Web Wikinger
Web Wikinger GmbH is a Kiel, Germany-based e-commerce agency and Enterprise Partner of plentyOne/plentymarkets. It delivers support, integration, consulting, marketplace connections, PWA layout development, and training services to 500+ SMB and enterprise clients, primarily across the DACH region.
- Company typePrivate
- Founded2015
- HeadquartersKiel, Germany
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Web Wikinger does
Web Wikinger GmbH is a privately held German e-commerce agency headquartered in Kiel, Schleswig-Holstein (Deliusstrasse 7, 24114 Kiel). Founded circa 2015, the firm operates as an Enterprise Partner of the plentyOne (formerly plentymarkets) e-commerce platform with 15+ years of collective platform experience. It serves 500+ customers spanning enterprise accounts (Kellogg's, Unilever/Pringles, KOSTAL, FRITZ, Alpina, Nexi Nets, CAU Uni Kiel, IHK Flensburg) and SMB and agency clients (Crew Republic, Spieltz, JuBaTec, Schattenfix/Sonnensegelguru) across the DACH region.
Web Wikinger firmographics
Firmographics- Name
- Web Wikinger
- Legal name
- Web Wikinger GmbH
- Website
- https://web-wikinger.de
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Web Wikinger GmbH is a Kiel, Germany-based e-commerce agency and Enterprise Partner of plentyOne/plentymarkets. It delivers support, integration, consulting, marketplace connections, PWA layout development, and training services to 500+ SMB and enterprise clients, primarily across the DACH region.
- Ownership category
- akta.pro rank
Web Wikinger industry classification
Industry- Product category
- E-commerce Agency Services
- NAICS
- Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (51821)
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Marketplace Enablement, Seller Tools & E-commerce Infrastructure (BPAMAGAK)
- akta.pro secondary industry
- Service Desk & ITSM Outsourcing (BPAEAMAF)
Keywords
Where Web Wikinger is headquartered
LocationHeadquarters
- HQ city
- Kiel
- HQ country
- Germany
- HQ region
- Europe
Offices1 record
Markets served
Web Wikinger business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- Professional Services: Hourly billing for support services and custom development work. Billing every 14 days with detailed time tracking.
- E-Commerce Consulting: Strategic consulting services delivered by 4 Senior Beraters with over 50 years combined E-Commerce experience.
- Training Services: Training and workshop services for clients on plentyOne, processes, order management, PWA, and marketplace operations.
- Project-based Development: Custom development work including layout development, plugin integration, and marketplace connections, billed based on project scope or hourly rates.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Support Services - 135,00€ per hour |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels5 records
Web Wikinger product offering
Product offeringCore offering
Web Wikinger is a full-service e-commerce agency offering six core service lines built on 15+ years of plentyOne (plentymarkets) specialization: technical Support Services, plugin and interface Integration, E-Commerce Consulting with four senior advisors, plentyShop PWA Layout Development, Marketplace Connection Services to 50+ global marketplaces, and Training/Workshops on plentyOne and marketplace operations. The agency serves as an Enterprise Partner of plentysystems AG and delivers these offerings primarily to SMB and mid-market e-commerce businesses in the DACH region.
Product overview
Web Wikinger is a full-service e-commerce agency offering a unified suite of services built around plurymarkets expertise. The portfolio centers on six core offerings: Support Services (ticket-based technical assistance), Integration Services (plugin and interface development), plentyShop PWA Layout Development (shop design and implementation), E-Commerce Consulting (strategy and analysis), Marketplace Connection Services (multi-channel marketplace integration), and Training/Workshops (education and onboarding). The agency also provides access to the Wikinger.io resource platform. With over 15 years as a plurymarkets Enterprise Partner and 4 senior consultants with 50+ years combined experience, the agency serves over 500 clients across various e-commerce platforms including plurymarkets, Shopware, and Shopify.
Differentiator
Problem solved
Functional benefit
Products and services
- Support Services Technical support for e-commerce systems including troubleshooting of images, text loading, process failures, invoice generation, tax rate issues, and customer login problems, delivered via email and phone with ticket tracking.
- Integration Services Plugin and external interface development and implementation handled by the in-house development team — from consulting and planning through development, installation, and full testing in client systems.
- plentyShop PWA Layout Development Design and development of modern e-commerce shop layouts built on the plentyShop PWA (Progressive Web App) framework, including strategic consulting, analysis, workshop facilitation, corporate design creation, and full implementation for clients.
- E-Commerce Consulting Holistic strategy consulting from four senior consultants, including complete system analysis, process review, workflow optimization, and strategic advisory for e-commerce operators.
- Marketplace Connection Services Integration of 50+ global marketplaces and price portals into clients' central inventory management system via plentyOne, covering Amazon, Kaufland, Otto, eBay, Zalando, Etsy, Allegro, Metro, Rakuten, Hood.de, and additional price portals.
- Training and Workshops (Schulungen) E-commerce education services for clients on plentyOne basics, product setup, SSL certificate management, user management, legal text maintenance, SEO optimization, and Amazon operations, including onboarding for new team members.
Companies that use Web Wikinger
Customer profileNamed customers12 records
Segments3 records
Ideal customer profiles3 records
Web Wikinger technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration31 records
Feature1 record
Web Wikinger partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core and minor.
- plentysystems AGcoreOfficial plentyOne Partner with Enterprise Partner status. Over 15 years of experience with the platform. Actively promotes and implements the plentyOne (plentymarkets) E-Commerce platform for clients.
- Kellogg'sminorEnterprise client for whom they have implemented E-Commerce solutions.
- Unilever (Pringles)minorEnterprise client for whom they manage Plentymarkets implementation and marketplace connections.
- AmazoncoreMarketplace integration partner. Web Wikinger connects clients to Amazon marketplace through plentyOne.
- KauflandcoreOfficial Kaufland Partner Agentur Basic. Marketplace integration for German Kaufland platform.
- OttocoreMarketplace integration partner. Connection to Otto marketplace through plentyOne.
- eBaycoreMarketplace integration partner for eBay Germany.
- ZalandocoreMarketplace integration partner for Zalando fashion marketplace.
- Kramer-MattminorStrategic partner in the e-commerce ecosystem.
- HändlerbundminorE-commerce legal compliance partner for legal text management.
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
Web Wikinger competitors and assessment
Company assessmentDirect peers
- cronn GmbH: German e-commerce and digital agency offering shopware, commerce, and marketplace services with comparable mid-market positioning in DACH.
- dotSource GmbH: Jena-headquartered digital commerce agency delivering e-commerce strategy, platform implementations, and marketplace integrations for mid-market and enterprise merchants across the DACH region.
- netz98 gmbh: German e-commerce agency specializing in Shopware and plentyOne implementations, offering consulting, integration, and marketplace services to SMB and mid-market merchants — directly comparable service portfolio and platform focus to Web Wikinger.
- Shopmacher GmbH: Bochum-based e-commerce agency focused on Shopware and plentyOne with similar services spanning consulting, development, and marketplace connections for SMB merchants.
Broad incumbents
- valantic GmbH: European digital consulting and software firm with dedicated e-commerce and customer experience practices serving enterprise merchants across multiple platforms, including SAP commerce.
- Accenture Song (formerly SinnerSchrader): Global digital agency network whose German operations (formerly SinnerSchrader) handle large-scale e-commerce engagements, offering a much broader and higher-budget service portfolio than Web Wikinger.
- novomind AG: Hamburg-based digital commerce and customer service software/services provider offering e-commerce platform implementations and AI-driven commerce tooling at greater scale than Web Wikinger.
- Arvato Systems / Arvato eCommerce: Bertelsmann-owned digital commerce and IT services provider offering end-to-end e-commerce platform operations and managed services for large enterprises globally.
- nexum AG: Larger Cologne-headquartered digital commerce agency with broader portfolio across strategy, creative, and platform implementations, serving enterprise clients across multiple e-commerce platforms.
Regional players
- divisend digital solutions GmbH: DACH-focused e-commerce and digital agency offering platform implementations and content services to mid-market merchants, with comparable size and service mix to Web Wikinger.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat5 records
Key risks7 records
Key highlights7 records
Customer concentration
Web Wikinger social profiles
Digital presenceWeb Wikinger financial estimates
Financial estimateRevenue estimate
Valuation estimate
Web Wikinger leadership team
Management profileNumber of profiles
Profiles11 records
Web Wikinger funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Web Wikinger M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Web Wikinger
What does Web Wikinger do?
Web Wikinger is a full-service e-commerce agency offering six core service lines built on 15+ years of plentyOne (plentymarkets) specialization: technical Support Services, plugin and interface Integration, E-Commerce Consulting with four senior advisors, plentyShop PWA Layout Development, Marketplace Connection Services to 50+ global marketplaces, and Training/Workshops on plentyOne and marketplace operations. The agency serves as an Enterprise Partner of plentysystems AG and delivers these offerings primarily to SMB and mid-market e-commerce businesses in the DACH region.
Is Web Wikinger a public or private company?
Web Wikinger is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Web Wikinger founded?
Web Wikinger was founded in 2015. It employs 11 to 50 people.
Where is Web Wikinger based?
Web Wikinger is headquartered in Kiel, Germany, in the Europe region.
How does Web Wikinger make money?
Four revenue lines are on record. Professional Services are the primary driver. The others are E-Commerce Consulting, training Services and project-based Development.
Who are Web Wikinger's main competitors?
Direct peers on record are cronn GmbH, dotSource GmbH, netz98 gmbh and Shopmacher GmbH. Broad incumbents are valantic GmbH, Accenture Song (formerly SinnerSchrader), novomind AG, Arvato Systems / Arvato eCommerce and nexum AG. divisend digital solutions GmbH is listed as a regional player.
Does Web Wikinger have an API?
No public API is recorded for Web Wikinger.
What industry is Web Wikinger in?
Web Wikinger's product category is E-commerce Agency Services. Its primary akta.pro industry code is BPAMAGAK, Marketplace Enablement, Seller Tools & E-commerce Infrastructure, with a secondary code of BPAEAMAF, Service Desk & ITSM Outsourcing. Its NAICS code is 51821 and its SIC code is 7370.