B. F. Saul Company Hospitality Group

What B. F. Saul Company Hospitality Group does

B. F. Saul Company Hospitality Group is a privately held hospitality operator and wholly owned subsidiary of B. F. Saul Company, the largest private real estate and banking concern in the Washington, D.C. area. The company owns and manages a portfolio of 21 hotels operating under franchise agreements with five major global hospitality brands, including Intercontinental Hotels Group, Marriott International, Hilton Hotels & Resorts, Best Western Hotels & Resorts, and Leading Hotels of the World. Properties range from select-service and extended-stay hotels clustered around Dulles International Airport, Tysons, Crystal City, Gaithersburg, and Germantown, to the flagship independent luxury property The Hay-Adams in Washington, D.C., and select Florida assets in Boca Raton and Fort Lauderdale.

The business operates on a multi-brand franchise model in which B. F. Saul retains real estate ownership and executes property-level operations, while franchisors provide brand standards, loyalty program access (Marriott Bonvoy, Hilton Honors, IHG Rewards), and distribution through their global booking platforms. Ancillary revenue is generated through on-site food and beverage venues such as Perch Putt, Potomac Social Tavern, Tysons Social Tavern, and O'Malley's locations, as well as through event hosting and catering at the Conference and Training Center and hotel-level meeting space. The portfolio is staffed by approximately 1,100 hospitality professionals, and sales, marketing, and revenue management are centralized under a Senior Vice President overseeing 28-person team supporting all properties.

Revenue mechanics are predominantly transaction-based, driven by room rentals at franchise-set or market-based nightly rates, with secondary streams from food and beverage and event/catering services. The underlying technology stack consists of standard hotel property management systems, Wi-Fi networks, and CCTV surveillance for facility operations; no proprietary technology platform, mobile app, API, or AI/ML capability is disclosed. Distribution flows through franchise booking engines, direct hotel websites, third-party online travel agencies, and on-site venues, with marketing concentrated in LinkedIn presence, email signup, and county tourism partnerships such as Visit Fairfax, Visit Loudoun, and Visit Alexandria.

Name

B. F. Saul Company Hospitality Group

Legal name

B. F. Saul Company Hospitality Group

Website

https://bfsaulhotels.com

Company type

Private

Founded year

1892

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

B. F. Saul Company Hospitality Group is a privately held subsidiary of B. F. Saul Company that owns and operates a portfolio of 21 franchised business-class hotels across the Washington, D.C. metro area and Florida, serving business, leisure, and event guests under IHG, Marriott, Hilton, Best Western, and Leading Hotels brands.

Ownership category

akta.pro rank

Product category

Hotel & Hospitality Services

NAICS

Hotels (except Casino Hotels) and Motels (72111), Traveler Accommodation (7211), Accommodation (721)

SIC

Hotels & Motels (7011), Hotels, Rooming Houses, Camps & Other Lodging Places (7000)

akta.pro primary industry

Business & Corporate Full-Service Hotels (THAGAAAE)

akta.pro secondary industries

Budget Hotel Chains & Franchises (THAGABAM), Hotel & Resort Restaurants (THAFACAH), Hotel & Resort Convention Venues (Convention Hotels) (THAHAAAC)

Keywords

• Hotel operations
• Franchise hospitality
• Lodging services
• Event catering
• Food beverage hospitality

Headquarters

HQ city

Bethesda

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure

Revenue model

1. Hotel Room Revenue: Revenue from room rentals across 21 hotels operating under franchise agreements with major hospitality brands. Properties include business class hotels in Virginia, Maryland, Washington D.C., and Florida markets.
2. Food and Beverage: Revenue from on-site restaurants and dining venues including Conference and Training Center, Perch Putt, Potomac Social Tavern, Tysons Social Tavern, O'Malley's Arlington, O'Malley's Sterling, Grandpa Hank's Jamaican Kitchen, and The Highlands at Germantown.
3. Event and Catering Services: Revenue from event hosting, catering inquiries, and meeting space rentals. The company accepts catering inquiries through their website for corporate events, weddings, and private dining.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

Core offering

B. F. Saul Company Hospitality Group owns and operates a portfolio of 21 business-class and luxury hotels across Virginia, Maryland, Washington D.C., and Florida, branded under franchise agreements with IHG, Marriott International, Hilton Hotels & Resorts, Best Western Hotels & Resorts, and Leading Hotels of the World. Its offering also includes on-site restaurants, taverns, recreational venues, and event and catering services operated out of hotel properties.

Product overview

B. F. Saul Company Hospitality Group operates a portfolio of 21 business-class hotels across the United States, branded under licensing agreements with major hospitality chains including Intercontinental Hotels Group (IHG), Marriott International, Hilton Hotels & Resorts, and Best Western Hotels & Resorts. The portfolio includes both The Hay-Adams, an independent luxury hotel, and The Watermark Hotel, alongside branded properties ranging from extended-stay suites to full-service business hotels. Properties are located in Virginia (primarily near Dulles Airport and Tysons), Maryland (Gaithersburg, Germantown), Washington D.C., and Florida (Boca Raton, Fort Lauderdale). The company provides hotel management services with a team of approximately 1,100 hospitality professionals.

Differentiator

Problem solved

Functional benefit

Products and services

• Best Western Dulles Airport Inn

Named customers5 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eight partnerships are on record, tiered core, secondary and minor.

• Intercontinental Hotels Group (IHG)coreChannel Partner/ Reseller/ DistributorFranchise partnership operating hotels under IHG brands including Crowne Plaza, Holiday Inn, and related IHG properties. B.F. Saul Hospitality Group has deep engagement with IHG through Mark Carrier's leadership in the IHG Owners Association (past Chairman) and Glose's chairmanship of the IHG Owners Association Technology Committee.
• Marriott InternationalcoreChannel Partner/ Reseller/ DistributorFranchise partnership operating hotels under Marriott brands including Courtyard, Fairfield Inn, SpringHill Suites, TownePlace Suites, and related Marriott properties. Mark Carrier serves on Marriott's Distribution Advisory Committee and Emerging Technology Advisory Group.
• Hilton Hotels & ResortscoreChannel Partner/ Reseller/ DistributorFranchise partnership operating hotels under Hilton brands including Hampton Inn, Homewood Suites, DoubleTree, and Spark by Hilton. Mark Carrier serves on Hilton's Distribution Advisory Group.
• Best Western Hotels & ResortssecondaryChannel Partner/ Reseller/ DistributorFranchise partnership operating Best Western Dulles Airport Inn property in Sterling, Virginia.
• Leading Hotels of the WorldsecondaryChannel Partner/ Reseller/ DistributorMembership association partnership that may include The Hay-Adams luxury hotel property, providing access to the Leading Hotels of the World portfolio of independent luxury hotels.
• Visit FairfaxminorGTM or Marketing PartnerCounty tourism promotion organization where Mark Carrier serves as Chairman Emeritus. Supports marketing of Fairfax County hotels and tourism attractions.
• Visit LoudounminorGTM or Marketing PartnerCounty convention and visitors bureau where Herb Glose served as Chairman, supporting tourism marketing for Loudoun County hospitality properties.
• Visit AlexandriaminorGTM or Marketing PartnerCity tourism promotion organization that awarded Stephanie Snapkoski Hotel Partner of the Year recognition for destination marketing collaboration.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Highgate Hotels: Private hotel owner, operator, and investor managing a multi-brand portfolio of full-service and select-service hotels across gateway and resort markets — the closest private-sector analog to B.F. Saul's owned-and-operated model.
• Pebblebrook Hotel Trust: Public hotel REIT that owns a portfolio of upper-upscale and luxury urban/resort hotels, many operated under major franchise brands — directly comparable ownership model and brand mix.
• Hersha Hospitality Trust: Hotel REIT focused on owned/franchised upscale and lifestyle hotels in urban gateway markets, including DC — directly overlapping B.F. Saul's urban-portfolio, multi-brand strategy.
• Sunstone Hotel Investors: Public hotel REIT that owns upper-upscale and luxury full-service hotels operated under major brands (including Marriott and Hilton) — comparable owned-real-estate, franchise-driven model.
• Davidson Hotels & Resorts: Private hotel owner and operator managing full-service, lifestyle, and resort properties under major franchise brands — closely mirrors B.F. Saul's owned/managed private hospitality operator profile.
• Sage Hospitality Group: Privately held hotel owner, operator, and developer with full-service and lifestyle properties under major brands — analogous private, multi-brand operator competing in the same space.
• Crescent Hotels & Resorts: Private hotel management company operating full-service, select-service, and lifestyle hotels under major franchise brands — comparable private third-party/franchised operator footprint.

Broad incumbents

• Host Hotels & Resorts: Largest US lodging REIT with 70+ owned luxury and upper-upscale hotels operated under major brands; broader scale but the same owned-hotel, franchise-affiliated business model.
• Aimbridge Hospitality: Large private hotel owner and third-party operator with a multi-brand, multi-segment portfolio — broader scale than B.F. Saul but operates in the same franchised-hotel-management category.

Emerging players

• The Kessler Collection: Privately held boutique luxury hotel owner/operator with select Marriott, Hilton, and independent luxury properties — smaller scale but directly comparable owned-luxury and franchise-branded portfolio mix (including a Hay-Adams-comparable trophy asset).

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/holiday-inn-gaithersburg
• Xx.com/washdc_hotels
• Facebookfacebook.com/WashDCHotels

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about B. F. Saul Company Hospitality Group