Sun Glow

What Sun Glow does

Sun Glow Window Covering Products of Canada Ltd. is a Toronto-based, privately held custom window-shade manufacturer founded in 1985, operating exclusively through an authorized dealer and trade-specifier network across North America. The company assembles made-to-order shades at a single Toronto facility and serves five primary verticals — residential, commercial office, healthcare, hospitality, institutional/educational, and retail — via dedicated programs for architects, interior designers, property managers, general contractors, and builders, with separate Dealer and Builder portals (SG Online) supporting real-time ordering, automated spec-checking, and instant quoting.

The product portfolio spans 15 shade categories — including Roller, Cellular, Vision Roller Modular, Interlude Zebra, Illusions Sheer, Simply Cellular, Atlas Bottom-Up, Nimbus Skylight, Dual, Aria Chainless, Onex Zip Screen (exterior), Vertical Sheer, Fixed (arch/angled), Panel Track, and Graphic Shades — supported by proprietary operating controls (Safety Shield, Zero Gravity spring counterbalance, NEO Chainless light-tug) and two motorization stacks: a proprietary Stealth Automation line (32 dB, Zigbee 3.0, USB-C and optional solar) integrated with Amazon Alexa, Google Home, IFTTT, and Smart Life, and a partnered Somfy line supporting TaHoma and myLink. Specialty systems extend into commercial-grade mounting (Pocket Hanger & Closure, L/U Side Channels for 99% blackout, Wire Guide) and energy management (Light Shelves), with LEED, Oeko-Tex 100, and Greenguard certification pathways.

Revenue is generated one-time per shade through quote-based pricing on custom specification (fabric, size, operating system, motorization), with no public price list and no direct-to-consumer channel. The company's positioning emphasizes on-shore Canadian manufacturing, local quality control, no import delays, and a 1M+ shades cumulative production footprint as the basis for dealer and specifier trust; financial revenue, headcount, and dealer-count disclosures are not made publicly available.

Name

Sun Glow

Legal name

Sun Glow Window Covering Products of Canada Ltd.

Website

https://mysunglow.com

Company type

Private

Founded year

1985

Operating status

Operating

Headcount range

11–50 employees

Short description

Sun Glow is a Toronto-based, privately held custom window-shade manufacturer that designs, assembles, and distributes made-to-order interior and exterior shades exclusively through authorized dealers and trade specifiers across North America.

Ownership category

akta.pro rank

Product category

Custom Window Coverings Manufacturing

NAICS

Blind and Shade Manufacturing (337920), Blind and Shade Manufacturing (33792)

akta.pro primary industry

Window Treatments & Shading Systems (Blinds, Shades, Awnings) (IMADAIAN)

akta.pro secondary industry

Window Shades Retail (Roller, Roman, Cellular/Honeycomb, Solar) (CRAIAKAB)

Keywords

• Custom window shades
• Motorized window treatments
• Roller shade manufacturing
• Commercial shading solutions
• Cellular shade systems

Headquarters

HQ city

Toronto

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Custom Window Shade Manufacturing and Sales: Sun Glow manufactures custom window shades and sells through a dealer network. Dealers place orders through the company's portal system, receiving products assembled at their Toronto facility. The company offers a wide range of shade types, fabrics, and motorization options with varying price points based on customization and features.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

Sun Glow manufactures custom window shades at its Toronto facility and distributes them exclusively through an authorized dealer network across North America. The company offers 15 distinct shade types (roller, cellular, zebra, sheer, skylight, exterior zip-screen, dual, vertical, panel track, fixed, and graphic-printed shades), proprietary operating controls and motorization systems (including Stealth Automation with Zigbee 3.0 and Somfy motorization), specialty installation systems, and custom décor products such as Expressions Custom Wallpaper, with orders placed through the SG Online dealer portal.

Product overview

Sun Glow is a Canadian window covering manufacturer offering a comprehensive portfolio of custom window shade products and solutions. The core product line includes 15 distinct shade types: Roller Shades, Interlude Zebra Shades, Illusions Sheer Shades, Simply Cellular Shades, Cellular Shades, Vision Roller Shades, Atlas Bottom-Up Shades, Nimbus Skylight Shades, Dual Shades, Aria Chainless Shades, Onex Zip Screen (exterior), Vertical Sheer Shades, Fixed Shades, Panel Track Shades, and Graphic Shades. These are complemented by operating control add-ons including Safety Shield, Zero Gravity chainless system, and NEO Chainless System, plus motorization options through proprietary Stealth Motorization and Somfy Motorization. Specialty systems include Hanger & Closure, Side Channels, Wire Guide, and Light Shelves. Custom décor solutions encompass Expressions Custom Wallpaper and designer Trims & Pulls accessories, supported by an extensive Fabric Collection. The products serve residential, commercial, healthcare, hospitality, and institutional markets across North America.

Differentiator

Problem solved

Functional benefit

Brands

• Onex Zip Screen: Motorized outdoor shade system featuring side channels with zipper mechanism for wind and weather resistance, ideal for patios, balconies, and exterior windows.
• Stealth Automation
• Somfy Motorization
• Expressions Wallpaper

Products and services

• Roller Shades Classic roller shades with customizable fabric choices, valances, and operating systems (manual chain, chainless, or motorized) for residential and commercial applications.
• Cellular Shades Energy-efficient honeycomb shades with cordless or motorized operation, available in single-cell or cell-in-cell constructions with various opacity options including light-filtering, blackout, and day-and-night variants.
• Vision Roller Shades Modular roller shade system with snap-on brackets, advanced lift assist, and smooth counterbalance operation. Pre-assembled at factory for quick installation.
• Onex Zip Screen Motorized outdoor shade system with side channels featuring zipper mechanism for wind resistance; blocks UV rays, heat, and insects for patios, decks, and balconies.
• Graphic Shades (Custom Digital Printing) Custom digital printing on window shades for marketing opportunities or personalized designs. Up to 120 inches wide unseamed with virtually limitless image size through seaming.
• Stealth Motorization Proprietary whisper-quiet motors with Zigbee 3.0 communication, USB-C charging, and optional solar power. Includes Stealth Rechargeable, Stealth Flex, and Stealth Wand options.
• Somfy Motorization Motorization solutions using Somfy motors with Zigbee and Bluetooth connectivity. Compatible with TaHoma app and Alexa voice control for home automation.
• Expressions Custom Wallpaper Custom digital printing wallpaper for residential and commercial spaces with peel-and-stick or paste installation options. Up to 53 inches wide seamless with eco-friendly, low-VOC printing.
• Installation Services Professional installation services for Sun Glow custom window shades delivered through the authorized dealer network.
• Design Centre Services Design centre support services assisting architects, designers, dealers, and end customers with shade specification, fabric selection, and project coordination.

Quantifiable outcome

• Energy savings through cellular insulation and light control
• +1 more outcomes

Named customers8 records

Segments6 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

Feature7 records

Partnerships

Three partnerships are on record, tiered core.

• SomfycoreTechnology or IntegrationSomfy is a key technology partner providing motorization systems for Sun Glow window shades. Sun Glow carries the full range of Somfy systems, accessories, and components with Somfy experts advising and supporting clients from selection to implementation. Somfy motors integrate with home automation systems and can be controlled via remote, app, or voice commands using TaHoma switch and myLink.
• Zigbee AlliancecoreTechnology or IntegrationZigbee Alliance is a partnership of 425+ companies including Google, Amazon, and Qualcomm. Sun Glow's proprietary Stealth motors utilize Zigbee 3.0 communication protocol for smart home ecosystem integration, enabling mesh networking and WiFi-based control through Smart Life app.
• Smart Life App EcosystemcoreTechnology or IntegrationSmart Life app integration enables control of Stealth Automation motors via voice control through Amazon Alexa, Google Home, and IFTTT. This smart home ecosystem partnership enables intuitive home automation for Sun Glow motorized shades.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Hunter Douglas: Global leader in window coverings (blinds, shades, shutters) with deep dealer network and broad motorized product lines such as PowerView. Directly comparable as a competing custom shade manufacturer serving residential and commercial channels across North America.
• Lutron Electronics (Serena Shades): Established smart-lighting and shading controls company whose Serena and Sivoia lines are premium battery-powered shades integrated with Lutron home-automation systems. Comparable on the motorized/smart-shade side and a key competitor for premium automation projects.

Direct peers

• Springs Window Fashions: Major US-based manufacturer of custom window coverings under brands like Bali, Graber, and MechoShade, serving residential and commercial markets through dealer and big-box channels. Closest direct comparable to Sun Glow on product mix, channel model and geographic reach.
• MechoShade Systems: Specialty manufacturer of commercial roller shade systems with motorized and automated options, serving architects and large commercial projects. Comparable to Sun Glow's commercial shading business and integration with building automation.
• Norman Window Fashions: Premium window covering manufacturer (cellular, roman, roller, shutters) with strong dealer-distribution model across North America. Direct comparable on product breadth and dealer-channel go-to-market.
• Coulisse (window fashions): European-based manufacturer and supplier of motorized and manual window coverings (roller, cellular, roman) with global distribution. Comparable in product mix and emphasis on motorization and fabric variety.
• Elite Window Fashions: Canadian custom window covering manufacturer offering roller, cellular, roman and motorized shades through a dealer network. Tightest geographic and channel comparable to Sun Glow.
• Rollease Acmeda: Manufacturer of motorized shade systems, components and integrated smart-shade platforms serving OEMs and shade fabricators. Comparable as a competing supplier of motorization and modular roller hardware used by custom shade makers.

Emerging players

• Somfy: Global motorization specialist for interior and exterior shading; both a Sun Glow technology partner and a competitor offering its own branded motorized shade systems and TaHoma ecosystem. Material overlap in motorization tech and connected shade category.

Regional players

• Budget Blinds: North American franchise dealer network for custom window coverings including motorized and cellular shades. Comparable as a competing dealer-channel model sourcing from multiple shade manufacturers.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/user/mysunglow/videos
• Facebookfacebook.com/sunglowcanada
• LinkedInca.linkedin.com/company/sun-glow-window-covering-products-of-canada-ltd
• Instagraminstagram.com/sunglow

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sun Glow