What Ray White Double Bay does

Ray White Double Bay is a privately held, franchise-operated real estate agency established in 1987 and headquartered at 357 New South Head Road, Double Bay, NSW. It operates as one of the leading offices within the Ray White Group, Australia's largest real estate network with over 1,000 offices, and holds recognition as the No.1 International Office within that network. The company employs 51-100 staff across five integrated divisions under one roof: Residential Sales (including Prestige Sales), Commercial (Ray White Commercial Eastern Suburbs), Project Marketing (Ray White Double Bay Projects), Loan Market Double Bay (mortgage broking), and Property Management.

The agency serves buyers, sellers, landlords, tenants, and property developers across Sydney's Eastern Suburbs prestige market, including Bellevue Hill, Double Bay, Rose Bay, Bondi, Vaucluse, and surrounding areas. Project Marketing has achieved over $2.5 billion in cumulative off-the-plan project sales, while FY24/25 property management operations recorded 776 new properties leased, 15,280 rental enquiries, 1,238 open inspections, an average of 6 days on market, and $1,200 average weekly rent. Distribution is primarily direct through field-based sales agents and auctions, supplemented by digital channels (property alerts, social media on Facebook/Instagram/LinkedIn, video content, area profiles), Ray White network marketing resources, and third-party integrations (T-app for tenant applications, Before You Bid for strata reports).

Revenue is generated across multiple streams: transaction-based commissions on residential sales, prestige sales, and project marketing; recurring subscription-style property management fees; and referral revenue from the Loan Market mortgage broking partnership with access to over 60 lenders. Pricing is quote-based and not publicly disclosed. The company has been awarded Chairman's Elite Business Leader and Chairman's Elite Property Management in both 2025 and 2026, and ranked No. 4 among Ray White Top 10 Offices by number of sales in 2025 and No. 3 by city office settled commission in 2024.

Name

Ray White Double Bay

Legal name

Ray White Double Bay

Website

https://raywhitedoublebay.com

Company type

Private

Founded year

1987

Operating status

Operating

Headcount range

51–100 employees

Short description

Ray White Double Bay is a franchise real estate agency operating since 1987 in Sydney's Eastern Suburbs, offering residential sales, prestige sales, project marketing, commercial real estate, property management, and mortgage broking across Bellevue Hill, Double Bay, Rose Bay, Bondi, and surrounding suburbs.

Ownership category

akta.pro rank

Headquarters

HQ city

Byron Bay

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Infrastructure, Others

Revenue model

1. Residential Property Sales: Commission-based revenue from residential property sales, including standard sales and prestige/luxury property transactions
2. Property Management: Ongoing property management fees from landlords, leasing fees, and related property management services. FY24/25 highlights: 776 new properties leased, $1,200 average weekly rent
3. Project Marketing: Project marketing and off-the-plan sales campaigns for new developments, achieving over $2.5 billion in project sales
4. Home Loans/Mortgage Broking: Referral revenue through Loan Market partnership for home loans and mortgage broking services

Pricing tiers

Go-to-market motion3 records

Distribution channels6 records

Marketing channels7 records

Core offering

Ray White Double Bay is a full-service real estate agency operating across Sydney's Eastern Suburbs, offering residential and prestige property sales, project marketing for off-the-plan developments, commercial real estate, property management, and home loan broking through Loan Market. The firm integrates five specialized businesses under one roof and has been operating since 1987 as part of Australia's largest Ray White network.

Product overview

Ray White Double Bay is a comprehensive real estate agency operating as part of the Ray White network (Australia's largest real estate group with over 1,000 offices). The company operates as an integrated structure with five specialized businesses under one roof: Residential Sales, Ray White Commercial Eastern Suburbs, Ray White Double Bay Projects, Loan Market Double Bay, and Property Management. The core offerings include traditional residential property sales and prestige sales for luxury properties, project marketing services managing off-the-plan developments with over $2.5 billion in project sales achieved, and full-service property management with dedicated teams. Ancillary services include mortgage broking through Loan Market, property appraisal tools, rental appraisals, and tenant services such as maintenance requests and notice-to-vacate forms. The company also provides commercial real estate services through its dedicated commercial division.

Differentiator

Problem solved

Functional benefit

Brands

• Ray White Double Bay Projects: Award-winning project marketing division specialising in off-the-plan campaigns, site acquisition, development advisory, project branding, sales and marketing strategy, buyer management, and collaborative campaign execution for new developments in Sydney's Eastern Suburbs. Has achieved over $2.5 billion in project sales.

Products and services

• Residential Sales
• Prestige Sales
• Project Marketing
• Property Management
• Commercial Real Estate
• Home Loan Broking
• Property Appraisal
• Rental Appraisal
• Property Alerts
• Site Acquisition and Project Structuring

Quantifiable outcome

• Over $2.5 billion in project sales achieved
• +6 more outcomes

Named customers1 record

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Partnerships

Three partnerships are on record, tiered core, flagship and minor.

• Loan MarketcoreChannel Partner/ Reseller/ DistributorLoan Market is a mortgage broking network that provides home loan services through Ray White Double Bay. Daniel Pym operates as the in-office mortgage broker with access to over 60 lenders. This partnership enables integrated home loan services for property buyers and sellers, creating a full-service offering under one roof.
• Ray White NetworkflagshipStrategic or Co-development PartnerRay White Double Bay is part of Australia's largest and most trusted real estate group with over 1,000 offices across Australia and beyond. This franchise partnership provides access to leading technology, unrivalled media reach, and extensive resources, giving clients significant competitive advantages.
• Architects, Builders, and Creatives (New Office)minorStrategic or Co-development PartnerThe new Ray White Double Bay office was designed in collaboration with leading architects (Stafford), builders (Trescon), interior designers (Richards Stanisich), and property specialists (Fabrik) to create an architecturally significant workspace reflecting the company's commitment to excellence.

Scale indicators11 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Cobden & Hayson: Sydney-based boutique agency with strong Eastern Suburbs and Inner West presence; comparable in service mix (sales, project marketing, property management) and target vendor profile.
• Marshall White: Leading prestige residential real estate group with offices in Sydney's Eastern Suburbs and Melbourne; directly competes for luxury listings, prestige vendors, and project marketing mandates in overlapping micro-markets.
• Belle Property: Australian boutique real estate franchise network concentrated in prestige and lifestyle markets; directly comparable agency format with residential sales, property management, and project marketing services targeting similar vendor and landlord profiles.
• McGrath Estate Agents: ASX-listed Australian prestige-focused real estate agency with a strong Eastern Suburbs and Sydney presence, operating a similar agent-led model in the same customer segments (prestige sales, property management, project marketing).
• Sotheby's International Realty (Eastern Suburbs / Sydney): Global luxury real estate brand competing head-on in Sydney's prestige suburbs for high-end listings; comparable in target clientele, prestige-segment positioning, and cross-border buyer reach.

Others

• Domain Holdings: Major Australian residential property listings and insights platform; not a direct agency competitor but a critical channel and pricing benchmark for any Eastern Suburbs agency, influencing listing flow and vendor expectations.
• REA Group (realestate.com.au): Australia's dominant residential property portal and a key listing-distribution partner for Ray White Double Bay; relevant as a controlling infrastructure provider shaping the economics of residential listings and lead generation.

Broad incumbents

• LJ Hooker: One of Australia's largest and most established real estate networks, providing the same integrated sales, leasing, and property management services across a much wider national footprint; relevant broad incumbent for comparison on franchise economics.
• Raine & Horne: Long-established Australian real estate franchise network with broader geographic coverage than Ray White Double Bay; competing franchise model offering residential sales, project marketing, and property management across Sydney.
• Knight Frank (Sydney Residential): Global real estate consultancy with a Sydney prestige residential team; comparable in high-end vendor and landlord services and project marketing capability, though operating within a much broader global advisory firm.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/RayWhiteDoubleBay
• LinkedInau.linkedin.com/company/ray-white-double-bay
• Instagraminstagram.com/raywhitedoublebay
• Xx.com/rw_doublebay

Revenue estimate

Valuation estimate

Number of profiles

Profiles14 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ray White Double Bay