileNumber of profiles
Profiles2 records
WebWise Solutions funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
WebWise Solutions M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about WebWise Solutions
What does WebWise Solutions do?
WebWise Solutions designs, builds, hosts, and markets websites for small and medium businesses across the United States, Canada, and Mexico. They provide custom website design across multiple platforms (WordPress, MySite, and Magento e-commerce), paired with recurring hosting on US-based servers, domain registration, SEO, speed optimization, and digital marketing services including email, SMS, and social media management.
Is WebWise Solutions a public or private company?
WebWise Solutions is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was WebWise Solutions founded?
WebWise Solutions was founded in 1996. It employs 1 to 10 people.
Where is WebWise Solutions based?
WebWise Solutions is headquartered in Mason City, United States, in the North America region.
How does WebWise Solutions make money?
15 revenue lines are on record. Web Hosting Services are the primary driver. The others are website Design and Development, search Engine Optimization, website Speed Optimization, domain Registration, text Message Marketing, app Development, social Media Management, email Marketing, drone Video Services, 360 Photo Tours, live Web Streaming, voice Over Work, E-Commerce Solutions and alert Banner Plugin.
Who are WebWise Solutions's main competitors?
Broad incumbents on record are Wix.com, Squarespace and GoDaddy. Direct peers are Thrive Internet Marketing Agency, Big Leap, WebFX, OuterBox, Coalition Technologies, Straight North and Ignite Digital.
Does WebWise Solutions have an API?
No public API is recorded for WebWise Solutions.