Stagelight Productions

What Stagelight Productions does

Stagelight Productions (legal entity: Stagelight Family Productions, "SFP") is a 501C3 non-profit youth theatre organization founded in 1990 by Janice Kraus and headquartered at 1051 S. Leslie, La Habra, California. The organization operates as the resident Youth Theatre production company for the City of Brea and the City of Whittier, producing four youth theatre shows per year — two in each municipality — running Thursday through Sunday across two-to-three weekends per production. It additionally delivers school-based productions in partnership with the Placentia-Yorba Linda School District and Orange School District, and has staged occasional productions in Newport Beach, Riverside, Huntington Beach, Northern California, and Arizona.

The organization's core product is live youth theatre programming for children from approximately age four through high school, supplemented by Costume Rental ($40–$100 per costume) and Set Rental services available to participants and external community customers. There is no proprietary technology stack; the only technology integration is the third-party Arts People ticketing platform (app.arts-people.com) used for online ticket sales. Production is delivered by a named staff of nine covering founder leadership, administration, choreography, stage management, directing assistance, audio, costumes, and wigs/makeup, with mandatory 20-hour family volunteer commitments supplying supplemental labor.

Revenue mechanics combine (1) one-time participant registration fees of $200 for residents and $225 for non-residents, (2) transaction-based costume and set rental income, and (3) recurring donations from Friends of Stagelight supporters and Guild Membership fees consistent with its 501C3 tax-exempt status. Go-to-market is community-led and event-driven: acquisition occurs primarily through municipal partnerships, school district collaborations, multi-generational family word-of-mouth, and an organic social presence across Instagram, Facebook, X (Twitter), TikTok, and YouTube, supplemented by an email newsletter. Ticket distribution is direct-to-consumer via live performance attendance and self-serve online purchasing through Arts People.

Name

Stagelight Productions

Legal name

Stagelight Family Productions

Website

https://stagelightproductions.com

Company type

Private

Founded year

1990

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Youth Theatre & Performing Arts Education

NAICS

Theater Companies and Dinner Theaters (711110), Other Performing Arts Companies (711190)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Opera & Operetta (MPAGABAF)

akta.pro secondary industries

Theater, Musicals & Performing Arts (THAJAFAB), Theatre Services & Design (Scenic/Costume/Props/Stage Management) (MPAGABAO), Performing Arts Organizations (Theater, Dance, Opera, Music) (BPAGAHAB)

Keywords

• Youth theatre productions
• Musical theatre programs
• Community performing arts
• Theatre arts education
• Costume rental services

Headquarters

HQ city

Dearborn

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Program Registration Fees: Registration fees charged to participants for youth theatre productions. Residents pay $200 USD, Non-Residents pay $225 USD.
2. Costume and Set Rentals: Rental services for costumes ($40-$100 per costume) and sets to participants and external customers.
3. Donations and Guild Membership: Non-profit donations from Friends of Stagelight supporters and Guild Membership fees. Organization is a 501C3 tax-exempt entity.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels8 records

Core offering

Stagelight Family Productions is a 501C3 non-profit youth theatre organization that produces four musical theatre shows annually (two in the City of Brea and two in the City of Whittier), serves as the resident Youth Theatre company for both cities, and produces shows with schools in the Placentia-Yorba Linda and Orange School Districts. The organization also rents costumes and theatrical sets to participants and the broader community.

Product overview

Stagelight Family Productions is a 501C3 non-profit youth theatre organization operating as a single unified offering centered on youth theatre productions. The company produces four shows annually (two in Brea, two in Whittier) and offers related services including Costume Rental and Set Rental. School Productions extend their reach into local school districts including Placentia-Yorba Linda and Orange School Districts. The portfolio represents a cohesive set of theatre services designed for young actors and community members.

Differentiator

Problem solved

Functional benefit

Products and services

• Youth Theatre Productions Annual youth musical theatre productions serving children and families in Orange County. Registration fees are $200 for residents and $225 for non-residents. The organization serves as the resident Youth Theatre company for the City of Brea and the City of Whittier and has also produced shows in Newport Beach, Riverside, Huntington Beach, Northern California, and Arizona.
• School Productions School theatre productions delivered on-site at schools in the Placentia-Yorba Linda School District and the Orange School District, offering professional production services to young actors in an educational setting.
• Costume Rental Rental service offering theatrical costumes to performers and community members at $40 to $100 per costume depending on production requirements.
• Set Rental Rental service offering theatrical sets to community organizations and other groups needing theatrical scenery.

Quantifiable outcome

• Serving North Orange County since 1990 with four productions annually
• +1 more outcomes

Named customers7 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Partnerships

Eight partnerships are on record, tiered core, minor and supporting.

• City of BreacoreStrategic or Co-development PartnerOfficial resident Youth Theatre production company for the City of Brea since 1990. Hosts two major productions annually in Brea venues.
• City of WhittiercoreStrategic or Co-development PartnerOfficial resident Youth Theatre production company for the City of Whittier since 1990. Hosts two major productions annually in Whittier venues.
• Placentia-Yorba Linda School DistrictcoreStrategic or Co-development PartnerSFP produces shows with several schools in the Placentia-Yorba Linda School District.
• Orange School DistrictcoreStrategic or Co-development PartnerSFP produces shows for the Orange School District.
• City of Newport BeachminorStrategic or Co-development PartnerOccasional production hosting in partnership with City of Newport Beach.
• City of RiversideminorStrategic or Co-development PartnerOccasional production hosting in partnership with City of Riverside.
• City of Huntington BeachminorStrategic or Co-development PartnerOccasional production hosting in partnership with City of Huntington Beach.
• Arts PeoplesupportingTechnology or IntegrationThird-party ticketing platform provider for online ticket sales through app.arts-people.com.

Scale indicators4 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Center Theatre Group: Los Angeles-based major performing arts organization operating education and youth programs. Comparable as a larger, broader-scope incumbent offering overlapping youth theatre programming in Southern California.
• TheatreWorks Silicon Valley: California-based regional theatre with significant education and youth programming. Comparable as a larger, well-resourced regional theatre running parallel youth development programs.
• South Coast Repertory: Major regional theatre in Costa Mesa, CA, running Theatre Conservatory youth education programs. Comparable as a larger, more established performing arts organization in the same Orange County market with overlapping youth programming.
• Segerstrom Center for the Arts: Costa Mesa, CA performing arts venue presenting Broadway tours and educational programming. Comparable as a major Orange County arts institution with youth education initiatives competing for participant and donor dollars.

Regional players

• Paper Mill Playhouse: New Jersey-based regional theatre with established children's theatre series and education programs. Comparable as a non-Broadway regional theatre with youth programming on a different coast, useful as a structural benchmark.
• La Habra Arts Council: Local arts council serving La Habra, CA — the city where Stagelight is headquartered. Comparable as a local arts organization that may partner with or compete for municipal arts funding in Stagelight's home community.
• La Mirada Civic Theatre: Regional theatre in La Mirada, CA producing mainstage and youth programming in a nearby market. Comparable as a Southern California regional theatre with adjacent youth offerings competing for the same participant pool.

Direct peers

• Chance Theater: Anaheim, CA-based community theatre offering youth programs alongside mainstage productions. Directly comparable as a Southern California youth theatre competitor serving the same Orange County participant pool.
• TADA! Youth Theater: New York City-based non-profit youth theatre producing original musicals with children. Comparable as a youth-only non-profit theatre organization with similar mission, registration-based model, and production format.

Others

• Music Theatre International (MTI): Licensing and education company supplying scripts, production kits, and theatrical education resources to schools and youth theatres. Comparable as an upstream ecosystem enabler for organizations like Stagelight that rely on licensed musicals.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/stagelightproductions
• Instagraminstagram.com/stagelightproductions
• LinkedInlinkedin.com/company/stagelight-productions-inc

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Stagelight Productions