The O Agency

Name

The O Agency

Website

https://theoagency.com

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Event Production & Creative Marketing Services

NAICS

Advertising Agencies (54181), Convention and Trade Show Organizers (561920), Advertising, Public Relations, and Related Services (5418)

SIC

Services-Advertising Agencies (7311), Services-Advertising (7310)

akta.pro primary industry

Event Production & Technical Services (AV/Lighting/Staging) (MPAAAGAB)

akta.pro secondary industries

Corporate Event Production & AV Services (HSACADAB), Brand Activations & Experiential Campaign Design (MPAAAGAA)

Keywords

• Event production services
• Audio visual production
• Event management services
• Creative marketing agency
• Digital marketing services

Headquarters

HQ city

Richmond

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Technology or R&D

Revenue model

1. AV Production Services: Full-service audio and visual production for conferences, award shows, and large-scale events. Includes LED walls, custom buildouts, event sound, lighting, and livestream broadcasting. Revenue is generated through project-based professional services.
2. Event Management Services: End-to-end event planning, coordination, and execution including venue negotiation, stage design, logistics, sponsorship management, and VIP/speaker management. Revenue generated through consulting and project management fees.
3. Creative Marketing Services: Website and funnel development, social strategy, viral branding, and visual content creation. Revenue generated through project-based creative services and digital marketing engagements.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels1 record

Core offering

The O Agency is a creative marketing and event production agency delivering three integrated service lines: AV Production (LED walls, custom buildouts, event sound, lighting, and livestream broadcasting), Event Management (venue and contract negotiation, stage design, on-site logistics, sponsorship, and VIP/speaker management), and Creative Marketing (website and funnel development, social strategy, viral branding, and visual content creation). Services are sold as project-based engagements to corporate clients hosting conferences, award shows, concerts, and festivals, as well as to brands seeking digital marketing support.

Product overview

The O Agency offers a unified suite of three integrated service offerings for live events and digital marketing. The core services are AV Production (delivering audio/visual technology, LED walls, lighting, sound, and livestreaming), Event Management (handling planning, logistics, venue negotiation, sponsorship, and on-site coordination), and Creative Marketing (providing website/funnel development, social strategy, viral branding, and visual content). These services are designed to work together to create immersive experiences that captivate audiences, from concept through execution.

Differentiator

Problem solved

Functional benefit

Products and services

• AV Production

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves3 records

Expansion highlights3 records

Direct peers

• Jack Morton Worldwide: Jack Morton is a global brand experience agency that designs and produces live events, conferences, and experiential campaigns, directly comparable to The O Agency's experiential and event production scope.
• Sparks: Sparks is an experiential marketing agency specializing in brand activations, corporate events, and live experiences with in-house production, overlapping The O Agency's Event Management and Creative Marketing lines.
• Freeman: Freeman is a large-scale experiential and AV production agency delivering event planning, AV staging, and brand experiences for corporate conferences, trade shows, and award shows, directly overlapping The O Agency's AV Production and Event Management lines.
• MAS Event Design: MAS Event Design is an event production company specializing in corporate conferences, award shows, and large-scale events with integrated AV, staging, and design services, directly comparable to The O Agency's AV and Event Management capabilities.
• George P. Johnson Experience Marketing: GPJ is a global experiential marketing agency producing live brand experiences, conferences, and events with integrated creative and production capabilities, mirroring The O Agency's bundled AV + Event + Creative model.
• MKG: MKG is an experiential marketing and creative agency producing brand activations, corporate events, and integrated campaigns for major brands, comparable to The O Agency's combined live event and creative services offering.
• Encore Global: Encore (formerly PSAV) is one of the largest providers of AV production, event technology, and staging services for hotels, conferences, and live events globally, directly comparable to The O Agency's AV Production core service.

Emerging players

• Barkley: Barkley is an independent creative agency offering brand strategy, advertising, and content creation. It overlaps with The O Agency's Creative Marketing service line but does not provide live event production.
• Carousel Industries: Carousel Industries provides AV integration and event production services for corporate clients, partially overlapping with The O Agency's AV Production service but with a heavier focus on enterprise AV integration.

Regional players

• HLN (formerly Huberty Lahey Niehaus): HLN is a creative agency based in the same Richmond/US-region creative ecosystem, offering branding, web, and marketing services comparable to The O Agency's Creative Marketing arm though without live event production.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks5 records

Key highlights5 records

Customer concentration

• Xx.com/_theoagency
• Facebookfacebook.com/theOagency
• LinkedInlinkedin.com/company/the-o-agency

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The O Agency